Content Writer

**Overview:**

Join our fast-growing startup as a Sr. Ecommerce Manager, where you'll play a pivotal role in driving revenue and profit growth. This position requires a dynamic Key Account Manager (KAM) with a proven track record in ecommerce, ready to make an immediate impact.

**Responsibilities:**

- Deliver on Sales plan, gross margin plan, inventory refills, and overall P&L.

- Develop Sales targets with E-Commerce portals, creating a 360-degree marketing plan for platforms like Amazon, Flipkart, and BigBasket.

- Research market trends, monitor competitor activity, and identify promotional opportunities.

- Monitor and analyze Sales figures, making improvements to increase revenue.

- Ensure a complete product assortment, comprehensive product content, improved organic search ranking, and performance benchmarking for the Ecommerce channel.

- Generate and implement new sales and marketing initiatives for increased profitability.

- Manage the user experience of the website, including navigation, content, creative, and promotional campaigns.

- Collaborate with Brand partners to ensure a demonstrable ROI.

Requirements

- Minimum 4 years of experience in any industry.

- Ecommerce expertise on platforms like Amazon, Flipkart, Swiggy, Big Basket, and other Marketplace and Long-tail channels is a MUST.

- Ownership of Business P&L.

- Strong ability to collaborate with internal and external stakeholders.

- Willingness to experiment and continuously improve.

- Adaptability to business needs and performance accordingly.

We are looking for a Marketing Head for a leading beauty care brand based in Hyderabad.  

Job Description: 

• Must be a self-starter with a strong orientation to build a high growth brand. 

• Managing brand marketing strategy by strategically and effectively using various marketing media. 
• Control and optimally utilize large marketing budgets. 
• Build and lead a strong next level team of product managers, marketing executives etc. 
• Effectively deal with media agencies, creative agencies and brand research organizations. 
• Build brand position and frameworks for communication across products/ range  

• Creating and executing an effective digital & social media marketing strategy 
• Develop the product portfolio for long term and immediate term.  
• Work with R&D to develop products to fill portfolio gaps.  
• Developing he right marketing mix for both current and new products- product, packaging, pricing, promotion  
• Develop strategies to increase off-takes for products and execute them in conjunction with sales team.  

• Monitor brand health parameters like awareness, trial, and satisfaction through tracks / research.  
• Respond to common inquiries or complaints from customers, regulatory agencies, or members of the business community. 

Requirement: 

• Minimum 10 years of experience in marketing of a personal care / non food / FMCG brand 

• Proven experience of leading marketing team of a high growth brand. 
• The candidate needs to have orientation to work in a fast-growing company with quick thinking and decision-making capabilities. 
• Good Interpersonal & Communication Skills. 
• Strong problem solving, influence and negotiation skills 

PPC Specialist:

Job Responsibilities:

• Perform daily account management on Google Ads, FB ads, Taboola or other search platforms for a variety of projects.

• Provide recommendations and execute strategies for Campaign Structuring, Targeting, Creatives, and other facets of paid search in accordance with goals for Google channels

• Generate weekly and monthly client reporting for all major metrics, goals tracking, revenue tracking, and other paid search initiatives.

• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals.

• Communication to team and management on project development, timelines, and results.

• Work with leadership to explain and modify strategic plans

• Understand and stay current on industry trends, competitive landscape and internal product development efforts

Skills:

• Should be a tech graduate/MBA with experience in Search Engine Marketing (SEM) and Paid Search (PPC)

Preferably someone with 3-7 years of PPC/ SEM experience

• Are passionate about Search and internet marketing

• Have an outstanding ability to think creatively, and identify and resolve problems

• Have excellent communication and interpersonal skills, with the ability to be personable yet persistent Have the ability to learn new industries and new business types quickly and can apply this knowledge to internet marketing initiatives and achieving client goals

• Have high levels of integrity, autonomy, and self-motivation

Should have handled monthly campaigns of 10lacs and above

• Have excellent analytical, organizational, project management skills including demonstrated ability to think end-to-end, and manage multiple projects simultaneously AdWords / Facebook certification is a plus.

And if you’re excited about:

• Being a part of the company doing something really amazing & redefining stuff.

• Making a splash in a the exciting Real estate industry, Learning & Growing far beyond your current horizon •

Competitive Compensation with the usual benefits

• A place full of like-minded & smart folks

• A start-up culture that you’d cherish forever in your work life Then, we would love to have a chat with you

• Assisting in the formulation of strategies to build a lasting digital connection with consumers
• Identifying new opportunities by thorough market research and target top of social media trends
• Planning and monitoring the ongoing company presence on social media (Linkedin, Twitter etc.)
• Launching optimized online adverts through Google Adwords, Facebook etc. to increase brand awareness
• Preparing online newsletters and promotional emails and organize their distribution through various channels
• Planning and directing marketing campaigns
• Optimizing content for the website and social media platforms
• Providing internal reports on a regular basis
• Executing new and creative collaborations among technologies and platforms
• Collaborating with designers to improve user experience
• Acquiring insight in online marketing trends and keep strategies up-to-date
• Maintaining partnerships with media agencies and vendors
• Identify trends and insights

Desired Candidate Profile

• Preferably with a B.Tech+ MBA background from Tier 1 & 2 colleges
• 3-6 years of experience developing and executing B2B & B2C marketing programs covering multiple channels
• Solid technical background, with understanding or hands-on experience in software development and web technologies
• Proven work experience as a Digital Marketing Associate or similar role
• Excellent presentation, organization, time management, and cross-department communication skills
• Ability to quickly adapt to changes and work effectively under pressure
• Excellent client-facing and internal communication skills
• Ability to think strategically and drive the business strategy
• Attention to detail and multi-tasking skills
• Strong problem management skills
• Ability to manage multiple priorities
• Ability to interact well with people at all levels within and outside the organization    

We are looking for an experienced and knowledgeable SEO (Search Engine Optimization) Manager to join our Marketing team! As a SEO Manager you will be responsible for planning, implementing and managing our SEO strategy. As our online presence is extremely important for the success of business, your position will play a huge role in driving our business' growth and success.

• Develop and provide reporting daily/weekly/monthly reporting on the health of SEO.
• Plan, develop and implement our SEO strategy
• Work towards organic search optimization and ROI maximization
• Regularly perform thorough keywords research
• Identify key SEO KPIs
• Prepare and present reports regularly
• Identify problems and deficiency and implement solutions in a timely manner
• Suggest improvements in process and productivity optimization
• Collaborate with web developers and marketing team
• Stay up to date with the latest SEO and digital marketing latest trends and best practices

Requirements & Qualifications:

• 3 years of experience as SEO Manager or similar role, , ideally in an enterprise level capacity
• 3 years of experience in planning and implementing a successful SEO strategy, , ideally in an enterprise level capacity
• Proven success in SEO
• Familarity with Google Console and other such tools
• 5 years of experience web analytics, marketing, and business development
• Familiarity with HTML, CSS, JavaScript
• In- depth knowledge of research principles and methods and experience in analyzing data
• Sense of ownership and pride in your performance and its impact on company’s success
• Critical thinker and problem-solving skills
• Team Player
• Good time-management skills
• Great interpersonal and communication skills

Roles & Responsibilities:

• Responsible for improving the company's organic search results.
• Creates and launches SEO campaigns, identifies areas of improvement.
• Expertise in building high-quality links from reputed sites.
• Strong experience in on-page and off-page link building activities.
• Ability to build/manage a team and motivate them to achieve the team objective.
• Review and analyze areas that need to be improved, deleted, or revised, prepare detailed strategy reports.
• Compile and present SEO performance reports.
• Identify the least expensive but most powerful and profitable keywords for the website.
• Ensure websites are filled with optimal keywords and Consult with the Tech team to improve SEO wherever required.
• Executing weekly technical audits to identify issues and bugs.
• Perform keyword research to optimize existing content and uncover new opportunities.
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.
• Provide recommendations and execute strategies for content development in coordination with SEO goals general and keyword specific.
• Help to create and support marketing content to socialize and use for social media purposes.
• Should be an individual contributor as well as the ability to manage a team.

Requirement:

• Any BE Graduate or Equivalent degree holder.
• 3 to 8 years of experience.
• Candidates with previous Ed-tech /E-learning/ E-Commerce experience will be preferred.
• Should be a self contributor.
• Excellent verbal and written communication skills.
• Ability to multitask and remain organized in a fast -paced environment.

Remuneration: Best in the Industry.

Job Location:  Bommanahalli, Hosur Road, Bengaluru

Notice Period: Immediate