QA-Mobile testing

About the Role:

We are seeking an experienced Campaign Manager to lead the planning, execution, and optimization of digital marketing campaigns across multiple social media platforms. The ideal candidate is a strategic thinker with hands-on experience in digital advertising, content strategy, and lead generation—particularly across APAC, US, and UAE markets.

Key Responsibilities:

• Develop and execute digital marketing strategies across platforms such as Meta (Facebook, Instagram), LinkedIn, Google Ads, YouTube, TikTok, and X (Twitter).
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• Plan and manage end-to-end campaign lifecycles, including audience segmentation, ad creation, targeting, budgeting, and performance optimization.
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• Multi-Channel Campaign Management: Plan, execute, and optimize lead generation campaigns across various online and offline channels. This includes digital marketing (SEO/SEM, content marketing, social media marketing, email marketing, webinars, online advertising) and outbound activities (targeted outreach, industry events, networking).
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• Collaborate with creative teams to produce compelling and on-brand ad content (copy, visuals, and videos).
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•  Lead Generation Strategy Development: Define and implement comprehensive lead generation strategies encompassing learning/e-learning, localisation, and translation services, aligning with overall sales and marketing objectives. This includes identifying target audiences, understanding their needs, and determining the most effective channels to reach them.Manage lead generation campaigns across global markets with a strong focus on APAC, US, and UAE regions.
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• Performance Monitoring and Analysis: Track, measure, and analyze the performance of lead generation campaigns using relevant metrics. Provide regular reports and insights to the sales and marketing teams, recommending optimizations for improved results.
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• Optimize campaigns based on data-driven insights to improve efficiency and maximize ROI.
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• Content Strategy Collaboration: Work closely with the marketing team to develop compelling content that attracts and converts target prospects for learning/e-learning, localisation, and translation products/services.
• Market Research and Competitive Analysis: Conduct ongoing market research to identify new lead generation opportunities, understand industry trends in learning/e-learning, localisation, and translation, and analyze competitor activities.
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• Stay updated on emerging digital marketing trends, tools, and technologies to drive innovation.
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Required Skills & Qualifications:

• Bachelor’s degree in Marketing, Business, Communications, or a related field (Master’s degree preferred).
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• 5–8 years of experience in digital marketing campaign management or performance marketing.
• Strong understanding of lead generation strategies and digital funnels globally, particularly in APAC, US, and UAE markets.
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• Proficiency with marketing tools such as Google Ads Manager, Meta Business Suite, LinkedIn Campaign Manager, HubSpot, or similar platforms.
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• Excellent analytical skills with the ability to interpret campaign data and optimize accordingly.
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• Strong project management, communication, and collaboration skills.
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• Creative mindset with attention to detail and ability to work in fast-paced environments.
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Preferred Qualifications:

• Experience with B2B and B2C digital marketing campaigns.
• Experience with e-learning,Learning &development or training industries

Familiarity with marketing automation tools (HubSpot, Marketo, Pardot, etc.).

Key Responsibilities:

● Client Engagement: Serve as the primary point of contact for assigned clients, understanding their unique operation processes and requirements. Build and maintain strong relationships to facilitate successful implementations.

● Project Management: Lead the end-to-end implementation , ensuring projects are delivered on time, within scope, and within budget. Coordinate with cross-functional teams to align resources and objectives.

● Process Analysis and Improvement: Evaluate clients' existing operation workflows, identify inefficiencies, and recommend optimized processes leveraging platform. Utilize process mapping and data analysis to drive continuous improvement.

● Data Analysis: Analyze substantial datasets to ensure accurate configuration and integration. Employ statistical tools and SQL-based queries to interpret data and provide actionable insights.

● Problem Solving: Break down complex problems into manageable components, developing effective solutions in collaboration with clients and internal teams.

● Process Excellence: Advocate for and implement best practices in process management, utilizing methodologies such as Lean Six Sigma to enhance operational efficiency.

● Customer Excellence: Ensure a superior customer experience by proactively addressing client needs, providing training and support, and promptly resolving any issues that arise.

Qualifications:

● Minimum of 3 years of experience in project management, preferably in financial services, software implementation, consulting or analytics.

● Strong analytical skills with experience in data analysis, SQL querying, and handling large datasets.

● Excellent communication and interpersonal skills, with the ability to manage client relationships effectively.

● Demonstrated ability to lead cross-functional teams and manage multiple projects concurrently.

● Proven expertise in financial operation processes and related software solutions is a plus

● Proficiency in developing business intelligence solutions or with low-code tools is a plus

Why Join ?

● Opportunity to work with a cutting-edge financial technology company.

● Collaborative and innovative work environment.

● Competitive compensation and benefits package.

• ● Professional development and growth opportunities.
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• Must have 3+ years of project/program management experience in Financial Services/Banking/NBFC/Fintech companies only.
• Hands-on proficiency in data analysis and SQL querying, with ability to work on large datasets
• Ability to lead end-to-end implementation projects and manage cross-functional teams effectively.
• Experience in process analysis, optimization, and mapping for operational efficiency.
• Strong client-facing communication and stakeholder management capabilities.
• Good expertise in financial operations processes and workflows with proven implementation experience.

• Graduate+ in Mathematics, Statistics, Computer Science, Economics, Business, Engineering or equivalent work experience.
• Total experience of 5+ years with at least 2 years in managing data quality for high scale data platforms.
• Good knowledge of SQL querying.
• Strong skill in analysing data and uncovering patterns using SQL or Python.
• Excellent understanding of data warehouse/big data concepts such data extraction, data transformation, data loading (ETL process).
• Strong background in automation and building automated testing frameworks for data ingestion and transformation jobs.
• Experience in big data technologies a big plus.
• Experience in machine learning, especially in data quality applications a big plus.
• Experience in building data quality automation frameworks a big plus.
• Strong experience working with an Agile development team with rapid iterations. 
• Very strong verbal and written communication, and presentation skills.
• Ability to quickly understand business rules.
• Ability to work well with others in a geographically distributed team.
• Keen observation skills to analyse data, highly detail oriented.
• Excellent judgment, critical-thinking, and decision-making skills; can balance attention to detail with swift execution.
• Able to identify stakeholders, build relationships, and influence others to get work done.
• Self-directed and self-motivated individual who takes complete ownership of the product and its outcome.

Key Responsibilities:

• Data Collection and Preparation:
• Gathering data from various sources (databases, APIs, files).
• Cleaning and preprocessing data (handling missing values, outliers, inconsistencies).
• Transforming data into a suitable format for analysis.
• Data Analysis:
• Performing exploratory data analysis (EDA) to identify patterns and trends.
• Applying statistical techniques and machine learning algorithms.
• Creating data visualizations (charts, graphs) to communicate findings.
• Model Development and Evaluation:
• Assisting in the development and training of machine learning models.
• Evaluating model performance using appropriate metrics.
• Contributing to model tuning and optimization.

JOB TITLE: Business Developer Executive (Website Sales)

(Experience Required: 1 Year and above)

REPORTS TO: Business Development Manager

JOB OVERVIEW:-

• Primary duties include identifying business opportunities, building and
• maintaining successful relationships with prospects and existing clients, collaborating with
• executives on business strategy to determine objectives, evaluate current business performance
• and maximizing business reach and potential.

RESPONSIBILITIES & DUTIES:-

● Managing sales activities.

● Actively seek out new #Sales Opportunities

● Set up meetings with potential clients on calls and video calls.

● Write new business proposals.

● Conversion of leads through calling.

● Acquire and maintain the latest. necessary technical knowledge to convert leads.

● Negotiate/close deals.

● Collaborate with highly experienced team members to achieve better results.

● Conduct market research to identify selling possibilities

● Maintain knowledge of all product and service offerings of the company.

● Keep prospective client database updated.

● Follow company guidelines and procedures for the acquisition of customers.

● Develop and manage efficient networks for Business Development.

● Consistently achieve revenue targets set by management.

● Generate sales through available online freelance portals.

● Cool-tempered and able to handle rejection

QUALIFICATIONS & SKILLS:-

● Bachelor’s degree in a related field

● 1 Year of Experience as a Business Developer.

● Must have experience in Lead Conversion.

● Experience in Online Lead Generation via Upwork, Freelancer, Guru, etc. is a plus.

● Email Etiquette, Proposal Writing, Follow-up, and Requirement Gathering

● Must have experienced Client Interaction.

● Understanding of the Demand and Supply of Software Outsourcing, Web Design, Web Development, Mobile App Development.

● Excellent written and verbal communication skills are required.

Can Follow me on Linked In for direct messages - https://www.linkedin.com/in/codeflies-hr

Responsibilities

• Develop quality software and web applications
• Analyse and maintain existing software applications
• Create and maintain SQL databases, tables, views, stored procedures etc. (Microsoft SQL Server 2008+)
• Design highly scalable, testable code
• Discover and fix programming bugs
• Monitor and maintain application security and integrity
• Communicate project status and identify technical risks
• Evaluate and recommend appropriate technologies based on product needs and industry trends

Desired Skills:

• Develop quality software and web applications
• Excellent communication and organisational skills, must be a team player
• Excellent analytical skills
• Ability to work in a fast-paced environment
• Ability to stay focused and deliver on time and on budget
• An up-to-date, working knowledge of current, past, and projected trends in the industry
• Knowledge of AI Techniques such as Neural Network Programming would be an asset
• Knowledge of Steering Behaviors Programming Techniques would be an asset

Qualifications

• Strong knowledge in .NET platform (ASP .NET) and C#
• Strong knowledge of Microsoft SQL Server 2008+ and T-SQL language
• Proficient in MS Visual Studio and TFS, including application build/deployment
• Knowledge and experience with creating and consuming web services

Educational Requirements:

Bachelor's degree diploma in computer science or software engineering

About IHX (website: ihx.in):

IHX is an industry-leading, first-of-its-kind in India, digital healthcare data platform and exchange, infused with AI/ML capabilities delivering solutions to stakeholders in all segments of the healthcare sector. Our AI-infused  applications and APIs help hospitals, payers, diagnostic labs, pharmaceutical companies, and digital intermediaries, and enable them to enhance their products and services by being better informed, agile, reliable, and competitive. We solve the most complex problems in the Indian healthcare ecosystem: leverage the enormous amount of unstructured data and use AI to generate actionable insights and solve real-world problems. With more than 11,000 hospitals across 1,100 cities and 30+ insurance companies in our network, we are already the largest healthcare data exchange in India.

Join us today and be a part of the team driving the digital revolution in Indian healthcare.

OUR MISSION:

To enhance healthcare delivery through data-based insights and meaningful health information.

WHAT’S IN IT FOR YOU

• Be a part of a well-funded, high-growth, first-of-its-kind health-tech start-up in India
• Open culture, fun and collaborative work environment
• The candidate will work directly with the senior leadership team and will have an opportunity to do ground-breaking work in healthcare.

• Mentorship: get mentored by the leaders who have led multimillion-dollar businesses
• Competitive salary and benefits

ROLES & RESPONSIBILITIES

• Collaborate with stakeholders to gather business requirements
• Use various ideation methods like brainstorming, interviews, and focus groups to solve the user’s needs to add value

• Conduct user research, create user personas and explore various design approaches to solve specific user issues

• Define user task flows and interaction
• Use wireframes, storyboards, process flows and sitemaps to illustrate and present design
• Create prototypes, wireframes, and mock-ups to demonstrate the functioning and layout
• Implement the latest design innovations to ensure that the product is in accordance with the cutting-edge

• Optimize UI designs and tests for intuitiveness and user-centeredness.
• Conduct regular research on user experience and support any pre-sales engagements that come
• Stay up to date with the industry’s trends

REQUIREMENTS

• Bachelor's degree or Certifications in Interaction Design, Computer Science or any other related
• 2-4 years of work experience
• A digital product design-oriented portfolio
• Hands-on experience in working with style guides and micro-interactions
• Great visual design, time management and multitasking
• Good understanding and Knowledge of UI frameworks and Front-end technologies.
• Good problem-solving ability with attention to
• Strong Knowledge in creating wireframes, storyboards, user flow, process flow, Information Architecture, Prototype and User Testing

• Hands-on in using various design tools like Adobe Creative Suite, Sketch, and Figma
• Possess excellent communication, presentation, collaboration, and interpersonal skills

• Write well designed, testable, efficient code by using best software development practices
• Create website layout/user interface by using standard HTML/CSS practices
• Integrate data from various back-end services and databases
• Gather and refine specifications and requirements based on technical needs
• Create and maintain software documentation
• Be responsible for maintaining, expanding, and scaling our site
• Stay plugged into emerging technologies/industry trends and apply them into operations and activities
• Cooperate with web designers to match visual design intent

• Developing sales strategies to draw in potential buyers or to solicit new potential customers.
• Initiating contact with potential customers through cold-calling or responding to inquiries generated from advertisements.
• Creating relationships with customers to identify their potential needs and qualify their interests and viability to drive sales.
• Presenting product information to customers once you have identified their needs.
• Moving solid leads through the marketing funnel, connecting them to a salesperson, and arranging in-person meetings, emails, or phone calls.
• Following up with potential customers who expressed interest but did not purchase any goods or services.
• Performing regular follow-up calls or emails and facilitating communication with existing customers to ensure their satisfaction and identify new potential needs.
• Collaborating with sales executives to ensure the company's goals and targets are met.