Psychology Intern

About The Role

We are seeking a talented and driven SEO and Copywriting Specialist to join our small but mighty marketing team. In this role, you will be responsible for creating compelling, high-quality written content that aligns with SEO best practices, driving both organic traffic and engagement. You will work closely with the marketing team and our business leaders to optimize content for search engines while maintaining a clear and consistent brand voice across all digital platforms.

Key Responsibilities:

• SEO Strategy & Implementation:
• Conduct keyword research to identify high-traffic, relevant keywords and phrases.
• Optimize on-page SEO elements, including title tags, meta descriptions, headers, and images.
• Perform regular audits of website content to ensure it aligns with SEO best practices and make necessary updates.
• Track and analyse SEO performance metrics, including search rankings, organic traffic, and conversion rates, using tools like Google Analytics and SEMrush
• Copywriting & Content Creation:
• Write engaging, high-quality copy for website landing pages, email campaigns, social media posts, and more
• Craft compelling headlines, CTAs, and persuasive copy that enhances user experience and drives conversions.
• Contribute creative ideas for campaign development
• Ensure all content aligns with the organisation's mission and value
• Content Optimization:
• Edit and proofread copy to ensure it is grammatically correct, clear, and aligned with the brand voice.
• Implement best practices for content formatting, including keyword placement, internal linking, and content structure, to improve SEO ranking.
• Stay up to date with industry trends, search engine algorithm updates, and content marketing best practices to continuously improve content strategies.
• Reporting & Analysis:
• Prepare regular reports on SEO and content performance, analysing key metrics and identifying areas for improvement.
• Utilize A/B testing to optimize the effectiveness of content and landing pages.

Key Skills and Qualifications:

·      Proven experience (1-3 years) in SEO, copywriting, or content marketing.

• Strong understanding of SEO principles and techniques, including keyword research, on-page SEO, and technical SEO.
• Proficient in using SEO tools such as Google Analytics and SEMrush
• Excellent writing, editing, and proofreading skills with a keen eye for detail.
• Ability to write clear, concise, and engaging content tailored to different audiences.
• Familiarity with content management systems (e.g., WordPress) and basic HTML.
• Strong communication skills, both verbal and written.
• Ability to work independently and manage multiple projects simultaneously.

About the Company

Ranked by Deloitte amongst India's top 25 fastest-growing tech companies, they are a well-capitalized digital startup pioneering full-funnel marketing via programmatic media. They are trusted by leading marketers and agencies in India and is expanding its footprint globally.

Roles & responsibilities:

• Proven experience in Digital Marketing and an understanding of Media channels.

• Identify key audiences - sizing and profile using data points, to determine whether the given audience can achieve the client’s business objective

• Within the aligned audience(s), identify key human truth (insight) using data (quantitative/ qualitative) that leads to a   communication platform (one-liner) that demonstrates what a brand should be saying to them and how it should be behaving in media to drive the change in perception/behavior (from/to)

• Flair for communication and presentation to engage and influence stakeholders positively.

• Creation of tactical plan presentation and supporting media plan templates

• Use an understanding of the campaign and marketplace to contribute ideas for campaign experiments

• Build activation platforms/ideas stemming from data-backed cultural or behavioral insights

• Set budget allocation & key channels identified for each to hit the objective

• Write/develop agency POVs based on the latest trends and developments that matter to our industry/clients

• Work on the brand portfolio, brand positioning, and GTM strategy as necessary

• Expertise in problem-solving and technology development.

Requirements:

• At least 4 years of relevant experience (strategy, media, consulting, research)

• Experience in digital media, advertising, marketing

• Solid grasp of digital marketing, especially a deep knowledge of digital media

• Working knowledge and effective vocabulary across search, social, display, video, and/or programmatic media buying

• Prior experience working on a global brand, with a proven track record of driving media and campaign strategies (along with presenting them to senior stakeholders)

• Ability to navigate the digital ecosystem like Facebook, Google, Twitter, LinkedIn, OTTs

• Understanding of brand and DR objectives

• Deep understanding of planning, audience research and measurement tools; with the ability to land on media solutions

Looking for Java Fullstack Developer

Having Experience in Java, Spring , Microservices

React and Redux

• Excellent communication (Written & Verbal), presentation skills with a positive attitude to engage with stakeholders 
• At least 4 years of hands-oncoding experience in test automation, preferably VB script (must be presently working in automation project)
• At least 1 year of experience in Mobile automation (iOS and Android)
• Design, create and maintain Automated Test Scripts for the front end and back-end systems
• Enhance existing/create automation test frameworks
• Knowledge of pipeline execution
• Experience in Agile Scrum methodologies in sprint automation Test design and automation experience in web applications client-server applications mobile applications 
• Knowledge of Jira, BDD Cucumber etc.

Searce means ‘a fine sieve’ & indicates ‘to refine, to analyze, to improve’. It signifies our way of working: To improve to the finest degree of excellence, ‘solving for better every time. Searcians are passionate improvers & solvers who love to question the status quo.

The primary purpose of all of us, at Searce, is driving intelligent, impactful & futuristic business outcomes using new-age technology. This purpose is driven passionately by HAPPIER people who aim to become better, every day.

Searce is a modern tech consulting firm that empowers clients to futurify their businesses, leveraging Cloud, AI & Analytics.

1. We are a category-defining niche’ cloud-native technology consulting company, specializing in modernizing (improving, automating & transforming) the full scope of infra, app, process & work.
2. We partner with clients in their ‘beyond x’ journey to drive intelligent, impactful & futuristic business outcomes. 
3. We are the most preferred tech partner of choice when it comes to ‘solving for better for the new-age tech startups & digital enterprises, leading disruption in their industries.
4. Our Service Offerings: We offer Advanced Cloud, Data & App Modernization, Cloud Consulting, Management & Improvement (DevOps, SysOps & Cloud Managed Services), Applied AI & Analytics services. 
5. As one of the top 5 niches’ full-scope global partners for Google Cloud & a preferred partner for AWS, we are the most preferred ‘engineering-led tech company of choice when it comes to solving complex business problems.

1. Own product development - This includes setting up and managing weekly sprints to deliver on product goals
2. Work closely with product management to define project scope, priorities, and timelines
3. Highly technical, hands-on hacker and an effective people manager.
4. Roll up the sleeves and code alongside the team.
5. The primary interface for the engineering team to the business users and clients.
6. Expand existing, and implement industry-best software engineering practices.
7. You will hire, manage and mentor - Retain & lead engineering talent & geeks to expand a cohesive and powerful team
8. Strive for excellence in customer experience, technology, methodology, and execution
9. Enjoy providing frequent and constructive feedback.
10. Define and influence product roadmap and deployment strategy
11. Architect and implement new features that increase engagement
12. Ensure the technical feasibility of UI/UX designs. 
13. Collaborate with other team members and stakeholders. 
14. Review and optimize app usage by monitoring key metrics and rectifying the issues proactively. 
15. An ability to perform well in a fast-paced environment and bring in optimal flow for rapidly changing design/ technology

Our technology stack is sane and the role requires strong demonstrated experience and understanding of the below technologies:

Qualification

1. Is Education overrated? Yes. We believe so. But there is no way to locate you otherwise. So we might look for at least a Bachelor’s or Master’s degree in Engineering (Computer Science). 
2. Or else, you should be programming from 12. For us, the latter is better as it shows you have a programming mindset. We will find you faster if you specify the latter in some manner. :) 
3.  3-6 years of relevant work experience. 
4. Proficient understanding of MongoDB, Express.js, React Js, Node.js 
5. React Hooks and Lifecycle methods: In-depth understanding is necessary
6. Redux: Should be able to create, update and manage
7. Basic understanding of server-side CSS pre-processing platforms, such as LESS and SASS. 
8. Proficient understanding of client-side scripting and JavaScript,TypeScript, JavaScript frameworks , including jQuery, MySQL & NoSQL. 
9. Good understanding of asynchronous request handling, partial page updates, and AJAX.
10. Proficient understanding of code versioning tools, such as Git / Bitbucket / SVN.
11. Experience working and building RESTful APIs. 

About Us

Instavans is a Logistics tech startup focused on the development of SaaS products for the Road Trucking industry. Instavans has built and rolled out SmarTruck™, a SaaS based TMS with a private marketplace. SmarTruck has customers in India & the MENA region and is poised to enter Latam and Sub-saharan Africa.

The company’s innovative go-to-market plan involves working with large Shippers and 4PLs (Fourth Party Logistics Service Providers) to synergistically bring their Carriers on board.

We are looking for people to help us supercharge our growth, while we continue to embody the values that have got us so far already. As we are a rapidly growing company you will gain exposure to all areas of the platform, understanding the key success drivers at an engineering team and gaining invaluable experience for your future career. Success in this role will lead to opportunities for growth across the entire engineering team with significant scope for future development.

We have openings in Frontend (Angular 8+), Backend(Node.js), Android (Kotlin) and QA (Automation)