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Product Marketing Specialist – Remote (Part-time / Freelance)
Product Marketing Specialist – Remote (Part-time / Freelance)
iSolutions's logo

Product Marketing Specialist – Remote (Part-time / Freelance)

RAHUL BHAGCHANDANI's profile picture
Posted by RAHUL BHAGCHANDANI
3 - 4 yrs
₹10L - ₹15L / yr
Remote only
Skills
Search Engine Optimization (SEO)
Go-to-market strategy
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Copy Writing
Email Marketing
skill iconGoogle Analytics

About Us

Mez.ai is a fast-growing tech start-up building a benchmarking and decision-support platform that helps businesses uncover inefficiencies, compare performance to industry standards, and make smarter choices with data. Our tools, like the Benchmarking Engine and Mezbot, turn complex data into actionable insights for agencies and enterprises.


We’re now looking for a Product Marketing Specialist to shape how our products are positioned, launched, and adopted in the market.


Your Role

As a Product Marketing Specialist at Mez.ai, you will bridge the gap between product, marketing, and customers. You’ll craft messaging, drive go-to-market strategies, and ensure our solutions resonate with decision-makers across industries like Tech, Marketing, Financial Services, and more.


Responsibilities

·      Develop and execute go-to-market (GTM) strategies for new features and products.

·      Craft compelling product positioning and messaging that highlights customer value.

·      Conduct customer research, persona development, and competitor analysis to inform strategy.

·      Collaborate with product, sales, and design teams to align on roadmap and market needs.

·      Build marketing collateral (case studies, sales decks, briefs, website copy).

·      Partner with growth marketing to run campaigns, A/B tests, and content experiments.

·      Track and analyze performance metrics to optimize messaging and adoption.


Requirements

·      3+ years of product marketing or growth marketing experience (SaaS / start-up preferred).

·      Proven ability to translate technical features into customer benefits.

·      Comfortable with analytics tools (Google Analytics/Mixpanel,/Amplitude).

·      Working knowledge of SEO, SEM, social media, and email marketing.

·      Excellent storytelling, copywriting, and presentation skills.

·      Start-up mindset: adaptable, data-driven, and proactive.

Nice to Have

·      Familiarity with B2B SaaS/clients- agencies relationship, or enterprise tech tools.

·      Hands-on with CRM & automation tools (HubSpot/Salesforce/Marketo, etc.).

·      Experience with growth experiments (landing page optimization, A/B testing).

·      Knowledge of fundraising stages and start-up growth cycles.

What We Offer

·      Flexible part-time / freelance opportunity with potential to grow long-term.

·      Chance to shape the market narrative for a cutting-edge AI/analytics start-up.

·      Work remotely, with ownership and autonomy.

·      Collaborate with a lean, driven, and innovative founding team.

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About iSolutions

Founded :
2025
Type :
Product
Size :
0-20
Stage :
Bootstrapped

About

N/A

Company social profiles

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P.S: Assess us like we assess you. If you’d like to check out who our founder is, you can connect with him via his LinkedIn page url here and say “Hi, I saw your job post on….” :https://www.linkedin.com/in/thehappybryan/"> https://www.linkedin.com/in/thehappybryan/

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You have a demonstrated track record of content and linguistic background, ideally in digital products. Maybe you've been called a copywriter, or a content designer, brand manager or a content strategist in a previous role. Maybe you're a UX research or a designer who has become more focussed on language. You're someone who can communicate and present the decisions and constraints within a project.

You've worked on complex projects before. You have a strong opinion on how copy and communication can be applied to product development. You are a fast, iterative thinker who can partner with any relevant department.

What to include in your application

A portfolio is a must. A portfolio with case studies is better. Tell us about the work as well as showing it.

 

 

 

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