Product Marketer Intern

Business Development Executive :

Job Title: Business Development Executive

Location: [ Hyderabad ]

Experience: 2+ years in Business Development

Company Overview:

Interakt Techsol Pvt Ltd is a dynamic and innovative technology solutions provider, specializing in cutting-edge products such as B2Z, 7 Chain, JKC Junket Chain, TAMP, and Dustalk. We are committed to revolutionizing the industry and empowering businesses with transformative solutions.

Job Description:

As a Business Development Executive at Interakt Techsol Pvt Ltd, you will be responsible for driving revenue growth through strategic partnerships, client acquisition, and market expansion efforts. Your primary focus will be on promoting and selling our suite of products to potential clients.

Key Responsibilities:

Identify and develop new business opportunities to drive revenue growth.

Build and maintain strong relationships with key decision-makers and stakeholders.

Conduct market research to identify potential clients and market trends.

Collaborate with the marketing team to develop effective sales strategies and campaigns.

Present product demonstrations and proposals to prospective clients.

Negotiate contracts and agreements with clients to ensure favorable terms.

Work closely with the project management team to ensure successful implementation and delivery of projects.

Meet and exceed sales targets and KPIs set by the company.

Requirements:

Bachelor's degree in Business Administration, Marketing, or a related field.

Proven track record of 2+ years in business development, preferably in the technology industry.

Strong communication, negotiation, and interpersonal skills.

Excellent organizational and time-management abilities.

Ability to work independently and as part of a team.

Knowledge of CRM software and sales analytics tools is a plus.

We are looking to employ a driven and experienced area sales manager to increase sales within an assigned geographical area and guide a team of field sales representatives. The area sales manager's responsibilities include delivering presentations to potential and existing customers, evaluating the performance of the sales team, and preparing concise sales reports

Designation: Sr. Admission counselor

Skills Required:

• Good Communication skills (English mandatory)
• Passion for work
• Leadership / Team player

Roles & Responsibilities:

• Administer school admissions procedures and advise parents and members of the public on admission criteria, collate applications for admission, and monitor criteria being applied consistently.
• Develop marketing strategies with the Principal to support the achievement of the overall admissions
• Manage student enrolment through telephone inquiries, emails, and visitors to the school for enrolment into the school.
• Work in coordination with various external & internal departments.
• Develop institutional goals and objectives consistent with the vision, mission, and values of the School
• Set up and maintain efficient office systems within the school's admin area, including manual and computerized information retrieval systems.

• Market intelligence—be the expert on our buyers, who are they, how they buy and their key buying criteria.
• Understand the competitive landscape—be an expert on our competition and how they are positioned.
• Collaborate with product management and marketing communications to develop product positioning and messaging that resonate with our target buyer personas.
• Understand and document our buyer’s process, including where they get information, and the who, what, when and why behind the decisions they make. Then drive changes to our sales and marketing processes based on what you learn.
• Develop a marketing plan for the products you support in conjunction with our marketing team, including key activities and budgets to support the retention of existing customers and the acquisition of new customers.
• Assess the effectiveness of the marketing programs that support your products on an ongoing basis, and report back to the business on required changes.
• Plan the launches of net-new products and releases of existing products, and manage the cross-functional implementation of the plan.
• Act as the primary thought leader for the products you support externally, including speaking engagements and written works.
• Understand and support our sales channels; train them on the problems we solve for our buyers and users; develop internal tools and external collateral and teach them how and when to use it.

• 5+ years of product marketing experience with at least 2 years of experience in a market-facing role (e.g. delivering presentations to customers and prospects, conducting competitor analysis and market research)
• Proficient in productivity applications such as Microsoft Office, Project or Basecamp.
• Comfortable using collaboration and CRM tools such as Slack and Salesforce.
• Familiar with marketing automation tools such as Marketo, Pardot and Omniture, and Google Analytics.
• Power user of networking tools such as LinkedIn, Twitter, Facebook and Instagram.
• Exceptional ROI-tracking skills, able to prove what is –or isn’t—working
• Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
• Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties. Team player!
• Must be a strong public speaker, comfortable in front of large, senior groups, and a solid writer.
• Bachelor’s degree in business or marketing; MBA preferred.
• Pragmatic Institute Certified (PMC) III or higher preferred.

About Shankar Mahadevan Academy 

Founded by Indian singer-composer Shankar Mahadevan, this 11-year old music academy has pioneered online music education for Indian music. Shankar Mahadevan Academy has brought music to over 10,000 students in over 88 countries with more than 3,00,000 virtual classes.  With its mission “Joy of Music”, the Academy has also brought music to the underprivileged and the underserved with its various non-profit initiatives.  

Website: www.shankarmahadevanacademy.com

Shankar Mahadevan Academy is inviting passionate growth and outreach professionals to join our Admissions team. 

At Shankar Mahadevan Academy you will be a part of a dynamic and entrepreneurial team that works at the crossroads of arts, education and technology. Your career at Shankar Mahadevan Academy will contribute to spreading music and Indian arts, while you get an opportunity to learn all aspects of growing an online business for a globally recognised brand. 

The ideal candidate will have strong spoken and written communication skills, have 6 months - 3 years of experience with B2C sales, and be able to handle 70-80 cold calls per day. 

About the role 

• Work hours: 6 days a week, including weekends. U.S. Shift (7:00 - 4:00 p.m.) OR India Shift (12:00 p.m.- 9:00 p.m.) 
• Work location: Located off MG Road, Easy access to Trinity Circle Metro Station
• Work from Office only, no work from home/ Hybrid model 
• Benefits: Health Insurance and PF cover 
• We follow a culture of fun, engagement and growth with emphasis on work-life balance and healthy living. You also get fruits, activities every week, regular team outings and learning opportunities 

Goals / What you will do 

• Acquire new customers by handling inbound and outbound calls, and walk-in inquiries 
• Actively generate leads and seek out new sales opportunities through cold calling, networking and social media 
• Possess a strong understanding of our products, and showcase our value to our customers in the form of counseling 
• Gather market and student information and provide feedback on buying trends and competitive advantages
• Representing SMA at trade exhibitions, events and demonstrations

Skills required / Must-haves for the role 

• 6 months to 3 years of work experience in B2C sales 
• Good spoken and written communication in English with good listening skills 
• Team player who likes to work with like-minded people 
• Good at objection handling and sales closure 
• Multi-language skills added advantage 
• Willing to pick up new skills 

About the job 

Job Details: 

Role: Sr./Jr. Affiliate Manager & Campaign Executives 

Location: Gurugram/Delhi 

Reporting to Head of Performance & Paid Media 

Business: Apps and Affiliates 

About the Role: 

We are looking for a person who has a deep understanding of the affiliate & mobile marketing ecosystem and has relevant experience with mobile attribution platforms like AppsFlyer, branch, segment, firebase etc. 

Should be able to handle deliveries of mobile & web campaigns such as CPI, CPR, CPE, CPA, CPS, and others. 

Objectives: 

 You will be responsible to create and optimize Performance/Affiliate/Paid campaigns as per the business objective; Own weekly reporting for the same. 

 The primary focus will be on Affiliate campaigns followed by other channels such as PPC. 

 You will be handling the day-to-day management of campaigns with a heavy focus on getting the best ROI. 

Tweak your strategies by evaluating the Key Performance Indicators (KPIs) of all existing marketing channels to determine and make necessary adjustments to optimize performance marketing effectiveness. 

Lead a team of performance marketers to help conceptualize, develop and test campaigns to improve performance. 

 Analyze the market, competitors, and audience- providing actionable insights 

Roles & Responsibilities: 

 Manage mobile delivery and ad ops of the campaigns. 

 Help with New Business Acquisition. 

 Account Management & Client Retention. 

Delivery Partners Management - Platforms, SSP, DSP, Publishers & Affiliates. 

 Handling Publisher Engagement and Retention. 

 Acquiring Potential partners. 

Negotiating terms with all new and existing publishers. 

 Forming/negotiating strategic alliances with new and existing online partners. 

 Exploring and expanding inventory for Mobile content offers for Value-added services. 

 Finding and strategizing new sources of inventory for performance campaigns. 

 Media planning for various Mobile advertising activities. 

 Provide operational and monetization plans for campaigns and clients. 

 Reporting on KPI, Revenue Generation & Growth. 

 Integrate and Implement the mobile publishing tools and best practice system. 

 Manage and mentor other Mobile Pillars – such as Ad Monetization, Production, and Operations. 

 Must have an understanding of integrations with platforms such as Branch, Appsflyer, Adjust & others. 

 Must have knowledge about all sorts of mobile ad frauds and their types to tackle such situations. 

 Must have knowledge of all fraud detection tools such as Protect 360, Mfilter, and others. 

 Should have good knowledge of the campaign setup process which includes activities such as S2S integration, GAID, IDFA, Macros, and other such day-to-day requirements to monitor it overall. 

Who We Think Will Be a Great Fit? 

  two - five years of experience in large scale performance/network marketing, mobile ads publishing and operations. 

  Leadership experience with an entrepreneurial spirit in building and a growing team from the scratch. 

  Very strong knowledge of the mobile ecosystem. Experienced in navigating mobile platforms (Apple, Google) throughout the entire lifecycle – from planning and buying for the campaign and meet client's KPIs. 

  Understanding of mobile KPIs, especially as they relate to forecasts, P&Ls, and deal evaluation 

  Demonstrated ability to influence all levels of management, cross-functionally and externally 

Excellent written and oral communications 

Let's connect to have a quick round of discussion. 

Roles and responsibilities:

• Create a brand and market positioning that maintains Tartan's leadership position in the industry.
• Devise, own, and execute Tartan’s marketing strategy across all formats, both internally and externally.
• Ensure sales and partner teams are enabled and up-to-date with the product, process, competitor, and market content.
• Build Tartan's vocabulary and messaging to effectively tell the company’s story to the modern world.
• Build, maintain, measure, and optimize Tartan’s marketing channel mix, with an eye toward growth initiatives and product adoption
• Work closely with the sales, customer success, alliances, and product teams to identify market opportunities and define market-leading products.

You will be a good fit if you have the below:

• Proven 3+ years of B2B2C marketing leadership experience providing strategic input to high-growth technology businesses with ownership of marketing strategies, goals, and tactics
• Successful track record in building, getting buy-in, and executing marketing plans
• History of building high performing, marketing teams and attracting top marketing talent
• Relevant domain experience preferred in deeply technical products, preferably in API space
• A thorough grasp of the key metrics needed to drive the business
• Ability and desire to use data and metrics to make strategic growth decisions
• Interest in development, training, and mentorship; hands-on in working with teams

• Brand new MacBook
• Stock Options
• Health Insurance
• Unlimited Sick Leaves
• Passion Fund (Invest in yourself or your passion project)
• Wind Down

About the role:

As a Product Marketing Manager should own the positioning, messaging, and branding of the product. You will also gather and process customer feedback, and manage some aspects of customer relations after the launch.

Job Responsibilities:

• Product messaging and positioning – Develop product positioning and messaging that resonates with customers and differentiates our organization in the market
• Content Development – Conceptualize and create an educational product and solution content for a variety of platforms
• Market, customer, and competitive analysis — Be the expert on the customer, the industry trends, and the players in the market
• Sales enablement – Communicate value proposition and provide high-value sales tools, training, and collateral
• Product and feature adoption — Drive adoption of the product and features amongst the customer base
• Evangelism – Serve as a company spokesperson and go-to thought leader for the product
• Implement and support compliance to Outplay compliance and information security processes

We are looking for someone who has:

• Any Graduate degree (MBA preferred) with 3- 5 years of prior experience in a similar position.
• Experience in startup/enterprise software company preferred
• An ability to understand tech and business software including buyer behavior and ideal customer profiles and translate tech content into marketing material
• Ability to effectively lead, inspire, and mentor direct and indirect reports
• Proven experience creating marketing plans encompassing strategy, customer research, competitive analysis, product requirements, messaging, pricing, etc.
• Excellent English - written, verbal, and presentation skills, with an eye for quality and attention to detail
• Strength in collaborating with cross-functional teams, across geographies, including executive management, product management, operations, sales, and marketing

Benefits:

• Fully remote job - You can be in the mountains or at the beach, and still work with us. Outplay is a 100% remote company.
•  Flexible work hours - We believe mental health is way more important than a 9-5 job.
• Health Insurance - We are a family, and we take care of each other - we provide medical insurance coverage to all employees and their family members. We also provide an additional benefit of doctor consultation.
• Workstation and Internet Allowances.
• Annual company retreat - we work hard, and we party harder.
• City meet-ups- You work with your team members in the mornings and party in the evenings.
• Safe space to innovate and experiment.
• Steady career growth and job security.

• Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
• Define our GTM and partner with the rest of the team to execute the GTM. It will include work like demand generation, ORM, slack community for our users, sales enablement and marketing assets.
• Work closely with a range of cross-functional teams - product, partner managers, marketing, and sales to craft thoughtful go-to-market strategies and drive growth initiatives.
• Understand and analyze the competitive landscape to define our own marketing strategy

• What are we looking for?
  

  An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

  • 2+ years of relevant work experience that can span digital marketing, product marketing or growth marketing.

• Experience working on marketing or growth throughout a product’s lifecycle.
• Working experience in SaaS, preferably for international markets.
• Hands-on experience in Google Analytics, Google AdWords, Hubspot CRM, Slack, ORM tools and Webflow.

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.

A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Xoxoday works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.