Process Associate(Accounts Receivable)

Position Overview:

We are seeking a creative and dynamic Product Branding Specialist with a strong background in software products. This role involves developing and executing our branding strategy, social media strategy, lead generation activities, and YouTube content strategy specifically tailored to our HRMS software product. The ideal candidate will have proven experience in digital marketing, social media management, and lead generation within the software industry.

Key Responsibilities:

Branding:

Brand Strategy Development:

·      Create and implement a comprehensive branding strategy aligned with company values, business goals, and unique aspects of the HRMS software.

·      Conduct market research to identify opportunities for brand differentiation.

Brand Identity:

·      Oversee the creation and maintenance of brand guidelines for software products.

·      Ensure consistent application of brand guidelines across all marketing materials and communications.

Content Creation:

·      Collaborate with designers and content creators to produce high-quality visual and written content.

·      Develop compelling narratives and case studies that resonate with the target audience in the software industry.

Social Media Strategy:

Strategy and Planning:

·      Develop a robust social media strategy to increase brand awareness and engagement for software products.

·      Create and manage a social media content calendar focused on software-related content.

Content Management:

·      Produce, curate, and manage published content across all social media platforms.

·      Monitor and respond to comments, messages, and user-generated content.

Analytics and Reporting:

·      Track and analyze social media metrics to measure campaign effectiveness.

·      Provide regular reports and insights to inform strategy adjustments.

Lead Generation:

Strategy Development:

·      Develop and implement lead generation strategies to drive qualified leads to the sales team.

·      Utilize a mix of digital marketing tactics including SEO, PPC, email marketing, and content marketing.

Campaign Management:

·      Plan, execute, and optimize lead generation campaigns.

·      A/B test landing pages, email campaigns, and ad creatives to maximize conversion rates.

Lead Nurturing:

·      Develop and manage lead nurturing campaigns to move prospects through the sales funnel.

·      Collaborate with the sales team to ensure seamless lead handoff and follow-up.

YouTube Strategy:

Content Strategy:

·      Develop a YouTube content strategy that aligns with brand and marketing goals, focusing on the HRMS software product.

·      Plan and produce engaging video content highlighting software features, benefits, and use cases.

Channel Management:

·      Manage the YouTube channel including uploading videos, writing descriptions, and optimizing metadata.

·      Engage with the audience through comments and community posts.

Analytics and Optimization:

·      Monitor YouTube analytics to track performance and identify areas for improvement.

·      Optimize video content for SEO and viewer retention.

Qualifications:

·      Proven experience in branding, social media management, lead generation, and YouTube strategy, specifically for software products.

·      Strong understanding of digital marketing principles and best practices in the software industry.

·      Excellent written and verbal communication skills.

·      Proficient in using social media management and analytics tools.

·      Creative thinker with strong problem-solving skills.

·      Ability to work independently and as part of a team.

Preferred Qualifications:

·      Familiarity with SEO and PPC advertising.

·      Previous experience in a similar role within the software or technology industry.

Role Description

We are looking for a Branding Designer / Graphic Designer to produce and oversee creative solutions to address our marketing needs. They should have in-depth knowledge of graphic design, styles and layout techniques.

You should also have experience executing marketing

projects from conception to production, including logos, theme decks, website implementation and marketing. Ultimately, they should be able to determine the requirements and delivering high-quality

pieces on tight deadlines.

Responsibilities & Personal Skills

Oversee all branding design projects, from conception to delivery

Understand the brief, participate in brainstorming and produce creative designs that result in an engaging consumer journey.

Generate ideas and design dynamic original pieces and themes for sales and events.

These should include illustrations, infographics, gifs, typography and layouts made using graphic design softwares

Collaborate with the marketing team and copywriters to understand the

exact requirements and expectations.

Translate creative thinking into imagery and copy that retains and clearly expresses the initial ideas.

Keep creative elements under control in order to deliver them on brief, on time and on budget, often to tight deadlines.

Maintain brand consistency throughout all our marketing projects.

Managing multiple design projects simultaneously while meeting deadlines

Well-versed with social media and marketing and online platform banners

Contributing to the brand strategies developed for projects including ideas that

demonstrate insight and innovation; solutions that engage audiences

Being capable of taking responsibility for owning, shaping, developing and delivering creative projects while working as part of a team and individually.

Stay up-to-date with design and fashion trends, industry developments and tools.

Qualifications & Experience

Minimum 4 6 years of experience in graphic design, branding, illustrations etc. for creative agencies, other web companies, e-commerce industry etc.

Proficient in graphic design software Adobe, Figma, etc

Good communication skills plus professional written and interpersonal skills. Ability to meet deadlines and collaborate with a team

Strong aesthetic and visual design skills with the ability to combine various colors, fonts and layouts in both static and basic motion graphics.

Attention to visual details

E-commerce background is a plus point.

Understanding the Fashion Space is a plus.

Job Title: Graphic Designer

Company name- Lead Height 

Website- https://leadheight.com/

Job Summary:

We are seeking a creative and skilled Graphic Designer to join our team. The ideal candidate will be responsible for creating visually appealing graphics for various purposes, including digital and print media. This role requires a strong understanding of design principles, proficiency in graphic design software, and the ability to work in a fast-paced environment while meeting deadlines.

-Responsibilities:

1. Prepare rough drafts and present ideas.

2. Revising designs based on client feedback..

3. Understanding and interpreting client briefs. ·

-Requirements:

1. Minimum 1 year of experience required. 

2. Must know Photoshop,

3. Must have a experience on CorelDRAW, Illustrator. 

4. Have a handful knowledge on Premiere pro , After-effects.  

[Location: Spencer Building, 6A2, 6th Floor, Newtown Square, Road, Atghara, Newtown, Kolkata, West Bengal 700136]

-Employment Type: Full-time-

-Benefits:

1. Performance oriented incentive

2. Yearly bonus

Desired Candidate Profile

• Graduation/ Post Graduation (MBA- Sales & Marketing)
• 4+ years in sales management within a corporate setting
• Industry background: Advertising/Marketing/Sales
• Self-Motivation
• Proven track record of success in the the sales cycle from plan to close
• Excellent communication, interpersonal, and organizational skills
• Superb leadership abilities
• Flexible for working 6 days a work

Kiko is looking for an experienced React Native developer to join our Engineering team. You will be working with our engineers to develop and maintain high quality mobile applications.

If you're passionate about mobile platforms and translating code into user-friendly apps, we would like to meet you.

As a Mobile developer, you'll collaborate with internal teams to develop functional mobile applications, while working

in a fast-paced environment. Ultimately, you should be able to design and build the next generation of our mobile

applications platform.

Responsibilities

1. Work as part of a small team to build React Native iOS / Android applications.

2. Architect, build and maintain excellent React Native applications with clean code.

3. Technical design of complex mobile applications.

4. Implement pixel perfect UI's that match designs.

5. Implement clean, modern, smooth animations and transitions that provide an excellent user experience.

6. Integrate third-party API's.

7. Write unit and integration tests.

8. Release applications to IOS and Google Play stores.

9. Work with native modules when required.

10. Ensuring the best performance and user experience of the application

11. Guiding team members for design and implementation tasks.

12. Co-ordinating end-to-end implementation.

13. Cooperating with back-end developers, designers, and the rest of the team to deliver well-architected and highquality solutions.

Desired Candidate Profile

1. 3+ years of professional experience working with React Native- Preferred

2. 3-6 years of professional software development experience

3. Meaningful experience working on large, complex systems.

4. Demonstrable portfolio of released applications on the App store and the Android market.

5. Ability to take extreme ownership over your and team’s work.

6. An understanding of React Native best practices and a commitment to following them

7. Ability to work through new and difficult React Native issues and contribute to libraries as needed

8. Ability to create and maintain continuous integration and delivery of React Native applications

9. A positive mindset and can-do attitude

10. Forensic attention to detail

11. Good hands-on experience in GIT

• Understands detailed requirements and demonstrates excellent problem solving skills
• Deep understanding of software engineering practices, Design Patterns, Data Structures, Algorithms
• Excellent programming skills in ROR, Golang, NodeJS, Python or Java
• Strong communication skills
• Strong sense of ownership, drive and ability to deliver results
• 2+ years of experience in product driven organization