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Personal Brand Manager
Personal Brand Manager

Personal Brand Manager at TVL MEDIA · ATS Bouquet, Sector 132, Noida · 2 - 5 years · ₹3L - ₹3.6L / yr · Bootstrapped · Posted 9 Aug 2026

TVL MEDIA's logo

Personal Brand Manager

Divyanshi Bangia's profile picture
Posted by Divyanshi Bangia
2 - 5 yrs
₹3L - ₹3.6L / yr
ATS Bouquet, Sector 132, Noida
Skills
Brand Management
Outreach
Content Strategy

Company Overview


We are a full-service marketing agency that helps ambitious brands show up sharper, grow faster and stand out in crowded markets. From content and social to performance marketing, design, video and PR, we build and execute brand strategies end-to-end for a diverse roster of clients across industries. We're a team that moves fast, takes creative risks, and holds itself to agency-grade standards on every single deliverable. If you want your work to ship, get seen, and actually move numbers for real brands rather than sit in a deck, you'll fit right in.


Role Summary

Architect and execute a leadership personal brand strategy that builds visibility, credibility and inbound opportunity.


Job Details

  • Experience: 2-5 years
  • Work Model: On-site
  • Work Location: ATS Bouquet, Sector 132, Noida
  • Work Week: Monday-Saturday, 9:30 AM - 6:30 PM
  • Reports To: Founder's Office / Head of Marketing
  • Education: Bachelor' degree in Communications, Journalism, PR or related field

Key Responsibilities

  • Define content pillars, narrative and voice for leadership's personal brand
  • Ghostwrite posts, threads, articles and talking points that sound authentically them
  • Identify and pursue podcast, panel, press and speaking opportunities
  • Track personal brand growth, engagement and inbound opportunities generated
  • Coordinate photography and video support for personal content needs
  • Stay close to leadership's day-to-day to mine real stories and points of view
  • Maintain a content calendar specific to personal brand cadence
  • Maintain discretion and confidentiality on sensitive information
  • Build relationships with media, podcast hosts and event organizers
  • Monitor industry conversations to identify timely commentary opportunities

Mandatory Skills & Experience

  • 2-5 years in personal branding, executive ghostwriting, PR or content strategy
  • Proven ability to convincingly write in another person's voice
  • Strong understanding of LinkedIn/X creator and founder-brand growth mechanics
  • Demonstrated discretion handling confidential, leadership-level information

Preferred Skills (Good to Have)

  • Experience growing a personal brand (own or client's) from near-zero
  • Track record securing press, podcast or speaking opportunities
  • Familiarity with PR/media outreach processes

Tools & Technologies

  • LinkedIn/X analytics
  • Notion/Google Docs for content planning
  • Media databases for press outreach
  • Canva/Figma for Visual Support coordination

KPIs / Success Metrics

  • Follower/audience growth rate
  • Engagement rate on personal brand content
  • Number of inbound opportunities generated (press, deals, hires)
  • Publishing consistency and cadence adherence

Benefits & Perks

  • Competitive compensation with performance-linked growth
  • High-ownership role with direct access to leadership
  • Fast-tracked career growth in a high-growth environment
  • Learning and development support
  • A culture that rewards speed, ownership and craft
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About TVL MEDIA

Founded :
2020
Type :
Services
Size
Stage :
Bootstrapped

About

TVL Media stands as a testament to the power of vision, innovation, and hard work. Our story is one of transformation and growth, fueled by a passion for helping businesses succeed in an ever-evolving digital world. As we look to the future, we remain committed to pushing the boundaries of what’s possible and empowering our clients to achieve their fullest potential.

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Tech stack

Marketing
Social Media Marketing (SMM)

Candid answers by the company

What does the company do?
What is the location preference of jobs?

TVL Media provide businesses with an edge over the competition with a variety of benefits. Opting for outsourced IT services improve the efficiency of business and build trust with customers and clients. Our services can be tailored to meet specific needs to match your specific goals.

Company social profiles

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Key Responsibilities


Pillar 1: Monsoonfish Brand Strategy & Marketing (Internal)

Brand Custodianship:

Act as the ultimate gatekeeper for the Monsoonfish brand. Ensure every internal and external touchpoint—from social media to HR appointment letters, exit documents, proposals, case studies, and pitch decks—aligns perfectly with our brand archetype, tone of voice, and visual standards.

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Design and execute short-term marketing initiatives to generate high-quality inbound B2B leads and prospective clients.

Social Media & Content Management:

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  • Manage and distribute content across LinkedIn, X (Twitter), Medium, Dribbble, and the corporate website/blog.
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Agency Management & SEO/AIO:

Partner with the internal Marketing Design Leader to co-manage external agency partners (such as our SEO/AIO agency). Act as the content anchor, ensuring everything the agency requires—headlines, meta tags, landing pages, and web collaterals—is perfectly written, aligned with our brand, and delivered efficiently.

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Take ownership of our proprietary publication house (Cognilense—covering UX laws, cognitive biases, mental models, etc.).

  • Manage and scale distribution across Amazon and retail formats.
  • Strategize, innovate, and market Cognilense Workshops to establish Monsoonfish as a thought leader in the design ecosystem.

Employer Branding:

Naturally attract elite design and engineering talent/interns through outstanding cultural and brand marketing.


Pillar 2: Client Content & Strategy (External)

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End-to-End Copywriting:

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Adaptability:

Swiftly adapt your writing style and tone to match various client industries, personas, and unique brand voices.


Pillar 3: AI Transition & Infrastructure

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Lead the marketing department's transition into an AI-augmented workflow.

Repository Management:

Build, organize, and maintain digital frameworks, rules, content repositories, tone-of-voice guidelines, and brand archetype style guides that will feed into and support future internal AI-based tools.


Key Performance Indicators (KPIs)

Your success in this role will be directly measured by:

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  2. Brand Equity & Visibility: Measurable increase in organic reach, engagement, and authority across key platforms (LinkedIn, Medium, etc.).
  3. Delivery Quality & Integrity: Consistently delivering thoughtful, high-quality, strategically sound content for both internal brand initiatives and client projects on schedule.
  4. Project Pipeline for Cognilense: Expansion of retail reach and successful corporate/educational sign-ups for Cognilense workshops.
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  • Comfortable with leveraging AI tools ethically to scale and optimize internal processes.

Behavioral Traits & Culture Fit

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  • You've worked with creators or influencers.
  • You use AI tools and editing apps to generate ideas and produce content quickly.

What you'll get

  • Real ownership of a brand's voice and content.
  • Creative freedom to experiment, and fast decisions on what to try.
  • A chance to build something and leave your mark.


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Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
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