Performance Marketing Manager
Nykaa- Mumbai
2 - 10 yrs
₹6L - ₹35L / yr
Mumbai
Skills
Google Adwords
Facebook Marketing
Search Engine Marketing (SEM)
CleverTap
campaign
Designation: Performance App Marketing for Nykaa
Location: Mumbai
Qualification: MBA/Postgraduate from premium institute
Experience: 2-8+ years of relevant experience.
Job Description:
• Plan and Manage the team for all digital marketing, including SEO/SEM, marketing database,
social media, and display advertising campaigns
• Designing; build and executing campaigns on Facebook, Google, Twitter, and affiliate channels
as per plan
• Measure and report performance of all digital marketing campaigns, and assess against goals
(ROI and KPIs)
• Optimise install campaigns to improve cost per install, installation rates, post install
performance.
• Manage all the programmatic campaigns – from ideation to media planning and optimization.
• Measure App engagement metrics like MAU, DAU, Converting users on a regular basis.
• Drive app acquisition and engagement efficiencies through campaigns using targeting
techniques, innovation, and creative excellence.
• Identify trends and insights, and optimize spend and performance based on the insights
• Plan, execute and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple
channels and customer touchpoints
• Instrument conversion points and optimizes user funnels
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where
appropriate
• Managing budgets and financial for digital marketing initiatives for the organisation.
Skills Required:
• Experience in Adwords, social media marketing (Facebook, Twitter), content marketing, affiliate
channels and google SEM.
• Hands-on experience in designing and launching digital media campaigns in at least one of the
digital platforms such as Facebook, Google, RevX, Criteo, etc. for the ecommerce industry
• Hands on experience of using analytics tools like Clevertap, Appsfyler and Adobe Analytics
• Strong orientation towards data gathering, problem solving, experimenting, and iterating with
the results, to arrive at the right solution.
• Customer centric and problem-solving mindset.
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Experience in setting up and optimizing Google Adwords campaigns
Location: Mumbai
Qualification: MBA/Postgraduate from premium institute
Experience: 2-8+ years of relevant experience.
Job Description:
• Plan and Manage the team for all digital marketing, including SEO/SEM, marketing database,
social media, and display advertising campaigns
• Designing; build and executing campaigns on Facebook, Google, Twitter, and affiliate channels
as per plan
• Measure and report performance of all digital marketing campaigns, and assess against goals
(ROI and KPIs)
• Optimise install campaigns to improve cost per install, installation rates, post install
performance.
• Manage all the programmatic campaigns – from ideation to media planning and optimization.
• Measure App engagement metrics like MAU, DAU, Converting users on a regular basis.
• Drive app acquisition and engagement efficiencies through campaigns using targeting
techniques, innovation, and creative excellence.
• Identify trends and insights, and optimize spend and performance based on the insights
• Plan, execute and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple
channels and customer touchpoints
• Instrument conversion points and optimizes user funnels
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where
appropriate
• Managing budgets and financial for digital marketing initiatives for the organisation.
Skills Required:
• Experience in Adwords, social media marketing (Facebook, Twitter), content marketing, affiliate
channels and google SEM.
• Hands-on experience in designing and launching digital media campaigns in at least one of the
digital platforms such as Facebook, Google, RevX, Criteo, etc. for the ecommerce industry
• Hands on experience of using analytics tools like Clevertap, Appsfyler and Adobe Analytics
• Strong orientation towards data gathering, problem solving, experimenting, and iterating with
the results, to arrive at the right solution.
• Customer centric and problem-solving mindset.
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Experience in setting up and optimizing Google Adwords campaigns
Read more
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Apply through this link
https://garageplug.freshteam.com/jobs/ekCAEEHYZvAD/sales-development-representative-us-latin-america" target="_blank">https://garageplug.freshteam.com/jobs/ekCAEEHYZvAD/sales-development-representative-us-latin-america
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FRAAZO is India's fastest growing D2C Consumer Internet Brand which is currently serving happy customers in multiple cities
FRAAZO was born with a mission to provide high quality and hygienic produce to customers –
straight from the Farm to Doorstep (A farm to fork model company) within 18 hours. It constantly works towards this goal until it finally becomes the face of “direct fresh farm supplies”. A community intending to scale their behavior to create a utopia where being a reliable source of best produce
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who have complete freedom to chase down their goals in a totally uninhibited manner.
Here’s what will be in store for you at FRAAZO once you join us as Operation Excellence
About the Role:
Fraazo is looking for a operation excellence that will support the Supply Chain Optimization and Excellence Team to drive efficiencies across the entire supply chain process.You will be joining a dynamic team which is working towards making Fraazo leader in the FMCG Retail. He/ She will
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Prepare Master plan and Drive 5S implementation across all Collection Centres and
Dark stores etc.,
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Ensure Documentation at all levels through continuos monitoring and Auditing;
Training of the team members on Quality Specifications, Defect Matrix etc.,
RCA (Root Cause Analysis) Tool usage for optimizing the losses/defects generated
and Customer complaints etc.,
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Drive 5S and KAIZEN culture across all areas.
Coordinate with HR team on execution of the Training Calendar as per the Plan
across all areas
Liason with the key stake holders like Operations/Procurement/Last mile /Middle mile
operation team etc.,
Internal and External Benchmarking of for all Product categories for ensuring the
quality consistency.
Creating and sustaining a dynamic environment that fosters development
oppurtunities by evaluating and motivating high performance amongst the team
members.
Drive the Horizantal replication of Good practices within the organization/Bench mark
organization etc.,
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B.E. (Mechanical/Food technology/Agriculture/Electrical)
5-8 Years in FMCG/Food processing MNC in Production
Management/QA/TPM/OE/Six Sigma etc., or in VnF Groceries experience in QA
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• Experience with cloud infrastructure is must AWS/GCP/DO.
• Good to have experience with any tool such as Jenkins, Gitlab Devops building pipelines, CI/CD automation.
• Eager to learn new languages and experiment / explore new technologies.
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Nagpur
3 - 7 yrs
₹3L - ₹7L / yr
NCSS
PHPLaravelMVC Framework
Javascript +1 more
Job opening for the position of Sr. PHP (Laravel) Developer at Dehradun location in smartData Enterprises (I) ltd.Experience : 3+ YearsLocation : Dehradun.Job Description - PHP Developer (Laravel)Roles and responsibilities : 1. Proficient in Laravel development2. Experience as a web developer.3. Understanding of MVC design patterns.4. Proficient in front-end technologies, such as JavaScript, HTML5, and CSS3.5. Knowledge of object oriented PHP programming.6. Understanding accessibility and security compliance.7. Expert in PHP, including MVC Frameworks.8. Experience with Agile product development methodologies.9. Excellent team player with strong communication, interpersonal, and organizational skills.10. Ability to learn new technologies and APIs.11. Strong written and verbal communication skillsDesired candidate profile: - 3 to 8 years of experience in an Internet e-commerce or online content edition company will be an advantage- Excellent knowledge and practice of the following: PHP (Laravel) and Mysql, HTML, CSS, MVC Architecture Framework (Preferably Phalcon/Zend), JavaScript and JavaScript Frameworks - Knowledge of the following would be added advantage: XML, Ajax,Bootstrap- Excellent knowledge on software methodologies- Be committed to the deadlines through following up with team members- Strong organizational and communication skills.Jyoti Sharma Sr. Associate- HR Phone: +91-172-4060079http://www.smartdatainc.com/
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