Performance Marketing Manager

About Potentiam

Potentiam helps SME companies build world-class offshore teams. Our model is our locations and your dedicated staff under your control. Potentiam have offices in Iasi in Romania, Bangalore and Cape Town, home to large liquid pools of offshore talent working for international companies. Potentiam's management team have had over 15 years' experience in building offshore teams, and have specialist functional expertise to support the transition offshore in technology, finance, operations, engineering, digital marketing, technology and analytics. For decades corporations' scale has enabled them to benefit from the cost and skills advantage of offshore operations. Now SME companies can enjoy a similar benefit through Potentiam without any upfront investment.

Location : Bangalore ( Hybrid)

Skills

• Good experience in EPM platform tools, specially in Tagetik.

• Experience implementing CPM/EPM systems.

• Experience in end to end implementation is required.

• Experience in Financial Consolidation and troubleshooting.

• Excellent documentation skills, with the ability to write clear, concise technical and business documents.

• Experience of understanding in report building, setting up dimensions and hierarchy, ETL and UAT

Benefits and Perks

• Health Insurance

• Referral Bonus

• Performance Bonus

• Flexible Working options

• Bachelor’s degree in computer science or software engineering.
• Previous work experience with application and software development.
• Experience developing customer-facing interfaces.
• Advanced knowledge of Salesforce CRM platforms.
• Proficient in MYSQL, Apex, JavaScript, Native, and VisualForce.
• Working knowledge of mavensMate or eclipse.
• Good communication skills.
• Ability to problem solve high-level software and application issues.
• Ability to project manage.
• Meeting with project managers to determine CRM needs.
• Developing customized solutions within the Salesforce platform.
• Designing, coding, and implementing Salesforce applications.
• Creating timelines and development goals.
• Testing the stability and functionality of the application.
• Troubleshooting and fixing bugs.
• Writing documents and providing technical training for Salesforce staff.
• Maintaining the security and integrity of the application software.

Desired Candidate Profile

• BSc or M.Sc in Nutrition and Dietetics
• Telesales experience of 18 months or more (at one organisation)
• Excellent communication skills in English & Hindi
• Multiple Languages will be an add on benefit
• Exceptional communication and influencing skills
• Ability to deliver sales pitch in a consultative manner
• Confidence and empathy while on the call
• Good listening skills    

• Managing distributors and seller and improve the efficiencies in terms of both- retention (% active, D90 retention etc.) and transaction (% transacting, count and amount of transactions from different user cohorts) of newly acquired and existing base
• Designing promotional pricing schemes, subscription packs, communication plans and taking other tactical and strategic steps to increase transactions and engagement on the platform
• Working across departments(i.e. data science, CX, sales, marketing etc.) to deliver a superior experience for distributors and sellers
• Building the needed infrastructure and continuously innovating on ways to reach new and returning users through a variety of communication channels
• Partnering with product teams throughout the organization to leverage and influence existing internal growth and engagement technologies
• Conducting competitive analysis to understand industry trends for how to engage and convert users
• Working closely with product, marketing and data science to identify the right features essential for growth of business and engagement of users
• Measuring and assessing the impact of experiments, their business impact and sharing them with leadership

Desired Candidate Profile

• B.E./ B.Tech and/or MBA
• 7 to 8 years of total experience and 2 to 5 years of experience in handling sales, business development, city operations in an operations intensive role
• People management experience
• A proactive approach to problem solving with high focus on customer empathy    

• Leads more than one projects end-to-end and collaborates across functions. Drives planning, estimation and execution.
• Manages stakeholder expectations and offers scalable, reliable, performant and easy to maintain solutions.
• Consistently takes well thought technical/design decisions.
• Develops expertise in more than one area and shares knowledge with others. Able to mentor/train people in areas which are new to them.
• Drives people to solve engineering challenges.
• Enjoys high respect of Tech and other cross functional teams.
• Demonstrates effective communication with project team, management and internal/external clients as necessary.
• Surfaces both technical and non-technical team challenges and helps resolve them.
• Champion for SDLC best practices and high-quality standards.
• Significantly contributes in hiring high performance candidates.

• Expert in JAVA, Kotlin, Reactive programming, Asynchronous programming and Dependency Injection. Experience with unit-tests and automation frameworks.
• Familiarity with any architectures like MV*(MVP/MVVM/MVI).
• Strong focus on high-quality mobile UI experiences.
• Operates independently with almost no oversight.
• Is able to apply domain expertise to think critically and make wise decisions for the team, taking into account tradeoffs and constraints.
• Communicates tech decisions through design docs and tech talks.
• Has delivered multiple projects with end-to-end engineering ownership.
• Keeps track of new technology/tools and embraces them as necessary
• 12+ years of experience in a product-driven organization.

Technologies we're working with

• MVP, JAVA and Kotlin, Realm, Firebase Real-time Database, RxJava,Kotlin Coroutines, Dagger and Retrofit.

• Developing Hybrid Mobile Apps using IONIC 4 or 5 + ANGULAR + Typescript & CAPACITOR
• Independently compile and deploy apps - both on Android & Apple platforms
• With Plugins such as Google Maps, Payment Gateways, Push Notifications, QR Codes, WiFi, NFC, etc is good to have
• Optimize for multi-device iPhone, iPad, Tablet & Smartphones
• Experience in HTML5, CSS3, & JavaScript
• Good understanding of REST APIs & JSON

• Be able to work in cross-functional teams
• Write high-quality code as per industry standards and best practices
• Test the code for quality assurance, debug identified bugs and resolve issues
• Support in building, deploying, and maintenance of products and services
• Documenting product service progress, status, and manuals
• Participate in team meetings and planning & review sessions

Required Candidate profile

Perks and Benefits