We are hiring for marketing
mba fresher for pursuing can apply
- Take charge of all marketing-related activities, including ATL & BTL Marketing.
- Generate admissions through effective marketing strategies.
- Visit schools and colleges for presentations to promote Amity programs.
- Establish tie-ups with consultants for international admissions.
- Conduct seminars to showcase Amity's offerings.
- Counsel students and parents to provide information and guidance.
- Handle day-to-day activities at the center.
- Motivate and lead the team towards achieving common goals.
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Responsibilities:
- Create and run exciting online marketing campaigns.
- Manage social media accounts and create interesting content.
- Study the market and use data to improve our campaigns.
- Help with SEO and create content.
- Work with different teams for successful campaigns.
Requirements:
- Newcomers with good knowledge or 6+ months of digital marketing experience.
- Bachelor's degree in Any Information Technology, Marketing or related field
- Basic understanding of SEO, SEM, and social media.
- Good communication and creative skills.
- Like analyzing things and interested in digital trends.
Benefits:
- Get guidance and practical training.
- Work in a lively environment.
- Opportunities to grow in your career.
About Company
Our client works in the area of skilling and livelihoods for underserved youth. It is a pioneering program with a strong PPP model, an agency-led
approach to livelihoods and a vision of socio-economic transformation. The NGO runs through a public-private partnership that empowers the Government, Corporates, NGOs and Citizens to work together toward changing lives.
Responsibilities
● Design and execution of research into the impact of an agency-led approach to livelihoods.
● Design and execution of the appropriate baseline surveys in communities.
● Gaining an in-depth understanding of the impact of the NGO program at the community level.
● Identification of research partners as required.
● Building tools and systems for monitoring and evaluation of the Lighthouse program and guiding the work of the data & reporting team.
● Data quality audits for program-specific data across the organization.
Requirements
● Master’s degree in statistics or economics with a specialization in statistical methods, or social sciences with training in qualitative and quantitative research methods.
● Minimum 5 years of work experience in the social sector/ corporate sector.
● Critical thinking
● Analytical ability
● Result orientation
● Excellent written and oral communication in Hindi and English (Knowledge of Marathi
will be an added advantage)
● Creativity
This is a sales target-driven role that involves managing the day-to-day activities of the HQ marketing team in Bangalore. This role Involves coordination, tracking and managing timelines of deliverables as well as ensuring that quality standards are met.
Responsibilities:
- Manage the global demand generation engine
- Work towards increasing the number of sales qualified leads generated
- Engage partners in areas such as lead generation, joint marketing efforts and events
- Coordinate Subex Secure’s presence in events
- Secure endorsements from analysts and media
- Manage the digital marketing team
- Prepare content where needed for campaigns, social media, search engine optimization and marketing
- Coordinate with internal teams for preparation of collateral, deriving messaging and ensuring preparation of sales enablement material in a timely manner
- Intervene to improve marketing processes to improve the outcomes and efficiency of our global lead generation efforts
Requirements (please read these carefully before applying)
- Experience in managing planning and execution of global campaigns through Salesforce and Hubspot
- Have carried revenue targets or have at least played a key role in attaining these targets
- Prior experience in B2B marketing involving a sophisticated product line is a must. Experience in marketing cybersecurity products will present a clear advantage.
- Prior experience in managing teams and revenue targets is an essential requirement
- You should have over 6 years of experience with B2B marketing
- Excellent understanding of SEM and SEO and ways to get leads out of SEM and increase volume of web traffic, improve domain authority and traffic quality through SEO
- Top notch project management skills
- Excellent content writing and presentation skills
The outcomes (KPI) associated with this role would be:
- Rise in the number of qualified opportunities and quality of leads processed by the sales team this includes Sales Accepted Leads and Sales Qualified Leads
- Quality and volume of engagements on social media and improvement in regional web traffic
- Your contribution towards improving our brand presence globally
- Measured improvement in pipeline velocity
- Attainment of pipeline targets
- Timely execution of monthly and quarterly marketing plans
Skills and Qualifications
- Proven experience in scaling ads for D2C brands.
- Experience in media buying on key platforms such as Google, Facebook, and TikTok.
- Demonstrated ability to drive growth through organic and paid social media campaigns.
- Proficiency in identifying and unlocking new acquisition channels.
- Solid understanding of marketing funnels, with experience in A/B testing to improve CTRs.
- Ability to balance team management and individual contribution.
- Track record of improving ROAS for brands.
Roles and responsibilities
We are looking for a seasoned Growth Marketer to lead our digital marketing efforts and optimize our brand's online presence. This role is for someone who can utilize their experience in scaling direct-to-consumer (D2C) brands, and has a solid background in media buying on platforms such as Google, Facebook, and TikTok. The ideal candidate is an innovator and a lateral thinker, who can identify and unlock new acquisition channels. You should be able to deliver both a holistic view of the funnel and detail-oriented execution, which involves A/B testing to improve click-through rates (CTRs) on each step of the funnel. This role requires a balance of individual contribution and effective team management.
Roles and Responsibilities:
- Strategy Development: Develop and implement effective social media strategies to drive brand growth, increase organic and paid reach, and improve return on advertising spend (ROAS).
- Media Buying: Oversee and execute media buying on key platforms including Google, Facebook, and TikTok, ensuring optimal utilization of the budget.
- Funnel Optimization: Understand the complete marketing funnel, initiate A/B tests, and make necessary changes to improve CTRs at each step of the funnel.
- Content Execution: Lead the team from brainstorming to execution, creating compelling content across different social media channels that align with our brand identity and objectives.
- Channel Expansion: Identify and unlock new potential channels of acquisition, staying ahead of industry trends and making recommendations for exploration and investment.
- Performance Monitoring: Monitor and analyze campaign performance, leveraging data to provide insights and make necessary adjustments to strategy, as needed.
- Team Management: Manage and work cohesively with a team, while also being capable of contributing individually to the work as required.
Our client is a 5 year old online gaming company with market leading games in three segments - Poker, Rummy and Cricket. Their online games are ensured to be safe, trusted and secure for their customers. They have a registered base of over a million users and are working towards the growth of online gaming in the country.
- Being a part of the Acquisition team & working on building new strategies to maximize the output from Influencers.
- Reaching out to new influencers & leading the entire activity with the objective of maximum SOV.
- Reviewing & managing of existing influencers that are already on board.
- Raising the creative & content requirements internally.
- Making daily, weekly & monthly performance reports.
- The individual needs to be a good negotiator & well-versed with the social media influencer space.
- Being a cricket follower will be a good plus.
- Min 1 year+ working experience in marketing (influencer)
- Thorough knowledge of key performance measurement metrics.
- Extraordinary communication/ negotiation skills.
- A keen eye to design & communications.
- Above-average writing skills
Roles & Responsibilities:
- Creating and executing a strong performance marketing strategy & execution plan.
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results
Scope:
Research |
Competitor Research |
Trends - Voice SEO, Design Aesthetics |
|
Tools |
|
Website |
A/B Testing |
Website + Landing Page + CRO - Back-End - Analysis / Audit |
|
Social Media |
Existing Brand - Analysis / Audit |
Create Cohorts |
|
A/B Testing |
|
Optimizations |
Social Media CRM Integration |
Optimizing bottlenecks |
|
Email Marketing |
Email Marketing Audit + Tools Integration |
Email Marketing - Scheduling + Metrics + Optimization |
|
Performance Marketing |
Existing Brand - Ad Account Analysis / Audit |
Create Cohorts |
|
Create Platform-Cohort-Specific Funnels |
|
Platform-cohort-specific Detailed targeting for each creatives |
|
Run Performance Ads |
|
Strategize: Open-Ended, Retargeting, Look-Alike, Custom Audiences |
|
Strategize: Platforms-specific to the brands |
|
A/B testing |
|
Ensure client growth |
|
Client Interactions: Client Reports + Briefings |
|
Upskilling |
Complete Courses |
Create Concise Course Notes |
|
Create SOPs |
|
Reporting |
Daily, Weekly, Monthly MIS Report |
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Lead our paid-media strategy for optimal use of media spend to drive RoAS and brand awareness
Design data-driven media plans for new and existing marketing channels
Lead our paid-media management operations in coordination with content and creative teams
Maintain a strong handle on KPIs of each channel and take optimal actions proactively
Report on performance to various stakeholders, surface optimisation opportunities to the content production team
Undertake audience and competitor research and analysis; regularly report on competitor activity
Analyse website and customer data to find optimisation opportunities around targeting and messaging
Design and execute QC processes to ensure campaigns are on-brand and targeted correctly
Provide training and guidance to media executives on platform best practices and scaling strategies.
Skills and experience
We value drive and a willingness to learn. The ideal candidate will have:
Essential:
3-5 years of proven experience in driving B2C growth via paid-media channels – a strong track record of cracking new marketing channels and scaling them
An in-depth knowledge and hands-on platform management experience with Facebook, Instagram, Pinterest, YouTube, Google Search and Display advertising channels
Up-to-date understanding of creative formats and content opportunities on the above advertising channels
Ability to deep-dive into on-platform channel data and Google Analytics data
A strong handle on how to create measurement frameworks to analyse campaign/channel performance and tie-up performance with sales outcomes, understanding of attribution models
Ability to do complex analysis on advertising data to create hypothesis and design experiments
Experience of providing one-on-one support and training to junior members for executing paid media operations
Outstanding written and spoken English
Experience with Google Suite
The ability to work as part of a wider team
Flexible in approach; a positive ‘can-do’ attitude and excellent work ethic
An appreciation and understanding of our brand values and our working practices
Preferred:
Bachelor’s and master’s degree in Marketing, Engineering or Communications
Experience with Programmatic channels, Twitter, Snapchat, Tik-Tok, LinkedIn ads
Experience of working in a fast paced, high growth environment
Experience of luxury brands and marketing to high net-worth customers