Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.
Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.
Responsibilities
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
Requirements
Demonstrable experience in marketing together with the potential and attitude required to learn
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
Solid knowledge of website analytics tools (e.g., Google Analytics)
Experience in setting up and optimizing Google Adwords campaigns
Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
A sense of aesthetics and a love for great copy and witty communication
Up-to-date with the latest trends and best practices in online marketing and measurement
About Masters India Private Limited
Similar jobs
🚀 We're Hiring: AUTOSAR Security Stack Experts at InfoGrowth! 🚀
Join InfoGrowth as an AUTOSAR Security Engineer and play a crucial role in enhancing the security of automotive systems!
Job Role: AUTOSAR Security Stack Expert
Key Responsibilities:
- Engage in tasks related to the integration and development of Flash Bootloader (FBL) features, along with comprehensive testing activities.
- Collaborate continuously with counterparts in Germany to understand requirements, effectively interpret, and develop FBL features.
- Create test specifications and accurately document results to ensure quality and compliance.
Mandatory Skills:
- Hands-on experience in Embedded C programming
- Proficiency in AUTOSAR SecOC (Secure On-Communication) and Crypto stack
- Familiarity with tools such as Trace32 Debugger and Vector Canoe
- Experience working with Microcontrollers like Infineon Aurix
- Solid understanding of automotive security concepts and Hardware Security Manager (HSM)
Why Join InfoGrowth?
- Be part of a cutting-edge team dedicated to securing the automotive industry through innovative software solutions.
- Work on exciting projects that push the boundaries of technology and foster professional growth.
- Enjoy a collaborative work environment that values creativity, teamwork, and continuous learning.
🔗 Apply Now to help drive the future of automotive security with InfoGrowth!
MemoNeet, a leading Edtech Startup with over 900K+ downloads for NEET exam preparation about to reach Million Users, is on a mission to empower students through innovative technology.
We are seeking a skilled and dedicated full-time Full-Time Flutter Developer. This is a fully remote position, offering a base pay of INR 12000 with an INR 3000 performance bonus based on work performance. Additionally, monthly incremental base pay and bonus adjustments will be made based on your outstanding performance.
Sizzle is an exciting new startup that’s changing the world of gaming. At Sizzle, we’re building AI to automate gaming highlights, directly from Twitch and YouTube streams. We’re looking for a superstar engineer that is well versed with computer vision and AI technologies around image and video analysis.
You will be responsible for:
- Developing computer vision algorithms to detect key moments within popular online games
- Leveraging baseline technologies such as TensorFlow, OpenCV, and others -- and building models on top of them
- Building neural network (CNN) architectures for image and video analysis, as it pertains to popular games
- Specifying exact requirements for training data sets, and working with analysts to create the data sets
- Training final models, including techniques such as transfer learning, data augmentation, etc. to optimize models for use in a production environment
- Working with back-end engineers to get all of the detection algorithms into production, to automate the highlight creation
You should have the following qualities:
- Solid understanding of computer vision and AI frameworks and algorithms, especially pertaining to image and video analysis
- Experience using Python, TensorFlow, OpenCV and other computer vision tools
- Understand common computer vision object detection models in use today e.g. Inception, R-CNN, Yolo, MobileNet SSD, etc.
- Demonstrated understanding of various algorithms for image and video analysis, such as CNNs, LSTM for motion and inter-frame analysis, and others
- Familiarity with AWS environments
- Excited about working in a fast-changing startup environment
- Willingness to learn rapidly on the job, try different things, and deliver results
- Ideally a gamer or someone interested in watching gaming content online
Skills:
Machine Learning, Computer Vision, Image Processing, Neural Networks, TensorFlow, OpenCV, AWS, Python
Seniority: We are open to junior or senior engineers. We're more interested in the proper skillsets.
Salary: Will be commensurate with experience.
Who Should Apply:
If you have the right experience, regardless of your seniority, please apply. However, if you don't have AI or computer vision experience, please do not apply.
Our client is an IoT-enabled startup that helps businesses optimize and digitize their logistics operations. It is effectively streamlining a highly unorganized logistics space with a blend of cost-effective hardware and intelligent software and analytics.
Some of India’s renowned brands like Myntra, Flipkart, Philips, Xiaomi and others have used this innovative SaaS platform to successfully eliminate uncertainties in their supply chain.
Founded by a team of IIT Kharagpur dropouts, this Bengaluru-based location intelligence company has raised funding from angel investors of IP Ventures. It has over 100 customers and has already tracked lakhs of trips.
This platform is disrupting the supply chain & logistics operations of businesses which is heavily reliant on manual methods.
As a Sales Development Representative, you will be responsible for the addition of new accounts into the Sales Funnel.
What you will do:
- Researching Key Accounts in the Target Industry and mapping Decision Makers in each account
- Maintaining and expanding the Company's database of prospects within the assigned territory
- Going Hammer and Tongs in extracting Contact Details of the prospects from various tools
- Effectively establishing the first level of connection with the Decision Makers through email/LinkedIn/Calls
- Qualifying Prospect requirements, mapping the requirements to the company’s product offerings, scheduling VCs, and routing the opportunity to Account Executives
- Maintaining a healthy pipeline of prospects on CRM throughout
- Owning and exceeding sales development targets
- Constantly evaluating for Sales Enablement tools to potentially pace up unlocking new opportunities
Desired Candidate Profile
What you need to have:- 1+ year experience in Lead Generation/Customer Facing Roles
- Experience in SaaS is a Plus
- Experience in IoT/Technology is a Plus
- Experience in Logistics and Supply Chain is a Plus
- Great Communication Skills (Verbal and Written - Emails, LinkedIn and WhatsApp)
- Basic Understanding of Sales and Lead Generation Process, Contact Extraction Tools, and LinkedIn
- Experience working with Hubspot or similar CRM
- Ability to effectively communicate with decision makers and end users
- Multilingual proficiency - English, Hindi
- Problem-solving aptitude
- Strong phone presence and ability to make several calls during the day
- Generating business through direct marketing i.e email marketing , cold calling ,cargliest Linked-in , bidding portals & other Social platforms .
- Keeping bidding portal on secondary for generating leads & business
- Experience on linked-in sales navigator would be add on .
- Must have proficient communication & understand the ascent of UK/US and other countries clients .
- Able to work on targets
- Sound technical knowledge on the development of Web & Mobile application.
- Maintain business relationships with existing and potential clients.
- 1+ yrs sales experience in B2C Industry.
- Should have 1+ yrs experience in IT Sales.
An EdTech organization is hiring sales managers with experience of 2 years & above for Mumbai location (Remote working until offices open & Virtual onboarding).
Roles & Responsibilities -
- Initiating phone conversations with parents who complete the demo classes for their kids
- Intensely following up with the prospects and closing the sales within the sales cycle
- Diligently communicating and priming the lead through channels like email, whatsapp, SMS, calls
- Achieving the weekly targets in a high pressure performance driven competitive environment
- Monitoring self-performance at all times while also contributing to the team performance,
- Keeping track of factors like conversion factor, Average revenue generated per lead, Average revenue per sale, etc
Skill Sets -
- Exceptional communicator and an influencer who can deliver sales pitch like a charm.
- Result driven with experience of extremely target centric job.
- Confident and persevering risk-taker who thrives in a high-performance high-growth environment.
- Self-learners with high grasping ability so that you can learn about the product within 2 days.
Prerequisites -
- Proven B2C Sales track record of exceeding targets, >2 years of Sales experience
- Fluency in English and Hindi, ability and willingness to deliver in a high pressure environment
- Excellent communication, interpersonal, problem-solving, presentation, and organisational skills.
- Ability to counsel a parent for the child's future
- Comfortable with changing shift timings so that we may serve our customers better
- Graduation is not mandatory for candidates with 3+ years of experience
- Working knowledge of Salesforce, spreadsheets (Excel, Google Sheets ) and Powerpoint
Responsibilities:-
Posting technical job descriptions across various job portals
Source potential candidates on niche skills
Parse specialized skills and qualifications to screen IT and Engineering resumes
Perform pre-screening calls to analyse applicants’ abilities
Interview candidates combining various methods (e.g. structured interviews, technical assessments and behavioral questions)
Coordinate with the team leaders to forecast department goals and hiring needs
Craft and send personalized recruiting emails with current job openings to passive candidates
Completion of on-boarding formalities for the new hires
Conduct job and task analyses to document job duties and requirements
Keep up to date with new technological trends and products
Requirements:-
Proven work experience as a Technical Recruiter
Hands-on experience with various interview formats (e.g. phone, Skype and structured)
Technical expertise with an ability to understand and explain job requirements for IT / Engineering roles
Familiarity with Applicant Tracking Systems and resume databases
Thorough knowledge of sourcing techniques (e.g. social media recruiting and Boolean search)
Excellent verbal and written communication skills
Graduate / Post Graduate degree(s)
These role(s) are entitled to aggressive performance and target-based variables, as designed by the management.
Additional Details
Work Location – Assotech Business Cresterra, Sector 135, Noida
Shift Timings – 9:00 AM – 6:00 PM (IST) (Monday – Friday)