
Marketing manager responsibilities include tracking and analyzing the performance of advertising campaigns, managing the marketing budget and ensuring that all marketing material is in line with our brand identity. To be successful in this role, you should have hands-on experience with web analytics tools and be able to turn creative ideas into effective advertising projects.
Ultimately, you will help us build and maintain a strong and consistent brand through a wide range of online and offline marketing channels.
Responsibilities
Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
Deploy successful marketing campaigns and own their implementation from ideation to execution
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
Produce valuable and engaging content for our website and blog that attracts and converts our target groups
Build strategic relationships and partner with key industry players, agencies and vendors
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
Oversee and approve marketing material, from website banners to hard copy brochures and case studies
Measure and report on the performance of marketing campaigns, gain insight and assess against goals
Analyze consumer behavior and adjust email and advertising campaigns accordingly
Requirements
Demonstrable experience in marketing together with the potential and attitude required to learn
Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
Solid knowledge of website analytics tools (e.g., Google Analytics)
Experience in setting up and optimizing Google Adwords campaigns
Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
A sense of aesthetics and a love for great copy and witty communication
Up-to-date with the latest trends and best practices in online marketing and measurement

About Masters India Private Limited
About
Masters India is a GST Suvidha Provider (GSP) appointed by the Goods and Services Tax Network (GSTN), a Government of India enterprise. Our mission is to build intuitive software solutions that address complex challenges faced by businesses across the globe. We enable enterprises to automate their tax and financial compliance processes with powerful, easy-to-use products.
While most enterprises rely on ERPs to streamline their operations, compliance is often still managed manually through spreadsheets and government portals—creating inefficiencies and errors. Masters India addresses this gap by providing advanced compliance automation solutions that reduce manual work, enhance accuracy, and improve overall ease of doing business. To date, we have successfully processed over 150 million e-Invoices for 1,500+ enterprise customers.
Candid answers by the company
Masters India is a GSTN-appointed provider helping enterprises automate tax compliance with powerful, intuitive software.
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We are hiring a skilled Web Developer with strong expertise in WordPress and Shopify. The ideal candidate should have 4+ years of experience in developing, customizing, and maintaining high-quality websites and e-commerce platforms.
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Website: www.exoticaitsolutions.com
We are the only cloud-based testing platform aimed at bringing the whole testing ecosystem to the cloud. Today we have a powerful cloud network of 2000+ real browsers and operating systems that helps testers in cross-browser and cross-platform compatibility testing.
As the Performance Marketing Specialist, you would be responsible for owning Paid Marketing channels deploy, monitor and strategise ad serving on these channels.
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● Develop state-of-the-art digital marketing strategies for demand generation and customer
engagement across paid platforms with a focus on lead quality and volume.
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About the Company
Our Client one of the leading TMT bar manufacturer and exporter in India. It is a well known group that achieves a turn over of 3000 Cr per annum. The group is setting a construction & architecture oriented omni channel B2B & B2C platform.
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Regards
Team Merito
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Any Degree qualified.
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- Identify the most effective marketing messages, value proposition, collaterals, channels for personas, and key accounts in the regions.
- Plan and execute ABM strategy for all products & geographies.
- Managing, training, and motivating SDRs to drive revenue growth.
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- MBA with 5+ years of experience in SaaS-based B2B demand generation or ABM roles.
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Whom will you work with?
You will work as part of the Sales team and report to the Sales head.
What can you look for?
A wholesome opportunity in a fast-paced environment will enable you to juggle between concepts yet maintain the quality of content, interact, share your ideas, and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the benefits of being at Xoxoday.
We are
A fast-growing SaaS commerce company based in Bangalore with offices in Delhi, Mumbai, SF, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls, and Compass. Xoxoday works with over 1000 global clients. We help our clients engage and motivate their employees, sales teams, channel partners, or consumers for better business results.
Way forward
We look forward to connecting with you. As you may take time to review this opportunity, we will wait for a reasonable time of around 3-5 days before we screen the collected applications and start lining up job discussions with the hiring manager. However, we assure you that we will attempt to maintain a reasonable time window for successfully closing this requirement. The candidates will be kept informed and updated on the feedback and application status.











