Marketing Manager

About Us:

Plotch.ai is a leading provider of innovative API solutions for businesses, empowering organizations to streamline their operations, enhance connectivity, and drive growth. We are looking for an experienced B2B Tech API Sales and Marketing Manager to join our dynamic team and play a key role in driving our sales and marketing strategies to new heights.

Role Overview:

The B2B Tech API Sales and Marketing Manager will be responsible for developing and executing sales strategies, building relationships with enterprise clients, and driving marketing initiatives to promote our API products and services. The ideal candidate will have a strong background in B2B sales, an understanding of API technology, and a proven track record in driving revenue growth.

Key Responsibilities:

Sales Responsibilities:

• Develop and implement a comprehensive sales strategy for the B2B API market to achieve revenue targets.
• Identify, target, and engage potential enterprise clients, building a strong pipeline of qualified leads.
• Conduct product demos, presentations, and negotiations to showcase the value of our API solutions.
• Collaborate with the technical team to understand customer requirements and provide tailored solutions.
• Manage the entire sales cycle from prospecting to closing deals, ensuring customer satisfaction and retention.
• Stay updated on industry trends, competitor activities, and market developments to adapt sales strategies accordingly.

Marketing Responsibilities:

• Develop and execute B2B marketing campaigns to promote API products, including content marketing, email campaigns, webinars, and social media.
• Create marketing materials such as brochures, case studies, whitepapers, and presentations to support sales efforts.
• Work closely with the product and technical teams to develop messaging that communicates the value and capabilities of our API solutions.
• Analyze and measure the effectiveness of marketing campaigns using analytics tools and adjust strategies for optimal results.
• Participate in industry events, trade shows, and conferences to represent the company and generate leads.

Qualifications:

• Bachelor’s degree in Business, Marketing, Computer Science, or related field; MBA is a plus.
• 2+ years of experience in B2B sales and marketing, preferably in the tech or API industry.
• Strong understanding of API technology and how it applies to business solutions.
• Proven track record of achieving and exceeding sales targets in a B2B environment.
• Excellent communication, presentation, and negotiation skills.
• Ability to build and maintain strong relationships with enterprise clients.
• Analytical mindset with the ability to use data to drive decision-making.

Key Skills:

• B2B Sales and Account Management
• API Technology and Integration
• Marketing Strategy and Campaign Management
• Lead Generation and Pipeline Development
• Product Demonstrations and Presentations
• Negotiation and Closing Skills
• CRM and Marketing Automation Tools
• Analytical and Data-Driven Decision-Making

Why Join Us?

• Opportunity to work with cutting-edge API technology in a rapidly growing industry.
• Collaborative and innovative work environment.
• Opportunities for professional growth and advancement.

Responsibilities

Solve complex performance problems and architectural challenges

Build reusable code and libraries for future use

Build efficient, testable, and reusable Node JS modules

End-to-end ownership of modules, including designing, development, validation, deployment

Specifications:

Understanding the fully synchronous behavior of NODE JS.

Familiarity with One OOPS language

Familiarity with Workers/child processes & performance tuning

Experience with SQL/NoSQL databases and their declarative query languages (MySQL, and Mongo dB)

Strong knowledge of the common NODE JS or web server exploits and their solutions

Experience -

2-6 Year Qualifications Desired Skills NodeJS, HTML, CSS, Angular/React, JavaScript, Web Application Development, SQL/NoSQL

Job Description

Key Responsibilities

• Design, develop, and maintain both new and existing code, ranging from client-side development using JavaScript, HTML, and CSS, to server-side code using C# and ASP.NET MVC, Web API, Windows services, and ADO.NET for data persistence and retrieval.

• Write readable, extensible, testable code, while being mindful of performance requirements. • Create, maintain, and run unit tests for both new and existing code, with a goal of delivering defect-free and well-tested code to QA.

• Work with management to create and adhere to schedules, while maintaining flexibility to adapt to shifting market demands.

• Translate mockups and wireframes into functioning front-end code.

• Write and maintain documentation for new and existing features.

• Keep up-to-date on best practices and new technologies.

• Rapid prototyping, and presenting conceptual design and working prototypes to management.

• Conduct design and code reviews and collaborate to ensure your own code passes review.

• Work with Product Management to analyze require

Required Skills & Experience

General

• Solid understanding of OOP design principles

• Visual Studio 2017 and above, SQL Server 2016 and above

• Remote debugging

• Unit Testing

Front-end

• C#, ASP.NET MVC and MVC core, Web API and .Net Core web Api

• JavaScript, jQuery, AJAX

• HTML5, CSS3, Responsive Design understanding

• Understanding of web technology stack, including HTTP, REST, cookies, caching, and asset loading

Back-end

• Windows & web services, WCF, MSMQ

• C# and .NET Framework • Experience with scalable, performant design and architecture

Database

• Working knowledge of SQL and relational databases

• Should be able to read and write basic SQL queries, stored procedures, views, and functions

• ADO.NET & LINQ to SQL

Desired Skills & Experience

General

• Familiarity with Azure

• Installation and deployment (Azure App)

• Experience with automated builds and deployment (Azure DevOps, TeamCity and Docker)

• Familiarity with architecture styles/APIs (REST, RPC)

• Understanding of Agile methodologies

• Excellent troubleshooting and communication skills

Front-end

• Angular or React UI framework

• Experience with Logi Analytics (Graylog etc.)

• Experience with .NET Web Forms and migrating to MVC

Back-end

• Azure Function, Azure Service bus, Event hub, AWS Lambda, ElastiCache

Experience with NOSQL databases (Mongo or Cosmos)

Qualifications

• Minimum of a Bachelor's or Master’s degree in Computer Science, or a related four-year degree.

• Hands on experience in development

• Preferred experience in leading a team

• Seeking an Individual carrying around 5+ yrs of experience.
• Must have skills - Jenkins, Groovy, Ansible, Shell Scripting, Python, Linux Admin
• Terraform, AWS deep knowledge to automate and provision EC2, EBS, SQL Server, cost optimization, CI/CD pipeline using Jenkins, Server less automation is plus.
• Excellent writing and communication skills in English. Enjoy writing crisp and understandable documentation
• Comfortable programming in one or more scripting languages
• Enjoys tinkering with tooling. Find easier ways to handle systems by doing some research. Strong awareness around build vs buy.

Full Stack senior developer with ReactJS & Redux

• Node js with Express framework

• Knowledge of HTML, CSS and Javascript with React JS
• Experience with MongoDB
• Knowledge of RESTful APIs.
• Experience with web paradigms such as REST, Responsive Web Design etc.
• Experience with CI/CD tooling (at least Git and Jenkins)
• Good understanding of code versioning tools, such as GIT
• Good to know Agile/Scrum/Kanban

Job Responsibilities: