Marketer

Leverage your expertise in Python to design and implement distributed systems for web scraping, ensuring robust data extraction from diverse web sources.

• Develop and optimize scalable, self-healing scraping frameworks, integrated with AI tools for intelligent automation of the data collection process.

• Implement monitoring, logging, and alerting mechanisms to ensure high availability and performance of distributed web scraping systems.

• Work with large-scale NoSQL databases (e.g., MongoDB) to store and query scraped data efficiently.

• Collaborate with cross-functional teams to research and implement innovative AI-driven solutions for data extraction and automation.

• Ensure data integrity and security while interacting with various web sources.

Required Skills: • Extensive experience with Python and web frameworks like Flask, FastAPI, or Django.

• Experience with AI tools and machine learning libraries to enhance and automate scraping processes

. • Solid understanding of building and maintaining distributed systems, with hands-on experience in parallel programming (multithreading, asynchronous, multiprocessing).

• Working knowledge of asynchronous queue systems like Redis, Celery, RabbitMQ, etc., to handle distributed scraping tasks.

• Proven experience with web mining, scraping tools(e.g., Scrapy, BeautifulSoup, Selenium), and handling dynamic content.

• Proficiency in working with NoSQL data storage systems like MongoDB, including querying and handling large datasets.

• Knowledge of working with variousfront-end technologies and how various websites are built

Company Overview

A well-funded women-centric healthtech start-up backed by India’s top VC - https://www.business-standard.com/article/companies/fireside-ventures-announces-closing-of-fund-ii-investment-in-gynoveda-119112000033_1.html">Fireside Ventures.

Work Description: 

• Achieve company sales targets using paid marketing channels
• Google : Search, YouTube, Adwords, GDN, Affiliate
• Social : Facebook, Instagram
• Marketplace : Amazon, Flipkart, healthcare and women platforms
• Obsessive  focus on on-page conversion, CPM, CPC, cost of acquisition and ROAS
• Lead video content marketing using creatives, audiences, A/B tests
• Build cross-platform FUNNELS to implement retargeting strategies
• Setup customer journeys using marketing automation tools, Email, SMS, WhatsApp 
• Develop marketing campaigns with a strong HOOK to drive eCommerce sales on website
• Sharp focus on hyper-growth yet achieve profitable unit economics
• Accountable for digital marketing from strategy to execution

Candidature requirements: 

• 7+ years of digital marketing experience in performance marketing with digital first brand
• Proven track record in running D2C consumer acquisition funnels across FB, Google, Affiliates 
• Video-content-led online marketing added plus
• Deep expertise in performance marketing especially using remarketing strategies
• Strong analytical mindset with data driven decision making
• Highly digital tools savvy to drive performance
• Passionate to work in entrepreneurial set-ups, comfortable with ambiguity and working in a constantly evolving business environment

Why & Who should consider :

Be the first 20 to join and become a part of the founders' club. We are set to inspire women to take charge of their health and therefore their lives. 

Consider this an opportunity only if you believe in leading the change and make an impact in others lives. Consumer insights is an obsession. 

About the Company:

Our client is a leading mid‐market investment bank with strong practices around M&A, PE, Capital Markets, Institutional Equities, Wealth Management, Insurance Broking, and Portfolio Management Services. A trusted Investment bank servicing customers with the best results in advisory in their investments, the best corporates for their growth & capital need, and families in managing their wealth. Led by seasoned bankers, our client works with the largest and the most reputed investors.

Role: Sales/Relationship Manager

Location: Ahmedabad

Job Description:

• Advising Affluent clients on their investments and managing their overall financial portfolio whilst deepening the wallet from existing clients

• Responsible for managing HNI clients and acquiring new customers

• To research, investigate and update them on available investment opportunities/financial market trends to determine whether they fit into client's portfolios

Requirements:

• Graduate + MBAs

• Relationship Managers with prior experience in a Broking/Private bank/wealth management setup

• Should be an aggressive, result-oriented & self-motivated professional

• Should have experience in handling HNI Client Acquisitions and Relationship Management & service

• Ability to engage clients in meaningful conversations about their finance

• A thorough understanding of financial markets and the various financial products to identify the best product mix for the client to suit his risk profile

• Strong interpersonal skills with an ability to generate trust and confidence in clients

• The candidate should be self-driven and aspire to move up the ladder, with the growing organization by building up and leading their own teams independently

Role

Being a part of the Products / Software Engineering team, this member is expected to work with the existing development team. Key responsibilities of this role include MS Tech stack-based applications as per the product roadmap / project scope. Coordinate with co-developers and contribute to all phases of the development lifecycle.

Experience

Around 4 years of experience in creating and implementing Web-based applications using

C#, ASP.net, Web API, MVC, Micro Services, JavaScript and SQL Server.

Familiarity or exposure to CI / CD, Dev Ops such as Dockers, containers, Azure, Pipeline is

highly recommended

Ability to work in an Agile, fast-paced environment, and learn rapidly.

Bachelor degree in computer science, computer engineering or similar.

Familiar with object-oriented development, design patterns and specifically in .NET

Framework (C#) with a strong background in web-based development and service-oriented

Architecture.

Expert in HTML, CSS, JavaScript, JQuery, JSON.

Writing clean, readable, and easily maintainable code.

Must have knowledge of project/task management tools like Jira,

Familiarity with Version Control like Bitbucket, Git etc.

Understanding of UI, cross-browser compatibility and web standards.

Build features and applications with responsive design

Good English communication skills, written and spoken.

Able to work with minimum supervision as well as perform under pressure and meet

Deadlines.

Position: Dot Net Developer

Job Title: Junior Software Engineer

Experience: 0 to 2 Years

Key Skills:

• Programming Languages: C# or VB.NET
• Server-Side Technologies: ASP.NET / MVC
• Front-End Technologies: Html5, ES5/ES6/ JavaScript, CSS, jQuery, Bootstrap, Ajax, Web Sockets
• Database: SQL Server

Knowledge on below concepts/technologies is an added advantage

            - Cloud Platforms: Azure / Google

            - NodeJS, Mongo DB

            - Redis, RabitMQ, MQTT, Kafka

            - Concept of Continuous Integration / Continuous Deployment

Key Deliverables: Writing codes as per the requirement.

Responsibilities:

· Excellent knowledge of all leading social media platforms such as, Facebook, Twitter, Instagram, LinkedIn etc.

· Assist with the planning of marketing strategies to help drive traffic and engagement to the website

· Produce content for social media channels such as Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.

· Keep up to date with any social media trends

· Track social media influencers

· Ensure you produce a consistent brand message across all the social media channels

· Regularly monitor competitor social media sites and create competitor analysis reports

· Contribute to the company blog

· Assist with social media performance reports

· Engage with social media users and respond to any mentions over Facebook, Twitter, Instagram, LinkedIn, Pinterest etc.

· Writing effective SEO content for blogs, websites and social media accounts.

· Coordination with the digital marketing team to report findings and recommendations.

Qualifications:

· Outgoing and easy to work with.

· Substantial social media presence.

· Ambitious and hardworking.

· Knowledge of Adobe Photoshop/ Illustrator and video editing is an added advantage.

· Excellent communication skills

Relevant experience in determining a target audience and how to cater to unique marketing campaigns to capture their attention.

What you need to have:

We are looking for a performance marketer who can profoundly understand the user and plan search engine and display advertising to generate MQLs. You are someone who likes working with data and insights and making decisions based on it. You should be able to lead multiple performance marketing initiatives like Google Ads, Linkedin Ads, Facebook Ads, Display Ads, GDN, Bing Ads etc in international markets like MENA, USA, EMEA & SEA. An eager candidate to make an impact at Xoxoday and thrive in a fast-paced, dynamic, hyper-growth environment and can operate fluidly between the 30,000-foot strategy level and the micro-detail to get things right.

• Segment our users by deeply understanding our clients and end users. You will talk regularly to users and prospects and draw qualitative and quantitative insights.
• Define and execute the SEM & performance marketing strategy. It will include work like demand generation, landing pages, keywords research, Ad copies, competition research & analytics.
• Work closely with a range of cross-functional teams - product, design, marketing, and sales to craft highly effective, data driven campaigns on Google Adwords, Linkedin & Facebook.
• Understand and analyze campaigns regularly and optimize the CTR, CPL & CPA.

An enthusiastic individual with the following skills. Please do not hesitate to apply if you do not match all of it. We are open to promising candidates who are passionate about their work and are team players.

• Expertise in Google Adwords campaigns for international markets.
• Experience working on marketing or growth throughout a product’s lifecycle.
• Working experience in SaaS, preferably for international markets.
• Hands-on experience in Google Analytics, Google AdWords, Linkedin Ads, Facebook Ads, Hubspot CRM, Landing pages and Webflow.

You will be working closely with the growth marketing head and the marketing team members. 

A wholesome opportunity in a fast-paced environment that will enable you to juggle between concepts, yet maintain the quality of work, interact and share your ideas and have loads of learning while at work. Work with a team of highly talented young professionals and enjoy the comprehensive benefits that Xoxoday offers.

A fast-growing PE funded Fintech SaaS company based in Bangalore with offices in Delhi, Mumbai, California, New York, Dubai, Singapore, and Dublin. We have three products in our portfolio: Plum, Empuls and Compass. Works with over 2000 global clients. We help our clients in engaging and motivating their employees, sales teams, channel partners and consumers for better business results.