Shubham Vishwakarma
Full Stack Developer - Averlon
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Google AnalyticsJob Title: SEO Specialist.
Experience: 3–4 Years.
Location: Dehradun,Work from Home.
Employment Type: Full-Time.
About the Role:
We are looking for a results-driven Digital Marketing Expert (SEO-focused) with 3–4 years of experience to drive organic growth and improve online visibility. The ideal candidate should have strong expertise in SEO, along with working knowledge of AIO (AI Optimisation), AEO (Answer Engine Optimisation), and GEO (Generative Engine Optimisation) and Local SEO. Experience in paid marketing (Google Ads, Meta Ads) will be a strong advantage.
Key Responsibilities:
SEO (Search Engine Optimisation) Perform keyword research, competitor analysis, and search intent mapping.
Execute on-page, off-page, and technical SEO strategies.
Optimise website structure, internal linking, and content for rankings.
Monitor performance using tools like Google Analytics, Search Console, Ahrefs, SEMrush, etc.
Conduct regular SEO audits and implement recommendations.
Manage link-building and outreach campaigns AEO (Answer Engine Optimisation).
Optimise content for featured snippets, voice search, and zero-click searches.
Structure content using FAQs, schema markup, and conversational formats.
Improve visibility on platforms like Google SGE, voice assistants, and AI-driven search AIO (AI Optimisation).
Leverage AI tools (e.g., ChatGPT, Jasper, Surfer SEO) for content and strategy.
Optimise content for AI-driven search experiences Use AI insights to enhance keyword clustering, content gaps, and automation GEO (Generative Engine Optimisation).
Optimise content to appear in AI-generated search results (SGE, Bing Copilot, etc.)
Structure content for semantic relevance and entity-based optimisation.
Ensure brand visibility across generative AI platforms (Bonus) Paid Marketing.
Plan and manage Google Ads / Meta Ads campaigns Optimise campaigns for conversions and ROI Align paid strategies with organic growth efforts.
Requirements:
3–4 years of hands-on experience in SEO and digital marketing.
Strong understanding of on-page, off-page, and technical SEO.
Familiarity with AIO, AEO, and GEO concepts and implementation.
Experience with SEO tools (Ahrefs, SEMrush, Screaming Frog, etc.)
Basic understanding of HTML, CSS, and website CMS (WordPress, Shopify, etc.)
Analytical mindset with experience in data-driven decision-making. Excellent communication and content optimisation skills.
Preferred Qualifications:
(Good to Have) Experience in Google Ads / Paid Media campaigns. Knowledge of conversion rate optimisation (CRO).
Experience working with international clients (AU, US, UK markets). Understanding of content marketing and blogging strategies.
Key Skills:
SEO Strategy & Execution.
Technical SEO.
AI-driven Marketing (AIO).
Answer Engine Optimisation (AEO).
Generative Engine Optimisation (GEO).
Data Analysis & Reporting.
Content Optimisation.
Why Join Us:
Opportunity to work on global projects (AU/US/UK markets).
Exposure to cutting-edge AI-driven SEO strategies.
Collaborative and growth-focused environment.
Career advancement opportunities.
We are looking for a dynamic and result-oriented Sales & Marketing Executive who can support business growth by identifying new opportunities, building strong client relationships, and promoting our eLearning solutions in international markets.
Key Responsibilities:
- Identify and generate new business opportunities through research, outreach, and networking.
- Engage with potential clients through emails, LinkedIn, and calls to introduce company services.
- Support the sales pipeline by qualifying leads and coordinating meetings with senior team members.
- Conduct market research and competitor analysis to identify trends and opportunities.
- Prepare sales presentations, proposals, and marketing materials for client interactions.
- Maintain and update CRM data, client records, and sales reports.
Required Skills:
- Strong written and verbal communication skills in English.
- Basic understanding of sales psychology and client engagement.
- Good analytical and research skills.
- Comfortable with LinkedIn outreach, email communication, and online research.
- Self-driven, target-oriented, and eager to learn and grow in sales & marketing.
Preferred:
- Interest or exposure to international markets or B2B sales.
- Basic knowledge of digital marketing or lead generation tools.
Job Title: Digital Marketing Executive
Job Description:
As a Digital Marketing Executive, you will play a vital role in developing and implementing digital marketing strategies to enhance our online presence, drive brand awareness, and achieve business goals. You will work closely with the marketing team to execute campaigns across various digital channels, monitor performance, and optimize strategies for maximum effectiveness. Your creativity, analytical skills, and understanding of digital trends will be crucial in generating measurable results and fostering customer engagement.
Responsibilities:
1. Digital Campaign Management
2. Content Creation and Management:
3. Social Media Management
4. Search Engine Optimization (SEO)
5. Pay-Per-Click (PPC) Advertising
6. Email Marketing
7. Analytics and Reporting
8. Conversion Rate Optimization (CRO)
9. Digital Trends and Market Research.
10. Collaboration
Requirements:
1. Bachelor's degree in Marketing, Business, or a related field.
2. Proven experience in digital marketing with a focus on campaign management, SEO, PPC, social media, and email marketing.
3. Familiarity with digital marketing tools and platforms, such as Google Ads, Google Analytics, social media management tools, and email marketing software.
4. Strong written and verbal communication skills.
5. Analytical mindset with the ability to interpret data and make data-driven decisions.
6. Creative thinking and ability to generate innovative ideas for campaigns.
7. Strong organizational skills and attention to detail.
8. Ability to work in a fast-paced environment and manage multiple projects simultaneously.
9. Up-to-date with the latest digital marketing trends and best practices.
Join our dynamic team and contribute to our digital marketing success! If you are passionate about leveraging digital channels to drive business growth and have a track record of delivering results, we'd love to hear from you.
Website: https://www.theuniqueculture.com/
About:
Our mission is to provide our clients with individualized, expert digital marketing solutions that drive ROI. Our team brings with it a rich and diverse background in SEO, Content Marketing, Search Engine Marketing & Social Media Optimization.
Education and/or Work Experience Requirements:
-
Bachelor’s degree in English, Journalism, Public Relations or related communications field. MBA in marketing a plus. Excellent verbal and written communication skills
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6+ years of work experience.
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Ability to create an immaculate copy which stands apart from the crowd.
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An outside box thinker.
Essential Duties and Responsibilities:
-
Will be responsible for generating the words, slogans and Scripts that accompany advertising visuals.
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Brainstorming Visual and copy ideas with other members of the creative team.
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Interpreting briefs & Developing creative strategies that are forward-thinking and in-line with current
media trends.
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Demonstrate a clear understanding of campaign objectives and devise strategies to achieve them
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Monitoring effectiveness of advertising campaigns
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Familiarizing with clients' products and services, their competitors' activities, and the target audience.
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Writing clear, persuasive, and original copy
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Using digital media innovations to strengthen concepts
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Amending, revising, or redeveloping ads or campaigns in response to the feedback from clients
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Overseeing campaigns through the production stage to completion
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Manage multiple projects, with the ability to switch from one to the other seamlessly
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Leading creative presentations, production companies, photographer, typographers, designers.
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Keeping up to date with popular cultures and trends
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Meet deadlines and help team in the same, and stay within budget constraints
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Push clients towards fresh, exciting ideas
- Writing, editing and proofreading website content.
- Write Articles, Blogs, Social media, Forum and other SEO best practices.
- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.
- Understanding of Web publishing requirements.
- Experience in creating content for the web and growing a social audience.
- Editorial mindset with an ability to predict audience preferences.
- Expertise in social media platforms.
- Collaborate with multiple teams to develop compelling content plans.
- Ability to deliver high-quality documentation paying attention to details.
- Basic Knowledge of technical terminologies.
- Excellent communication skills in English both written and spoken.
Data AnalyticsResponsibilities:-
Develop integrated digital media strategies
Prepare and deliver presentations
Coordinate the implementation of digital media plans
Create and manage digital campaign budgets
Negotiate and purchase digital advertising space
Collaborate with internal stakeholders to deliver fully integrated campaigns
Track digital campaign performance
Analyze campaign metrics, prepare performance reports, and provide recommendations
Monitor market trends and identify new digital opportunities
Requirements:-
Bachelor's degree in communication, marketing, or advertising
At least 2 years of digital marketing experience.
Experience with campaign management and ad serving technology, including Google Analytics.
Deep knowledge of paid search, display advertising, and social media advertising.
Strong communication and presentation skills.
Analytical thinking and problem-solving abilities.
Organizational and time management skills.
Highly passionate, collaborative, outgoing, creative media leader and thinker
Excellent communication/presentation/client management skills
versatile marketer who can create content, manage socials and loves emails as
much as we do.
Job description:
Manage Social Media campaigns for various social media platforms to align with
marketing strategies.
Publish content that meets the brand’s communication style.
Implement social media strategies to increase engagement & followers.
Writing, editing, and proofreading content.
Manage content across all platforms, including email and social media.
Requirements:
8 years of experience in a similar role.
Adept at keyword placement and SEO best practices.
Excellent written and verbal communication skills.
Highly computer literate and advanced knowledge of HTML.
Experience with social media management.
Creativity and the ability to develop original content.
Can handle new tools to manage social platforms and analytics
Quick learner and self-motivated
Can own up to a task given, take responsibility and execute the task efficiently
Google Analytics
Follow CutshortShubham Vishwakarma
Full Stack Developer - Averlon