SEO Executive

Job Title : Digital Marketing Specialist (SEO, SMO & Performance Marketing)

Experience : 2+ Years

Location : Noida (Work from Office)

Job Summary :

We are seeking a skilled Digital Marketing Specialist with expertise in SEO (On-page & Off-page), SMO, Performance Marketing (Google Ads & Meta Ads), and hands-on experience with CMS platforms like WordPress, Shopify, or Magento etc.

The role requires a data-driven marketer who can optimize campaigns, boost online visibility, and deliver measurable business growth.

Mandatory Skills :

• SEO (On-page & Off-page), SMO, Performance Marketing (Google Ads & Meta Ads), CMS (WordPress/Shopify/Magento etc.), Google Analytics, Search Console.

Key Responsibilities :

• Execute On-page & Off-page SEO strategies to improve search rankings and website traffic.
• Plan, run, and optimize Performance Marketing campaigns on Google Ads & Meta Ads (Facebook/Instagram Ads).
• Develop and implement SMO strategies to increase engagement and reach across social platforms.
• Manage and update websites on CMS platforms (WordPress, Shopify, Magento, etc.).
• Track, analyze, and report performance metrics for SEO, SMO, and paid campaigns.
• Stay updated with the latest digital marketing trends, tools, and best practices.

Requirements :

• Minimum 2+ years of experience in SEO, SMO, and Performance Marketing.
• Proven expertise in Google Ads, Meta Ads Manager, WordPress, Shopify, Magento.
• Strong analytical skills with knowledge of Google Analytics, Search Console, and SEO tools.
• Good communication skills with ability to optimize content for search & conversions.

About the Role:

We are looking for a creative and enthusiastic Content Writer Intern who is passionate about writing and eager to learn B2B content creation. The ideal candidate should have good research skills, an interest in technology, and the ability to create engaging and user-friendly content across different formats.

Job Type: Work from Office – Pune

Internship Duration: 6 Months x

Key Responsibilities:

What We’re Looking For:

• Pursuing or recently completed a degree in Journalism, Mass Communication, Marketing, English, or related field
• Basic understanding of content writing, blogging, and digital marketing
• Interest in technology, IT services, or SaaS industry
• Familiarity with tools like Grammarly, WordPress, or SEO basics is a plus
• Creative mindset with attention to detail

Head – Offline Marketing, Business Development & Branding

Location: Delhi

Reports To: CEO / CMO / Business Head

Experience: 12–18 years

Department: Marketing & Business Development

Industry: Healthcare & Wellness, Retail, Hospitality etc.

Job Summary:

We are looking for a visionary and execution-driven professional to lead our Offline Marketing, Business Development, and Branding initiatives across regions. This multifaceted leadership role combines strategic offline branding, business growth via partnerships and sales enablement, and improving the physical aesthetic appeal of our assets (studio, outstation events etc). The ideal candidate will be responsible for driving footfalls, revenue, brand visibility, and a superior on-ground client experience.

Key Responsibilities:

1. Offline Marketing Strategy & Execution:

• Lead all traditional marketing activities including print, outdoor, radio, in-store branding, and event sponsorships.
• Plan and implement ATL & BTL campaigns to increase visibility and foot traffic.
• Manage geo-targeted campaigns based on regional demand and client profiles.

2. Business Development:

• Identify and develop strategic B2B partnerships, alliances, and business opportunities.
• Collaborate with sales teams to generate leads and support local revenue goals.
• Support new market entry and studio openings with local marketing and branding plans.

3. Branding & On-ground Experience:

• Lead branding projects across physical locations (in studio, public spaces, malls, etc.).
• Improve visual merchandising, signage, landscape branding, lighting, and brand touchpoints.
• Work with designers, architects, and vendors to ensure high-impact physical brand presence.

4. Vendor, Agency & Stakeholder Management:

• Collaborate with creative agencies, event partners, and media buying agencies for campaign rollouts.
• Source and manage vendors for branding materials and execution.
• Liaise with internal stakeholders including operations, facilities, and design teams.

5. Budget & Performance Management:

• Own and manage marketing and branding budgets.
• Track KPIs for marketing campaigns (footfall, leads, brand recall), BD initiatives (partnerships, conversions), and branding impact (customer feedback, visual standards).
• Provide regular reports and insights to leadership.

Key Skills & Competencies:

• Strategic thinking with hands-on execution ability.
• Deep understanding of offline marketing channels and consumer behavior.
• Strong sense of design, branding, and attention to detail.
• Business acumen and proven success in driving partnerships or sales enablement.
• Excellent leadership, project management, and vendor negotiation skills.
• Willingness to travel as required.

Educational Qualifications:

• MBA/PGDM in Marketing, Business, or related field.

Location: GK1

Package: 12L plus incentives

Role: Digital Marketing Executive

Exp: 1-2 Years

CTC: up to 4 LPA

Location: Pune

Requirements and skills:

• Proven experience as Digital Marketing Executive or similar role
• Excellent understanding of digital marketing concepts and best practices
• Experience with B2C social media, Google Adwords and email campaigns and SEO/SEM
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Perfect knowledge of web analytics tools (e.g. Google Analytics, NetInsight, WebTrends etc.)
• Skills and experience in creative content writing
• Analytical mindset and critical thinking
• Excellent communication and interpersonal skills

We are looking for an experienced professional to lead our lead generation and PPC strategy. The role focuses on driving high-quality leads, managing ad campaigns, and ensuring strong ROI. The ideal candidate will have leadership skills, hands-on PPC expertise, and a proven record of improving lead conversions.

Responsibilities

• Create and manage lead generation strategy to meet business targets.
• Plan and run PPC campaigns on Google Ads, LinkedIn, Meta, and Display networks.
• Optimize ad budgets to lower cost per lead (CPL) and improve ROI.
• Guide and mentor a team of lead generation and PPC executives.
• Work with sales teams to improve lead-to-customer conversion.
• Track and report KPIs like leads, CPL, CTR, CAC, and ROI.

Skills Needed

• 8–12 years of experience in lead generation and PPC.
• Strong knowledge of Google Ads, LinkedIn Ads, Meta Ads, and YouTube.
• Experience with CRM and automation tools (HubSpot, Salesforce, Zoho).
• Ability to analyze data and make decisions to improve performance.
• Team management and leadership skills.
• Edtech experience is mandatory.

Benefits

• Health insurance
• Life insurance
• Provident Fund

Role & responsibilities

• Approach & pitch inbound/outbound leads
• Work on an outbound approach for lead generation to build a client list to pitch
• Be in touch with existing clients & gather feedback on our services
• Upsell & cross-sell to existing clients.
• Write emailers to activate cold leads
• Cold-calling new leads
• Understand & explain DLT(compliance to be done during onboarding ) to new clients

Preferred candidate profile

• 0-3 years of experience in Sales & Business Development
• Worked in a Startup or Tech product for a few years
• Proficient in spoken & written communication (English)
• Experience in Lead Generation
• Experience in B2B sales

Perks and benefits

• Flexible schedule
• Food provided
• Paid sick time
• Work-Life Balance
• Great Culture to work in

Requirements:

- Writing, editing and proofreading website content.

- Write Articles, Blogs, Social media,  Forum and other SEO best practices.

- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.

- Understanding of Web publishing requirements.

- Experience in creating content for the web and growing a social audience.

- Editorial mindset with an ability to predict audience preferences.

- Expertise in social media platforms.

- Collaborate with multiple teams to develop compelling content plans.

- Ability to deliver high-quality documentation paying attention to details.  

- Basic Knowledge of technical terminologies.

- Excellent communication skills in English both written and spoken.

Roles and Responsibilities:

- Understands the value of digital influence or a digital influencer themselves.
- Whether on YouTube, Instagram, Facebook or other platforms, s/he will create relationships with content creators and work with them from negotiation to posting.

- Test new ideas, manage own projects and budgets, always look for new ways to grow the number.

- Identify, on-board, train, track and manage brand influencers across social and digital media platforms.

 -Implement engaging influencer and brand ambassador campaigns using research, competitive analysis, brand standards and social/digital media best practices.

-Develop and execute influencer marketing strategies and creative campaigns

- Keep abreast of emerging trends, technologies, and influencers

- Liaising with the marketing team to create and coordinate marketing strategies that work across different channels