SEO Executive

As a Digital Marketing Manager at Brainstorm Force, you’ll be responsible for planning, leading, and optimizing multi-channel marketing initiatives that directly impact our growth.

You will own key marketing channels, manage end-to-end campaigns, and guide a small team of cross-functional collaborators to improve performance.

Why You’ll Love Working With Us

• Remote work
• Flexible working hours
• Competitive pay
• Paid time off
• Allowances for setting up workspace
• Excellent work-life balance
• Career growth opportunities

Your role bridges hands-on execution (experiments, funnels, campaigns) with channel ownership and performance leadership - driving traffic, conversions, and retention.

Key Responsibilities:

Marketing Strategy & Campaigns:

• Own and execute data-driven marketing campaigns across SEO, paid ads, content, affiliates, and email.
• Align channel strategies with business and product-level goals.
• Plan and coordinate product launches, cross-sell/upsell campaigns, and retargeting flows.
• Lead end-to-end execution - from idea, creative briefs, and collaboration with stakeholders to delivery and reporting.

Channel & Funnel Management:

• Take ownership of channels like SEO, email, paid, content, or affiliates and ensure measurable performance improvements.
• Build and optimize funnels for awareness → nurture → conversion → retention.
• Test and iterate creatives, landing pages, CTAs, and email sequences for higher engagement and conversions.

Performance Tracking & Optimization:

• Monitor campaign performance using GA4, Looker Studio, Hotjar, and SEO tools.
• Report ROI metrics such as CAC, ROAS, CTR, conversion rates, and revenue impact.
• Run A/B or multivariate experiments to validate growth hypotheses and scale what works.

Content & Partnerships:

• Collaborate with content, design, and creator/affiliate partners to produce high-converting assets.
• Support and scale affiliate and influencer partnerships with strategic campaigns and content co-creation.
• Ensure content strategies engage the right audience across blogs, social, and partner channels.

Team Leadership & Collaboration:

• Mentor and guide junior marketers (Marketing Associates / Specialists) on execution and outreach best practices.
• Delegate effectively, providing clear briefs and ensuring campaign consistency.
• Partner with product and design teams to align messaging, assets, and user experience.

Required Skills and Qualifications:

• 4-7 years of digital marketing experience, with proven success executing and managing multi-channel campaigns.
• Strong ownership of marketing channels including SEO, email, ads, content, affiliates, or influencers.
• Proficiency in analytics and campaign tools (GA4, Looker Studio, Semrush/Ahrefs, Meta Ads Manager, UTM tracking).
• Excellent writing and copy-editing skills, with the ability to simplify and clarify messaging.
• Strong grasp of conversion funnels, attribution, CAC, LTV, and performance-driven growth methods.
• Comfort in leading campaigns, mentoring juniors, and collaborating with cross-functional teams.
• Strong analytical mindset with the ability to turn data into insights and improvements.
• Strong execution discipline: balancing speed, quality, and persistence.

Good-to-Have Qualities -

• Experience in the WordPress, SaaS, or website builder ecosystem.
• Ability to understand the mindset and workflows of web designers, developers, and creators.
• Past leadership in affiliate/influencer partnerships.
• Comfort with AI tools to accelerate copy, workflows, and research.

KPI's for Success:

• Increased traffic and conversions from owned channels.
• Growth in signups, website traffic and product revenue.
• Improved conversion rates across funnels and campaigns.
• Number and quality of partnerships, affiliates, and creators engaged.
• Execution of successful product launches or large campaigns.
• Improved team velocity and on-time delivery of campaigns.

Looks interesting? Apply now and be part of our awesome team!

Job Title: Digital Marketing Executive

Experience: 1 - 2 years

Job Location: Madurai (On-site)

Skills: SEMRush, Ahrefs, Moz, Keyword planner, Google Analytics & Google Search Console

Job Description

• Conducting on-site and off-site analysis of web SEO competition.
• Increase website ranking on popular search engines.
• Increase digital brand awareness while growing the traffic on the website.
• Assisting with blog content.
• Creating high-quality SEO content.
• Leading keyword research and optimization of content.
• Working knowledge of Google Analytics.
• Thorough understanding of web design and site structures.
• Proofread and edit blog posts before publication.
• Gain a comprehensive understanding of the strengths and weaknesses of the website, and flesh out SEO strategies to improve the same.
• Good knowledge of backlink analysis.

Roles and Responsibilities

• Identify the right audience, plan organic and paid campaigns, and optimize ad & SEO campaigns to drive website traffic and leads.
• Clear understanding of SEO strategies and implementation to improve website rankings.
• Collaborate with development and other teams to ensure SEO best practices are integrated into website architecture.
• Ability to work independently and as part of a team.
• Hands-on experience with Content Management Systems (e.g. WordPress).
• Proficiency in SEO tools for keyword research link building and site audits.
• Understanding Google Analytics, Keyword Planner, Search Console, SEMRush, Ahrefs, Moz, etc.

Qualifications & Skills:

• Any Bachelor’s or Master’s degree
• 1-2 years of experience in digital marketing
• Proven track record of planning and executing successful digital campaigns.
• Strong expertise in SEO, SEM, Google Analytics, Google Ads and Social Media.
• Strong communication, leadership, and project management skills.
• Creative mindset with the ability to innovate and adapt in a fast-paced environment.

• Social Media Rockstar: Dream up engaging posts, stories, and reels for Facebook, Instagram, and beyond. Think memes, eye-catching visuals, and content that gets the cycling community buzzing.
• Design Guru: Become a master of visual storytelling! Design graphics and photos that make our website and social media pop.
• Content Chameleon: You'll be crafting catchy blog posts, articles, and other written content that showcases the cycling lifestyle and, naturally, the awesomeness of ONN Bikes.
• Trend Spotter: Keep your finger on the pulse of the latest social media trends and content marketing magic.
• Team Player: Work hand-in-hand with our marketing and sales crew to ensure all content aligns with our brand and crushes our marketing goals.

AppitSimple Infotek Pvt Ltd - A Pioneer product-based IT company that has been revolutionizing & simplifying the way organizations do business since the last many years. The Company is better known for its innovative platform & product - SoftwareSuggest and CallHippo respectively.

SoftwareSuggest - An Online Platform to discover top Business Software & Service Partners gives access to Genuine Customer Reviews, In-depth Software Analysis, Free Consultation & Free Demo of all Software. It is the one-stop destination for all businesses looking for software and services relevant to their industry.

SoftwareSuggest currently lists more than 800 Software Categories & 49+ Service categories for businesses to choose from. It also lets organizations compare the features of multiple software & service providers so that they can make the right purchase decision.

CallHippo is an on-demand Voice-over-Internet Protocol (VoIP) Service Providers. CallHippo allows startups and businesses to buy instant local support numbers from over 50+ countries around the world. With our easy to use interface and robust backend architecture, any business can set up their call center within less than 3 minutes.

Job Responsiblities

• Optimize copy and landing pages for search engine marketing
• Perform ongoing keyword discovery, expansion and optimization
• Research and implement search engine optimization recommendations
• Research and analyze competitor advertising links
• Develop and implement link building strategy
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
• Work with editorial and marketing teams to drive SEO in content creation and content programming
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Benefits

Permanent WFH

5 days Working

Lucrative Incentives

We are looking for an organized social media executive to lead our social media team in managing all social media platforms. The social media Executive is responsible for delegating duties, facilitating meetings with clients, and monitoring analytics.

To be successful as a social media Executive, you must have excellent knowledge of several social media platforms and have excellent communication skills. A good social media executive has excellent planning and time management skills.

RESPONSIBILITIES:

Meeting with clients to gauge their needs.

Briefing the social media team on the needs of clients.

Delegating specific tasks to team members.

Ensuring that team members adhere to deadlines.

Monitoring analytics for campaigns.

Providing feedback to clients.

 REQUIREMENTS:

Excellent knowledge of social media platforms such as Facebook, Instagram, LinkedIn, and Twitter.

Knowledge of analytics tools.

Excellent communication skills.

Ability to multitask.

Excellent time management skills.

Ability to lead a team.

A degree in Communication or a related field.

Prior experience in marketing or social media.

Core areas of work:

• Creating product inspiration pieces and demos for the ad products we develop
• Design, update and manage the website together with the design team
• Support Product Marketing with timely and effective marketing collaterals
• Drive the internal brand agenda for employees, brand and business
• Design for social media.
• Design presentation decks for Sales and Marketing

You are the one, if:

• You are attentive to details and an extra space ticks you off.
• You value time
• You are good at expressing your thoughts, be it in any form - written, verbal or visual.
• A good challenge exites and motivates you.
• You have some understanding of the digital advertising/marketing ecosystem. If not, you are someone who is keen to learn.
• You can independently handle projects and take them from concept to execution.
• You are passionate about something outside of work.
• You have realised that I misspelt 'excites' in point no. 4