Shubham Vishwakarma
Full Stack Developer - Averlon
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We are seeking a skilled and results-driven SEO Executive with 1–2 years of experience in On-Page, Off-Page, and Technical SEO to improve website rankings, organic traffic, and overall online visibility. The candidate should have strong expertise in keyword research, content optimization, meta tags, internal linking, backlink building, website audits, page speed optimization, mobile responsiveness, crawl error fixes, schema implementation, and performance tracking using tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, and Screaming Frog. The role requires the ability to analyze data, implement effective SEO strategies, monitor rankings, prepare performance reports, and continuously optimize websites for search engine growth while working independently and meeting deadlines
Google AnalyticsDigital Marketing Expert - B2B ABM & Performance
About ProductNova:
ProductNova is a fast-growing product development startup. We are a team of Product and Business Growth Experts enabling organizations in building new Product Portfolios, Transform into Product organizations, Identify business opportunities, Innovate and Scale Businesses.
For early-stage organizations and startups, we shape ideas into products, identify the right customer base and product market fit, define the product, provide marketing and sales enablement, plan the GTM, launch, iterate and scale.
For established organizations, we Transform them into product organizations, identify business & product areas to scale and help revamp the products across new regions and customer segments. We enable innovation, build new product portfolios and help grow the businesses Exponentially.
We are also building our own B2B SaaS Products
The Role:
As a Digital Marketing Expert at ProductNova, you will play a pivotal role in shaping and executing comprehensive digital marketing strategies to drive product and business growth. You will be responsible for driving marketing campaigns across channels and growing our business.
Key Responsibilities:
B2B SaaS Marketing Expertise: Lead generation, SEO, PPC, CRM tools, ABM, and data-driven campaigns. Excellence in aligning sales strategies, customer journey mapping, and delivering measurable growth through innovative marketing.
ABM And Performance Marketing: Identify, source and nurture high-value accounts, crafting personalized campaigns, optimizing paid channels, and measuring ROI across digital touchpoints. Align marketing with sales to accelerate pipeline and deliver scalable, impactful campaigns that balance brand visibility with revenue-focused outcomes.
Lead Generation: Build and optimize B2B and B2C Lead gen pipeline for ProductNova and its clients for their respective products and services across channels.
Digital Marketing Strategy: Formulate and execute robust digital marketing strategies aligned with ProductNova, our partner objectives and overall business goals. Tweak and optimize existing strategies to grow revenue 2X.
Campaign Management: Oversee the end-to-end management of digital marketing campaigns, ensuring seamless execution and optimization for maximum ROI. Utilize data-driven insights to continuously refine and enhance campaign performance.
Channel Expertise: Demonstrate expertise across various digital marketing channels, including but not limited to Meta, Google, SEO, SEM, social media, Email marketing, and Content marketing. Identify new and emerging channels to explore and incorporate into the overall marketing mix.
Analytics and Reporting: Implement robust analytics frameworks to measure and analyze the performance of digital marketing campaigns.
Qualifications:
- Any professional degree/MBA in Digital marketing.
- Min 2 yrs+ experience in B2B Digital marketing with a focus on product and business growth.
- Strong leadership skills with the ability to motivate a high-performing team.
- In-depth knowledge of digital marketing channels, tools, and analytics platforms.
- Exceptional analytical and problem-solving abilities.
- Excellent communication and interpersonal skills.
If you are a results-driven digital marketing professional with a passion for driving business growth, we invite you to join our dynamic team at ProductNova.
Job Type: Full-time
Strategic Planning and Execution :
● Develop and execute comprehensive business development strategies specifically tailored for the domestic market.
● Identify market trends, consumer behavior, and competitive landscape to formulate effective strategies that align with company objectives. Digital Lead Role:
● Take ownership of driving revenue growth through various digital channels and platforms.
● Develop and execute comprehensive digital marketing strategies to achieve sales targets and objectives.
● Utilize a mix of digital marketing tactics such as SEO, PPC, social media, email marketing, and content marketing to generate leads and increase conversions.
Sales and Revenue Generation:
● Lead the sales process from prospecting to closure, negotiating contracts, and achieving sales targets.
● Identify opportunities for upselling and cross-selling digital marketing services to existing clients.
Market Research and Analysis:
● Conduct thorough market research to identify emerging trends, competitive threats, and new business opportunities within the domestic digital marketing landscape.
● Analyze sales data and performance metrics to evaluate the effectiveness of marketing campaigns and identify areas for improvement.
Client Relationship Management:
● Act as the primary point of contact for clients, maintaining regular communication and providing exceptional customer service.
● Address client inquiries and concerns promptly, coordinating with the technical department to resolve any issues related to products or post-sale services.
● Conduct conference calls and presentations to update clients on project progress, discuss strategy adjustments, and address feedback.
Online Media Planning and Presentations:
● Develop comprehensive online media plans that outline the recommended digital marketing tactics, budget allocation, and expected outcomes for clients.
● Deliver compelling presentations to clients, showcasing proposed strategies, campaign ideas, and performance metrics in a clear and persuasive manner.
Lead Management:
● Effectively manage inbound leads generated through various marketing channels.
● Qualify leads based on predefined criteria and prioritize them for follow-up and conversion.
● Implement lead nurturing strategies to maintain engagement and move leads through the sales pipeline towards closure.
Google AnalyticsTeam Lead, Digital Marketing
Work Location
Goregaon East, Mumbai
Reports To
Manager / Assistant Manager
Work Timings:
Day Shift: 09:30 am to 6.30 pm (Mon to Fri + 1 Saturday Working)
Job Summary:
Part of the Middle Management Team, Team Lead – Digital Marketing will manage a team of specialists in SEO & SEM to help carry out the tactical approaches. This role interfaces with internal customers and supports team in our international offices.
The focus of the role is to manage the campaign life cycle, drive optimization based on best practices and advertiser inputs, retain the book managed (advertiser as well as budget) and maintain quality score above benchmarks defined.
Job Description:
The candidate must be flexible and able to multitask across a variety of job duties
• Oversee and manage the assigned team of SEM & SEO analyst and drive campaign traffic and revenues
• Measure, report and optimize performance of all online marketing campaigns, and assess against KPIs set
• PPC: Manage monthly budget utilization, advertiser goals (CTR, CPC & CPL) and Quality score. Coordinate with international teams to publish the seasonal calendar for campaign updates
• SEO: implement SEO strategies (on page & off page) and best practices to increase organic traffic, clicks and impressions.
• Ensure team completes all task assigned by respective account managers and meets the SLA defined
• Ensure team meets its annual objectives
• Coaching and development of team members
• Manage career roadmap for team members
• Complete audits for the team assigned as per sample size agreed with the reporting manager
• Resource planning to ensure capacity is maintained at optimum level
• Publish Weekly / Monthly Dashboard on SLAs / KPIs achieved
• Work closely with Quality & Training teams to drive continuous improvement initiatives
• Participate and contribute in calls with International teams, operational team meets & training sessions
• Look for areas of opportunity / gaps in process to improve efficiencies
• Work overtime when needed to meet critical deadlines
• Complete adhoc tasks and projects as needed
Key Attributes:
• Good execution and managerial skills
• Ability to prioritize workload & meet deadlines
• Focused and detail-oriented
• Adaptability / Ability to Multitask
• Good communication skills (written & spoken)
• Good Ms Office Skills / Presentation Skills
• Open to Feedback & Suggestions
• Strive for excellence and can take quick decisions
• Ability to drive and motivate the team to excel
Key Competencies:
• Good understanding of Online Marketing Industry (International)
• Exposure to Search Engine Marketing, Search Engine Optimization, Display Advertising, Social Media, and email marketing
• Google AdWords / Google Analytics / Yahoo Bing Certified preferred
Qualifications & Experience:
• Graduation Mandatory
• Overall experience of minimum 8 years
• Last 3 years in managing a team of at least 5 to 6 members
• Candidates working for Outsourced Processes of International Online Marketing Firms in BPOs eligible
• Online/Digital, Ecommerce, Direct Marketing- Online Lead Generation Industry experience preferred
Mumbai based candidates preferred
The Wellness Shop is an eco-friendly wellness brand which provides range of products that are organic and 100% natural. We provide products catering to cosmetics, wellness and healthcare segment. The company launched in 2021 and within 4 months, we have launched 150+ premium products and have started hitting 400+ daily orders. TWS is funded by logx ventures. We plan to build this company into a multi-million dollar business and provide best quality organic products all over the world!
We are looking for a talented EMAIL MARKETING MANAGER to take the lead with our email marketing strategies. Your main duties include running email marketing campaigns end-to-end, managing email databases and creating newsletters. If you're interested in web technologies and can generate innovative ideas to increase sales, we would like to meet you.
Responsibilities:
- Identify target audience and grow our email list
- Design and implement direct email marketing campaigns
- Proofread emails for clarity, grammar and spelling
- Ensure mobile-friendly email templates
- Write newsletters including all company updates
- Upgrade our email templates using graphics, personalization and advanced features - Ensure prompt and accurate communication with clients via email to minimize unsubscribes - Create email databases for lead generation
- Analyse campaign performance and suggest improvements
- Report on sales revenue generated from email marketing efforts
- Ensure emails follow industry policies and best practices
Requirements:
- 5+ years of proven work experience as an Email marketer
- Hands on experience with HTML and content management systems
- Proficiency in marketing automation technology
- Knowledge of SEO/SEM and Google Analytics
- Familiarity with analytical and database tools
- Excellent written communication and copywriting skills
- Strong project management skills
- An ability to work under tight deadlines
Adobe IllustratorCore areas of work:
- Creating product inspiration pieces and demos for the ad products we develop
- Design, update and manage the website together with the design team
- Support Product Marketing with timely and effective marketing collaterals
- Drive the internal brand agenda for employees, brand and business
- Design for social media.
- Design presentation decks for Sales and Marketing
You are the one, if:
- You are attentive to details and an extra space ticks you off.
- You value time
- You are good at expressing your thoughts, be it in any form - written, verbal or visual.
- A good challenge exites and motivates you.
- You have some understanding of the digital advertising/marketing ecosystem. If not, you are someone who is keen to learn.
- You can independently handle projects and take them from concept to execution.
- You are passionate about something outside of work.
- You have realised that I misspelt 'excites' in point no. 4
building a great consumer brand.
What you will do:
Conceptualizing visuals based on requirements
A keen eye for aesthetics and details.
Collaborating with marketing, copywriters, product team to ensure consistency of designs across various social media platforms
Positive and committed with a can-do attitude and a flexible approach to complex problems
Ability to work effectively under timeline, proactive and manage multiple projects simultaneously
Understanding and maintaining consistency & brand values across all communication channels/ social media platforms
A thorough understanding of creative design trends in tech, branding, advertising and related fields
What you need to have:
2+ years of proven graphic/brand designing experience
Advanced graphic design, illustrations, video creating and editing skills
Advanced software skills of Adobe creative suite (mainly photoshop, illustrator, premiere pro & After Effects) or other relevant software
Strong sense of typography, imagery, colours, composition and visual layouts
Experience working with other teams such as marketing, product, etc.
Must be receptive to constructive feedback and create multiple iterations of the designs
A great portfolio that demonstrates your skills
Must have a degree in Design, Fine Arts or related fields
Animation & Motion Graphics skills are a great plus
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Full Stack Developer - Averlon