SEO Executive

About Us : Signal Expert Global LLP is a Multi-National Company - involved in the business of providing Technical Analysis and Research services in the Forex & Comex Global Market Since 2016. We provide learning and trading assistance about Forex and Comex segments. Also, Educate in Technical Analysis,identification of market Lots, pricing, possible entry points, barriers to entry, and the prevailing trendsofthe Forex and Comex market. Signal Expert Global LLP is a Member of the International Trade Council and Follows Foreign Inward Remittance Certificate (FIRC) Norms as per Foreign Exchange Management Act (FEMA) Guidelines.

Job Profile – Digital Marketing Executive (International Market - Paid Advertising )

Location – Indore, Work from Office Only

Package – 25000 to 35000 ( depending on the interview)

Roles and Responsibilities :

• Develop and execute paid marketing campaigns across various digital advertising platforms, such as Google Ads, Facebook Ads,Instagram etc.
• Conduct thorough keyword research and competitor analysis to identify opportunities for campaign optimization and improved ROI.
• Create compelling ad copy and engaging visual content to attract and convert target audience.
• Monitor campaign performance, analyze data, and provide regular reports on key metrics, such as click-through rates, conversion rates, and cost per acquisition.
• Collaborate with the marketing team to align paid marketing strategies with overall marketing objectives and brand messaging.
• Stay up-to-date with industry trends and best practices in paid marketing to ensure the company remains at the forefront of digital advertising innovation.
• Stay informed about regulatory requirements and ensures compliance with advertising guidelines and policies.
• Manage budgets and report on key performance indicators (KPIs).

Requirements :

• Minimum Graduate or Post Graduate.
• English Communication & Marketing Skills required.
• Proven working experience of minimum 1 year in Digital Marketing.
• Certifications in Google Ads, Google Analysis or others equivalent to them.
• Proven work experience as a Paid Marketing Expert or similar role, preferably in the Forex or Comex/ Finance industry.
• Ability to work independently and collaboratively in a fast-paced environment.

Responsibilities and duties

• Create content marketing campaigns to drive leads and subscribers Use SEO best practices to generate traffic to our site
• Regularly produce various content types, including email, social media posts, blogs, and white papers
• Actively manage and promote our blog, and pitch articles to relevant third-party platforms
• Edit content produced by other members of the team
• Analyze content marketing metrics and makes changes as needed
• Collaborate with other departments to create innovative content ideas

• Social Media Rockstar: Dream up engaging posts, stories, and reels for Facebook, Instagram, and beyond. Think memes, eye-catching visuals, and content that gets the cycling community buzzing.
• Design Guru: Become a master of visual storytelling! Design graphics and photos that make our website and social media pop.
• Content Chameleon: You'll be crafting catchy blog posts, articles, and other written content that showcases the cycling lifestyle and, naturally, the awesomeness of ONN Bikes.
• Trend Spotter: Keep your finger on the pulse of the latest social media trends and content marketing magic.
• Team Player: Work hand-in-hand with our marketing and sales crew to ensure all content aligns with our brand and crushes our marketing goals.

What you need to have:

We are looking for a passionate and driven individual for a two month contract job at Truebase in our growth team. Truebase is an AI-based B2B sales acceleration platform that enables revenue teams to prospect faster & connect smarter. We are building the future of sales prospecting and we need your help in scaling some of our go-to-market activities. Check out our website at http://truebase.io">truebase.io and https://www.linkedin.com/company/truebase/">LinkedIn profile. 

Whom will you work with? 

You will work closely with the growth team running campaigns across multiple channels to take the product to market. 

In this role you will: 

• Support our cold email outreach efforts by prospecting leads on Truebase. 
• Research personalization points for leads that you prospect. 
• Manage sales CRM/outreach/automation tools like Mixmax, Pipedrive, LinkedIn Salesnavigator, DuxSoup etc. 

You should apply if you have: 

• Excellent research skills. 
• Great interpersonal skills. 
• Knowledge of working with sales/marketing software like Mixmax, Pipedrive, etc. 
• Worked with Google sheets and Excel. 
• Basic knowledge of B2B sales. 

Even better if you have: 

• Writing skills
• Experience writing cold emails. 
• Experience working with remote teams. 

What you need to have:

Job Summary

• Develop and manage digital marketing campaigns
• Oversee a social media strategy
• Manage and maintain the organisation’s website(s)
• Write and optimise content for the website and social networking accounts such as Facebook and Twitter
• Track and analyse website traffic flow and provide regular internal reports
• Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
• Continually work on the Search Engine Optimization of the website(s)
• Write copy for email marketing campaigns
• Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing

Responsibilities and Duties

• Assist in the formulation of strategies to build a lasting digital connection with consumers
• Plan and monitor the ongoing company presence on social media (Instagram, Twitter, Facebook etc.)
• Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
• Be actively involved in SEO efforts (keyword, image optimization etc.)

Qualifications and Skills
BSc/BA in marketing or relevant field will be great!

The job responsibilities include:

• Assist in establishing email marketing for our brand.
• Create automations and user journeys
• Manage day-to-day email production including campaign creation, QA and deployment.
• Assist in management of the growth and maintenance of the email database – including new sign-ups and opt-outs
• Help manage reporting on email metrics and produce insights to ensure our program continuously improves
• Manage email production with internal and external resources
• Participate in the production of all email initiatives from conception to deployment
• Assist in copywriting and editing of email content
• Perform daily engagement activities on social media channels
• Create a community of pet owners & enthusiasts across social media channels
• Responsible for organic growth of social media outreach
• Bring in fruitful PR collaboration & engagement ideas to build a recall value of the brand digitally