SEO Executive

at Golden Phoenix

Posted by Reema Siddiqui

Job Description & Responsibilities - Produce & manage the content for various online platforms. - Responsible for making sure the sites' pages and content connect, in line with business objectives. - Create original Blogs, Articles, website content, services descriptions. - Knowledge of tagging and SEO key phrasing of articles - Edit and revise existing content based on keywords.   Skills And Qualifications - Experience in online content management and blogs. - Excellent command on English language with a natural flair for writing, coupled with strong editing. - Passionate, enthusiastic and ethical - Ability to learn and self-motivated - Preferably degree in mass communication from reputed college. - Love for people and someone who believes in 'ORENDA'

We are looking for a Growth Marketer/Hacker that is passionate, strategic, and customer-obsessed to help drive our growth. The profile will also own our acquisition marketing engine to deliver against an aggressive target. Growth Marketers are fearlessly creative, willing to measure everything, be able to admit failure, get things done but never say its done. And, they have a knack for intentionally not doing things just because "that's the way it has always been done in the past". What worked for someone else yesterday, will not necessarily work for you today. We're excited about candidates who have a strong results orientation and know how to create value in a small, fast paced, and high performing team. What you'll do: - Develop and execute marketing plans to acquire new users - Optimize the website / product experience by partnering with product, marketing and sales to penetrate target audience and reach our aggressive conversion rates- - Interact directly with users to help them through to a successful outcome- - Measure marketing initiatives against metrics to quantify campaign success and identify improvement for future campaigns- - Develop and execute testing and optimization efforts spanning messaging, positioning, pricing and promotions- - Gather voice-of-customer to influence and enhance user experience and optimize flows- - Drive production of marketing and sales collateral to help with conversion flows- - Work with the team & develop written and audio/visual content (blog posts, videos, podcasts, webinars, etc... including all forms of content) to help with customer acquisition What we want in you: - 4-5 years of experience in Growth Marketing, Digital Marketing preferably within B2C Internet companies. - Expertise in data-driven marketing. Ability to analyze complex data sets - Demonstrated success and passion for collecting and using customer insights to drive strategic decisions - Conversant in multiple marketing and sales channels; knowledge of SEM, email, sales development, and product user experience - Thrive in a fast-paced, get-it-done-environment - Go-getter attitude - Excellent written and verbal communication skills - Having experience with growth hackings tools such as Optimizely for A/B Testing, MailChimp for email marketing campaigns, HubSpot for CRM, sales and marketing purposes, Zapier to automate workflows... Don't have/know these things? No problem, just tell us why you would be a good fit. Characteristics we like:- - Intelligence & Constant pursuit of learning - Passionate about their work - Time spent caring about something outside work - Entrepreneurial - Taking advantage of and/or creating opportunities in life - Persistence on the long road to success - Customer value is a team pursuit, lone wolfs need not apply Desired Skills and Experience - Startup, Marketing, Digital Marketing, Online Marketing, SEM / SEO, Growth Hacking, Content Marketing

Role: Product Manager - Digital Experience: 3-5 years of product management or equivalent experience Location: Mumbai Positions: Full time Job Description : The client, a stealth mode product company is looking to hire a passionate Product Manager - Digital who wants to build next generation of lifestyle and consumer products As Product Manager, you will work directly with strategic outside partners and cross-functional teams within Selasfora to craft delightful experiences that enable our customers to use our digital products. Responsibilities: - Work closely with cross functional product teams and strategic outside partners to help determine the best tactical implementation methods and reasonable execution schedules - Identify, plan and prioritize Product Development and Product Launch - Lead the end-to-end success of projects from requirements definition through design, development, launch and post-launch analysis - Coordinate cross-team efforts spanning engineering, sales, testing, creative solutions, analytics etc. - Identify new growth opportunities via quantitative research, UX studies and reviews of industry standard methodologies - Proven ability for simplifying the complex, knowing how to derive 80% of the value with 20% of the effort Requirements: - Bachelor’s in computer science or a related technical field or equivalent practical experience - 3-5 years of product management or equivalent experience - Demonstrated broad comprehension of programming, databases, infrastructure, machine learning algorithms and API’s - Demonstrated experience of developing products from concept to launch - Empathy for high-quality and user-centered design - Above par communications skills to work with a diverse team of engineers, designers, specialists and end-users - Super-fast learner - Strong analytical abilities - Methodical with ability to work with little or no direction - Data Skill - Advanced Excel - SQL - Ability to code (limited) - Wireframing

Looking for digital marketing specialists with skills as below (and not limited to them): Social Media Management Create and Manage Campaigns (Email, Social, PPC) Understand audience segmentation and targeted marketing Focus on conversions/results Excellent written and verbal communication skills Maintain and update Company's Social Media profile • Bulk Email Campaign (Organic & Paid) • Digital Presales and Post Sales • Online / Offline Marketing • Writing Content on Web Pages • Writing Content on Web Postings

We are Group of companies, coming up with a New Unique & Premium Experience Platform (Marketplace) for exciting B2C models. One Stop solution for all exciting offers/gifts cards/products/services.

About Company:Masters India Private Limited was established in 1999 to manufacturer aluminum wire rod. Since then, we have continuously grown. We have increased our product offering to include industrial aluminum products such as aluminum-coil, sheet, and foil. We have diversified into hospitality and IT industry as well. Small and big businesses all around the globe continue to rely on us because of our commitment to innovation and quality. We deliver innovative tax solutions with world-class user experience and unparalleled end-to-end execution, so businesses can focus their valuable resources on vital business operations.About the Internship: We are looking for a talented Marketing Executive to undertake marketing projects for the benefit of our company. The person will quickly understand and support initiatives that will contribute to the goals and success of our campaigns, specific to social media and online digital marketing. The goal is to reach out to the market and cultivate the customer's interest in our products and services in ways that strengthen our reputation and facilitate our continuous growth.Selected intern's day-to-day responsibilities include: 1. Organize and oversee advertising/communication campaigns (social media, etc.)2. Conduct market research and analysis to evaluate trends, brand awareness, and competition ventures3. Initiate and control surveys to assess customer requirements and dedication4. Write copy for diverse marketing distributions (brochures, press releases, website material, etc.)5. Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities6. Monitor progress of campaigns using various metrics and submit reports of performance7. Collaborate with managers in preparing budgets and monitoring expenses Only those candidates can apply who: are available for full time (in-office) internshipcan start the internship between 9th Apr'18 and 14th May'18are available for duration of 6 months are from Noida and neighboring citieshave relevant skills and interests* Freshers looking for jobs may also applyStipend:INR ₹15000 /MonthDeadline:2018-05-14 23:59:59Other perks:Certificate, Letter of recommendation, Job offer (On successful conversion to a permanent employee, the candidate can expect a salary of Rs. 2 to 3 Lac/annum), Informal dress code.Skills required:Social Media Marketing (Learn Social Media Marketing), MS-Office, Email Marketing (Learn Email Marketing), English Proficiency (Spoken) (Learn Business Communication) and English Proficiency (Written)

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities along with Display and Paid campaigns. You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also help marketing team in managing Search & Display campaigns on web & mobile in order to maximize ROI. Responsibilities Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns Track, report, and analyze website analytics and PPC initiatives and campaigns Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies. Optimize copy and landing pages for search engine marketing Perform ongoing keyword discovery, expansion and optimization Research and implement search engine optimization recommendations Research and analyze competitor's organic & paid marketing strategies Develop and implement link building strategy Work with the development team to ensure SEO best practices are properly implemented on newly developed code Work with editorial and marketing teams to drive SEO in content creation and content programming Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords. Requirements Proven SEO experience Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing. Solid understanding of performance marketing, conversion, and online customer acquisition In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends) Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite) Experience with A/B and multivariate experiments Working knowledge of HTML, CSS, and JavaScript development and constraints Knowledge of ranking factors and search engine algorithms Up-to-date with the latest trends and best practices in SEO and SEM BS/MS degree in a quantitative, test-driven field

The job needs an excellent command over written english, with ability to change the flair as per the change in target audience. Candidates from science/engineering background are preferred. Salary shall not be a constraint for the right candidate.

Desired Candidate Profile • Strong written, verbal, and interpersonal communication skills • Bachelor’s or Master’s degree in any subject • Very good in written English • Strong knowledge of English grammar • Prior content/editorial/Alt Text writing experience is must. • Prior knowledge of content development platform for US market • Strong academic background • Experience in e-learning or content development or publishing (K – 12) • Team management skills for achievement of targets /deliverables • Copy editors with some experience will be given preference Roles and Responsibilities • Responsible for production of quality content for school education. • Responsible for development of lesson plan and teacher’s manual. • Creating targets, work plan, tracking of targets. • Providing guidance for developing interactive content, storyboards and design instruction. Solve problems related to the particular subject. • Review subject content from Subject Matter Expert’s for K-12 projects - QA and review multi-media content e-learning. • Research and source content from different references. • Reviewing and editing content for clarity, flow and completeness. • Engaged in identification of instructional strategies to be included in the module to enhance students' learning experience along with testing and updating of the content. • Handling/Managing the entire production of content. • Coordinating with other stakeholders in the aspect of contents created. • Working on creating various assessments • Having prior experience of handling e learning projects would be an added advantage.

Desired Candidate Profile • Strong written, verbal, and interpersonal communication skills • Bachelor’s or Master’s degree in any subject • Very good in written English • Strong knowledge of English grammar • Prior content/editorial/Alt Text writing experience is must. • Prior knowledge of content development platform for US market • Strong academic background • Experience in e-learning or content development or publishing (K – 12) • Team management skills for achievement of targets /deliverables • Copy editors with some experience will be given preference Roles and Responsibilities • Responsible for production of quality content for school education. • Responsible for development of lesson plan and teacher’s manual. • Creating targets, work plan, tracking of targets. • Providing guidance for developing interactive content, storyboards and design instruction. Solve problems related to the particular subject. • Review subject content from Subject Matter Expert’s for K-12 projects - QA and review multi-media content e-learning. • Research and source content from different references. • Reviewing and editing content for clarity, flow and completeness. • Engaged in identification of instructional strategies to be included in the module to enhance students' learning experience along with testing and updating of the content. • Handling/Managing the entire production of content. • Coordinating with other stakeholders in the aspect of contents created. • Working on creating various assessments • Having prior experience of handling e learning projects would be an added advantage.