Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
About our Client :-
Our client is part of the global media agency with mission is to make advertising more valuable to the world. They do this by employing the world’s very best talent to solve some of the toughest challenges of today’s digital marketing landscape. They hire people whose values reflect those of our own: genuine, results-focused, daring and insightful. They promise you a workplace that invests in your career, cares for you and is fun and engaging.
About the role :-
The Media Activation team is responsible for providing thoughtful and exciting recommendations for Search, Social, Display, and Video, owning supplier relationships, and then executing those recommendations expertly. The Media Activation team leverages their mastery of each channel to make sure its recommendations are consistently excellent and innovative, and that in-channel performance and data integrity is maximized.
Some of the things we'd like you to do :-
• Utilise excellent English communication skills, both verbal and written, to liaise with both the client and the team within Essence
• Translating client requirements into Biddable campaign delivery briefs
• Effectively manage client deliverables to deliver on time and on target
• Develop strong relationships with your client, acting as key channel expert
• Be able to communicate with clients on subjects outside your remit, and provide them with useful insight
• Ownership and monitoring of campaign performance to ensure that SEM team provides proactive, strategic and tactical optimization recommendations
• Lead end of month/quarter campaign wrap ups for SEM channels
• Regularly contribute to media best practices and campaign processes
• Develop and execute rigorous testing plans
• Craft actionable insights for weekly and quarterly reports
• Manage the successful task delegation of work for 1-2 junior team members
A bit about yourself :-
• Excellent English communication skills, both verbal and written
• Approximately 3-5 years experience in a digital media agency
• Specialization in SEM (Google Adwords, Bing, Yahoo, Baidu, Naver, etc)
• Experience with planning and running larger-scale PPC campaigns across multiple markets. Experience with DS3 (bid management platforms e.g. Marin, Kenshoo) would be plus
• Doubleclick or Adwords certification
• Proficiency in Excel (Pivot Tables, VLookups, etc)
• A passion for everything digital, with an active interest and understanding of online advertising industry trends
• Strong understanding of optimization levers & testing approaches
• Great analysis skills (including quantitative analysis) and proven critical thinking capability
• Proven experience managing people/teams
Subodh Popalwar
Software Engineer, Memorres
About Global Media Agency
Similar jobs
Digital Marketing is a lot more than what it is usually portrayed as and we delve into “the lot more”for SMBs. we have grown well and what started as a small personal project a year ago has now grown into a family of 45+ clients and 8 smart people- all within a year! And guess what, we never spent a single penny on advertising! It was all referral and so you can imagine the quality of work that we have been doing.
Now, if you are someone who can fit in such a high performing environment, do read the job description very thoroughly and then apply!
Responsibilities
Be the primary point of contact for the clients.
Assist in creating a digital strategy for the clients. These are SMEs, hard on cash but high on hope so we have to be extra wise with what we suggest!
Get things done from the CG team. You see, since you will interact with the client, you will know what they want and you alone will have to make sure that the work gets done!
Advocate for the client to ensure that we’re not just checking off boxes in a task manager, but instead moving them forward and reaching their objectives (we call this Remarkable ROI)
Note: You’re not responsible to bring in new clients (this is not a sales position). You are responsible to keep and grow your clients with Remarkable Client Experiences, Remarkable Excellence, and Remarkable ROI and if that gets us Referrals- well nothing better than that!
Note: Our digital marketing projects include both “traditional” digital marketing such as SEO and Email Marketing/Whatsapp Marketing/Affiliate Marketing as well as web design & development projects. For this position though, we will stick to SEO/SMO/PPC
What we are looking for
Digital marketing experience (and most importantly, the ability to learn & grow, stay on top of current trends, and focus on results). Followed by…
Strong project management skills (aka, the ability to efficiently and effectively get things done yourself and through other people). Followed by….
Ability to provide remarkable client experiences.
Who we are not looking for
You’re busy, we’re busy. If you don’t meet these requirements, please focus on the other fish in
the sea. These are indeed requirements
Minimum of 1.5 years as a hands-on digital marketing professional
Minimum of 1 year as someone who has been interacting with the clients. If you have worked
in B2B, it would be great!
Digital Marketing & Web Design Project experience
A focus on the details (really… pay close attention to the details if you’d like to get an interview
for this position)
If You’re a Good Fit, You Probably
Thrive in a small and growing team (<10 people on our way to 20)
Do some sort of digital marketing (or learning) in your spare time… it’s not just a day-job for
you
Know how to work on Google Analytics, Tag Manager, Google Ads, Facebook Business
Manager, Instagram Marketing, Email Marketing Tools, Canva (just a little bit), WordPress,
Wix, and anything else that is relevant to digital marketing
Feel at home with spreadsheets and task management tools
Are comfortable with IM tools, email, video calls, and the phone but believe in the power of
minimising interactions.
BTW: when applying, use the passcode “WTH
Google AnalyticsWe are looking for a Smart Product Marketer Intern or Consultant who can own the marketing responsibilities for our software products.
Skills Required
1. Marketing skills
- Drafting Marketing Plans,
- Growth Hacking
- A/B testing
- Landing page creation(HTML)
- Content Creation
- Understanding Google Analytics
- Google Ads.
2. Content
- Emails
- Content for Website
- App Store
- PlayStore
- SEO
Roles and Responsibilities
- Take the product to new heights to increase our revenue.
- Understanding the competitors, market, user problems, customer requirements, market trends.
- Collect and analyze data and create reports to help assess the right moves to capture the target market.
- Assist the assigned Manager and the team.
-
Brainstorm ideas with the team for planning the right strategy for the Product.
About Us:
Spacenos is the fastest-growing start-up which is innovating in the finance, edtech and marketing domain since 2015 and won multiple awards and recognitions from more than 40+ MNCs and Fortune 500 companies. Our Clients are based out of the U.S.A and Australia. We are funded & Supported by Government of Karnataka, Angel Investors and International Grants.
Hiring Process:
- Apply for your CV and past work to be reviewed.
- Receive a telephonic interview or assessment upon filling the final step form.
- Receive offer letter if selected.
Hiring Duration:
Our hiring process takes less than 24 hours from the time you receive the Final Step form.
Validity: Up to Dec 2023
- Apply soon, the earliest applicant would be preferred over the late applicants.
Google Analytics- Manage, review & perform daily campaign responsibilities associated with Google Ads, Facebook Ads Manager, Bing Search etc. to meet business objectives.
- Plan, set up & manage all types of campaigns viz. Paid Search, Display, Performance Max, Discovery, App, etc. in Google Adwords.
- Optimise the campaigns on a daily basis, monitor & maintain key metrics like Impression Share, Quality Score, Campaign Budgets etc. in Google Search & Bing Search.
- Manage & optimize campaigns in Facebook Ads Manager, A/B test various audience targeting & creative optimization practices to come with the most suitable option to meet business objectives.
- Plan & execute direct performance campaigns with Publishers/Affiliates in alignment with business goals.
- Maintain & monitor, web & app analytics dashboards, reports & reporting tools. Generate & publish daily, weekly & monthly reports for all key metrics, goal & revenue tracking.
- Liaise with the Paid Digital agency to drive maximum output.
Key Qualifications :
- Bachelors/Masters in Media, Marketing, Technology, Engineering or related field.
- 3+ years of hands-on experience in Search Engine Marketing (SEM) & Pay-per-click (PPC) campaigns.
- Experience working on Google Adwords, Facebook Ads Manager & Google Analytics is a must.
- Understanding other Performance Marketing platforms like Google DV360, Amazon DSP, Bing Search, etc. will be an advantage.
- Knowledge & understanding of end to end online acquisition, lead generation, various campaign types, ad formats & channels that drive cost effective conversions is must.
This Social Media Executive is suited for someone with an entrepreneurial spirit and wants to get a first-hand experience in various things that happen in a new organization. A candidate that doesn’t mind about living any challenging experience by owning it to self.
Candidate will be given responsibilities of supporting (including but not limited to) social media strategy planning, online advertising, promotions, & Ad-Campaigns. He/she will monitor and create aggressive marketing on Instagram & Facebook and create engaging content for blogs, forums and other social networks like Facebook, Twitter, Instagram, LinkedIn, Quora, Pinterest, etc.
He/she will optimize our website, blogs and social media content for maximum reach and impact (e.g. SEO/SEM) by using keyword analysis and cost/benefit analysis. They will develop a content calendar on a weekly and monthly basis.
Our company’s culture is unique in that we truly live by our values of friends first, integrity and doing the right thing.
Google AnalyticsOur technology-based client is backed-up by venture capitalist and angel investor. It has onboarded over 1000 sellers so far and has facilitated transactions over 6 crores. Their top clients include CBRE, FedEx, Swiggy etc.
They are currently developing India’s first dedicated B2B Service Procurement Platform.
What you need to do:
- End to end campaign management on various platforms primarily Google (From forecasting to executing, monitoring, evaluating and optimizing campaign performance to generating maximum leads)
- Conducting keyword research and optimizing the campaigns
- Researching and analyzing competitor advertising links and strategizing the best plan ahead for the business
- Optimizing the ad copy, landing pages for the best lead quality
- Optimizing the campaigns regularly for improving the performance
- Identifying trends and insights, and optimizing spend and performance based on the insights
- Measuring and reporting performance of all marketing campaigns, and assessing against goals
- Brainstorming new and creative growth strategies
- Building on an existing level of search engine marketing expertise and developing a reputation for innovation and efficiency
- Staying up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behaviour and recommending improvements
- Implementing A/B testing to continuously improve ROI
Desired Candidate Profile
What you need to have:- Proven 4+ years SEM experience in managing PPC campaigns across Google
- Well-versed in performance marketing, conversion and online customer acquisition
- Understanding of keyword matching, keyword research and optimization
- Experienced in understanding google analytics and pixel integration
- Creative copywriting for ads
- Prior experience in working with affiliate ad networks (bonus)
- Understanding of campaign data and growth metrics
- Working knowledge of analytics tools (Google Analytics, Google Datastudio, GTM, etc.)
- Excellent communication skills
- Strong analytical and problem-solving abilities
- Willingness to work in a dynamic startup environment
- Ability to think creatively and work independently in a fast working environment
HTML/CSSSEO
Execute search engine optimization tactics, including ongoing evaluation of keywords, content, campaign performance tracking, and link building.
Continually evaluate and improve the effectiveness of campaigns through keyword ranking, geo-targeting, conversion rates, search engine referrals, site traffic and backlinks
Hands-on experience in Google Ads, Facebook Ads & Other Native Ads, measure & report performance of all Search Engine Marketing campaigns.
Experience in working with overseas clients.
SEM
Digital Advertising experience in the industry.
Manage the strategy and setup all paid campaigns in Google AdWords, Bing Ads, and others.
Hands-on experience in creating Results driving ads, expand keyword coverage, develop compelling ad copy, implement bid management strategies, Daily monitoring & Ad optimization.
Track, measure and analyze all initiatives to report on SEM ROI.
Should be good at new scaling-up opportunities keyword/search queries, new targeting methods
Qualifications and Skills
Proven experience as SEO & SEM Executive.
In-depth knowledge of the various paid marketing channels and technologies, including paid search (Google AdWords), retargeting, Facebook Ads, Native Ads, etc.
Experience handling paid marketing budgets and forecasting/reporting results
Establish and maintain scalable processes that ensure best practices in campaign and lead management
Excellent understanding of digital marketing concepts and best practices.
Solid understanding of performance marketing, conversion, and online customer acquisition.
Working knowledge of HTML, CSS, and JavaScript development and constraints.
Roles and Responsibilities
Immediate Hiring #SEO Analyst
- Develop and implement link building strategy
- Analysing keywords and competitors By SEO techniques
- Working knowledge of search engine optimisation practices
- Knowledge of ranking factors and search engine algorithms
- Multi Project Handling Experience must
Required Candidate profile
- Exp: 1 - 3
- ON page and OFF page optimisation - Experienced
- Only Immediate joiners or 15 Days
Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.
Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.
As a Digital Media Buyer, you will be responsible for operating digital marketing platforms (Facebook, Youtube, Pinterest etc) optimally, with a sense of ownership. You will also handle advertising cost maintenance.
What you will do:
- Creating & Managing of Advertising/ Marketing Campaign
- Optimizing the campaigns for best results and Driving growth for the company.
- Interacting with the Brand Team (In-house & Agencies) for the creation of Marketing collaterals which has to be marketed at the lowest possible costs.
- Finding new advertising opportunities in terms of more advertising areas or in terms of ad platforms to increase the revenue while maintaining required profitability.
- Taking complete control & responsibilty for the platforms in terms of selection of creatives, ad copies, campaigns & targeting for both the advertising Inventory as well as Demographic targeting of the audience for a specific product and budget allotment for each run campaigns.
- Creating an insightful report to give feedback for content creation for creating better creatives to help reduce advertising spends for reaching audiences.
- Running analysis for improving ROIs of advertising.
- Creating Analytical models to generate better performance.
- Evaluating various marketing strategies and creating an alternative path for better results.
What you need to have:
- B.Tech from A grade colleges, PG not compulsory
- Past experience with digital marketing platforms
- Good communication skills
- Should be able to work till long hours
- A go-getter
- Fresher from IIT, NIT who is inclined towards digital marketing can also be considered.
- Should have good analytics skills, Consulting background
Digital Marketing Manager responsibilities include:
- Planning digital marketing campaigns, including web, SEO/SEM, email, social media and display advertising
- Content creation and repurposing for all digital channels
- Maintaining our social media presence across all digital channels
- Measuring and reporting on the performance of all digital marketing campaigns
Responsibilities
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, display advertising campaigns (Branding & Demand Generation) and events
- Design, build and maintain our social media presence
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
- Instrument conversion points and optimize user funnels
- Collaborate with agencies and other vendor partners
- Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
Requirements
- Bachelors/Masters degree in marketing or a related field
- Proven working experience in digital marketing
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
- Experience in optimizing landing pages and user funnels
- Experience with A/B and multivariate experiments
- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
- Working knowledge of ad serving tools (e.g., DART, Atlas)
- Experience in setting up and optimizing Google Adwords campaigns
- Working knowledge of HTML, CSS, and JavaScript development and constraints
- Strong analytical skills and data-driven thinking
- Up-to-date with the latest trends and best practices in online marketing and measurement
Google Analytics
Follow CutshortSubodh Popalwar
Software Engineer, Memorres