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0 - 2 years


INR 2L - 3L


Communication Skills
Community Management
Interpersonal Skills
Social Media Optimization (SMO)

Job description

• Community Management • Work closely with Brand and Digital Managers - marketing to develop, own and execute community strategy • Assist with editorial calendars, drive the ideas and concepts of engagement, and set the overall tone and direction of the community • Manage, publish content and monitor the customer relationship, community, and conversation on Facebook, Twitter, Pinterest, Instagram, Vine, Tumblr, SnapChat, Google+, Blogs, owned/on-site communities…. and more • Assist with seasonal and perennial moderation of user generated content • Listen and moderate brand mentions and sentiment across public and owned communities and conversations • Work closely with the Corporate Customer Relations Team to resolve customer service issues • Escalate issues which need attention across internal departments • Write copy consistent with the Brand voice to be used on all channels, solicit assistance from Brand copywriters as needed • Work closely with Graphic Designer on social specific imagery for various messaging and seasonal needs • Communicate content schedule each week to cross functional partners • Ensure proper tagging and tracking of all links with analytics tools • Partner with team to build authentic relationships with influencers and bloggers • Collaborate with the cross-functional teams to integrate brand into other marketing channel • Work closely with Analytics department on weekly, monthly, quarterly reporting to analyze trends, sales,traffic and growth • Research and monitor competitors presence in the social space and compile weekly reporting on most engaging content • Measure and report on business impact and customer sentiment for each social promotion and event • Communicate weekly with internal business partners on the status of social media initiatives • Provide regular qualitative and quantitative reporting on community feedback, broader conversation, and brand sentiment. • Maintain listening tools and monitoring/analytics software

About MindShift Interactive

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51-250 employees


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Social Thriver

Founded 2013
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Location icon
Bengaluru (Bangalore)
Experience icon
0 - 5 years
Experience icon
0 - 0 lacs/annum

What will I be working on ? Express our worldview – own all social handles of Ather. Listen to consumers, evangelists, super haters across online touchpoints talk about us or on aspects that matter to us. Hear the music when things go wrong and handle it like Ather would do. Be a micro blogger – cos most consumers know us from our social handles first. Be the voice of consumer barring unfortunate, dilapidated content from seeing the publish button. You’ve got work at hand! What kind of experience & skills do I need for this role? You’ve not been messed by the corporate world too long, hopefully never worked in some cliché social response role in a media agency. Maybe you are an engineer at heart, but probably the last bencher. Missed the ranks, but got away with a life you enjoy. You’re not hassled to handle dirt, especially if it's off an automobile. Not the loudest one, but you’d leave a mark in a social gathering. A voracious reader who loves listening to and understanding people, we hope you also write with an attitude that reflects in your social handles. Speak the language, live the life that techies today do. What should I have graduated in? Frankly, we don’t care. But some orientation to technology will help you anyways. Apply HERE: http://jobs.atherenergy.com/

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