Company : Barcadly Services (www.barcadlyservices.com)
Job Description: Social Media Management (SMM) Intern
About Us: Barcadly Services is a full fledge "Digital Marketing Agency" Our head office is in Mumbai
& Kolhapur, the company was established in the year 2018.
We strongly supports and follows the mission of Digital India laid down by Prime Minister Shri.
Narendra Modi and provides cost-effective branding solutions for start-ups & big companies in India. At
Barcadly services, you will get an insight regarding what is it like to work with a pioneering Digital
Marketing Agency in India.
After all, you will only seldom find someone as efficient as we are, when it comes to offering
personalized performance marketing.
Thanks to our tight-knit team we have been able to assist over 170 + businesses and establishing
themselves in the digital arena."
Position Overview:
We are seeking a dynamic and enthusiastic Social Media Management Intern to join our team. The ideal
candidate is passionate about social media, digital marketing, and has a creative flair. This internship
provides an excellent opportunity to gain hands-on experience in social media management, content
creation, and community engagement.
Responsibilities:
• Content Creation: Assist in developing engaging and creative content for various social media
platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
• Social Media Scheduling: Schedule and publish content on social media channels using social
media management tools. Monitor and analyze the performance of posts and suggest
improvements based on analytics.
• Community Engagement: Respond to comments, messages, and mentions on social media
platforms to foster community engagement. Identify and engage with influencers, partners, and
followers to build brand awareness.
• Research and Trends: up-to-date with industry trends, social media algorithms, and emerging
platforms. Provide insights and recommendations for optimizing social media strategies based on
industry best practices.
• Analytics and Reporting: Assist in tracking key social media metrics using analytics tools.
Compile regular reports summarizing social media performance and suggest areas for
improvement.
• Campaign Support: Support the planning and execution of social media campaigns, contests, and
promotions. Collaborate with cross-functional teams to ensure seamless integration of campaigns
across various channels.
Qualifications:
• Currently enrolled in a relevant undergraduate or graduate program (Marketing, Communications,
Digital Media, or related field).
• Strong written and verbal communication skills.
• Familiarity with major social media platforms.
• Creative thinking and ability to generate innovative ideas.
• Basic understanding of social media analytics.
• Ability to work independently and as part of a team.
• Basic graphic design skills are a plus.
Subodh Popalwar
Software Engineer, Memorres
About Barcadly Services
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Role - SEO Specialist
We are looking for an experienced and knowledgeable SEO Specialist/Manager to
join our Marketing team! As an SEO Specialist/Manager you will be responsible for
planning, implementing, and managing our SEO strategy. As our online presence is
extremely important for the business's success, your position will play a critical role
in driving our organic growth and success.
SEO Specialist/Manager duties and responsibilities
• Plan, develop and implement our SEO strategy
• Work towards organic search optimization and increasing organic traffic.
• Regularly perform thorough keywords research
• Identify key SEO KPIs
• Monitor redirects, click rate, bounce rate, and other KPIs
• Prepare and present reports regularly
• Identify problems and deficiencies and implement solutions in a timely
manner
• Suggest improvements in process and productivity optimization
• Collaborate with web developers and marketing team
• Stay up to date with the latest SEO and digital marketing latest trends and
best practices
SEO Specialist/Manager requirements and qualifications
• 3+ years of experience in SEO
• Proven success in SEO
• Familiarity with HTML, CSS, JavaScript
• Knowledge of web analytics tools including Moz, Semrush, Google Analytics,
etc.
• In-depth knowledge of research principles and methods and experience in
analyzing data
• Sense of ownership and pride in your performance and its impact on the
company’s success
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
What we look for:
Resourceful individuals with a creative spirit to sketch our brand image through vividly portrayed content.
Responsibilities:
• Develop persuasive SEO-optimized content for blogs, campaigns, and newsletters
• Create research-oriented industry-specific content for websites
• Proofreading content before delivery
• Identify customers’ needs and gaps in content and recommend new topics
• Generate fresh content ideas for social media
• Work with graphic designers to digitally deliver content concepts
Requirements:
• Graduate in any stream with exceptional writing skills
• Good communication and interpersonal skills
• Proficient with Microsoft Office Suite and Google Docs
• Ability to multitask, prioritize and manage time efficiently
Content Writer
(6 months - 1 yrs of experience)
• Proven work experience as content writer, copywriter or similar role.
• Knowledge of digital marketing tactics, including SEO, email marketing and web analytics.
• An impeccable grasp of english language, including idioms, and current trends in slang and expression.
• Ability to work independently with daily or no little supervision.
• Strict adherence to the style guides of each company and their policies for publication.
Key Responsible Area
• Create content marketing campaigns to drive lead and subscribe.
• Use best SEO practices to generate traffic on the website.
• Regularly produce various content types, including emails, social media posts, blogs and guides.
• Actively manage and promote our blog, and pitch articles to relevant third-party platform.
• Edit the content produced by the other members of the team.
• Analyze content marketing metrics and makes changes as needed.
• Collaborate with other departments to create innovative content ideas
DeCarbonic is seeking a Sales and Marketing Specialist to join our team in Nigeria. The ideal candidate should have experience in sales and marketing, preferably in the renewable energy or carbon credit industry. This is a field-based position and requires the candidate to have excellent communication and negotiation skills.
Responsibilities:
- Develop and implement sales and marketing strategies to achieve the company's targets.
- Identify and generate new business opportunities in the renewable energy and carbon credit sector.
- Maintain relationships with existing clients and develop new partnerships.
- Represent the company at conferences, exhibitions, and other events.
- Provide regular reports on sales and marketing activities and achievements.
Requirements:
- Bachelor's degree in Marketing, Business Administration or a related field.
- At least 3-5 years of experience in sales and marketing, preferably in the renewable energy or carbon credit industry.
- Excellent communication and negotiation skills.
- Self-motivated and target-oriented.
- Willingness to travel and work in Nigeria for 6 months.
- Valid passport.
If you have the required experience and qualifications and are willing to relocate to Nigeria for a 6-month assignment with Decarbonic, we encourage you to apply.
- Running Social Media Campaigns across all platforms (Google, FB,Insta etc).
- Managing and taking responsibility of the Store KPI’s
- Reaching out to as many consumers as possible by building scalable multi-touch programs and campaigns that span not only online but also offline channels
- Sourcing customers through social media campaigns, strategic partnerships, and Google Adwords campaigns of potential buyers in the TG.
- Being responsible for online ads such as Adwords, SEO, radio, email marketing, and content syndication.
- Playing a key role in the planning and management of SEM, Email Marketing, and so forth.
- Being responsible for Lead Management and nurturing through various interventions and Channels.
- Conducting research and analyses to deliver reports to the senior management on the performance of marketing campaigns and programs.
- Conducting forecasting and estimations on the profitability of the campaigns.
- Optimizing targeting and segmentation, as well as the allocation of budgets across multiple paid social channels inclusive of YouTube and Facebook to generate cost effective user actions.
- Passing the lead from the channel to the website.
- Ensuring that appropriate measures are in place for the purpose of assessing consumer satisfaction by liaising with the Customer Experience Management team.
- Collaborating with the engineering, IT, search marketing, and operations departments to optimize programs, campaigns, and landing pages, based on the real-time performance and the ROI.
- Building / Integrating various marketing automation tools for the purpose of enhancing the digital marketing efforts.
- Ensuring that leads are converted into consumers through well-crafted campaigns and close partnership with the sales department.
- Partnering up with senior performance management and key stakeholders in reporting back on the effectiveness of programs and campaigns, conversion rates, and online sales.
- Actively participating in the support and development of new ideas by key marketing department personnel, for example, SEO, SEM, and CRM managers
Desired Candidate Profile
What you need to have:- Bachelor’s degree in Marketing, Business Administration, Information Technology, Computer Science, or any other related field. An equivalent of the same in working experience is also acceptable.
- 3+ years working experience in online acquisition marketing position. Working experience in a key marketing position, preferably as a SEO/SEM Manager Is a plus.
- Experience in building and scaling acquisition programs that target consumers as well as experience in media planning across a broad online media mix.
- Should portray a passion and exceptional analytical skills and demonstrate a fluency in acquisition of metrics, being able to evaluate and orchestrate large campaigns spanning numerous marketing channels.
- demonstrate proficiency in optimizing and executing SEM, PPC as well as Facebook Ads, Instagram Ads, and Display Advertising.
- Should be capable of determining key metrics, constantly reduce operational costs, and measure the success of performance strategies.
- Use consumer insights to come up with and develop creative marketing acquisition tactics that can be applied throughout the department.
- Must also be a strong communicator both in verbal and written form.
- Should be capable of translating complex information and data into clear and easily understandable reports.
- Proficient in Ms Word, PowerPoint, and Ms Excel for the purpose of creating both visually and verbally engaging reports.
- Highly adaptable and quick learner. Come up with prompt solutions for marketing campaigns and programs.
- Have exceptional interpersonal skills that will aid in the execution of duties.
- Should have an ability to prioritize and meet deadlines when working on multiple projects with tight deadlines, be decisive, have a positive can-do attitude.
- Have a keen eye for detail, have initiative and be proactive going beyond the call of duty, have an ability to form logical cases that persuade consumers, have an ability to present recommendations and results to senior management with confidence, be consumer-oriented ensuring consumer expectations are always met.
- Should possess the ability to form meaningful relationships with colleagues, collaborating personnel, senior performance management, and even consumers.
• Researching organizations and individuals online (through LinkedIn) to identify new
leads and potential new markets
• Researching the needs of other companies and learning who makes decisions about
purchasing
• Strategize to build and acquire clients across multiple industries for research and
consulting services
• Shall be responsible for account handling and their requirement handling for all the
content
• Attend periodic sales training where applicable
• Maximize revenues from the same accounts by delivering the most expected
content, and cross-selling and upselling
• Shall help in developing proposals/business case/presentations to the clients,
pitching in for the expected research content by the clients, based on your
experience
• Customizing content in terms of market research report/titles aptly suiting the needs
of the clients
• Consolidating and overlooking the requirement of the clients
• Account Farming and development
• Must understand and carry out instructions/tasks handed over effectively
• Must be flexible with a variety of work handed over and complete with justice. Must
be a full - time dedicated team member
Google AnalyticsJob Summary
- Develop and manage digital marketing campaigns
- Oversee a social media strategy
- Manage and maintain the organisation’s website(s)
- Write and optimise content for the website and social networking accounts such as Facebook and Twitter
- Track and analyse website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
- Continually work on the Search Engine Optimization of the website(s)
- Write copy for email marketing campaigns
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
Responsibilities and Duties
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Instagram, Twitter, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
Qualifications and Skills
BSc/BA in marketing or relevant field will be great!
Profile: Social Media Executive
No. of Position : 1
Role Type: Permanent
Experience: Upto 4 years
Salary : 25-30k
Day shifts, 6 days working (No cabs)
Sunday Off.
· Candidate should have worked with a NGO
· Candidate should have handled the NGO website, Facebook, twitter pages of a NGO
· Should be able to design and plan the activities for NGO
· Should have Excellent writing skills ( English/Hindi )
· Candidate worked as a social worker with a but have good writing skills can be showcased
· Candidate worked as a content writer for a NGO can also be showcased.
· Immediate joiners will be preferred as it’s a urgent position
Follow CutshortSubodh Popalwar
Software Engineer, Memorres