Intern-Influencer Marketing

Key Responsibilities:

1. Campaign Strategy and Planning:

• Develop, execute, and manage comprehensive PPC strategies for Google Ads, YouTube, and other platforms to increase traffic and conversions.
• Align campaigns with eCommerce sales goals, seasonal promotions, and product launches.

1. Keyword Research and Optimization:

• Conduct thorough keyword research to identify high-value search terms for paid campaigns.
• Implement keyword match types, negative keywords, and optimize bids to improve search ad performance.

1. Ad Creation and Optimization:

• Write and optimize compelling ad copy for various ad formats (search, display, video) to drive higher CTR and conversion rates.
• Continuously A/B test ad copy, landing pages, and bidding strategies.

1. Campaign Monitoring and Performance Analysis:

• Track daily and weekly KPIs (CTR, CPC, ROAS, conversion rates) and adjust campaigns for optimal performance.
• Provide regular campaign performance updates and insights to stakeholders.

1. Budget Management:

• Manage PPC budgets and allocate spend efficiently across campaigns to maximize ROI.
• Monitor and control costs, optimizing campaigns for cost-effectiveness.

1. A/B Testing:

• Set up and manage A/B testing for ad copy, landing pages, and bidding strategies.
• Analyze results and implement changes to continuously improve campaign performance.

1. Competitor and Market Analysis:

• Monitor competitor PPC strategies and industry trends.
• Analyze competitor performance and identify opportunities for improvement.

1. Landing Page Optimization:

• Collaborate with the design and development teams to ensure landing pages are optimized for PPC traffic and conversions.
• Implement data-driven optimizations based on performance data.

1. Reporting and Data Analysis:

• Generate detailed performance reports using Google Ads and Google Analytics.
• Utilize advanced Excel skills and Google Data Studio to create visual, actionable reports for leadership.

1. Collaboration with Cross-Functional Teams:

• Work closely with SEO, content, and product teams to ensure alignment in marketing efforts.
• Share insights with the sales and design teams to optimize customer experience.

Key Competencies:

• Google Ads Expertise: Deep understanding of Google Ads, including Search, Shopping, Display, Video, and Remarketing ads.
• Bid Management: Knowledge of both automated and manual bidding strategies across multiple Google Ads campaign types.
• Conversion Rate Optimization: Ability to improve ad performance through effective targeting and optimization.
• Time Management: Ability to juggle multiple campaigns and tasks in a fast-paced environment.
• Data-Driven: Strong analytical mindset with the ability to extract insights and make data-driven decisions.
• Collaboration: Strong teamwork and communication skills to work with cross-functional teams.

Key Skills for Reporting and Data Analysis:

• Google Analytics Integration: Experience with Google Ads and Google Analytics integration for tracking conversions and analyzing performance.
• Excel/Spreadsheets: Advanced skills in Excel for analyzing large datasets and creating performance reports.
• Google Ads Reporting Tools: Proficiency in using Google Ads reporting and third-party tools to track and analyze campaign performance.
• Data Visualization: Ability to create clear, impactful reports using Google Data Studio or similar tools.

Preferred Qualifications:

• Experience with eCommerce Platforms: Familiarity with eCommerce platforms like Shopify, BigCommerce, WooCommerce, or Magento.
• Google Tag Manager: Knowledge of Google Tag Manager for conversion tracking and event tracking implementation.
• Experience with Automation: Proficiency in setting up automated PPC campaigns and bid strategies.

What We Offer:

• Competitive Salary: Attractive compensation package based on experience.
• Flexible Work Environment: Hybrid or remote work options available.
• Career Growth: Opportunities for continuous learning and professional development.
• Dynamic Team: Work in a fast-paced, collaborative environment with a motivated team.
• Benefits Package: Health, dental, and vision coverage, plus other perks.

Company Overview 

Adia Health revolutionizes clinical decision support by enhancing diagnostic accuracy and personalizing care. It modernizes the diagnostic process by automating optimal lab test selection and interpretation, utilizing a combination of expert medical insights, real-world data, and artificial intelligence. This approach not only streamlines the diagnostic journey but also ensures precise, individualized patient care by integrating comprehensive medical histories and collective platform knowledge. 

Position Overview 

We are seeking a talented and experienced Site Reliability Engineer/DevOps Engineer to join our dynamic team. The ideal candidate will be responsible for ensuring the reliability, scalability, and performance of our infrastructure and applications. You will collaborate closely with development, operations, and product teams to automate processes, implement best practices, and improve system reliability. 

Key Responsibilities 

• Design, implement, and maintain highly available and scalable infrastructure solutions using modern DevOps practices. 
• Automate deployment, monitoring, and maintenance processes to streamline operations and increase efficiency. 
• Monitor system performance and troubleshoot issues, ensuring timely resolution to minimize downtime and impact on users. 
• Implement and manage CI/CD pipelines to automate software delivery and ensure code quality. 
• Manage and configure cloud-based infrastructure services to optimize performance and cost. 
• Collaborate with development teams to design and implement scalable, reliable, and secure applications. 
• Implement and maintain monitoring, logging, and alerting solutions to proactively identify and address potential issues. 
• Conduct periodic security assessments and implement appropriate measures to ensure the integrity and security of systems and data. 
• Continuously evaluate and implement new tools and technologies to improve efficiency, reliability, and scalability. 
• Participate in on-call rotation and respond to incidents promptly to ensure system uptime and availability. 

Qualifications 

• Bachelor's degree in Computer Science, Engineering, or related field 
• Proven experience (5+ years) as a Site Reliability Engineer, DevOps Engineer, or similar role 
• Strong understanding of cloud computing principles and experience with AWS 
• Experience of building and supporting complex CI/CD pipelines using Github 
• Experience of building and supporting infrastructure as a code using Terraform 
• Proficiency in scripting and automating tools 
• Solid understanding of networking concepts and protocols 
• Understanding of security best practices and experience implementing security controls in cloud environments 
• Knowing modern security requirements like SOC2, HIPAA, HITRUST will be a solid advantage. 

Elightwalk is looking for a Content Writer to join our team.

Location: Ahmedabad

Experience: (1-2 Years)

Requirements:

• At least a year of experience in copywriting and content writing. Must have relevant experience in the IT industry and relevant technical knowledge.
• Knowledge and understanding of communicating with the audience and creating brand identity.
• Should be able to create content for blog posts, social media posts, online descriptions, user manuals, etc., for in-house as well as customer needs.
• Fluent in English with proper soft skills and marketing psychology.
• Coming up with new ideas to create content that can connect with the audience, coming up with topics/subjects.
• Must have a passion for marketing and can also lead digital campaigns when given responsibilities.
• Should have a basic understanding of Content planning, scheduling, SEO, SMO, graphic content, and how they all play together.

Benefits:-

• 5 Working Days a Week
• Training Sessions & Monthly Events
• Hybrid Working
• Employee First Policy
• Dedicated Pantry Area
• Unparalleled Career Growth Opportunity
• Birthday & Work Anniversary Celebration
• Flexible Timings

Kindly share your resume at you can directly apply on our website https://www.elightwalk.com/career

Job Title: Sr. MIS Executive

Location: Noida

Job Type: Full-time

Job Overview:

We are seeking a skilled and detail-oriented MIS (Management Information Systems) Executive to join our [department name] team. The ideal candidate will have a strong background in Excel and data management, with at least 1 year of experience in a similar role. The MIS Executive will be responsible for collecting, analyzing, and presenting data to support strategic decision-making and operational processes within the organization.

Key Responsibilities:

• Develop and maintain MIS reports and dashboards using Excel and other data management tools.
• Extract data from various sources and consolidate it for analysis.
• Interpret data, analyze results using statistical techniques, and provide ongoing reports.
• Identify trends, anomalies, and areas for improvement based on data analysis.
• Prepare and present reports, findings, and recommendations to management.
• Ensure data accuracy and integrity through regular audits and validation.
• Collaborate with cross-functional teams to gather data requirements and streamline data processes.
• Assist in the implementation of new data management tools and systems.
• Provide training and support to team members on data analysis and reporting tools.

Skills and Qualifications:

• Proven experience as an MIS Executive or similar role, with at least 1 year of experience.
• Advanced proficiency in Excel (pivot tables, VLOOKUP, macros, etc.) and other data management tools.
• Strong analytical skills with the ability to collect, organize, analyze, and disseminate significant amounts of information with attention to detail and accuracy.
• Knowledge of databases and SQL will be an added advantage.
• Excellent communication and presentation skills.
• Ability to work independently and as part of a team in a fast-paced environment.

Benefits:

• Competitive salary package
• Health insurance
• Retirement benefits
• Paid time off
• Professional development opportunities

• Should guide store visitors and sell the products.
• Responsible for all stores functions.
• Shall be responsible for maintaining all store records.
• Preparation of stocks statements.
• Preparation of Purchase Orders.
• Day to day issues and receipts, ledgers, stock statement reports and DMR
• Preparation of Daily & Monthly Consumption Report.
• Checking of received Material with invoice and purchase order.

Required Skills:

• Should have computer Knowledge
• Good listening, presentation and decision making skills

Looking For Java Developer who will help Build large scale distributed systems. The ideal candidate will be a thinker and a team player with a passion for technology and with a knack for benchmarking and optimization.

• Computer Science fundamentals in object-oriented design, data structures, algorithms, problem solving, and complexity analysis

• Must have hands on experience on coding in Core Java, multithreading, concurrency and collection.

Good knowledge of Microservices.

• Knowledge of professional software engineering practices. Understanding of full software development life cycle, including coding standards, code reviews.

• Strong technical Design and Development skills

• Ability to work effectively under pressure in a dynamic environment.

• Agility to switch across multiple teams/ products/ applications and perform

• Experience in translating requirements into technical design specifications and documentation, as well as executing development projects from conception to delivery

• Excellent verbal and written communication skills

We have multiple open positions for full-stack engineers to work with us on a cutting-edge eCommerce trade analysis platform.

Must have experience with:

• NodeJS
• Mern Stack
• AWS
• Experience working on SaaS applications with a large codebase

Nice to have

• Tailwind
• DynamoDB
• Chart libraries such as ChartJS

Manage the development team of the company for its Online Education Tech and Educational Universities Technology Infrastructure solutions.

Lead, nurture and motivate the team for timely and quality deliveries.

Stack:

Technology stack

· J2EE (Jave Enterprise)

· Preferably Struts2, or Java Spring Boot.

· Hibernate or any other ORM.

· Apache Tomcat server.

PostgreSQL/MySQL