Integration Software Manager

Job Title: Sr. Performance Marketer – D2C Specialist

Location: Chennai (Work From Office – Let’s strategize, collaborate, and lead!)

Experience: 5+ years (with experience in team and client management)

About the Company:

F22 Labs is a startup software studio based out of Chennai. We are the rocket fuel for other startups across the world, powering them with extremely high-quality software. We help entrepreneurs build their vision into beautiful software products (web/mobile). If you're into creating beautiful software and solving real problems, you’ll fit right in with us. Let’s make cool things happen!

Position Overview:

Are you a performance marketing leader with a proven track record of growing D2C brands and managing high-performing teams? Do you excel at fostering client relationships and ensuring smooth communication between teams? As a Sr. Performance Marketer and Team Lead at F22 Labs, you’ll drive campaign success, mentor a team of marketers, and ensure seamless coordination with clients to deliver exceptional results.

Key Responsibilities:

Campaign Management & Strategy:

• Plan, execute, and scale performance marketing campaigns across platforms like Meta Ads, Google Ads, TikTok Ads, and more for D2C brands.
• Leverage data and analytics to identify growth opportunities, scale winning campaigns, and maintain efficient ROI.
• Develop and optimize full-funnel strategies to maximize customer acquisition, retention, and lifetime value (LTV).
• Continuously test and refine creatives, ad formats, and landing pages for improved performance and conversions.

Team Leadership:

• Lead and mentor a team of performance marketers, fostering growth and ensuring high performance.
• Set clear KPIs for the team, monitor progress, and provide constructive feedback.
• Organize training sessions and ensure the team stays updated on the latest marketing trends and techniques.

Client Communication & Coordination:

• Act as the primary point of contact for clients, ensuring their needs and goals are met.
• Facilitate clear and consistent communication between clients and the marketing team.
• Present campaign performance, insights, and next steps to clients in a way that demonstrates value and builds trust.
• Proactively identify and resolve any client concerns or bottlenecks in collaboration with the team.

Qualifications and Requirements:

• D2C Marketing Expertise: Proven experience driving growth for D2C brands with performance marketing.
• Leadership Skills: Strong ability to mentor and manage a team of marketers, ensuring accountability and growth.
• Client Management: Excellent interpersonal and communication skills to build and maintain strong client relationships.
• Performance Marketing Mastery: Deep understanding of Meta Ads, Google Ads, TikTok Ads, and other paid platforms.
• Analytical Mindset: Data-driven decision-making with a strong grasp of metrics like ROAS, CPA, CPL, and LTV.
• Strategic Vision: Expertise in scaling campaigns and optimizing the entire marketing funnel.
• Marketing Tools Proficiency: Familiarity with analytics tools (Google Analytics, Shopify Analytics) and platforms (Klaviyo, HubSpot, etc.).

Good to Have:

• Experience with influencer marketing or affiliate marketing strategies for D2C brands.
• Knowledge of SEO and organic growth strategies.
• Familiarity with CRM tools like Klaviyo, Zoho, or Salesforce.
• Exposure to loyalty and subscription program strategies for customer retention.

Why Join Us (Perks & Benefits):

• Health Insurance: Your well-being is our priority.
• Flexible Work Timings: Work when you're most productive.
• Competitive Pay: We reward talent generously.
• Career Growth: Step into a leadership role with rapid growth opportunities.
• Collaborative Culture: Work with a dynamic, creative, and supportive team.
• Global Impact: Collaborate with high-growth D2C brands across the globe.
• Learning Opportunities: Stay ahead in the ever-evolving world of D2C marketing.

Selection Process

• 1-2 rounds of interviews to evaluate your marketing expertise, leadership abilities, and experience with D2C brands and client management.
• May include an assignment

If you’re passionate about scaling D2C brands, leading a talented team, and delivering exceptional client experiences, we’d love to hear from you. Apply now and take the lead in driving growth with us!

• ResponsibilitiesMaintain financial responsibility for all expenses, wages, and asset management
• Identify operational deficiencies and implement plans for improvement
• Create and maintain a weekly report on operations and sales at the branch
• Hire and train all employees of the branch

Qualifications

• Bachelor's degree or equivalent in Business
• 2+ years' of management or supervisory experience
• Experience hiring and training individuals

As a Social Media Manager at Digeesell, you’ll get to work with our marketing team to help develop brand awareness about our company through social media. More specifically, you’ll get to:

• write long- and short-form social media messages that attract new users and engage current users
• use data to analyze what’s working, what’s not, and reinforce or refocus key messages accordingly
• wear many hats as you work with multiple teams to develop strategy, work with designers, write copy, manage social communities, and analyze data
• help convert brand fans into loyal customers with engaging, responsive, responsible, surprising, and captivating social media interactions
• design and monitor business performance goals to drive brand awareness
• observe and analyze market and competitor trends
• monitor the quality and integrity of products and services, and respond as needed to ensure brand alignment.
• Strategize media plans for different platforms.

Your qualification

• 2+ years of experience in the social media specialist role.
• Excellent communication Skills
• MBA in Marketing or similar background
• Good Presentation skills
• Excellent knowledge of variety of media/social media platforms

Job location: Udyog Vihar, Sector 18, Gurugram, Haryana

• Drive and own sales and revenue targets from ecommerce operations for the brand marketing campaign on marketplaces and offer management
• Monitor, measure and maintain reports on performance to drive attainment of defined objectives by optimisation
• Plan and execute promotional schemes and campaigns to maximise growth
• Providing insights into latest consumer and shopping trends to identify assortment gaps & selection and plan effective branding strategies Performance marketing Inventory management Catalogue mapping ,listing
• Plan the AOP business closely with the customer and the internal teams – to help deliver the toplines at a quarterly and annual level
• Keep track of all the health and hygiene measure – Stock holding of the e-tailers in terms of the number of days as well as the quality of the stock, ensure correct PO execution, track and ensure availability of our SKUs Work on monthly offtake plan for all brands – tracking the same periodically  and ensuring the right inputs are planned both on-platform and off-platform to drive business
• Manage the e-tailer PnL and ensure that we keep a close track on the profitability of the account and keep a check on the promotional expense
• Opening new platforms for the brand
• 3-4 years of handling ecommerce platforms - Amazon Flipkart,Big Basket

Qualification: BE/B.Tech, M.SC, MCA.

Roles and Responsibilities:

•       Highly motivated Individual contributor.

•       Requirement Analysis and freezing of the scope.

•       Designing of the Architecture and Development approach.

•       Technical Design, Architecture and Landscape documentation.

•       Design and Code Reviews.

•       Subject Matter Expert for development/Architecture related queries.

•        Coordinating the QA(Unit, Integration and System) & BA team.

•       Customer related Queries, issues and Resolutions, Requirement Analysis, clarifications.

•       Identify the right solution and applying the same.

•       Code integrity – with the source control.

Primary Key Skills:

·        Total IT experience of at least 5 yrs spanned mainly over Microsoft range of Products and development platforms.

·        Should have executed at least two large scale projects as .NET Lead.

·        Should have at least 2 yrs. of experience as a Lead.

·        Proven record of handling the development right from Requirement Gathering to implementation and Support.

·        Managing the delivery and leading the team through all stages of the Development.

·        Exposure to Deployment, maintenance and support.

Problem solving and troubleshooting.

Good Communication Skills is a must.

Qualifications and Skills

• Strong knowledge of Core PHP, Shopify, Magento.
• Good knowledge of any PHP framework ( CodeIgniter and CakePHP )
• Hands-on experience one PHP framework
• Good analytical & communication skills.
• Must be proficient in PHP, MySQL, CSS, HTML, Javascript, AJAX, XML
• Should have excellent written communication skills (English)
• Must have the capacity to work independently and also as a part of a team
• Must have dedication and commitment towards work.