About MindTickle
About
MindTickle is a sales readiness platform for onboarding, product training, coaching and ongoing readiness, that helps fast growing companies to prepare their sales teams and partners in a scalable and effective way. MindTickle has proven success in reducing ramp-up times for new sales reps and increasing the productivity of the entire sales team.
The vision at Mindtickle is to build a platform to simplify the work of customer-facing employees. A testament to this vision of #SalesReadiness is our recent funding from Softbank Group Corp valuing us $1.2B. With 200+ enterprise customers ranging from pre-IPO companies to fortune 2000s, we could not have asked for more.
Now as this rocketship shifts gears to scale, we are looking for talented & sincere product folks to join our team. Oh! you might have questions on our work culture, do visit our Glassdoor page and read why we have a 4.8 rating.
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Job Title: Technical Content Writer
Exp Level – 5 to 8 years
Location – Pune
Availability – Immediate
Job Summary: The Technical Content Writer will be responsible for creating, writing, and managing a variety of technical content, including but not limited to user manuals, product documentation, white papers, technical blogs, and case studies. This role requires an overall good understanding of technical concepts and the ability to communicate them effectively to both technical and non-technical audiences.
Key Responsibilities:
Content Creation
- Develop clear, concise, and accurate technical content for a range of documents such as product specification, use cases, technical blogs, release notes etc.
- Produce high-quality content for blogs, articles, white papers, and case studies that convey technical information in an engaging and accessible manner.
Research and Analysis
- Collaborate with engineering, product management, and other subject matter experts to gather and validate technical information.
- Research industry trends, emerging technologies, and competitive products to ensure content is relevant and up-to-date.
Content Management
- Maintain and update existing documentation and content to reflect changes in products, technologies, and company policies.
- Manage content repositories and ensure all materials are organized, version-controlled, and accessible.
Editing and proofreading
- Review and edit content for accuracy, clarity, consistency, and adherence to style guides.
- Ensure all content is free of errors and meets the company’s quality standards.
Audience Engagement
- Tailor content to address the needs and preferences of different audiences, including technical users, decision-makers, and non-technical stakeholders.
- Create and manage content that drives engagement, improves user experience, and supports customer education.
Collaboration
- Work closely with cross-functional teams to understand project requirements and deliver content that aligns with business objectives.
- Participate in content strategy discussions and contribute ideas for improving content delivery and effectiveness.
Qualifications
Education: Bachelor’s degree in Technical Communication, English, Computer Science, or a related field.
Experience: 5-8 years of experience in technical writing or content creation in the technology/IT/Software product development areas.
Skills
- Strong technical writing skills with the ability to simplify complex information.
- Excellent research, analytical, and problem-solving skills.
- Ability to work independently and manage multiple projects with varying deadlines.
- Strong attention to detail and commitment to producing high-quality content.
Job Tittle:- Marketing Manager
CTC:- 10-13 LPA
Experience:- 6-10 Years
Location:- Bangalore
Working Mode:- WFO
Technical Skills:-
- The candidate should have experience in the preparation and execution of a marketig strategy.
- The candidate must be an EXPERT in digital marketing.
- The candidate must have an intimate knowledge of campaigns.
- The candidate must have deep knowledge in the digital tool options and b e an expertn LinkedIn and other relevant Social Media tools.
- The candidate must have a good understanding of website optimization and be able to maintain it efficiently.
- Establish the valid SEO's and supervise the SEO for highest positioning.
- Must have a good idea and mind for design and be able to interact with d e signer for collaterals and content.
- Interact with external media interfaces.
Qualification:- MBA ( Marketing ), BBA
Roles & Responsibilities:-
- Understand the business and the potential
- Analyzing market and sales information
- Identification of prospective clients.
- Preparing a go to marketing strategy on digital, social media and print me dia
- Set up a Brand identification strategy and execution plan
- Research competitive products by identifying and evaluating product cha characteristics, market share, pricing, and maintaining research databases.
- Tracks product line sales and costs by analysing data and reviewing the c competitors
- Supports sales staff by pre sales tasks, providing sales data, market trend, forecasts, account analysis, new product information; relaying customer services requests
- Follow up with Clients through the CEO's contacts
- Website maintenance and press releases
- Marketing collateral – creation and maintenance and presentations
- E – campaign coordination
- Setting up tracking systems for marketing campaigns and online activities
- Reporting to management on marketing and sales activities
JOB RESPONSIBILITIES
- Undertake creative content creation initiatives to contribute towards business goals.
- Involve in brainstorming and pitch in ideas for social media posts and campaigns
- Liaise with concerned team members for content marketing strategies which supports and extends marketing initiatives with setting short-term goals.
- Collaborate with designer and copywriter for content requirements.
- Amalgamate ideas with creative agencies and internal team for performance marketing creatives.
- Align brand communication throughout the channels.
- Ensure content created is in sync with brand language, consistent in terms of style, tone and formats and communications as per the brand personality.
- Analyze customer/community feedback and work collaboratively to generate ideas to increase consumer engagement.
- Monitor on-going market trends and competitive activities on digital platforms.
- Own the development and messaging of the brand narrative.
- Create, execute, and manage marketing programs and campaigns.
- Understanding and involve in decisions pertaining to brand budgets.
- Set brand planning calendar, coordinate with cross-functional activities and planning processes, manage timelines, and ensure timely completion of all deliverables.
- Lead the development of strategies and objectives for building and executing year-round brand engagement through partnerships, social media, and varied platforms.
- Involve in brand pitch and narrations for influencer/celebrity collaborations.
JOB REQUIREMENTS
- Education: Bachelor's degree in Marketing, Business, or related field. MBA preferred.
- Work Experience: 5-7 years of experience in brand management, brand marketing and creative content creation.
DESIRED PROFILE
- Excellent written and Oral presentations skills
- Insightful as well as an aptitude for creative, out of the box thinking.
- On top of industry trends and consumer psychology.
- Knowledge of consumer marketing.
- Ability to think both creatively and strategically.
- Deadline-oriented, inquisitive, with great follow-up and reporting skills.
- Solid exposure to content creation for social media platforms and experience working with influencers/celebrities.
- Project and budget management skills.
- Quick and enthusiastic learner
- Writing, editing and proofreading website content.
- Write Articles, Blogs, Social media, Forum and other SEO best practices.
- Develop content to support SEO strategies to drive traffic to the site and improve website Ranking.
- Understanding of Web publishing requirements.
- Experience in creating content for the web and growing a social audience.
- Editorial mindset with an ability to predict audience preferences.
- Expertise in social media platforms.
- Collaborate with multiple teams to develop compelling content plans.
- Ability to deliver high-quality documentation paying attention to details.
- Basic Knowledge of technical terminologies.
- Excellent communication skills in English both written and spoken.
We are a team of 3 founders, previously co-founders of the used car platform, Truebil. At Truebil, we worked together for 5 years and built a category defining user experience for used car buyers solving the problem of trust at scale. Truebil was the largest used car retail brand in
India when it was acquired by Spinny in 2020.
💰 Crypso is backed by leading angels and micro VCs in India.
👀 What we're looking for
We're looking for rockstar individuals who are passionate to create impact, excited to work in an early stage startup, love to take responsibility & ownership, and curious to learn. You'll be working closely with founders, participate in building product ground up, and grow with the company's growth. This is an incredible opportunity to make a meaningful impact on millions of crypto traders.
🛠 Core Skill needed
● Lead Content strategy & Community team to ensure smooth functioning of content operations
● Design Incentive structure to onboard tons of creators/Influencers on the platform to kickstart initial user engagement
● Understand user behaviour across social community and build relevant content strategy
● Keen to learn about crypto/blockchain eco-system is a must since it's a very evolving field and would require immense enthusiasm to understand native crypto behaviour
● Work closely with co-founder to help give shape to relevant product suites on the platform
💼 What kind of work will you do?
● You will build content strategy end to end with co-founders
● You will define content strategy for Crypso
● You'll set the initial guidelines for Content & Brand
What you will do:
- Content writing for various social media platforms, primarily LinkedIn and Twitter.
- Writing and editing articles and success stories, conducting interviews as necessary.
- Generating, researching, and pitching ideas for content
- Asking effective questions and developing rapport/trust with story subjects.
- Storyboarding: understanding the effectiveness and appropriateness of story assets (text, images, audio, video) and combining them to build a robust story.
- Converting conversation pointers into a strong storyline.
- Creating content marketing strategies from scratch and taking ownership on end-to-end execution.
- Visual, audio and video content creation experience; Know how of basic video editing, photo editing tools
- Well-developed eye/ear for best practices in each format of content.
- Work closely with core team and regular interaction with founder.
Must-Have:
- Understanding of story fundamentals (effective character, trajectory, hook, authenticity/details and calls-to-action)
- Keen sense of storytelling (what makes a story interesting from the audience’s perspective)
- Stellar writing skills and sense of conveying more in less words.
- Familiarity with tech lingo & Games
- LinkedIn & Twitter native writing style.
- Confidence in picking up conversation with story subjects (students, founders, CXOs, investors, other stakeholders)
- Street smart (gives equal weightage to hard work and smart work)
- Self-learning and self-initiating attitude with attention to detail.
Good to have:
- Past experience in Gaming industry. (Internship/full-time)
- Know how of Airtable, Notion, G Suite, Canva, and a few no-code tools.
- Experience in cold mailing, cold reach out copywriting.
- Strong hold on any one social media platform: LinkedIn, Twitter, Youtube.
- Know how of scaling a social media handle from 1 to 100 and starting from 0 to 1.
Why you might be excited about us:
- You’ll be working in a fast paced startup with a small team.
- You’ll be scaling experiments, operations from 1 to 10.
- You’ll experience Content led growth.
- We are a well funded start-up with renowned investors.
- We’re tackling a big problem with an even bigger potential to become a launchpad for the global game industry.
- Not to forget, we go on workations, our first one was in Himachal Pradesh in 2021 🏔 second in Bangalore in April’22 🏖 and well, next is a surprise!
Compensation & Benefits
This role comes with:
✔️ Competitive Salary
✔️ Annual Bonus
✔️ Flexible Leave Policy: We don't track leaves!
Location
91 Springboard, Jhandewalan, New Delhi
Job description
Social Media Manager
Company Profile: PinBox is the only global pensionTech committed exclusively to mass-scale digital micropension inclusion among self-employed women and youth. We deploy our white-labelled, API-enabled pension administration and delivery platform, our unique deployment model and a simple and intuitive UI/UX to make access to regulated pension, savings and insurance products easy and simple for non-salaried informal sector workers. We're working actively with governments, regulators, multilateral aid agencies and leading financial inclusion stakeholders in Asia and Africa. The pinBox model is already operating in Rwanda, Kenya and India. We will expand to Bangladesh, Uganda, Chile, Indonesia and Nigeria by 2023. Governments and pension regulators use the our pensionTech to jumpstart digital micropension and insurance inclusion among informal sector workers. Pension funds and insurers use our pensionTech to build a mass market for their products beyond their traditional agentled customer base. Banks, MNOs, cooperatives, MFIs, fintech firms and gig-platforms use our plug-and-play pensionTech to instantly offer an integrated social protection solution to their clients, members and employees without any new investments in IT or capacity enhancement. We’ve recently completed our first equity fundraise to enhance our engineering, business and delivery capacity and embark on the next stage of pinBox pensionTech development and expansion. By 2025, we aim to enable and assist 100 million excluded individuals to start saving for their old age in a secure, affordable and well-regulated environment. We are looking for a passionate and creative Social Media Manager who will enhance our brand and build strong online communities through various social media and digital platforms.
The social media manager will deploy innovative ideas to build mass-scale retail traction and adoption of our micro-pension solution, as well as for our social initiatives such as “Gift-a-Pension”.
Responsibilities:
1. Work closely with internal and external content teams to co-create original text and video content, manage posts, respond effectively to followers and manage the pinBox image and brand in a cohesive way to achieve our mission and goals,
2. Use creative strategies to amplify new concepts and ideas to pinBox target segments using a variety of social media and digital platforms including Facebook, Instagram, Twitter, LinkedIn as well as digital content and news platforms,
3. Design and implement innovative social media campaigns to motivate and encourage mass-scale voluntary micro-pension enrollments — both by self-employed individuals, as well by households for family members and domestic help,
4. Analyze and track emerging social media trends, monitor SEO and user engagement and present weekly and monthly reports that help to shape and optimize pinBox content, communications and digital marketing efforts, and
5. Handle our retail and corporate social media presence ensuring high levels of customer and key stakeholder engagement.
The ideal candidate processes
1. An undergraduate degree in Marketing, Communications or a related field,
2. At least 3 years’ experience in social media management, preferably for a retail brand (retail financial services experience is preferred though not mandatory),
3. Ability to convey complex concepts and ideas in a simple and interesting way,
4. Excellent knowledge of Google Analytics, and of Facebook, Instagram, Twitter and other social media platforms and best practices,
5. Exceptional critical/ lateral thinking, problem-solving and multi-tasking skills, and
6. Excellent teamwork and interpersonal skills, a keen eye for detail and the ability to function effectively and proactively under tight deadlines
Location Delhi (Work from home)
Experience: Min 3 yrs
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● Think, Ideate, Research, Write and Edit copy for all marketing and communication initiatives
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● Write and Edit copy for all campaigns but not limited to online articles, newsletters, white papers, case
studies, blog posts, website copy, and more
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● Understand technologies and business value propositions and write copy with personalisation,
conversational, formal, and semi-formal style
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● Ideate Campaigns and CXO emails, Social Copy to drive demand for all Marketing initiatives
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● Collaborate with design, digital, search, and other teams to develop compelling copy and content plan
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● Taking ownership of full yearly copy and content calendar
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● Conduct research on thought-provoking topics and translate that information into captivating and concrete
storytelling
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● Think strategically and brainstorm for creative copy and content ideas for various technology practises
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● Eye for details, proofreading and verbiage, including a complete command of grammar, diction, syntax,
spelling, and punctuation
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● Ability to keep up with the best practises in writing for the web, social media trends, web usability, web
design, and business/industry trends
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● Prepare internal and external communications including newsletter, press releases and other vital
marketing communications as needed