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REVIEW CRITERIA:

MANDATORY:

• Strong Senior Brand Strategist Profile
• Must have 4+ years of pure brand strategy experience at branding/strategy agencies (not advertising/campaign-only roles)
• Must have hands-on experience with brand strategy frameworks for new brand creation and rebranding initiatives (brand persona, positioning, narrative, tone of voice, guidelines)
• Must have experience conducting and leading brand workshops, integrating research inputs (primary + secondary) into insights and brand positioning
• Must have B2C brand strategy experience (B2B exposure is highly preferred but optional)
• Must have strong writing and storytelling skills to translate brand positioning into compelling narratives, messaging, tone, and strategic decks.
• Must be able to manage end-to-end brand strategy projects, including research synthesis, workshop facilitation, positioning, framework creation, and collaboration with design teams for visual translation.
• Must have a portfolio or compilation of case studies showing rebranding projects, positioning frameworks, workshop involvement, research synthesis, and strategy-to-design translation
• Preferably a degree/master’s in Marketing, Brand Strategy, Design, or Communication from reputed institutes (e.g., MICA, NID, Srishti, or similar).
• Must come from Branding Studios, Brand strategy firms, Strategic design consultancies, branding agencies etc.

ROLES & RESPONSIBILITIES:

We are looking for a senior brand strategist professional, who can help us deliver innovative strategic directions that benefit our client’s business with measurable results. The candidate should have thorough knowledge and experience in the methods and application of tools to deliver an effective programme. Candidates should have experience with both mass and premium brands as well as FMCG, durables, and service categories.

Experience with digital-first or digitally marketed brands is an advantage that we look forward to.

ROLES & EXPECTATIONS-

• Drive brand and business strategy processes in our firm.
• Thorough practical knowledge and experience in implementing methods, tools and processes with capabilities to handhold teams to deliver at the highest standards.
• Proficient in conducting research programs to uncover customer and user needs, business and market findings, drawing insights for branding, service and CX design for digital and traditional applications.
• Conduct primary and secondary market research in marketing, sales and consumer experience.
• Programming workshops, conducting them and creating a comprehensive outcome report with insights and recommendations.
• Bring an idea to life on a whiteboard, articulate it, create systems and deliver.
• Strong understanding of pan-India markets across a wide range of verticals and categories.

IDEAL CANDIDATE:

• Excellent storytelling skills, capable of good verbal and written communications, client interfacing and presentation skills.
• Proficient in putting together presentations and strategy decks.
• Good articulation and writing skills.
• Understanding business, data tools and analytics (The math of it)
• Capable of managing and building relationships with senior client executives with strong domain-level competence along with a well-informed worldview.
• Team player capable of working across verticals with leadership skills.

ADVANTAGEOUS / OPTIONAL SKILLS-

• Experience in ethnographic, observational and behaviour studies.
• Management skills, idea creation, directing and delivering through a creative team.
• Interest in trends and analysis of brands, brand strategies and staying up-to-date and well-informed.
• Experience in analysing the brand and marketing landscape and writing advisory and opinion articles on branding and brand communication.
• Well-informed and knowledgeable with a world view.
• Observant and aware of current trends and their evolution.

Key Factors:

1. Proven experience in sales and business development, preferably within the education sector, specifically in selling admission management solutions to CBSE, ICSE, IGCSE, IB, and boarding schools.
2. Strong understanding of the admission processes and challenges faced by educational institutions.
3. Excellent communication and presentation skills, with the ability to effectively engage with school stakeholders at all levels.
4. The proactive and results-driven mindset with a track record of meeting or exceeding sales targets.
5. Ability to build and nurture long-term relationships with customers.
6. Strong negotiation and closing skills, with attention to detail in contract and agreement management.
7. Exceptional organizational and time management skills, with the ability to prioritize tasks effectively.
8. Willingness to travel within the assigned territory as required.
9. Bachelor's or Master’s degree in business, marketing, education, or a related field is preferred.

About Office Advisor:

Office Advisor is revolutionizing India's commercial real estate sector through innovative technology. We connect businesses with their perfect workspace effortlessly. Join us as we redefine workspace solutions.

Responsibilities:

• Develop and execute content marketing strategy aligned with company objectives.
• Create engaging content for various channels: website, blog, social media, email, etc.
• Collaborate with teams to maintain consistent messaging and brand voice.
• Develop and Run Email Marketing Campaigns
• Monitor content performance and optimize for SEO.

Qualifications:

• Bachelor's degree in Marketing, Communications, or related field.
• Proven content marketing experience, preferably in real estate or tech.
• Strong writing, editing, and proofreading skills.
• Knowledge of content management systems and digital marketing tools.
• Ability to multitask, meet deadlines, and work in a fast-paced environment.

Join us at Office Advisor and shape the future of workspace solutions with your content marketing expertise. Apply now!

We are looking for a great JavaScript developer who is proficient with React.js. Your primary focus will be on developing user interface components and implementing them following well-known React.js workflows (such as Flux or Redux).    

You will ensure that these components and the overall application are robust and easy to maintain. You will coordinate with the rest of the team working on different layers of the infrastructure. Therefore, a commitment to collaborative problem solving, sophisticated design, and quality product is important.    

Responsibilities :    

* Developing new user-facing features using React.js

* Building reusable components and front-end libraries for future use

* Translating designs and wireframes into high quality code

* Optimizing components for maximum performance across a vast array of web-capable devices and browsers    

Skills :    

* Strong proficiency in JavaScript, including DOM manipulation and the JavaScript object model

* Thorough understanding of React.js and its core principles with Type Script

* Experience with popular React.js workflows (such as Flux or Redux)

* Experience with data structure libraries (e.g., Immutable.js)

* Knowledge of isomorphic React is a plus

* Familiarity with RESTful APIs

* Knowledge of modern authorization mechanisms, such as JSON Web Token

* Familiarity with modern front-end build pipelines and tools

* Experience with common front-end development tools such as Babel, Webpack, NPM, etc.

* Ability to understand business requirements and translate them into technical requirements   

* A knack for benchmarking and optimization.  

Responsibilities Description:

Responsible for the development and implementation of machine learning algorithms and techniques to solve business problems and optimize member experiences. Primary duties may include are but not limited to: Design machine learning projects to address specific business problems determined by consultation with business partners. Work with data-sets of varying degrees of size and complexity including both structured and unstructured data. Piping and processing massive data-streams in distributed computing environments such as Hadoop to facilitate analysis. Implements batch and real-time model scoring to drive actions. Develops machine learning algorithms to build customized solutions that go beyond standard industry tools and lead to innovative solutions. Develop sophisticated visualization of analysis output for business users.

Experience Requirements:

BS/MA/MS/PhD in Statistics, Computer Science, Mathematics, Machine Learning, Econometrics, Physics, Biostatistics or related Quantitative disciplines. 2-4 years of experience in predictive analytics and advanced expertise with software such as Python, or any combination of education and experience which would provide an equivalent background. Experience in the healthcare sector. Experience in Deep Learning strongly preferred.

Required Technical Skill Set:

• Full cycle of building machine learning solutions,

o   Understanding of wide range of algorithms and their corresponding problems to solve

o   Data preparation and analysis

o   Model training and validation

o   Model application to the problem

• Experience using the full open source programming tools and utilities
• Experience in working in end-to-end data science project implementation.
• 2+ years of experience with development and deployment of Machine Learning applications
• 2+ years of experience with NLP approaches in a production setting
• Experience in building models using bagging and boosting algorithms
• Exposure/experience in building Deep Learning models for NLP/Computer Vision use cases preferred
• Ability to write efficient code with good understanding of core Data Structures/algorithms is critical
• Strong python skills following software engineering best practices
• Experience in using code versioning tools like GIT, bit bucket
• Experience in working in Agile projects
• Comfort & familiarity with SQL and Hadoop ecosystem of tools including spark
• Experience managing big data with efficient query program good to have
• Good to have experience in training ML models in tools like Sage Maker, Kubeflow etc.
• Good to have experience in frameworks to depict interpretability of models using libraries like Lime, Shap etc.
• Experience with Health care sector is preferred
• MS/M.Tech or PhD is a plus

Qrata is hiring for a Venture funded company that is backed by marquee investors. Founded in

2020, the product provides a collaborative new way for SaaS companies to onboard their

large customers. Their unified workspace aims to help streamline customer onboarding and

implementation journeys, and get every customer off to a great start.

Role: Senior frontend lead

Description: Are you a front-end developer looking to fast-track your learning and growth? Have you looked at world class products like Asana, Notion, or Airtable, and felt “I wish I were part of the early team that built these products”?

They are a team that has previously built and rolled out globally successful SaaS

products used by tens of thousands of customers. They're laser focused on delivering a world

class new product again, and looking for an ambitious front-end engineer to join our existing

team of 9 engineers.

If it excites you to think of a fast paced start-up environment, building something big from

scratch, breaking down new problems, creating well structured UI components, executing on

pixel perfect design, paying great attention to every little interaction detail, and doing demos

of your work every Friday with a happy and passionate team, then this is the right

opportunity for you.

Some of the tech problems you get to work-on as a front-end developer would include

building real-time collaboration experiences across their product, building live document

editing and modern spreadsheet experiences from scratch, creating flexible new Kanban-style views of work tasks, and crafting cool new UI components and interactions that we will use across our product.

Tech Requirements:

● Expertise in React

● Hands-on experience in HTML, CSS, SASS & Object Oriented Javascript

● Code audits and guidelines

● SPA Framework patterns

● Browser features (Caching / Storage / Compatibility etc )

● Test automation

● Deployment strategy

Nice to have:

● Familiarity with AWS

● Experience with startups or early stage teams

● Typescript

● Knowledge of module bundlers like Webpack