Informatica BDM Developer

Candidates must be from a publication/media background.

Team management experience is required.

Candidate must have worked on high-traffic websites.

Proficiency in using top industry SEO tools is a must. ( including Google Search Console, Screaming Frog, Botify, and Ahrefs. ).

Must have experience in doing regular website technical audits.

Strong knowledge of Schema.org, HTML, CSS, JavaScript, HTTP status codes, and web standards is required.

Key Responsibilities

Lead Generation & Outreach

·      Contact and develop relationships with potential customers through email marketing, cold calling, and LinkedIn outreach.

·      Execute email campaigns targeting prospects to generate leads and create business opportunities.

·      Mine data and extract information of C-level executives from various online sources and tools.

Sales Process Management

·      Follow up on leads and respond to sales inquiries from existing and potential customers as per guidelines.

·      Assist senior staff in generating and following up on leads.

·      Convince clients, schedule appointments, and manage the sales pipeline.

·      Track sales efforts and monitor results to ensure alignment with targets.

Customer Relationship Management

·      Liaise between customers and the company to provide up-to-date status on service, pricing, and new product releases.

·      Collect customer feedback and conduct market research to inform business strategy and product development.

·      Maintain CRM systems to manage lead generation, track interactions, and store customer information.

Market & Competitor Analysis

·      Stay informed about the latest products, market trends, and competitors to provide insights for business strategy.

·      Increase business opportunities through various routes to market.

Required Skills & Qualifications

·      Strong communication and interpersonal skills.

·      Proficient in email marketing, cold calling, and LinkedIn outreach.

·      Experience in data mining and CRM systems.

·      Ability to prepare detailed reports and commercial proposals.

·      Strong analytical and organizational skills.

·      Ability to work independently and as part of a team.

·      Understanding of market research and customer feedback processes.

Performance Metrics

·      Number of new leads generated.

·      Conversion rate of leads to appointments and sales.

·      Quality and timeliness of proposals and reports.

·      Customer satisfaction and feedback.

·      Sales targets and revenue growth.

About Us:

Traya is an Indian direct-to-consumer hair care brand platform provides a holistic treatment for consumers dealing with hair loss. The Company provides personalized consultations that help determine the root cause of hair fall among individuals, along with a range of hair care products that are curated from a combination of Ayurveda, Allopathy, and Nutrition. Traya's secret lies in the power of diagnosis. Our unique platform diagnoses the patient’s hair & health history, to identify the root cause behind hair fall and delivers customized hair kits to them right at their doorstep. We have a strong adherence system in place via medically-trained hair coaches and proprietary tech, where we guide the customer across their hair growth journey, and help them stay on track.

Our Vision:

Traya was created with a global vision to create awareness around hair loss, de-stigmatise it while empathizing with the customers that it has an emotional and psychological impact. Most importantly, to combine 3 different sciences (Ayurveda, Allopathy and Nutrition) to create the perfect holistic solution for hair loss patients.

The Founders:

 Founded by Saloni Anand, a techie-turned-marketeer and Altaf Saiyed, a Stanford Business School alumnus.

Role Summary:

As a Senior Performance Marketing Manager, you will lead the strategy and execution of our digital marketing initiatives. You will be responsible for managing and optimizing performance marketing channels, such as paid search, social media, display, and affiliate marketing. Your leadership and analytical expertise will help drive growth, maximize ROI, and shape our overall marketing strategy.

Key Responsibilities:

·      Develop and lead digital marketing campaigns across PPC, display, social media, affiliate, and other performance channels.

·      Monitor, analyze, and optimize campaign performance, providing strategic insights and recommendations to maximize ROI.

·      Oversee A/B testing and experiments to refine ad creatives, targeting, and landing page optimization.

·      Collaborate closely with the creative team to produce compelling ad copy and visuals that resonate with target audiences.

·      Work cross-functionally with teams such as sales and product to ensure marketing efforts align with broader business goals.

·      Track, report, and present key performance metrics (e.g., CTR, conversion rates, CPA, ROI) to stakeholders and executive leadership.

·      Manage and allocate budgets effectively across channels to ensure efficient use of resources.

·      Stay current with industry trends and new digital marketing tools to maintain a competitive edge.

Qualifications:

·      Bachelor's degree in Marketing, Business, Statistics, or a related field.

·      Proven years of experience in digital marketing, particularly in performance marketing and analytics.

·      Strong analytical skills with a deep understanding of data analysis, reporting, and decision-making.

·      Proficiency in key digital marketing platforms (e.g., Google Ads, Facebook Ads, Google Analytics).

·      Experience with A/B testing and optimization tools (e.g., Optimizely, Google Optimize).

·      Excellent communication and presentation skills, with the ability to translate data insights into actionable recommendations.

·      Ability to lead and collaborate within cross-functional teams.

Preferred Skills and Experience:

·      Google Search Ads

·      Facebook Ads

·      Google Analytics

·      Affiliate Marketing

·      YouTube Ads

·      App Campaigns

·      Advanced Excel proficiency

Quality Assurance & Testing Head

Location: Thane Role

Requirement:

• 17 -22 years of experience in Manual & Automation Testing in Payments Domain

• Extensive experience in ATM, Payment and Cards domain. Sound knowledge of Payment schemes/networks and certification process

• Strong technical knowledge in Payment Applications, Infrastructure and Automation tools

• Good communication skills and stakeholder management

• Experience in leading end-to-end medium to large projects for entire Testing life cycle which includes efforts estimation, scheduling, defining test strategies and aligning various delivery streams to the strategy encompassing transformational thinking with agile approach

• Ability to take ownership and accountability for Testing deliverables which include Test Strategy, Environment setup Test Plan, Test Scenarios/cases/results,

• Experience in driving automation testing across all workstreams to improve the efficiency of overall testing cycle which includes design and develop reusable and robust automation assets.

• Experience in managing a large team. The role will lead a team of 40 plus employees which includes Managers, Team Lead and Test Engineers and provide mentorship and career guidance.

• Stays abreast of QA & Testing best practices and the latest available tools, frameworks, and standards.

Headquartered in Bangalore, our client is the world's first cross-border neobank that focuses on credit and banking requirements of those migrating from India to the US. This revolutionary startup helps you apply for a bank account and a high-limit credit card with minimal documentation and absolutely no application fee while you are still in your home country.

The company is truly simplifying the financial world by making global financial products easily accessible to global citizens. Their mission is backed by tier 1 VCs and they have already raised in excess of 55 mn dollars within the last one year.

As a Head of Product, you will be responsible for strategic planning and management of the entire product portfolio.

What you will do:

• Defining and aligning of the vision, strategy and roadmap
• Identifying opportunities that lead to product growth through innovation while still maintaining the fundamental business goals/ priorities
• Overseeing the innovation and improvement of the business’s product to suit the consumers’ needs
• Defining, monitoring of the company relevant KPIs and controlling of the measures to achieve the objectives set
• Building the product team and hiring across product roles
• Managing and taking ownership of product end-to-end: including defining scope, developing requirements for product launch
• Analyzing customer needs/ markets, competitive offering and user requirements in depth
• Coordinating with various functions to ensure product roll-out within defined timelines, understanding product priorities and implementing a product governance framework
• Conceptualizing innovative features, designing wireframes/ prototypes and documenting PRDs to enhance app usability
• Working collaboratively with various teams including marketing, business, UX, customer support and engineering teams etc.

What you need to have:

• MBA/ B.Tech from Tier 1 Colleges (IIM/ ISB/ IIT/ BITS)
• 12+ years of B2C product experience at a product company
• Solid Leadership background coupled with excellent communication and interpersonal skills
• Prior experience in handling and managing teams
• Comfort diving into data and deriving tangible insights
• Proven track record of shipping several high impact features, end-to-end
• Prior startup & fintech experience is a plus
• Prior experience in tech roles is a plus    

Key Responsibilities:

·       Creation and implementation of an automation test framework to automate tests for a front-end AngularJS application, with a Microsoft Azure Service Bus message-oriented-middleware and Rest API following a Continuous Integration/Continuous Delivery pipeline, using Azure DevOps process implementation. The framework should drive frontend UI and middleware APIs, using SpecFlow and Selenium in BDD standard with Visual Studio

·       Deliver work to agreed estimates and timescales

·       Follow Agile techniques and be an active member of the Scrum Team

·       Provide testing domain knowledge and support delivery with automated testing

·       Write new scripts, run & modify existing scripts of BDD features and scenarios, structured through Page Object Model

·       Develop and execute performance test scripts for load and stress of UI,Mobile and Webservices testing using Load Runner/ J Meter

·       Test (manually & automate) against cross-browsers, accessibility (Axe, Wave, Lighthouse) & devices

·       Set up and manage test environments and data

·       Accept data from file input for more complex requirements

·       Create comprehensive acceptance tests aligned to the acceptance criteria

·       Ensure that acceptance criteria are satisfied using both Black-Box testing and White-Box testing methods

·       Ensure that the agreed Definition of Done is met for each requirement

·       Document and verify test results within the test management tool

·       Report testing progress and issues in a timely manner as defined in the Test Plan and the agreed team organization; in particular to relay issues/risks that might affect quality or the ability to complete tests according to plan and to proactively seek appropriate solutions

·       Defect management - raise and record details of defects encountered during testing

·       Test reporting

·       Develop and maintain knowledge, skills and competencies in test automation and tools

·       Participate in all Release Planning meetings

·       Attend all Scrum ceremonies

  Essential Skills/Experience:   

·       At least 3yrs experience of working as an Automation Test Analyst within solution integration projects 

·       Demonstrable experience of working within a Scrum Team

·       Able to articulate and demonstrate a good understanding of:

o   Test automation

o   Test Automation frameworks (Specflow)

o   Continuous Integration (CI) & Continuous Delivery (CD)

o   Test Techniques

o   Test Tools (e.g Selenium, Load Runner/J meter)

o   Page Object Model (Automation Framework)

o   GIT

·       Demonstrable experience of:

o   using Gherkin language to write Test Scenarios

o   c# or JavaScript

o   Selenium Web Driver

o   GIT

o   J meter/Load Runner

·       Demonstrable knowledge and experience of using two or more software engineering tools, techniques, methods, in accordance with recognized standards, specifically:

o   SQL (for example production of basic scripts to query a relational database)

o   MS Excel (for example basic dataset querying and data build)

·       Has demonstrable experience of using common business technology (for example, MS Office suite of tools) and able to produce a range of test deliverables in-line with applicable standards with minimal supervision

  Desirable Skills/Experience:

·       International Software Testing Qualifications Board (ISTQB) Test Analyst Advanced Level Certification

·       Advanced Automation Test Engineer (ISTQB)

·       Knowledge on ADO (Azure Devops) to run automated tests and CI

·       Knowledge of the latest developments and future strategy for their technology area

We are aiming to provide good digital learning solutions to K12 students. Providing Quality learning experience is our Motto.

You will be responsible for certain sections of the product, taking entire ownership. You should be proactive with the short term and long term vision for the product and should be able to lay the roadmap to deliver the same. Cross functional management is an important aspect of this role.

You are expected to do the following things

• Solve user problems and make the user’s life easier by providing value driving solutions.
• Collect requirements using multiple techniques and prioritize them according to the relevant factors contributing to the business vision.
• Make Product Roadmaps and plan the deliveries of the product features.
• Take user interviews for requirement gathering and taking feature wise feedback.
• Should be able to create design wireframes for clear communication with designers and other stakeholders
• Should get the high fidelity designs done with the help of the design team. Involve yourself in the UI/UX process.
• Ensure timely product deliveries and app releases.
• Work on Agile product development, create Product Backlogs and User Stories. Write proper PRDs.
• Prioritize user stories and discuss the same with the engineering and QA team
• Analyse the product/feature performance through metrics and follow a data driven approach.
• Interact with the Testing Team and facilitate the proper issue resolutions.
• Continuously interact with the management, stakeholders, marketing and operations team for various product related decisions.

• Should have strong analytical skills.
• Decent Technical knowledge of Client and Server Functioning.
• Good UI/UX knowledge.
• Should have good presentation skills.
• Should have good written and verbal skills.
• Should be passionate to take up challenges and try to provide apt solutions.
• Experience in Agile methodology for product development detailing Epic, User Stories,managing scrum etc.
• Cross functional experience and managing interactions with various teams
• Should have prior Product Management experience of 2 years.

About Company:

About Job:
As a MEAN stack developer, you should be comfortable around both front-end and back-end coding languages, development frameworks, and third-party libraries. You should also be a team player with a knack for visual design and utility.

We want a team member who strives to develop a first-class codebase using Angular best practices.

• Write effective, scalable code
• Develop front-end and back-end components to improve responsiveness and overall performance
• Integrate user-facing elements into applications
• Test and debug programs
• Improve functionality of existing systems
• Implement security and data protection solutions
• Assess and prioritize feature requests
• Coordinate with internal teams to understand user requirements and provide technical solutions

• BSc/BE/BTech/ME/MTech/MCA/MCS in Computer Science, Engineering or a related field
• Must have work experience on MongoDB, Expressjs, AngularJs, NodeJS.
• Must have work experience as a React or Angular (Front-end) and Node JS (Back-end) developer. Good to have a working knowledge of NestJS,
• Strong expertise with HTML, CSS, and writing cross-browser compatible code.
• Good understanding of AJAX and JavaScript DOM manipulation Techniques
• Experience with RESTful services
• Hands-on and implements complex Angular modules
• Able to implement automated testing platforms and unit tests
• Understanding of fundamental design principles behind a scalable application
• Proficient understanding of code versioning tools (Git)
• Critical thinker and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills

• Understanding business requirements and processes from our customers for creating digital applications on our internal no-code tool
• Converting business processes into technology solutions, designing application flow, database design, and connections.
• Create SQL queries for report generation on the platform.
• Build visualizations and dashboards based on business KPIs.
• Create training documents and videos for our users. Support users in the digital requirements.
• Analyze and suggest product and process improvements
• Take and track all customer queries and assist them in using the platform
• Interface with the product team on feature requirements and improvements

• At least 2+ years of experience in SQL and implementation of any enterprise platform such as an ERPs etc.
• Ability to grasp business processes and create business processes for digitization of operations.
• Tech, MCA, BCA, or graduation in any technical field.
• Good to have working experience in working on no-code digital solutions or ERPs

Hiring Process

• Aptitude test
• Technical Interview
• Culture Interview