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Job Description for Digital Marketing Specialist

Job Title: Digital Marketing Specialist

Company: Mydbops

Location: Pondicherry

About Mydbops

Mydbops is a leading database consulting and managed services company specialising in open-source database technologies. With a team of 120+ certified professionals, we support over 800+ clients globally across 3,000+ database instances. We're also an AWS Advanced Consulting Partner, delivering high-impact, cost-efficient database solutions at scale.

Role Summary:

We're looking for a data-driven Digital Marketing Executive who can execute B2B campaigns, create compelling content, and most importantly—track, analyze, and optimize marketing performance with strong analytical rigor. This role requires someone who can bridge technical database services marketing with measurable ROI-focused campaign execution.

Key Responsibilities

• Campaign Management & Execution
• Plan, execute, and optimize Google Ads, LinkedIn Ads, and Meta campaigns for B2B database services
• Manage end-to-end campaign workflows including audience targeting, ad creative, budget allocation, and performance tracking
• Develop and execute lead generation strategies targeting CTOs, IT Managers, and DevOps teams

Analytics & Data-Driven Decision Making (Critical Requirement)

• Set up and maintain Google Analytics 4, Google Tag Manager, and conversion tracking systems
• Build comprehensive campaign performance dashboards with actionable insights
• Analyze campaign data to identify trends, optimize spend, and improve conversion rates
• Provide weekly/monthly performance reports with clear recommendations
• Track full-funnel metrics: impressions, CTR, CPC, conversions, lead quality, and ROI
• Conduct A/B testing and implement data-backed improvements

Content & Creative Development

• Create social media graphics, ad creatives, and marketing collateral using Canva or similar tools
• Collaborate with technical teams to translate complex database concepts into compelling marketing messages
• Design infographics and explainer visuals for technical blog posts and LinkedIn content

Technical Collaboration

• Work closely with DBAs and technical staff to understand product offerings and client pain points
• Develop technically accurate marketing content for database optimization, migration, and managed services
• Stay updated on database industry trends and competitive landscape

AI & Automation

• Leverage AI tools and LLMs for content generation, campaign optimization, and workflow automation
• Explore and implement marketing automation tools to improve efficiency

Must-Have Skills

Analytics & Tools (Non-negotiable)

• Strong proficiency in Google Analytics (GA4), Google Tag Manager, and Google Search Console
• Experience setting up conversion tracking, UTM parameters, and attribution models
• Ability to analyze data and extract actionable insights
• Excel/Google Sheets proficiency for data analysis and reporting

Campaign Management

• 3+ years managing Google Ads and LinkedIn Ads campaigns with proven ROI
• Experience with B2B lead generation and marketing funnel optimization

Design & Content

• Proficiency in Canva, Figma, or Adobe Creative Suite
• Strong copywriting skills for technical B2B audiences
• Experience creating social media content and ad creatives

Technical Aptitude

• Ability to quickly learn and understand technical products (databases, cloud services, SaaS)
• Familiarity with WordPress/Webflow, hosting platforms, and web technologies
• Comfortable working with technical teams and translating technical concepts
• 
  

Nice-to-Have Skills

• Experience marketing SaaS, cloud, or database products
• Knowledge of marketing automation platforms (HubSpot, Marketo, Salesforce)
• Certification in Google Analytics, Google Ads, or digital marketing
• Experience with AI-powered marketing tools and LLM applications
• Understanding of SQL or database concepts
• 
  

Job Details:

• Job Type: Full-time opportunity 
• Work time: General Shift
• Mode of Employment - Work From Office (Pondicherry)
• Experience - 2-4  years

Role: Lead Java Developer

Work Location: Chennai, Pune

No of years’ experience: 8+ years

Hybrid (3 days office and 2 days home)

Type: Fulltime

Skill Set: Java + Spring Boot + Sql + Microservices + DevOps

Job Responsibilities:

Design, develop, and maintain high-quality software applications using Java and Spring Boot.

Develop and maintain RESTful APIs to support various business requirements.

Write and execute unit tests using TestNG to ensure code quality and reliability.

Work with NoSQL databases to design and implement data storage solutions.

Collaborate with cross-functional teams in an Agile environment to deliver high-quality software solutions.

Utilize Git for version control and collaborate with team members on code reviews and merge requests.

Troubleshoot and resolve software defects and issues in a timely manner.

Continuously improve software development processes and practices.

Description:

8 years of professional experience in backend development using Java and leading a team.

Strong expertise in Spring Boot, Apache Camel, Hibernate, JPA, and REST API design

Hands-on experience with PostgreSQL, MySQL, or other SQL-based databases

Working knowledge of AWS cloud services (EC2, S3, RDS, etc.)

Experience in DevOps activities.

Proficiency in using Docker for containerization and deployment.

Strong understanding of object-oriented programming, multithreading, and performance tuning

Self-driven and capable of working independently with minimal supervision

Job Title: Sales & Customer Support Executive (Voice Process)

Company Brand Name: BikeFixup

Location: Faridabad

Work Mode: Work from Office

Working Days: 6 Days a Week (Rotational Off)*

Key Responsibilities:

Sales Responsibilities:

Achieve monthly sales targets for memberships.

Conduct outbound and inbound calls to pitch plans and convert inquiries into sales.

Provide detailed product knowledge and promote BikeFixup’s services effectively.

Maintain and update lead databases, ensuring timely follow-ups.

Prepare daily/weekly sales reports and analyze customer feedback.

Collaborate with the operations team for seamless service delivery.

Customer Service & Support Responsibilities:

Handle customer inquiries and resolve issues promptly with a professional attitude.

Ensure customer satisfaction by providing clear, accurate, and empathetic communication.

Assist customers in booking services and guide them through the process.

Address complaints or concerns and escalate unresolved issues to the appropriate team.

Follow up with customers post-service to ensure a high level of satisfaction and identify areas for improvement.

Qualifications & Skills:

Education: Minimum graduates preferred.

Experience: Minimum 1 year in sales or customer service roles with excellent communication skills.

Skills:

Strong communication skills in Hindi & English.

Persuasive abilities and a target-driven mindset.

Empathy and problem-solving skills for customer support.

Basic computer knowledge for lead tracking and reporting.

Benefits:

Fixed salary + performance-based incentives.

Training and growth opportunities in a premium two-wheeler service brand.

Opportunity to build a rewarding career in a fast-growing industry.

Key Responsibilities

Pipeline Building & Prospecting

Identify, qualify, and maintain a healthy list of potential accounts in our key sectors

Outreach Strategy

Build and execute BD funnels - targeted outreach, messaging, follow-ups

Content & Communication

Craft thoughtful, relevant messaging for outreach and LinkedIn/email campaigns

Market & Account Research

Stay updated with hiring trends, leadership movements, and trigger events using job

boards, consulting groups, newsletters, etc.

Relationship Building

Cultivate early-stage relationships, and gradually grow into leading conversations with

senior stakeholders

Consultative Discovery

Be a great listener - identify pain points and potential opportunities within target accounts

Collaboration with Founders

Work directly with leadership to co-develop strategy, iterate on what’s working, and

evolve positioning 

TROOLOGY is currently seeking a full-time Senior MERN Stack Developer

to join our team on-site in Lucknow. As a MERN Stack Developer, you will

be responsible for writing scalable code, collaborating with cross-

functional teams, and working on web development projects from

conception to final product.

Key Responsibilities-  

Master’s/Bachelor's degree in Computer Science, or a related field

Hands-on experience with MERN Stack (MongoDB, Express.js, React,

Node.js) with at least 5 years of experience.

Experience with state management tools such as Redux, Flux, or

MobX.

Do unit testing for the development work carried out.

Act as a mentor to the junior resources and provide technical

guidance.

Conduct and participate in project planning & scheduling, design

discussions, and provide assistance during testing.

Knowledge of AWS, K8s, Azure, CI / CD, Gitflow, shell scripting will

be considered positively.

Experience with HTML, CSS, and JavaScript (ES6+)

Experience writing unit tests with Jest and Enzyme

Knowledge of Git and experience using version control tools

Familiarity with Agile development methodologies

Good communication skills and able to work collaboratively in a

team environment

Experience with cloud technologies, such as Amazon Web Services

or Microsoft Azure is a plus

Experience with TypeScript or other typed JavaScript languages is a

plus.

Experience with SQL, NoSQL, or GraphQL is a plus.

Experience with team handling and support them if they got stuck

somewhere.

Qualifications-

Masters/Bachelor's degree in Computer Science, Software

Engineering, or related field

5+ years of experience in full-stack MERN development

Strong experience with front-end technologies such as HTML5,

CSS3, and JavaScript

 Experience with ReactJS, React, or other front-end frameworks

Solid understanding of RESTful web services and API development

Strong experience with Node.js and server-side technologies

Strong experience with MongoDB and NoSQL databases

Familiarity with AWS or other cloud services

Experience with agile development methodologies

Excellent problem-solving and communication skills

Company Description

Gencosys Technologies Pvt. Ltd. is a leading Information Technology company with a strong presence and customer base in South Asia, Middle East and Africa, Asia Pacific, Kingdom of Saudi Arabia, and North America. We provide comprehensive IT support and solutions to businesses in various industries.

Role Description

This is a full-time on-site role for a Search Engine Optimization Specialist at our Lucknow location. The Specialist will be responsible for conducting keyword research, performing SEO audits, building links, analyzing web analytics, and implementing on-page SEO techniques to improve website rankings and visibility.

Qualifications

• Keyword Research and SEO Audits
• Link Building and Web Analytics
• On-Page SEO
• Experience in optimizing websites for search engines
• Understanding of SEO best practices and industry trends
• Proficiency in web analytics tools and SEO software
• Familiarity with HTML, CSS, and JavaScript
• Excellent analytical and problem-solving skills
• Strong communication and collaboration abilities
• Bachelor's degree in Marketing, Computer Science, or related field

Task:

• Make documentations with formatting and in proper detailing
• Basic knowledge on Excel working with formula handling & reporting.
• Need to do multitasking, able to deliver tasks on time with expected quality
• Candidate should have thinking out of the box which supports the department to deliver good results in the pre-defined processes.
• Needs to be quick learner and able to come up with own thoughts on the tasks explained/shared to deliver good results
• Work closely with German team for operative processes/execution/deliverables.
• Flexible to adopt the changes in terms of processes/task handling.
• Knowledge on order fulfillment processes, managing support content on the website, inputs on support handling processes are added advantage.

We wish:

• At least bachelor in any stream or equivalent experience
• At least 1 year of experience in MS-Excel or similar office tools – is preferred
• Knowledge on VB script, macros is preferred
• Documentation skills
• Good Communication skills, at least speaking in English is required
• Good analytical skills
• Eager to know/experiment new technology and tools
• Web Browsing , ability to search quick results from web
• Experience on process documentation & presentation is preferred
• Ability to work independently with little or no daily supervision
• Out of box thinking and quick learner with willingness to learn new things

We Offer:

• Freedom to realise your own ideas & individual career & development opportunity.
• A motivating work environment, flat hierarchical structure, numerous company events which cannot be forgotten and fun at work place with flexibilities.
• Professional challenges and career development opportunities.