Head of Digital

We are looking for a data-driven Performance Marketing Expert to plan, execute, and optimize performance-based digital marketing campaigns across paid media channels. The ideal candidate has a strong analytical mindset, deep knowledge of digital advertising platforms, and a proven track record of driving measurable growth through paid campaigns.

Key Responsibilities:

• Plan, manage, and optimize paid media campaigns across Google Ads, Meta (Facebook & Instagram), LinkedIn, and other relevant platforms.
• Track and analyze key performance metrics (CPA, ROAS, CTR, LTV, etc.) to evaluate campaign success and ROI.
• Collaborate with the creative team to develop compelling ad copy, landing pages, and creatives optimized for conversions.
• Conduct A/B tests to improve ad performance, landing pages, and user journeys.
• Implement tracking through Google Tag Manager, pixels, and third-party attribution tools (e.g., GA4, AppsFlyer).
• Prepare weekly and monthly performance reports, offering insights and data-backed recommendations.
• Manage campaign budgets effectively, ensuring maximum ROI and optimal spend pacing.
• Stay updated with platform updates, algorithm changes, and industry best practices.

Requirements:

• 1+ years of hands-on experience in performance marketing or paid digital media.
• Proficiency with tools like Google Ads, Facebook Ads Manager, Google Analytics (GA4), and Google Tag Manager.
• Strong analytical skills; comfortable working with data sets and drawing actionable insights.
• Experience with conversion rate optimization (CRO) and A/B testing tools.
• Familiarity with affiliate, influencer, or programmatic advertising is a plus.
• Excellent communication and project management skills.

We are looking forward to hiring a committed

Java Developer with experience in building high-performing, scalable, enterprise-grade applications. You will be part of our Engineering team that works on mission-critical applications. You will be managing Java/Java EE application development while providing expertise in the full software development lifecycle, from concept and design to testing.

Location = Pune

You are required to:

Contributing in all phases of the development lifecycle.

Write well designed, testable & efficient code.

Ensure designs comply with specifications.

Prepare and produce releases of software components.

Support continuous improvement by investigating alternatives and technologies and presenting these for architectural review.

Our Current Stack

Backend: Spring (JAVA), Laravel (PHP), MySQL, NoSQL, NGINX Plus.

Frontend: Angular 5+ Ngrx/store 5

Infrastructure: Google cloud platform (App engine, CloudSQL, BigQuery, PubSub, Firebase Hosting), Scrapy Cloud, Pusher.io (websockets), Getstream.io, Filestack, Postmark app, AS2 Gateway, Google Cloud Endpoints Framework, MongoDB, Algolia, Memcache

Tools: Gitlab, Postman app, JIRA.

Technical Skills required

JAVA, SPRING OR SPRING BOOT, DATA STRUCTURES & ALGORITHMS, HIBERNATE, MYSQL, MONGODB and NOSQL

What Makes You Eligible?

LOOKING FOR CANDIDATES FROM PUNE LOCATION ONLY.

B. Tech degree ONLY ( FIRST CLASS GRADE IN FINAL YEAR 60 % OR ABOVE ONLY).

Experience in the same role of almost 1-2 years.

Experience with connecting backend and frontend services.

Exposure to consuming data through different interfaces (Web API's/Socket/ REST/ RESTFUL/ JSON/ XML).

Proficiency in Data Structures and Algorithms.

Understanding of web markup, including HTML 5 CSS.

Understanding of client-side scripting and JavaScript frameworks.

Ability to write clean, reusable and well documented code.

Proficient understanding of code versioning tools, such as Git.

Knowledge of API authentication techniques (Token, JWT, OAuth2) - desirable but not mandatory. (Experience with API Design will be a plus)

Fair spoken and written English Flexibility - Things change around here. FAST!

Other Inter-personal skills like self-motivation, persistency, patience and eagerness to learn and work independently.

• Budget: Management of budget for Hardware Asset Management tools, services and staffing (permanent and temporary)
• Talent management: Permanent, contract, temporary and graduate trainees
• Matrix management: Management of staff with Hardware Asset Management responsibility in other business units
• Lead third-party Hardware Asset Management resources: Supervisory responsibility for third-party resources supporting Hardware Asset Management activity
• Financial: Oversight of spending on technology asset support, which includes hardware, software, cloud services, support, maintenance and hardware disposal
• Environment: Endpoints and edge devices, software and service asset vendors, on-premises data center assets, and cloud services
• Other: Liability management and remediation tracking

The IT asset manager will:

• Ensure that appropriate resources (people, tools, services) and processes are in place to gather and analyze data relating to technology asset life cycles and related processes.
• Promote and advocate the value of Hardware Asset Management to various leaders. This includes developing and promoting effective Hardware Asset Management strategies, policy, approaches and practices across the full range of digital technology assets used within the organization.
• Identify and report on breaches of Hardware Asset Management policy, and track remedial action.
• Report on (or develop reporting on) remediation of digital technology asset-related risks and progress of optimization activity.
• Ensure accurate and timely reporting, and that data completeness and quality issues are quickly identified and escalated to the responsible data or process owners.
• Gather data on and provide analysis of all activities that have an impact on the value, cost and risk of digital technology asset life cycles.
• Provide finance with the data to support the analysis of digital technology asset project and maintenance budgets and business cases.
• Assign responsibilities for sub disciplines, such as IT asset disposition (ITAD).
• Ensure that Hardware Asset Management -related tools and services are properly evaluated, selected, implemented, configured and maintained, with appropriate integration with other sources of organizational data.
• Provide access to technology asset data in support of essential activities required to support the effective running of the business.
• Manage the everyday functions of the core Hardware Asset Management team. This includes staffing, budgeting and other relevant management functions required to hold all IT and business stakeholders accountable for optimizing the cost, risk and benefit of digital technology assets throughout their life cycle.
• Managing the deployment and collection of devices and other hardware assets to the associates or offices.

The IT asset manager acts in a leadership role and must demonstrate the following leadership attributes:

• Strategic thinking — An understanding of strategic business objectives and the ability to develop a vision and strategy for Hardware Asset Management and execute it effectively in order to drive results toward those objectives
• Interpersonal skills — Proven ability to collaborate, build relationships and influence individuals at all levels in a matrix management environment (as well as external vendors and service providers) to ensure that segregation and overlapping roles are identified and coordinated
• Strategic relationship management — Includes working with vendors during compliance audits
• Strategic vision — Ability to sense emerging needs and drive change as Hardware Asset Management develops and matures to meet organizational and technology challenges

The Hardware asset manager must have the following skills:

• Strong communication skills with a proven ability to understand key business and technical concepts, and then effectively communicate these concepts with technical staff, business stakeholders and senior management
• Strong organizational skills, the ability to perform under pressure and to manage multiple priorities with competing demands for resources
• Strong analytical, data processing and problem-solving skills
• Proficiency in process formulation and improvement
• Ability to read and interrupt contracts to properly manage digital technology, which includes license and maintenance agreements
• Ability to manage the deployment and collection of devices and other hardware assets to the associates or offices in a large scale. Demonstrable experience of managing assets in hundreds of thousands will be required.

The Hardware asset manager must have in-depth knowledge and experience of the following:

• Technology asset life cycle (whether digital technology, information, financial or physical assets), best practice governance, tools and services
• Policy, process, and procedure development and implementation
• Technology contracts and their likely cost implications through the technology asset life cycle
• Engagement with sourcing, procurement and vendor management legal, tax and accountancy advisors for additional information
• Data processing, analysis and quality management tools
• Ability to manage effective deployment, collection and disposition of assets and managing the devices through its lifecycle

Additionally, an understanding of IT business continuity, cybersecurity, and integrated risk management and optimization methodologies is highly desirable, along with knowledge of IT management.

The following experience is considered essential:

• A management role, including engagement with sourcing, procurement and vendor management, business stakeholders and frontline operational IT staff
• Prior Hardware Asset Management roles (hardware or software) or demonstrable experience of working with IT asset management professionals to deliver Hardware Asset Management capability and improved business outcomes
• Atleast 16 years of experience with IT, enterprise asset management or information management
• Demonstrated leadership experience building cross-organizational consensus with exposure to technology providers and/or business clients
• Demonstrated experience in liaising with middle and senior management
• Experience with building business requirements for digital technology tools and services, developing business cases, and selecting solutions using RFP documentation and processes
• Experience leading system or tool implementations, with responsibility for verifying capabilities, outputs, dependencies and implementation scope
• Experience managing deployment, collection and disposition of assets in a large scale with globally distributed workforce.

The following experience is considered desirable, but not mandatory:

• 13+ years of experience working in the working in a large IT/ITeS organization
• 13+ years of experience in managing external IT service providers handling digital technology assets
• Experience with ServiceNow platform

This is a sensitive role dealing with commercial risks and significant costs. The organization must have a high level of confidence in the integrity and track record of the individual appointed to this role.

The following certifications are considered desirable, but not mandatory:

• ITIL v3 Foundation certification
• Certified IT Asset Manager
• COBIT 5 Foundation

• An undergraduate or postgraduate degree in finance, IT, engineering, business management or a related field
• Tertiary qualifications in financial accounting, project management or data analysis, or a legal or paralegal qualification that includes contract, copyright or intellectual property law are preferred

KEY RESPONSIBILITIES:

Sales function:

* Acquisition of New Clients

* Responsible for business development for General Insurance products including Mediclaim, Asset, Fire, Liability, Engineering, Marine, etc.

* Create and execute strategies to explore new potential markets and retain existing clients.

* Driving Sales team for Initial contact for Enquiries / RFQ/Mandate Letters.

* Giving a clear understanding of the pricing and features of the product and their impact on profitability.

Relationship management

* Handling corporate customers and maintaining excellent relationships with them.

* Leveraging on the relationship with corporate and focusing on closures.

* Liaisoning with insurers and TPA to provide better services and quotes to clients.

Other Functions:

* Coordinating with HR & Finance for Corporate Data.

* Administering guidelines in terms of documentation while policy issuance and claims servicing

* Tracking of competitor activities to understand the market trends and take proactive actions.

* Analyzing their risk portfolio, suggesting ways forward to mitigate losses and maintain a healthy bottom line.

Personal Skills

* At least 3-10 years of experience in B2B sales and customer-facing role

* Very strong written and verbal communication

* High customer empathy

* Strong problem solver,

* Ability to work with cross-functional teams to resolve issues

. Experience in outbound prospecting, cold calling, and managing sales pipeline

* Previous experience mainly in hunting, new client acquisition, and sales closures

* Experience having sold to Founders, CHROs & CFOs is a plus

* Consistently meeting assigned sales targets

* Strong spoken and written communication skills in English

We are looking for an experienced and result-driven Digital Marketing Executive to join our awesome marketing team! As a Digital Marketing Executive at our company, you will be responsible for setting up, implementing and managing the overall company's digital marketing strategy.

Digital marketing strategies are extremely important for our company's success, so your role will play a crucial role in achieving our business goals and objectives.

We are expecting you to have experience and a big passion for digital technologies and all digital marketing channels.

Digital Marketing Executive duties and responsibilities

• Build, plan and implement the overall digital marketing strategy
• Manage the strategy
• Manage and train the rest of the team
• Stay up to date with the latest technology and best practices
• Manage all digital marketing channels
• Measure ROI and KPIs
• Prepare and manage a digital marketing budget
• Oversee all the company's social media accounts
• Manage and improve online content, considering SEO and Google Analytics
• Build an inbound marketing plan
• Forecast sales performance trends
• Motivate the digital marketing team to achieve goals
• Monitor competition and provide suggestions for improvement

Digital Marketing Executive requirements

• 2 years of experience as a Digital Marketing Executive
• 2 years of experience in developing and implementing digital marketing strategies
• Good knowledge of all different digital marketing channels
• Should have experience and very well knowledge in In -organic campaigns and in paid promotions.
• Good knowledge and experience with online marketing tools and best practices
• 2 years of hands-on experience with SEO/SEM, Google Analytics and CRM software
• Familiarity with web design
• Sense of ownership and pride in your performance and its impact on a company’s success
• Critical thinking and problem-solving skills
• Team player
• Good time-management skills
• Great interpersonal and communication skills
• BSc degree in Marketing, Digital technologies or relevant field

• Advise and discuss with the team on the architecture and requirements.
• Bring your experience for mobile User Experience.
• Set up actions to ensure high level of quality and satisfaction
• Build and maintain efficient and reliable code.
• Support continuous improvement by investigating alternatives and technologies.

• Bachelor’s Degree in Informatics Engineering or similar
• Minimum of 4+ years work experience in similar roles
• Strong knowledge in Front-end frameworks (React Native)
• Strong knowledge in the mobile language (swift, objective-c, java, kotlin)
• Experience in unit testing and TDD.
• Advance knowledge in using testing frameworks ( Karma, Jest, Appium, Cypress ).
• Experience with Agile Methodologies (Scrum, Kanban)
• Experience in CI/CD
• Having a coaching profile, good communication skills is crucial to ensure good exchange and sharing of information within and outside of the train
• Being able to provide based on the audience synthetic or detailed information is mandatory
• Being curious to continuously learn and being a leader in your domain of expertise
• Immediate or very low availability
• Fluent in English - written and spoken (mandatory)