
Product Management - Conceptualization - RoadMap Design.
Early Age StartUp Experience.

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Job Title : Digital Marketing Specialist (SEO, SMO & Performance Marketing)
Experience : 2+ Years
Location : Noida (Work from Office)
Job Summary :
We are seeking a skilled Digital Marketing Specialist with expertise in SEO (On-page & Off-page), SMO, Performance Marketing (Google Ads & Meta Ads), and hands-on experience with CMS platforms like WordPress, Shopify, or Magento etc.
The role requires a data-driven marketer who can optimize campaigns, boost online visibility, and deliver measurable business growth.
Mandatory Skills :
- SEO (On-page & Off-page), SMO, Performance Marketing (Google Ads & Meta Ads), CMS (WordPress/Shopify/Magento etc.), Google Analytics, Search Console.
Key Responsibilities :
- Execute On-page & Off-page SEO strategies to improve search rankings and website traffic.
- Plan, run, and optimize Performance Marketing campaigns on Google Ads & Meta Ads (Facebook/Instagram Ads).
- Develop and implement SMO strategies to increase engagement and reach across social platforms.
- Manage and update websites on CMS platforms (WordPress, Shopify, Magento, etc.).
- Track, analyze, and report performance metrics for SEO, SMO, and paid campaigns.
- Stay updated with the latest digital marketing trends, tools, and best practices.
Requirements :
- Minimum 2+ years of experience in SEO, SMO, and Performance Marketing.
- Proven expertise in Google Ads, Meta Ads Manager, WordPress, Shopify, Magento.
- Strong analytical skills with knowledge of Google Analytics, Search Console, and SEO tools.
- Good communication skills with ability to optimize content for search & conversions.
This role is crucial in fostering a high-performance environment, building HR processes that align with business goals, and championing employee engagement and retention. You will collaborate across departments to enhance employee experience, ensuring alignment with our brand values and mission.
Responsibilities:
Talent Acquisition & Onboarding
• Develop and execute recruitment strategies that attract top talent suited to a fast-paced environment.
• Oversee onboarding programs to ensure seamless integration and alignment with the company culture.
• Partner with hiring managers to fulfill staffing needs and forecast talent requirements.
Performance Management
• Lead the performance management process, setting KPIs aligned with business objectives.
• Drive a continuous feedback culture and conduct regular performance appraisals.
• Implement training and development programs to promote career progression.
Employee Engagement & Retention
• Develop and execute initiatives to maintain high morale and foster a positive workplace.
• Plan and manage employee engagement activities that reflect our brand’s energy and enthusiasm.
• Monitor employee satisfaction and address concerns proactively.
HR Policies & Compliance
• Review, update, and enforce HR policies that support a growth oriented, agile culture.
• Ensure compliance with labor laws and industry standards to mitigate risks.
• Develop strategies to minimize attrition while aligning policies with company values.
Learning & Development
• Identify skills gaps and implement training programs to support employee growth.
• Facilitate coaching, and mentoring programs.
• Promote a learning culture through continuous improvement initiatives.
Requirements:
• Master’s degree in Human Resources, Business Administration, or a related field.
• 5+ years of experience in HR, preferably within a D2C or high-growth environment.
• Strong understanding of HR best practices and labor laws.
• Demonstrated success in talent acquisition, performance management, and employee engagement.
• Excellent interpersonal and communication skills.
• Ability to multitask, prioritize, and thrive in a dynamic environment.
• Proficiency in HR software (e.g., Keka or similar HRMS tools).


Roles and Responsibilities:
· Create, develop, and manage cutting-edge PHP web applications on portals and paid service platforms.
· Create cutting-edge apps in collaboration with the User Experience (UX) group.
· Check that the shared JavaScript, HTML, and CSS are all credible and reliable across apps.
· Using standard development tools, create and manage all apps.
· Use backend data solutions and expertise to expand current data service APIs.
· From the idea stage through delivery & post-launch maintenance, you will be in charge of the whole web development lifecycle.
· Convey all work progress, assessments, proposals, timetables, and technical and analytical difficulties properly.
· The development process, standard components, and architecture should all be documented.
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Laravel Developer Requirements
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ROLE - HR Executive
We're seeking a qualified Hr Executive to recruit a sales executive in regard to selling annual car and bike subscription products that our customers have grown to rely on. We are a growing platform and are required to target customers by hiring more sales executives on daily basis.
We are open for BDA, TL, and BDM profile
Experience:0.6-4 years
Job Location: Work from home
Selection process:- Business Development Manager round.
Qualification: B.com, BBA, MBA in Hr
Salary offered: 20-25k
Working days: 6 working days with Sundays off
Shifts: 10:00am -7:00pm
Mandatory language: Hindi and English
Laptop/wi-fi: candidates are to use their own laptops, wi-fi will be reimbursed.
Additional Compensation: If applicable, this will be decided on the basis of your designation.



Your tool box :
Exp: 4+ Strong C/C++/C#/.net Core development skills with a good understanding of object-
oriented and multi-threaded design.
Strong background of computer science fundamentals (data structures, algorithms)
Passionate to learn and explore new technologies and demonstrates good analysis and
problem-solving skills.
Good written and verbal communication skills, should be a quick learner and a team player.
B.E. /B-Tech (CS/IT) • MCA/M.E./M-Tech (CS/IT)
Big Plus [ Mastering one or more of below ]:
Network troubleshooting skills [ TCP/IP, SSH, HTTPS ]
Hands on Kubernetes and Cloud environment
Hands On experience on UNIX or LINUX operating systems.
Strong with VoIP technologies [ SIP and RTP ]
Good understating of SOA architecture
Role & Responsibilities
- Play an active role in designing and validating new experiences via mockups, wireframes, flow diagrams, sketches, and other UX artefacts.
- Conduct quick rounds of usability testing.
- Build strong relationships with cross functional stakeholders to drive user focus, creativity, efficiency, and product excellence.
- Effectively use quantitative and qualitative data to drive decisions and measure success.
- Collaborate with the research, product, business and engineering teams to build scalable and impactful solutions.
- Own from end-to-end 1-2 product charters and be responsible for their success along with your product team counterparts.
- Deliver the expected design support in a successful & timely fashion, for the projects that are currently in progress under your charters, while also providing a helping hand to any team-member who might require some help.
What are we looking for ?
- ... have a Bachelor's degree in Design, UX, HCI, or similar area, or equivalent practical experience.
- ... have a strong portfolio of innovative design work that demonstrates strong UX/UI design skills, curiosity, empathy, business acumen and strong drive to learn
- ... have 4+ years of industry experience in Product Design** and/or design-led practices.
- ... have experience working with cross-functional teams and stakeholder management.
- ... have the ability to quickly incorporate feedback and think about how the UI will scale in future and integrate with the rest of the product.


SUMMARY:
Seeking individuals with demonstrated experience in Back-End Web Development
responsible for managing the interchange of data between the server and the users. Your
primary focus will be development of all server-side logic, definition and maintenance of the
central database, and ensuring high performance and responsiveness to requests from the
front-end. You will also be responsible for integrating the front-end elements of our AI SaaS
application modules and solve revenue-growth problems, at the intersection of demand and
supply, which are faced by the Fortune 1000 CPG/FMCG companies.
Frontend Engineer - (6-10 years’ experience)
As a Front End Web Engineer you will be responsible for building the next generation of user experiences. We need a highly motivated and skillful engineer to work with HTML, Typescript/JavaScript, and CSS/Sass and related tooling, frameworks, and libraries. Attention to detail and a dedication to deliver a high-quality, stable delivery is essential.
If you want to be part of this amazing team, this position is for you.
Key Skills:
- Proficient in at least one JavaScript framework like Angular, React, VueJS, or equivalent
- Proficient in Typescript, HTML, CSS3 usage in building large scale applications
- Expertise in front-end design and JavaScript libraries such as AngularJS, ReactJS, jQuery, and VueJS
- Passion for building a rich and innovative user experience
- Strong computer science fundamentals in design, data structures, and problem solving
- Experience in Single Page Application architecture
Description:
- Build pixel-perfect, robust and, accessible user interfaces on the web
- Drive independently a project from inception to production deployment with a strong focus on performance and robustness
- Follow our software development process including writing unit tests, perform code reviews etc.
- Ability to learn and apply new technologies quickly
- Work effectively with cross-functional teams to develop features
- Provide support for production deployments
- Demonstrate ability to deliver results on time with high quality
- Experience handling distributed vendor resources
About hoichoi:
hoichoi is an on-demand video streaming entertainment platform for Bengalis worldwide. With an array of exciting Content choices including Bengali Classics, Blockbusters, Documentaries, Short Films and Exclusive original web series we aim to be home to the best in Bengali entertainment.
Hoichoi is the digital vertical of SVF Entertainment - a leading Media and Entertainment company in East India, with 5 National Awards to its credit and capabilities in Film and TV Production, Cinemas, Distribution, Digital Cinema, Music and New Media.
As we take on the next level of growth, we are on the lookout for passionate and talented people to join our team, committed to redefining online entertainment for Bengalis globally.
Overview:
Being a “customer first” company, the Customer Support division is critical to Hoichoi. This team comprises of enthusiastic, passionate, fun-loving and highly communicative individuals who continuously work towards ensuring a great experience for Hoichoi users at all times.
This is a high commitment role and you will fit right in if you believe in delivering the best service experience and are passionate about Bengali entertainment.
Job Role:
· Answer user communication/queries via emails, live chats and calls
· Ensure minimum turnaround time for resolving user queries & complaints
· Deliver best in class service in the friendliest and timely manner
· Suggest process & product improvements based on user feedback
· Assist the team in reporting & analysis
Qualifications:
· 2+ years’ experience in customer service specializing in Inbound/Outbound support, ideally from an internet start-up/e-commerce background
· Excellent proficiency in Bengali, English & Hindi
· Critical thinking and problem-solving skills
· An understanding of the 'Customer First' principle and committed to consistently delivering high-quality customer support.
We're looking for someone having 4-6 years of total work experience with strong managerial and leadership skills. The manager will be responsible for the overall direction, coordination, implementation, execution, control and completion of web and mobile development projects, ensuring consistency with company strategy, commitments and goals.
**Responsibilities**
- Ensure that all projects are delivered on-time, within the scope and within budget.
- Develop a detailed project plan to monitor and track progress.
- Manage changes to the project scope, project schedule, and project costs using appropriate verification techniques.
- Coordinate internal resources and customer team members for the flawless execution of projects.
- Lead the project scope definition and objectives ,involving all relevant stakeholders and ensuring technical feasibility.
- Ensure resource availability and allocation through appropriate forecasting.
- Keep your knowledge and the company’s products up to date with the latest web industry trends.
- Report problems and escalate to management as needed.
- Perform risk management to minimize project risks.
- Create and maintain comprehensive project documentation.
- Plan and oversee the preparation and dissemination of project communications.
- Create learning opportunities for the team through training, conferences, hands-on training and mentorship in projects.
- Oversee recruitment of new team members when required.
- Maintain and develop relationships with existing customers and reach out to potential customers for new business.
- Establish and maintain relationships with third parties/vendors.
- Screen potential business deals by analyzing requirements, financials and market strategies.
- Track & monitor project cost as per the budget.
**Skills**
- Must have project planning, project monitoring project management skills
- Must have Schedule Management, Project Budgeting, expense monitoring, Project reporting skills.
- Must have basic knowledge of Web, iOS and Android development technologies.
- Must have excellent client-facing and internal communication skills.
- Must have Customer communication on Project status & reports.
- Must have strong leadership and team management qualities.
- Must have strong management and organizational skills.
- Must have good analytical and troubleshooting skills with end-users / customers.
- Must have competitive intelligence.
- Must have experience in using tools like JIRA etc.
- Must have excellent verbal and written communication skills.
- Must be resourceful, innovative, self-motivated, and confident in high-stress situations.

Technical Skills:
- Hands-on experience with JavaScript/TypeScript ( NodeJS & ExpressJS) in) Development on both client and server-side
- Proficiency in HTML, CSS and front end frameworks(Angular 7, AngularJS)
- Having experience in building a responsive web design
- Experience with MongoDB and good knowledge in database concepts
- Experience with web frameworks like ExpressJS
- Developing secure Node.js end points using Passport, JWT, OAuth, and related technologies.
- Knowledge in Restful API Design
- Knowledge in unit testing tools like Karma, Jasmine etc..
- Experience with Version control systems like GIT and knowledge in GIT branching is necessary.
- Knowledge in continuous integration
- Strong object-oriented knowledge in any platform is a plus
- Proficiency and hands-on experience with one or more of the following: Backbone / KnockoutJS / EmberJS / ReactJS is a plus
- Knowledge in payment gateway integration is a plus
Responsibilities:
-
Working with an Agile Scrum team using tools such as JIRA.
-
Involving in writing functional specifications and technical documentation
-
Working with the peer developers and writing good quality codes and release features
-
Participation in internal code reviews
-
Direct interaction with the client

