Embedded Hardware Engineer

Job Title: Marketing Executive

Job Overview:

We are looking for an experienced, proactive, and self-driven Marketing Executive who can

independently manage and execute the overall marketing function. This role requires a

strong understanding of both traditional and digital marketing, combined with the ability to

plan, implement, and monitor marketing activities end-to-end.

The ideal candidate will take full ownership of marketing initiatives, coordinate with internal

teams, and drive brand visibility, lead generation, and marketing performance with minimal

supervision.

Key Responsibilities:

1. Marketing Strategy & Execution (Core Responsibility)

• Develop and execute quarterly and annual marketing plans.

• Plan and implement campaigns for product promotion, lead generation, and brand

building.

• Ensure consistent branding and messaging across all channels.

• Collaborate with sales, product, and leadership teams to align marketing initiatives

with business goals.

2. Digital Marketing (Part of the Role)

PPC & Lead Generation

• Plan, manage, and optimise Google Ads and other paid campaigns.

• Track performance metrics (CTR, CPC, CPA, conversions, ROI) and refine campaigns.

• Develop effective ad copies and assist with landing page enhancements.

SEO & Website Management

• Implement on-page/off-page SEO strategies to improve organic search visibility.

• Conduct keyword research, optimise content, and review analytics.

• Coordinate with design/content teams to ensure SEO standards are met.

3. Brand, Content & Communication

• Oversee the creation of marketing content — blogs, emails, social posts, brochures,

case studies, videos, and presentations.

• Maintain brand guidelines and ensure cohesive communication across the

organisation.

• Work with internal and external creative teams for design and content execution.

4. Exhibitions, Events & Offline Marketing

• Lead planning and execution of marketing for exhibitions and trade shows.

• Support stall layout planning, branding materials, and event promotions.

• Manage lead handling and coordination before, during, and after events.

5. Lead Management & CRM Collaboration

• Ensure prompt assignment of incoming leads to the respective territory managers.

• Track lead flow, progress, and campaign effectiveness.

• Work closely with the sales team to improve follow-up quality and conversion tracking.

6. Market Research & Data Management

• Conduct competitive research, pricing insights, and industry analysis.

• Prepare scraping data and market intelligence reports.

• Support management with MIS and performance dashboards.

7. Performance Analysis & Reporting

• Monitor marketing KPIs across both digital and offline activities.

• Prepare regular performance reports with insights and improvement suggestions.

• Conduct A/B tests and track results for continuous optimisation.

Requirements:

• Excellent communication, planning, and coordination skills.

• 3–5+ years of experience in a marketing role (preferably B2B).

• Strong understanding of digital marketing (PPC, SEO, analytics).

• Ability to independently manage marketing activities with high ownership.

• Proficiency in tools: Google Ads, Analytics, Search Console, MS Office, CRM systems.

• Understanding of website platforms (WordPress, CMS tools).

• Ability to manage multiple projects and meet deadlines.

Desirable Skills:

• Experience with LinkedIn, Facebook, and Instagram marketing.

• Knowledge of email marketing tools or automation platforms.

• Creative thinking and copywriting ability.

• Google certifications are an added advantage.

Qualifications:

• Degree in Marketing, Business, Communications, IT, or a related field.

1. Design cloud infrastructure that is secure, scalable, and highly available on AWS, Azure and GCP
2. Work collaboratively with software engineering to define infrastructure and deployment requirements
3. Provision, configure and maintain AWS, Azure, GCP cloud infrastructure defined as code
4. Ensure configuration and compliance with configuration management tools
5. Administer and troubleshoot Linux based systems
6. Troubleshoot problems across a wide array of services and functional areas
7. Build and maintain operational tools for deployment, monitoring, and analysis of AWS, Azure Infrastructure and systems
8. Perform infrastructure cost analysis and optimization

Who are we looking for?

1. Someone who is annoyed by the build time it takes for an application to build and has done something to optimize it

1. Has good experience in building Android applications
2. Experience with the flutter ecosystem is a great plus.
3. Who likes to think in terms of software and data architecture before opening an Android studio. Comfortable with managing

1. the development and deployment of applications.
2. Open and more importantly excited about learning the new technologies.

Roles and responsibilities

1. Participate and contribute to the design and development of the core

components of the service.

·What You will do

● Create beautiful software experiences for our clients using design thinking, lean and agile methodology.

● Work on world-class software products using the latest cutting edge technologies and platforms.

● Work in a dynamic, collaborative, transparent, non-hierarchical culture.

● Work in collaborative, fast-paced and value-driven teams to build innovative customer experiences for our clients.

● Help to grow the next generation of developers and have a positive impact on the industry.

Basic Qualifications

● Experience: 4+ years.

● Hands-on development experience in backend, Java, SprintBoot, Hibernate, SQL, MongoDB, Jenkins, Microservices etc...

● Server-side development experience mainly in JAVA.

● Passion for software engineering and follow the best coding concepts. ● Good to great problem solving and communication skills.

● Experience in working with cross-border, distributed teams is a must.

Nice to have Qualifications

● Product and customer-centric mindset.

● Great OO skills, including design patterns.

● Experience with large-scale enterprise systems

1. Developing Dashboards as per leadership requirements to analyze the gap in sales performance

2. Transform high volumes of complex data into advanced analytic solutions.

3. Maintaining & updating Multiple large databases in structured format for ready to use in Excel Creating

multi-level dashboards with slicer, conditional report as per region wise access

4. Collaborated with various departments to improve the quality of data and reporting.

5. Performed data analysis and designed reports as per departmental needs.

6. Provide strong reporting and analytical information support to management team

7. Perform Day to Day Analysis of MIS Reporting & generating Sales Data reports on periodic basis.

8. Reports/dashboard generation & Publishing– Daily / Weekly / Monthly.

9. Monthly / Quarterly Revenue MIS as per Pan India Sales.

10. Analyzing Budget Vs Actual performance and finding the gaps to increase the sales

11. Generate and Publish Management reports in an accurate and timely manner.

12. Preparing,analyzing & tracking monthly Sales forecasting, Sale Trend Analysis and sharing the same with leadership ( Store Wise , SKU Wise & Category Wise)

13. Supporting Senior management team & other department heads with in-depth analysis

14. Generate both periodic and ad hoc reports as needed.

15. Analyse business information to identify process improvements for increasing business efficiency and

effectiveness.

16. Analyze Stock Availability & Fill Rate in Stores highlight low Stock low fill rate SKU`s in store

17. Preparing & Analyze Customer Bounce Report share with sales and logistic team

18. Help to identify any areas for process improvements.

19. Conduct Business Process analysis and identify critical issues and gaps .

20. Coordinating with Operations and other support groups.

21. Sales target setting across territories.

22. Analyzing the budget spend and trends for products across channels.

23. Design & implement sales expense/allowance module for all levels of field force.

24. Handling Sales Expenses & Cost Variance of Expenses (pre-month & estimates of expenses).

25. Activity Expense/Allowance, Advance, campaign expense.

26. Coordination with marketing & dispatch department for various inputs to field force.

27. Handling Sales Force Automation (SFA) Software for online reporting system for Sales Force Effectiveness.

28. Preparation of Creative Charts as per Analysis.

29. Preparation of Power Point Presentation as per MIS & Important Reports.

Primary Job Responsibilities:

• Experience in B2B sales in any industry, if experience in merchant acquiring, transaction banking, digital payments or cloud platforms, it will be an added advantage.
• Willingness to travel, job requires anywhere between 3-7 working days of travel in a month
• Relationship with ecommerce incubator and website/ mobile app development service providers is preferred.

Role & Responsibilities:

• Identify leads in government, education and utility; and work towards signing them with PayU for payment gateway products.
• Manage existing accounts to ensure revenue levels are grown and product array widened, through cross sell
• Work closely with regional business lead in strategic and tactical planning for the region
• Conduct product presentations, demo, commercial negotiation and agreement closure.
• Act as first point of contact from business team for merchant queries.
• Work with internal stakeholders in ensuring customer satisfaction with PayU product & services
• Achieve allocated quarterly and yearly targets for sales in southern region.

 Basic Qualifications:

• 5+ years of experience in sales, business development, or account management.
• Excellent written and verbal communication skills.
• Ability to think strategically and execute methodically.
• Comfortable in a fast-paced, multi-tasked, high-energy environment.
• Collaborative working style. Must work well in a team environment.