E-commerce Manager

Key Areas of Responsibility:

● Growth

○ Consumer:

■ Understand the core consumer needs, and collaborate with product and design to build the right consumer experience and optimise conversion funnels.

■ Lead the development and execution of comprehensive growth strategies, focusing on user acquisition, activation, and retention.

■ Oversee and optimise performance marketing channels, including paid advertising, SEO, SEM, and partnerships.

■ Utilise data analytics to identify trends, insights, and areas for improvement in the user journey.

■ Develop and implement strategies to increase customer retention and lifetime value.

○ Partnerships

■ Define the partnerships and spiritual leader outreach strategy to align with the consumer need and company vision.

■ Build a high quality curated leader community by developing a deep understanding of the ecosystem and nurturing leader relationships.

■ Work closely with the content team to align leader onboarding strategy with the overall content strategy.

● Strategic Support:

○ Collaborate closely with the founding team to drive and execute key strategic initiatives.

○ Conduct market research, prepare reports, and provide insights to support decision-making.

● Problem Solving:

● Anticipate challenges and proactively identify solutions to address them.

● Assist in resolving operational issues and roadblocks.

Qualifications

● Bachelor's degree in Engineering; MBA is a plus.

● Previous experience in a Product or Chief of Staff or similar role, preferably in a startup environment.

● Exceptional organisational and project management skills.

● Ability to work independently and collaboratively in a fast-paced environment.

● Flexibility and adaptability to handle evolving responsibilities.

• Recognizes and seizes opportunities to contribute to agency new business
• Build product GTM narrative, and clearly explain products, value proposition, commercial and engagement model
• Organize Product trainings and roadshows across agencies
• Accountable for maintaining a positive relationship with Media agency, and providing clear lanes of communication and support
• Responsible for development of direct reports
• Establish regular check-ins with key stakeholders
• Understand who and when to pull in Tech Product team to support client-direct conversations, and more specific requests
• Manage & prioritize incoming requests from agencies
• Partner with business stakeholders to define product application & usage goals and working to ensure solutions are properly integrated, applied, and activated
• Provide feedback to product team share client & agency specific feedback, areas for improvement, opportunities, etc.
• Display strong consulting and collaboration skills
• Exhibits enthusiasm for clients’ business and industry. Maintains leading edge of knowledge of clients’ business and industry

• 10+ years of experience, ideally in a digital or media agency or consultancy
• Strong knowledge of leading data and technology tools
• Excellent written and verbal communication skills, including demonstrated ability to create and deliver professional presentations and customer deliverables requiring little review/input from others.
• Strong attention to detail, excellent organization skills, and ability to manage multiple projects
• Demonstrable track record of success in operations and client engagement in a cross-functional environment, including product, tech, or media.
• Has deep knowledge and experience with paid media agencies

• Identify, prioritize, and reach out to new clients, and business opportunities et al
• Identifies development opportunities; follows up on development leads and contacts; participates in the structuring and financing of projects; assures the completion of projects.
• Writes winning proposal documents, negotiate fees and rates in line with organizations’ policy
• Responsible for handling business research, market surveys and feasibility studies for clients
• Responsible for supervising implementation, advocating for the customer’s needs, and communicating with clients
• Develops, executes and evaluates new plans for expanding increase sales
• Documents all customer contact and information
• Represent in strategic meetings
• Help increase sales and growth

Join us in making the fastest fashion brand on earth. We live & breathe trends. Working on 3D Virtual Design Technology we launch new trends even before they're produced. Making us the only fast fashion brand to be sustainable at the same time. Enabling young shoppers, first-hand access to latest styles with our Digital Only Collection.

We waste nothing but data & exploit nothing but our imagination. We operate at the intersection of fashion & technology. #SpeakSomethingNew is our mantra.

Roles & Responsibilities:

Key Responsibilities

• This role will be responsible for driving sales through e-commerce platforms & offline partnerships for the categories
• The person would be the business owner for all the categories at HeSpoke. The role entails leveraging know how of internal and external variables to deliver sales and outreach of categories. The role entails forecasting, monitoring, understanding and reporting on the category. The role also requires the incumbent to drive strategic projects and promotions to achieve business objectives.

Driving Sales:

• Responsible for top-line revenue goals within the established investment budget to achieve P&L goals
• Responsible for developing, implementing, managing and reporting on plans to improve site metrics by increasing conversion, AOV, and other KPIs
• Manage website content to align with monthly promotions, seasonal promotions and overall marketing strategy

Monitoring Brand performance:

• Negotiate budgets, set goals, monitor and report on performance
• Secure Margins in line with overall guidance
• Plan and execute brand campaigns across various platforms and take corrective actions to stay on course of the plan
• Meet the plan for recognition and awareness of accountable brands
• Report performance against key metrics in approved formats

Sourcing:

• Overlooking the cost of production, materials & trims required. Planning and sourcing the requirements for the product categories.
• Sourcing knowledge of relevant supplier base to on-board materials at right price
• Create and manage supplier relations to develop long term, reliable & sustainable business
• Builds a strong supplier/vendor base that would stay relevant at every stage of business

Improve customer experience and retention:

• Develop processes and procedures to drive customer retention
• Drive banner revenue through list growth, segmentation and increased efficiency.
• Analyse user experience across channels and touch points through web analytics and determine potential improvements

What to expect:

1. Flexible working hours.

2. Hockey stick growth as the brand scales.

3. ESOPs.

4. Your fashion expenditure sponsored by HeSpoke upto INR five thousand every month.
   
   
   Office Location: Less than a mile from Forum Mall, Koramangala