Digital Marketing

Role Overview

Drive student enrollments by counselling prospective learners and guiding them toward the right career programs.

Key Responsibilities

• Engage with leads via calls, chats, and emails
• Counsel students on programs and outcomes
• Convert leads into enrollments
• Achieve monthly sales targets

Requirements

• Strong communication & persuasion skills
• Sales/EdTech experience preferred
• Target-driven mindset 

Job Title: Non-Voice Process Executive

Job Description:

We are hiring 2025 graduate freshers for a Non-Voice Process role. Candidates from B.Com, BBA, BCA, B.Sc, and BA backgrounds are eligible to apply. This role involves handling backend operations, email/chat support, and data processing tasks.

Requirements:

• 2025 pass-out graduates (B.Com, BBA, BCA, B.Sc, BA)
• Good written communication skills
• Basic computer knowledge
• Willingness to work in night shifts

Benefits:

• One-way cab facility
• Freshers welcome
• Opportunity to start your career in a professional environment

Job description

Roles and Responsibilities

• Develop new user-facing features, optimize application for maximum speed and scalability
• Build reusable code and libraries for future use
• Ensure the technical feasibility of UI/UX designs,
• Collaborate with other team members and stakeholders
• Freshers, thanks for your interest, but this is not the right role for you

Desired Candidate Profile

• 2-10 years experience on UI design, creative flair
• Proficient understanding of client-side scripting and JavaScript frameworks, such as AngularJS, ReactJS , KnockoutJS, BackboneJS etc.,
• Proficient understanding of asynchronous request handling, partial page updates, AJAX and Restful API calls
• Proficient understanding of Bootstrap and web markup, including HTML5, CSS3. Server-side CSS pre-processing platforms such as LESS and SASS
• Proficient understanding of responsiveness and cross-browser compatibility issues and ways to work around them.
• Basic understanding of image authoring tools such as Gimp, PhotoShop etc
• Proficient understanding of code versioning tools, such as Git / Mercurial / SVN

Perks and Benefits

• Health insurance
• A learning environment
• Opportunity to work on cutting edge technologies
• Exposure to key customers in India and abroad
• Work closely with senior leadership that has already developed world class products

This Role Will Need To Develop A Healthy Knowledge Of The Business Offerings, Services, And Products. Responsibilities Of Candidates Include:

• Meeting With Customers Digitally Or In-Person During Sales Visits

• Develop A Business Strategy To Ensure Area Sales Growth

• Demonstrating And Presenting Products

• Establishing New Business

• Arrange Business Meetings With Prospective Clients

• Generating The Leads

• Maintaining Accurate Records

• Achieve Agreed Upon Sales Targets And Outcomes Within The Schedule

• Look For New Business Opportunities

• Cold Calling Prospects

• Handle Inbound Queries

• May Need To Represent The Company At Events

• Create & Manage dashboards on various Mobile & web tools like Clevertap, Branch, Google Analytics, Zoho Page Sense, Firebase, and other data tools that marketing and product teams use on a daily basis.
• Create richer & holistic (collating multiple data sources/platforms) dashboards and reports on Tableau & Metabase for Product, Marketing & Business teams.
• Improve dashboards & set up alert systems on Sentry, Firebase, GA for product & technology teams to timely catch fatal crashes, errors.

Deliver data-backed insights & periodic analysis reports

• Perform deep data analysis to identify issues, trends, opportunities, and improvements possible in Acquisition, Activation, Transactions, Conversion Ratios & other driving product metrics. Present findings to product, marketing, and business stakeholders.
• Perform analysis to assess the success of ongoing product initiatives, provide insights to product managers & designers to iterate product features and flows.
• Create & Track product and marketing funnels to identify growth opportunities and problem areas. Collaborate with PMs and Designers to discover underlying reasons for drop points. Analyze Funnel, Cohort, Trends, LTV, DAU, MAU, Retention & user behavior using data & help teams make data-driven decisions.

Define measurement & success criteria for experiments, new features, and A/B tests.

• Collaborate with Product Manager to design, execute and analyze A/B tests, define target KPIs & control segments.
• Help Product Managers define success criteria and measurement standards for new features and product offerings.
• Ensure technical setup is there to MONITOR important KPIs and collect custom events data. Define custom events & properties to be tracked on Clevertap, GA, Zoho Page Sense.

Drive increased engagement & retention using Clevertap

• Define AARRR KPIs and Optimize them with CT multi-channel journeys by continuously performing A/B tests.
• Create detailed and diverse user segments to identify high, medium & low activity cohorts. Create strategies to increase the size of high-activity cohorts.
• Analyze website & mobile traffic, create user journeys & campaigns to enable cross-channel product experience and marketing.

Manage, Mentor & lead Product Analytics

• Act as an Analytics Subject Matter Expert in the team. Train, hire, and manage a team of analysts. Setup collaborative processes & management practices to help teams achieve important analytics goals.
• Assist the Product stakeholders to make data-driven decisions to achieve short and long-term goals relating to product growth.
• Collaborate & hire analysts to improve the overall product analysis capabilities.
• Research and be updated with upcoming technologies and trends in digital product analytics.
  
  

Experience

• Bachelor’s Degree in Computer Science, Engineering or any other related field.
• 4+ years of experience in mobile/web application analytics, business analytics, must have led or managed a team before.

Technical Skills

• In-depth knowledge & hands-on experience of digital analytics software like Zoho Page Sense, Google Analytics, CleverTap, Branch, Firebase, Facebook Analytics.
• Expertise in dash-boarding tools like Tableau, Metabase, and Excel.
• Experience with data warehousing concepts and ETL development and tools
• Fetching and manipulating large data sets using SQL / Hive.
• Analyzing and visualizing large data sets: R / python.

Soft Skills

• Ability to prioritize and manage multiple milestones and projects efficiently.
• Team spirit, good time-management skills, strong communication skills to collaborate with various stakeholders.
• Detail-oriented, advanced problem-solving skills with customer-centric approach.

Job Description

• Developing and supporting ASP.NET, C#, web applications, using MVC 5 and .NET Core
• Developing and supporting SQL database structures, using Entity Framework code first
• Utilizing frameworks such as Bootstrap and CSS for responsive web design
• Follow established development standards and processes which help to consistently deliver high quality applications.
• Continue development of skills and expertise on current and emerging technologies.

Requirements

• 3 to 9 years of experience developing C# .NET applications
• Experience with .NET Core 2.1 and or 4.5, MVC frameworks, Web API, Entity Framework 6 or above
• Experience with SOLID design principles
• Excellent communication and documentation skills is a must
• Experience with agile development process including scrums, Kanban boards, sprint reviews, and backlog grooming sessions
• Experience with front end technologies such as Bootstrap, CSS, JavaScript, and other front-end libraries such as VueJS, React, or Angular
• Experience with Microsoft Azure, including the Portal and DevOps