Digital Marketing Manager

About Us:

We are not just an AD agency or a creative agency, we are a Communication Company. Founded in 2014, Moshi Moshi is a young, creative, gutsy, and committed communication company that wants its clients to always Expect the EXTRA from it. Our primary clientele consists of Startups and corporations like Ola, Zoomcar, Mercedes Benz, ITC, Aditya Birla Group, TATA Group, MTV, IHCL, Jaquar, Sobha, Simple Energy, and Godrej amongst others. We have a huge team of creative folks, marketers, learners, developers, and coders who believe Moshi Moshi is an experience rather than a company.

Job Role: Influencer Marketing Executive

Experience Level: 1+ years

Location: Bangalore, On-site

Job Overview:

The Influencer Marketing Manager will play a crucial role in developing and executing our influencer marketing strategy. You will be responsible for identifying, building relationships with, and managing influencers to promote our brand and products.

Job Description:

● Influencer & Meme Page Identification: Research and identify influencers who align with our

brand values and target audience.

● Relationship Building: Establish and maintain strong relationships with influencers through effective communication and collaboration.

● Campaign Development: Create and execute influencer marketing campaigns that drive brand awareness, engagement, and sales.

● Content Creation and Curation: Collaborate with influencers to create high-quality content

that resonates with our audience.

● Performance Tracking and Analysis: Monitor and analyze the performance of influencer

campaigns to measure ROI and optimize future strategies.

● Budget Management: Manage the influencer marketing budget effectively and allocate funds

to maximize results.

● Industry Trends: Stay up-to-date with the latest trends and best practices in influencer

marketing.

• ResponsibilitiesMaintain financial responsibility for all expenses, wages, and asset management
• Identify operational deficiencies and implement plans for improvement
• Create and maintain a weekly report on operations and sales at the branch
• Hire and train all employees of the branch

Qualifications

• Bachelor's degree or equivalent in Business
• 2+ years' of management or supervisory experience
• Experience hiring and training individuals

• Must have hands-on experience in web applications development, and open-source technologies stack (Node.JS, React JS, Gatsby, PHP, etc.).
• Resolution conflicts and understands the logical implementation to find optimal solutions.
• Experience in developing end-to-end solutions and backend architecture.
• Ability to apply advanced concepts, and contribute to the development of innovative principles and ideas.
• Advanced knowledge of back-end configuration and deployments.
• Advanced understanding of RDBMS and NoSQL databases.
• Advanced knowledge Git source code management.
• Minimum 8 years of experience required.

• Should have good experience with PHP and PHP frameworks such as CodeIgniter.
• Should have good experience with HTML, CSS, JQuery.
• Should have experience with designing and writing performant APIs.
• Should have understanding or experience with good design patterns, dependency injection and MOC frameworks.
• Should have experience with data modeling and database technologies such as MySQL, SQL Server, PostGres.
• Should have experience with front end JavaScript frameworks.
• Should have experience working in an agile development environment.
• Should have experience writing unit, automated and integration tests.

Headquartered in Bangalore, our client is the world's first cross-border neobank that focuses on credit and banking requirements of those migrating from India to the US. This revolutionary startup helps you apply for a bank account and a high-limit credit card with minimal documentation and absolutely no application fee while you are still in your home country.

The company is truly simplifying the financial world by making global financial products easily accessible to global citizens. Their mission is backed by tier 1 VCs and they have already raised in excess of 55 mn dollars within the last one year.

As a Head of Product, you will be responsible for strategic planning and management of the entire product portfolio.

What you will do:

• Defining and aligning of the vision, strategy and roadmap
• Identifying opportunities that lead to product growth through innovation while still maintaining the fundamental business goals/ priorities
• Overseeing the innovation and improvement of the business’s product to suit the consumers’ needs
• Defining, monitoring of the company relevant KPIs and controlling of the measures to achieve the objectives set
• Building the product team and hiring across product roles
• Managing and taking ownership of product end-to-end: including defining scope, developing requirements for product launch
• Analyzing customer needs/ markets, competitive offering and user requirements in depth
• Coordinating with various functions to ensure product roll-out within defined timelines, understanding product priorities and implementing a product governance framework
• Conceptualizing innovative features, designing wireframes/ prototypes and documenting PRDs to enhance app usability
• Working collaboratively with various teams including marketing, business, UX, customer support and engineering teams etc.

What you need to have:

• MBA/ B.Tech from Tier 1 Colleges (IIM/ ISB/ IIT/ BITS)
• 12+ years of B2C product experience at a product company
• Solid Leadership background coupled with excellent communication and interpersonal skills
• Prior experience in handling and managing teams
• Comfort diving into data and deriving tangible insights
• Proven track record of shipping several high impact features, end-to-end
• Prior startup & fintech experience is a plus
• Prior experience in tech roles is a plus    

What you need to know / have:

Experience: 2 to 5 years

Annual CTC: Rupees 6,00,000 to 8,00,000