
Digital Marketing Manager
at They provide both wholesale and retail funding. PM1
- 5-8 years of experience in handling social media and Influencer marketing campaigns
- Excellent knowledge of Whatsapp, LinkedIn, Facebook, Twitter, Instagram , and other relevant platforms
- Understanding of SEO and web traffic metrics
- Good knowledge of social media KPIs
- Proven track record in outreach campaign strategies
- In-depth knowledge of the social media marketing industry
- Impeccable verbal and written communication skills
Responsibilities
- Develop and execute social media strategies and creative campaigns
- Identify and build relationships with prominent influencers and thought leaders
- Develop content ideas and write and curate content
- Research relevant industry experts, competitors, target audience, and users
- Brainstorm new, creative approaches to influencer campaigns
- Keep abreast of emerging trends, technologies, and influencers.
- Find new and better ways of measuring social media activity.
- Develop, implement and manage our social media strategy
- Define most important social media KPIs
- Manage and oversee social media content
- Measure the success of every social media campaign
- Stay up to date with the latest social media best practices and technologies
- Work with copywriters and designers to ensure content is informative and appealing
- Monitor SEO and user engagement and suggest content optimization
Key Performance Indicators
- Creating unique value propositions for both brand and key products and implement them with an always-on calendar
- Drive strategic brand initiatives positively impacting key parameters like Imagery, Awareness, and Consideration.
- Identifying content amplification opportunities (Real-time trends, collaborations, etc.)
- Improve engagement rate for the brand across relevant platforms.
Core competency
- Execution & Delivery - Takes ownership providing timely and result oriented solutions with operational excellence
- Accountability - Responsible for the tasks assigned under the ambit of the key responsibilities of the role and additionally for any dependencies with cross functional teams
- Team - Work & Collaboration - Fosters a culture of trust, collaboration and support
- Effective Communication - Communicates timely and responsively with clarity and effect (both verbal and written). Seeks and provides feedback

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SALARY - 50-70 LPA
BeBetta is a social sports betting platform based in India, redefining the way fans engage with sports. BeBetta offers a gamified sports betting experience, allowing users to bet on live matches, challenge friends, and win rewards—all without spending real money. Our platform is designed to foster a passionate community of sports enthusiasts, enhancing the excitement of every game.
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We are seeking a visionary Chief Technology Officer (CTO) to lead our technology department, driving innovation and scaling our platform to new heights. The CTO will be responsible for our overall technology strategy, developing new features, ensuring system reliability, and keeping the user experience at the forefront. As a key member of the executive team, you will work closely with the CEO and other leaders to align technology initiatives with business goals, ultimately enhancing user engagement and growth.
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- Define and execute the technology strategy in alignment with the company’s objectives and market trends.
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- Foster a culture of innovation within the technology team, encouraging experimentation and the exploration of new technologies.
- Oversee the development and maintenance of the platform's architecture, ensuring efficiency, scalability, and security.
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- Manage technology budgets and time frames to ensure timely delivery of technological initiatives.
- Ensure compliance with all regulatory, security, and privacy standards relevant to the online gaming and betting industry.
- Drive continuous improvement in the company’s technology stack and technical processes.
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- Bachelor's or Master’s degree in Computer Science, Engineering, or a related field.
- Proven experience as a CTO, VP of Engineering, or in a similar leadership role within a technology-driven company, preferably in the gaming, social networking, or fintech sectors.
- Demonstrable experience in building and scaling high-performance engineering teams.
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- A pivotal role in shaping the future of sports engagement in India and beyond.
- Competitive compensation, including equity options.
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● Security: Maintain a secure online environment, including protecting player data and preventing cyberattacks.
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● Coordinating with project manager / content manager to ensure the timely delivery of assignments.
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● Reporting: Generate regular reports on key performance indicators, financial metrics, and operational data to assess the casino's performance.
The specific responsibilities and requirements for a Marketing Content Supervisor/Manager in an online casino may vary depending on the size and nature of the casino, as well as local regulations and industry standards.
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INR 117,587.- 146,960
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● Excellent research, writing, editing, proofreading, content creation and communication skills.
● Proficiency/experience in formulating corporate/brand/product messaging.
● Strong understanding of SEO and content practices.
● Proficiency in MS Office, Zoom, Slack, marketing platforms related to creative content creation/ project management/ workflow.
● Content writing / copywriting portfolio demonstrating scope of content/copy writing capabilities and application of writing and SEO best practices.
● Highly motivated, self-starter, able to prioritize projects, accept responsibility and follow through without close supervision on every step.
● Demonstrated strong analytical skills with an action-oriented mindset focused on data-driven results.
● Experience in AI-based content creation tools is a plus. Openness to research and use AI tools required.
● Passion for learning and self-improvement.
● Detail-oriented team player with a positive attitude.
● Ability to embrace change and love working in dynamic, growing environments.
● Experience with research, content production, writing on-brand and turning thought pieces into multiple content assets by simplifying complex concepts preferred.
● Ability to keep abreast of content trends and advancements in content strategies and technologies.
● On-camera or on-mic experience or desire to speak and present preferred.
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