Digital Marketing Lead

Role Overview

We are looking for a skilled Xamarin + Android Developer to build, maintain, and optimize cross-platform and native Android mobile applications. The ideal candidate should have strong experience in C# and mobile app architecture, along with hands-on deployment experience on Play Store.

Key Responsibilities

• Develop cross-platform mobile applications using Xamarin / Xamarin.Forms
• Build and maintain native Android applications using Xamarin.Android
• Implement clean architecture patterns (MVVM)
• Integrate REST APIs and third-party services
• Work with local databases such as SQLite
• Optimize app performance and ensure responsiveness
• Handle Google Play Store deployment and updates
• Debug, test, and maintain app stability
• Collaborate with backend and UI/UX teams
• Support app migration or enhancement projects (if required)

Required Skills

• Hands-on experience with:
• Xamarin.Forms
• Xamarin.Android
• Solid understanding of Android SDK concepts
• Experience with REST API integration
• Knowledge of SQLite / local storage
• Experience with Git version control
• Understanding of CI/CD pipelines
• Experience publishing apps to Google Play Store

Good to Have

• Experience with Firebase integration
• Azure exposure (optional)
• Performance optimization experience
• Experience handling production mobile apps

·        Minimum of 1 to 3 years experience in sales, business development or similar role.

·        Ability to learn the product to be sold/ value proposition of the software.

·        Responsible for IT sales(software) for B2B.

·        Generate leads through various marketing activities such as cold calling, references, e-mail marketing and various online sources.

·        Client meetings with Negotiation closure & sales management.

·        The candidate must have good communication skills and convincing skills.

·        Manage all communication with clients over mail & in written.

·        Building Business relationships with current and potential client.

Close deal and handle negotiation with the decision makers of prospects

Job Details*

We're a Saas startup and are looking for a passionate UI/UX cum Product Designer to join our team in order to assist with UI/UX design. We're working on next age customer service automation technology and our unique training methodology can truly help us usher a paradigm shift in the way that customer service is delivered across the world.

- Able to work in good coordination with production managers and engineers.

- Capable of generating new ideas.

- Should have hands-on experience with Photoshop and Illustrator.

- Should have experience with logo design, corporate brand identity design, web UI design, app UI design.

- Identify and troubleshoot UX problems.

- Discuss the idea with the internal team.

- Knowledge about style standards on fonts, colors, and images.

- Develop UI mockups and prototypes.

Join us and watch your designs come to fruition. We'll let your creative ideas truly come to life!

Job Summary*

We're working on next age customer service automation technology and our unique training methodology can truly help us usher a paradigm shift in the way that customer service is delivered across the world.

Roles and Responsibilities:

- Understands the value of digital influence or a digital influencer themselves.
- Whether on YouTube, Instagram, Facebook or other platforms, s/he will create relationships with content creators and work with them from negotiation to posting.

- Test new ideas, manage own projects and budgets, always look for new ways to grow the number.

- Identify, on-board, train, track and manage brand influencers across social and digital media platforms.

 -Implement engaging influencer and brand ambassador campaigns using research, competitive analysis, brand standards and social/digital media best practices.

-Develop and execute influencer marketing strategies and creative campaigns

- Keep abreast of emerging trends, technologies, and influencers

- Liaising with the marketing team to create and coordinate marketing strategies that work across different channels

Job Summary:

We are seeking an experienced and results-driven Sales Manager to lead our sales efforts in the USA region. As a Sales Manager, you will be responsible for building a GTM playbook, driving revenue growth, building strong customer relationships, and expanding our market presence in the USA. You will work closely with the executive team to develop and execute effective sales strategies, manage a high-performing sales team, and achieve ambitious sales targets. 

Responsibilities:

Develop and implement a strategic sales plan to achieve sales targets and drive revenue growth in the USA region.

Identify and target key prospects, build and maintain a robust sales pipeline, and effectively manage the entire sales process from lead generation to closing deals.

Build strong relationships with key decision-makers, stakeholders, and potential clients to understand their needs and position Upcred.ai's solutions effectively.

Lead and manage a sales team, providing guidance, coaching, and support to ensure individual and team success.

Monitor market trends, competitive landscape, and customer feedback to identify business opportunities and drive product enhancements or new product development.

Collaborate closely with cross-functional teams, including marketing, product management, and customer success, to align sales efforts and ensure a seamless customer experience.

Prepare and deliver compelling sales presentations, proposals, and contract negotiations to secure new business.

Track sales performance, analyze sales data, and generate regular reports for management, providing insights and recommendations for improvement.

Represent Upcred.ai at industry events, conferences, and networking opportunities to build brand awareness and generate new leads.

Requirements:

Proven track record of success in sales, with at least X years of experience in a B2B sales role within the financial technology or software industry.

Deep understanding of the financial technology industry, particularly in credit assessment and lending solutions.

Strong network of contacts within the financial industry, including banks, credit unions, and lending institutions in the USA.

Experience in managing and leading a sales team, with a track record of achieving sales targets and driving team performance.

Excellent communication, negotiation, and presentation skills, with the ability to effectively convey complex ideas to clients and stakeholders.

Results-oriented mindset with a focus on customer satisfaction and business growth.

Proactive, self-motivated, and able to thrive in a fast-paced, dynamic environment.

Willingness to travel within the USA as needed.

Benefits:

Competitive salary and attractive ESOPs structure.

Comprehensive benefits package, including health insurance, retirement plans, and vacation time.

Opportunity to work with a talented and passionate team in a collaborative and inclusive work environment.

Chance to be part of a fast-growing fintech company and make a significant impact in the industry.

Access to ongoing professional development and growth opportunities.

• Create delightful user experiences by building interfaces that are incredibly simple, elegant, and fun.
• Analyze user interface problems and create design solutions that meet measurable business goals and requirements.
• Conduct concept and usability testing and gather feedback
• Help decide what to build and why not just make pretty pixels.
• Take a user-centered design approach and rapidly test and iterate your designs.
• Ask smart questions, take risks, and champion new ideas.
• Work with product management to define a successful, repeatable design and discovery playbook.
• Work closely with engineering on exceptional design work, providing on-the-fly input and direction.
• Help us build out scalable design practices, including the development of component libraries and design patterns.
• You ensure that you have accounted for variations across a wide variety of devices and platforms, handled error conditions and edge cases, and defined usable, elegant micro-interactions.
• Adhering to the brand guidelines while designing the experiences for a consistent brand reflection. 

You should apply if you have: 

• 1-5 years of industry experience in design with a proven track record of solving UX problems.
• Sound understanding of UX methodology and lifecycle across significant channels and platforms.
• Customer-focused, with experience using design research methods to uncover customer insights.
• Expertise in core UX disciplines including information architecture, interaction design, application of design systems, and UI design.
• Experience working with early-stage efforts, dealing with ambiguity, and driving projects forward
• Strong collaboration skills with other UX Designers, Product Managers, Engineering, Marketing.
• Strong communication and presentation skills, ability to listen, be proactive at addressing feedback, represent and advocate for UX and users.
• Understanding of patterns, best practices, and design standards across iOS, Android, and Web.
• Hands-on experience working with design tools including Adobe suite, Sketch & Prototyping tools.
• Some basic understanding and experience with Illustrations and Motion Design.

Key Responsibilities

• There are two main responsibilities of the role:
  • to increase the overall top line by increasing the application rate(optimizing the funnel) 
  • ensuring more users are retained post the first consumption cycle. 
• Create and refine effective programs that leverage tenure and customer behaviour data, and include a mix of triggered and targeted campaigns.
• Identify key, measurable metrics for Customer lifecycle programs with a focus to test and scale rapidly.
• Create, implement and optimize daily/weekly/monthly campaigns and user journeys (retention and reactivation - both automated and not automated)
• Generate deep insights about customers that increase their retention, root-cause & predict churn and lead to inventing new ways to delight and retain customers. Will include conducting primary & secondary customer research through surveys and talking directly with customers. 
• Experiment across the whole retention & re-activation funnel constantly looking for maximum impact on DAU (daily active users)
• Brainstorm new ways of segmenting potential customers and means of communication, leading to quick-test pilots with clear measurable outcomes