
Company Overview
IndiWork Software Solutions Pvt. Limited is a full-service provider for web design, development, and online marketing, serving various industries globally. Located in Mohali, we enable businesses to enhance their web presence, achieve better search rankings, and convert leads. Focusing on scalable business solutions, our mission is to allow clients to concentrate on marketing and sales, while we manage seamless back-end operations. We value passion, commitment, integrity, innovation, teamwork, and trust.
Job Overview
IndiWork Software Solutions Pvt. Limited is seeking a passionate and committed Mid-Level Senior Digital Marketing professional to join our team on a full-time, hybrid basis. The position is based out of Mohali, with work extending to Chandigarh, Ambala, and Patiala. The ideal candidate will possess proven expertise in digital marketing strategies and tools, contributing significantly to our mission of delivering scalable solutions.
Qualifications and Skills
- Proven expertise in SEO/SEM to drive site traffic and improve search rankings (Mandatory skill).
- In-depth knowledge of Google Analytics for monitoring web traffic and generating insights (Mandatory skill).
- Proficiency with Email Marketing Platforms to create, send, and evaluate email campaigns (Mandatory skill).
- Experience using Content Management Systems for updating and managing site content effectively.
- Strong capability in Social Media Marketing to increase brand awareness and engage with customers.
- Ability to conduct thorough Data Analysis to assess campaign performance and optimize marketing strategies.
- Expertise in setting up and managing Pay-Per-Click Advertising to maximize reach and investment return.
- Familiarity with Marketing Automation Tools to streamline marketing processes and campaigns.
Roles and Responsibilities
- Develop and execute comprehensive digital marketing strategies to enhance online presence and lead generation.
- Manage and optimize marketing campaigns across SEO, SEM, email, and social media platforms.
- Utilize Google Analytics to track performance metrics, identify trends, and report on key marketing KPIs.
- Oversee content management processes to ensure consistent and impactful messaging across all channels.
- Collaborate with cross-functional teams to align marketing goals with business objectives.
- Perform data-driven analysis to optimize marketing efforts and improve conversion rates.
- Implement pay-per-click advertising strategies that align with business goals and budget considerations.
- Enhance marketing automation processes to increase efficiency and scalability of campaigns.

About IndiWork Software Solutions Pvt. Limited
About
IndiWork is a full service provider for web design, custom development and online marketing to help grown your brand. GET Your Project RIGHT the FIRST Time.
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This role is a great fit for someone who enjoys project management, process improvement, and fast pace environment.
Apply to the link below and get in touch with us now!
SKILLS REQUIRED (Market Research and Product Development)
- A passionate researcher who leverages opportunities and deliver actionable insights for driving innovation
- Intellectually curious about learning new skills and challenging self to be better in every move made towards the company's growth
- Ability to build and manage the diversified team and show a sense of direction towards achieving the vision
- Able to champion customers and market insights to drive product, market, and business strategies
- Should be able to identify and address critical business issues through collaboration, analytics, and market intelligence
- Ability to liaising with the clients to negotiate on the research projects
ROLES AND RESPONSIBILITIES
- Communicate and collaborate with internal and external stakeholders to understand the business need
- Understand the business objectives and design a research methodology to dig out the primary as well as secondary information
- Should be able to collect data on Customers, Market place and competitors
- Should have validated experience of setting direction for large scale products keeping delightful user experience as the end goal
- Create products that empower rural advertising in the market or allow clients to remain competitive in the market
- Determine all the environmental factors and design product specifications
- Should be obsessed with Users and continuously ask What, How & Why to identify gaps in the critical systems and create products keeping deadlines in mind
- Perform validation at every stage through continuous research and evaluation
BENEFITS
Remote Work | Flexibility | Flat Structure | Entrepreneurial Culture
The high degree of value on Autonomy, Flexibility, Empathy, and Mobility
An awesome work culture that has an agile team with a growth mindset
collaterals Ability to generate grammatically correct content in clear and precise manner using
appropriate vocabulary and tone Proficient in MS Office, PPT, Good knowledge of conducting online research (Finding information from Internet) Understanding and knowledge of website optimization Understanding and knowledge of internet marketing, digital media and e-commerce.
Role | : | Design & Creative |
Industry Type | : | SOFTWARE, IT & ITES |
Functional Area | : | Other Design |
Employment Type | : | FTE |

