Profile
Digital Marketing Manager (Trading Domain)
About Us
Tradelab Technologies is a leading FinTech and capital markets technology company, headquartered in India, which develops high-performance software solutions for stock brokers, trading platforms, and financial institutions. Founded in July 2012 and incubated by a special R&D cell at IIT Kharagpur, we are at the forefront of building the next generation of trading technology. Our product portfolio includes advanced trading terminals, order-management systems (OMS), risk-management systems (RMS), low-latency exchange platforms, multi-crypto wallet solutions, and KYC/Compliance systems. We are defined by our commitment to "low latency," "high performance," and "real-time" systems that power the industry.
Role
We are seeking a strategic and results-driven Digital Marketing Manager to lead our B2B marketing initiatives in the competitive FinTech and capital markets technology landscape. You will be responsible for developing and executing comprehensive digital
marketing strategies that drive brand awareness, lead generation, and customer engagement across institutional and enterprise client segments.
Key Responsibilities
● Develop and execute multi-channel digital marketing strategies targeting B2B audiences in the FinTech and capital markets ecosystem
● Manage end-to-end campaign planning, execution, and optimization across SEO, SEM, content marketing, email marketing, and social media platforms
● Create and oversee thought leadership content including whitepapers, case studies, and technical blogs that resonate with brokers, trading firms, and financial institutions
● Drive lead generation initiatives and optimize conversion funnels to support business development goals
● Manage marketing analytics and reporting, providing actionable insights to improve campaign performance and ROI
● Collaborate with product and sales teams to develop compelling product positioning and go-to-market strategies
● Oversee website management, ensuring optimal user experience and technical SEO performance
● Build and manage relationships with digital agencies, technology vendors, and industry partners
● Monitor industry trends, competitor activities, and emerging marketing technologies to maintain competitive advantage
Skills & Experience
● 5-6 years of proven experience in digital marketing, preferably in B2B technology or SaaS environments
● Prior experience in the FinTech or Capital Markets industry is mandatory
● Demonstrated expertise in SEO/SEM, content marketing, marketing automation, and performance analytics
● Strong understanding of B2B buyer journeys and enterprise sales cycles
● Proficiency with marketing tools such as Google Analytics, Google Ads, HubSpot, SEMrush, or similar platforms
● Excellent written and verbal communication skills with the ability to articulate complex technical concepts
● Data-driven mindset with strong analytical and problem-solving abilities
● Experience managing marketing budgets and optimizing spend across channels
● Bachelor's degree in Marketing, Business, or related field; MBA is a plus
Why Join Us?
Join a pioneering technology company that is revolutionizing the capital markets infrastructure.
At Tradelab, you'll have the opportunity to work on cutting-edge, high-performance trading technology that powers some of the most demanding real-time systems in the financial industry.Born from IIT Kharagpur's innovation ecosystem and backed by over a decade of domain expertise, we offer an environment where your contributions directly impact the future of trading technology. Be part of a high-growth FinTech journey where innovation meets execution.
Shubham Vishwakarma
Full Stack Developer - Averlon
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What you can expect in the next 12 months
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About Quick Dry Cleaning
We are on a mission to make Dry Cleaners and Laundry business winning in the digital era.
We believe in
- Helping traditional laundries to come at par with digital businesses: Traditional We help laundry businesses adapt modern technology and deliver the customer experience that today’s digital businesses like Swiggy, OLA and Flipkart are delivering. We feel successful when we hear stories like https://www.youtube.com/watch?v=EbB828K28zs&;feature=emb_title">these.
- Building a large profitable business: We envision building a capital-efficient, large profitable business to achieve our mission of making laundry business win. This means less dependence on investors & more ownership with the team. We are one of the few profitable Indian SaaS startups buildinghttps://valuesaas.co/"> value SaaS
- Employee Wellness <> Customer Success: We give as much importance to each team member’s personal & professional success as much as we care about our customer's success. We believe it’s all about balance.
Our impact so far
- 3 Billion garments processed through QDC Dry Cleaning Cloud
- 47 countries
- 1000+ Paid subscribers
- 5000+ Users
- All this could be achieved with a nimble team of 20 from our single office in Noida
Why join QDC?
- Freedom & Responsibility: If you are a person who wants to take up challenging work & push your boundaries with no one monitoring you, then this is the right place for you. There are no hierarchies. No managers to please.
- Holistic Growth: Building a career doesn’t have to be at the cost of missing out on your personal front. We believe that professional success is worth when the personal goals are nurtured with equal importance. We will support you all in on that journey of yours.
- Transparency: If you ever wanted to know what it’s like to be on an entrepreneurial journey, then working with QDC gives you that opportunity to experience it all first hand.
Great Environment: We spend more time of our day at work than at home while awake, so it is important that we feel comfortable at our workplace. Our office space is fun and the team is funnier. We never miss out on any opportunity to have fun. We don’t experience monday blues rather we have Monday excitement.
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You have requested that Indeed ask candidates the following questions:
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Sup!
We are looking for a freelance UI/UX Mobile Designer to join our growing Design Team at Kickgadget. This is a position for a detail-oriented designer who is passionate about creating intuitive and insightful experiences for users.
Follow CutshortShubham Vishwakarma
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