Data Analyst- Marketing

Job Title: IntelliMatch

Location: Bangalore (Hydrid)

Experience: 6+ Years

Employment Type: Full-time

Role:

We are looking for a highly skilled and experienced professional with deep knowledge in IntelliMatch and Microsoft SQL Server (MSSQL) to join our dynamic team. The ideal candidate should have a strong understanding of financial reconciliations and hands-on experience implementing IntelliMatch solutions in enterprise environments. Working experience with ETL tools preferably Informatica.

Key Responsibilities:

• Design, configure, and implement reconciliation processes using IntelliMatch.
• Manage and optimize data processing workflows in MSSQL for high-performance reconciliation systems.
• Working experience with ETL tools preferably Informatica
• Collaborate with business analysts and stakeholders to gather reconciliation requirements and translate them into technical solutions.
• Troubleshoot and resolve complex issues in the reconciliation process.
• Ensure data accuracy, integrity, and compliance with business rules and controls.
• Support end-to-end testing and deployment processes.
• Document technical solutions and maintain configuration records.
• 6+ years of IT experience with a strong focus on IntelliMatch (FIS) implementation and support.
• Hands-on expertise in MSSQL writing complex queries, stored procedures, performance tuning, etc.
• Strong knowledge of reconciliation workflows in financial services.
• Ability to work independently in a fast-paced environment.

What We Are Looking for in the Candidate

Experience Level

• 1.5 – 2.5 years of hands-on performance marketing experience
• Independently managed live Google & Meta ad accounts
• Experience working in a startup, SME, or agency environment preferred
• Has handled real campaign budgets (not just internship/demo accounts)

Google Ads Expertise (Primary Requirement)

• Strong experience in Search Ads
• Working knowledge of Display & Performance Max
• Experience with Remarketing campaigns
• Basic understanding of YouTube Ads
• Conducted keyword research independently
• Implemented negative keyword strategies
• Optimized bids (Manual CPC, Max Conversions, tCPA, tROAS)
• Monitored CPA, ROAS, CTR, Quality Score
• Managed and optimized campaign budgets regularly
• Set up and verified conversion tracking

 Meta Ads Expertise (Primary Requirement)

• Hands-on experience with Facebook & Instagram Ads
• Built full-funnel campaigns (Awareness to Conversion)
• Created Custom & Lookalike audiences
• Implemented retargeting strategies
• Installed and monitored Meta Pixel
• Optimized based on CPL, CAC, ROAS
• Improved campaign performance using data insights

Tracking & Analytics Knowledge

• Experience with Google Analytics
• Basic working knowledge of Google Tag Manager
• Understanding of conversion tracking setup
• Knowledge of attribution models
• Ability to read and interpret funnel metrics

 Performance Optimization Skills

• Daily campaign monitoring
• Budget allocation between campaigns
• Scaling profitable campaigns
• Pausing or restructuring low-performing ads
• Conducting A/B testing (creatives & copy)
• Identifying funnel drop-offs

 Reporting & Data Mindset

• Can prepare weekly performance reports
• Provides insights, not just numbers
• Makes data-driven decisions
• Comfortable explaining performance metrics clearly

Required Skills & Qualifications:

• Less than 1 year of experience in packing/warehouse work (freshers welcome).
• Basic communication skills in Kannada, Hindi, English, and Tamil.
• Physically fit and able to handle packing work.
• Punctual, honest, and hardworking.
• Ability to work in a team and follow instructions.

Key Responsibilities:

• Monitor and manage accounts receivable to ensure timely payment collection.
• Follow up with clients/customers via phone, email, and letters regarding outstanding dues.
• Maintain accurate records of collections and payment status.
• Coordinate with internal departments to resolve billing discrepancies and disputes.
• Prepare recovery status reports and highlight overdue accounts to management.
• Recommend action plans for delinquent accounts and assist in initiating legal recovery, if required.
• Ensure compliance with internal financial policies and procedures.

       Dot Net Developer

1. Should have experience in.Net Core .
2. Should have knowledge in SQL – Intermediate
3. Should have worked on.Net WPF – Intermediate
4. Should have .Net Web Apis – Basic
5. Basic knowledge onAzure Dev Ops (Event Hub & ADF) 
6. .Net C# (for custom libraries) – Intermediate
7. System Platform - Basic 
8. Should have excellent communication skills both verbal and written.
9. Should be comfortable working in UK/US shifts.
10. Excellent interpersonal and customer service skills.
11. Excellent organizational skills and attention to detail.
12. Excellent time management skills with a proven ability to meet deadlines.

Experience : 2-5 Years

Job Location :Pune/Remote
Job Timings : 2:30pm-11:30pm

• Mandatory skills: Spring boot, Hibernate, Microservice
• Strong Java skills including Java 8 features 
• Good understanding of Microservices-based architecture and the related ecosystem 
• Exposure to MS SQL Server, Sybase etc. and NoSQL databases like MongoDB is also preferred.
• Great OO skills, including strong design patterns knowledge 
• Strong knowledge of software best practices, like Test-Driven Development (TDD) and
• Continuous Integration (CI) 
• Strong Knowledge of Data Structures & Algorithms
• Experience in working with data-driven RESTful APIs using web frameworks like SpringBoot,etc. 
• Should be able to do data modeling
• Good understanding of ORMs like Hibernate, JPA, etc. 
• Strong debugging skills
• Familiarity with architectural/ design patterns
• Advanced knowledge of Agile methodology.