Customer Success Associate

Key Responsibilities

1. Strategy & Planning

• Design and implement the annual marketing strategy aligned with business goals across certification, training, and assurance services.
• Develop and maintain a quarterly marketing calendar including campaigns, content, webinars, product/service launches, and events.
• Translate service offerings (e.g., ISO 27001, ISO 14001, ESG Reporting, IRCA Courses, etc.) into value-driven messaging for defined customer personas and industries.
• Build marketing processes, templates, guidelines, and reporting structures from scratch.
• Identify and onboard key vendors/agencies for design, digital, and content support as needed.

2. Brand Building & Positioning

• Define brand positioning, tone of voice, and visual identity in collaboration with leadership.
• Develop core messaging and value propositions for different verticals.
• Ensure consistent branding across all channels and collaterals.

3. Digital Marketing & Demand Generation

• Plan and manage SEO/SEM, Google Ads, LinkedIn Ads, and paid social media campaigns to attract targeted leads.
• Oversee organic and paid growth of the website, optimize landing pages, CTAs, and lead funnels.
• Track lead journey and MQL conversion using tools like Google Analytics and Zoho CRM.

4. Content & Communication

• Own the content roadmap: create, review, and publish case studies, blogs, infographics, brochures, PPTs, videos, and client success stories.
• Draft and manage internal and external newsletters, press releases, and stakeholder communications.
• Collaborate with Subject Matter Experts (SMEs) and auditors to translate technical content into audience-friendly language.

5. Social Media & Brand Visibility

• Own the social media strategy across LinkedIn, YouTube, and Instagram to build awareness, credibility, and engagement.
• Design and manage a social content calendar, reels, visual creatives (using Canva, Adobe Suite), and campaigns for awareness days, standards updates, and success highlights.
• Actively grow follower base and community engagement.

6. Events, Webinars & Partnerships

• Plan and manage virtual webinars, panel discussions, and physical participation in expos, industry events, and conferences.
• Coordinate with business development and training teams for promotion of certification & assurance services, lead auditor courses, open programs, and new modules.
• Build and manage strategic partnerships with industry associations, media platforms, and learning portals.

7. CRM, Automation & Reporting

• Implement marketing automation and drip email campaigns using platforms like Zoho Campaigns, HubSpot, or Mailchimp.
• Maintain lead hygiene, tagging, nurturing, and reporting within CRM systems.
• Prepare weekly/monthly performance dashboards (MQLs, campaign metrics, CTRs, CPLs, ROI).

8. Cross-functional Collaboration

• Work closely with Certification, Training, and Technical teams to align marketing with pipeline and project priorities.
• Support proposal design, pitch presentations, and event collateral.
• Assist HR with employer branding, internal campaigns, and onboarding presentations.

9. Vendor & Budget Management

• Liaise with creative agencies, freelancers, digital ad vendors, and web developers to execute campaigns.
• Prepare and track marketing budget utilization and vendor performance.

Qualifications & Experience

Education:

• Bachelor's degree in Marketing, Mass Communication, Design, or Business.
• Certification in Digital Marketing (e.g., Google, Meta, HubSpot) preferred.

Experience:

• 4–7 years of experience in B2B marketing, preferably in certification, training, SaaS, consulting, or services industries.
• Experience leading multi-channel campaigns and content creation.
• Prior exposure to compliance, ISO standards, ESG, or cyber/information security is an added advantage.

Skills & Competencies

• Strategic thinking with the ability to translate technical offerings into client-centric communication.
• Strong writing, editing, and visual storytelling skills.
• Proficient in Google Ads, Meta Business Suite, Canva, Google Analytics, SEO tools, and CRM platforms (preferably Zoho).
• Excellent planning, prioritization, and project management capabilities.
• Self-motivated, detail-oriented, and able to work cross-functionally with minimal supervision.

Key Performance Indicators (KPIs)

• Monthly/Quarterly Marketing Qualified Leads (MQLs) generated.
• Growth in organic and paid web traffic.
• Performance of campaigns (CTR, CPC, ROI).
• Social media engagement and brand mentions.
• Timeliness and effectiveness of content, creatives, and reporting.
• Internal stakeholder satisfaction.

Why Join Us

• Purpose-Driven Work: Contribute to initiatives that promote safer workplaces, compliance, sustainability, and operational excellence.
• Ownership & Growth: Opportunity to build the marketing function, lead campaigns, and shape brand visibility in domestic and global markets.
• Cross-Functional Collaboration: Work closely with multiple internal teams for strategic alignment and business impact.
• Innovation Culture: Freedom to experiment with tools, channels, and ideas to drive demand, engagement, and visibility.

EMB is looking for a Marketing Delivery Manager to join their team! As a Marketing Delivery Manager, you will be responsible for monitoring and guiding the execution of all work that is delivered by the agency. You will provide excellent client service, applying the agency’s best resources and effectively managing people across departments to ensure that programs are flawlessly executed on time and on budget.

RESPONSIBILITIES:

• Manage the execution of multi-channel marketing and advertising communications programs that can include email, direct mail, digital, web, event, collateral, and other marketing communications
• Write creative briefs/work orders for projects and run project/creative kick-off meetings
• Manage creative development of multiple projects with many versions
• Assist with strategy development
• Assist in creating presentations, POVs, test planning, etc.
• Develop strong, trusting relationships with internal teams and clients
• Ensure flawless execution of projects
• Coordinate with the print producer or project manager to develop schedules. Partner with print producer/project manager during the production phase of a project
• Manage the project schedules to ensure completion on time. Surface any unresolved timing or resource issues with the Partner agency
• Develop rapport and partnering relationships with key clients. Build the relationship by demonstrating a genuine sense of responsibility for the success of the business
• Manages project estimates to ensure projects stay on budget. Assist Partner agency with accruals or budget reporting as needed
• Involved in project-level strategy planning/development
• Develop a deeper understanding of the client’s business and the automotive environment by actively learning about business, products, and competitive environment.
• Based on knowledge of business and industry, bring forward and identify new initiatives and opportunities
• Writes presentations, POVs, test plans, and recommendations for projects
• Presents creative ideas to clients
• Understand fast past nature of business and positively respond to last-minute client requests
• Sufficient presence to be respected by clients and internally

Required Skills

• University degree (ideally in marketing/business studies)
• Ideally 1-2 years of experience in an agency environment in a client service role
• Proficient in Word, PowerPoint, and Excel
• Ability to work under pressure, meet deadlines across multiple projects, and display strong organizational skills
• Ability to transfer knowledge from project-to-project
• Well organized
• Shows initiative and desire to learn
• Handles assigned work requests in an efficient, timely manner
• Has strong client relationship experience
• Can successfully complete projects without assistance
• Understanding of KPIs and analytics
• Highly developed interpersonal and communication skills
• Use sound and logical judgment
• Displays strong problem-solving skills
• Strong client service orientation
• Demonstrated strong attention to detail

At EMB, Relationship is our middle name.

We employ the most innovative talent in the industry to drive digital transformation for our client's businesses and provides creative solutions to help brands grow meaningful relationships with people.

Job Title: IT Recruiter

Location: Mohali, Punjab

Job Type: Full-Time | On-Site

Key Responsibilities:

• 0.6 months of experience in IT recruitment .
• Understand job requirements and create effective sourcing strategies
• Screen resumes, conduct initial interviews, and coordinate with hiring managers
• Maintain and update candidate databases.
• Strong communication and interpersonal skills
• Manage full recruitment lifecycle from sourcing to onboarding
• Familiarity with job portals and LinkedIn sourcing.

Responsibilities

• To communicate with clients to determine the scope of website development projects, implement SEO strategies to increase traffic flow to websites, and maintain websites.
• To manage customer queries and cold calling for a B2B Website Process in the International Market .
• Will be responsible for new business development (Acquiring new business )and maintain relationships with new and existing clients.
• Would be dealing in Web/Mobile App and Digital Marketing Domain.
• Preparing progress updates and documenting website development processes.

Requirements

• Fluency in English is mandatory
• Basic knowledge in computer operation.
• Learning mindset.
• Prior exp in the International voice process would be an added advantage.

Shift Timing: 8pm-5am (US)

Freshers also can apply.

Interview Mode: Face to face

Contact - 90381^69266

Or drop your resume at - sanjukta.seal at the rate adretsoftware.com

About First Principles

Job Description:

We at First Principles are looking for a trustworthy and proactive WordPress Developer with minimum 3 years of Web Development experience.

Roles & Responsibilities:

1. Designing and implementing new features and functionality
2. Establishing and guiding the website’s architecture
3. Ensuring high-performance and availability, and managing all technical aspects of the CMS
4. Helping formulate an effective, responsive design and turning it into a working theme and plugin.
5. Requirement analysis and discussion with Stakeholders
6. Provide user experience based on UX design principles

Requirement & Skills :

1. Good understanding of front-end technologies, including HTML5, CSS3, JavaScript, jQuery
2. Experience building user interfaces for websites and/or web applications
3. Experience designing and developing responsive design websites
4. Comfortable working with debugging tools like Firebug, Chrome inspector, etc.
5. Ability to understand CSS changes and their ramifications to ensure consistent style across platforms and browsers
6. Ability to convert comprehensive layout and wireframes into working HTML pages
7. Knowledge of how to interact with RESTful APIs and formats (JSON, XML, GraphQL)
8. Proficient understanding of code versioning tools like Git
9. Strong understanding of PHP back-end development
10. 3+ years of experience as Wordpress developer
11. Experience in Digital Marketing Agencies/Studio

• Building of user-facing elements and Integration
• Writing reusable, testable, and efficient code
• Design and implementation of low-latency, high-availability, and real time applications
• Architecting applications and strategizing them to be scalable for traffic.
• Identifying and working on new innovations which can relate to any kind of technology

• 2-3 years of experience with JavaScript, JQuery, Node.js
• Understanding the nature of asynchronous programming and its quirks and workarounds
• Good understanding of front-end technologies, such as HTML5, CSS3, SASS
• Understanding fundamental design principles behind a scalable application
• Understanding differences between multiple delivery platforms, such as mobile vs. desktop, and optimizing output to match the specific platform
• Creating database schemas that represent and support business processes
• Implementing unit tests
• Proficient understanding of code versioning tools, such as Git