Duties and Responsibilities
- Writing clear and error-free content for a website that reflects the company’s voice
- Meeting with clients to understand their message, brand voice and target audience
- Proposing copy concepts in an engaging way for clients and carrying out projects once they are approved
- Interpreting creative direction and technical information and turning them into persuasive copy concepts
- Collaborating with PR and marketing departments to brainstorm and develop a variety of marketing materials
- Working with clients to edit and modify the copy to meet their content expectations
Skills and Qualifications
- Bachelor’s degree or equivalent experience in communication or marketing
- Experience producing copy for print and digital media channels
- Proven success in producing copy for advertising or marketing campaigns
- Exceptional skill in social media writing, including use of hashtags and relevant acronyms
- Proficiency with common office software
- Experience with SEO concepts and social media marketing
- Creativity, adaptability and the ability to work collaboratively with a team
- 2-3 years of experience in creative copywriting.
Location: Mumbai
Salary: 5-6 LPA
About Voizworks
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We are looking for a skilled Copy Writing & PR Intern to join our dynamic Marketing team. This role offers an exciting opportunity to gain hands-on experience in crafting compelling short-form content for captions, social media posts, and other promotional materials.
Key Responsibilities
- Write engaging, concise and creative copy for various digital platforms, including social media captions, blog posts, website content, and other short-form content to effectively communicate key messages and promote our services.
- Collaborating with the marketing team to develop content calendars and generate ideas for social media posts.
- Engaging with clients to collect testimonials, success stories, and feedback, and transforming them into compelling case studies that illustrate the impact of our services.
- Research and identify various marketing platforms such as Clutch, AmbitionBox, and other relevant industry-specific platforms. Utilize these platforms to create compelling content that showcases our company's strengths, services, and client testimonials to attract potential clients and enhance our online presence.
- Create compelling storytelling narratives to enhance brand awareness and drive user engagement.
- Conduct thorough market research and competitor analysis to identify new opportunities and stay ahead of the curve.
- Adapt writing style to match brand guidelines and target audience preferences.
- Review and edit content for clarity, consistency, and adherence to style guidelines.
- Collaborate with cross-functional teams, including marketing, design, and product development, to ensure content aligns with brand guidelines and marketing objectives.
Requirements:
- Currently pursuing or completed a degree in marketing, communications, IT, or a related field.
- Prior experience in IT marketing is preferred.
- Understanding of the nuances of short-form content, capable of creating impactful messages within limited timeframes.
- Excellent writing and communication skills with a keen eye for detail and grammar.
- Strong creativity and ability to generate innovative content ideas.
- Familiarity with social media platforms, including LinkedIn, Facebook, Twitter, and Instagram.
- Ability to multitask, prioritize tasks, and meet deadlines in a fast-paced environment.
Copywriter
Job Description:
We are seeking a talented and experienced Copywriter to join our vibrant and creative team at our Advertisement agency. As an experienced Copywriter, you will play a pivotal role in developing compelling and persuasive content for a wide range of marketing and advertising campaigns. You will collaborate closely with our clients, designers, and creative team members to deliver engaging copy that effectively communicates the client's message and resonates with the target audience.
Responsibilities:
• Develop creative and engaging copy for various advertising and marketing campaigns, including print, digital, social media, and other promotional materials.
• Collaborate with clients, account managers, and creative team members to understand project requirements, target audience, and marketing objectives.
• Conduct in-depth research to gather relevant information and insights on products, services, and target markets.
• Craft clear, concise, and persuasive copy that aligns with the brand voice and effectively communicates the desired message.
• Ensure that all copy is grammatically correct, adheres to brand guidelines, and complies with industry standards.
• Review and edit existing copy to improve clarity, readability, and effectiveness.
• Stay up-to-date with industry trends, emerging technologies, and best practices in copywriting and advertising.
• Collaborate with designers and art directors to develop creative concepts and ensure the integration of copy and design elements.
• Present and pitch creative concepts and copy to clients, incorporating feedback and revisions as necessary.
• Work on multiple projects simultaneously, meeting deadlines and managing time effectively.
Requirements:
• Proven experience as a Copywriter in an advertising agency or similar environment.
• Strong portfolio showcasing a range of successful marketing and advertising campaigns.
• Excellent command of the English language, including exceptional writing, editing, and proofreading skills.
• Proficiency in adapting writing style and tone to different target audiences and communication channels.
• In-depth understanding of advertising principles, marketing strategies, and brand positioning.
• Ability to conduct thorough research on various topics and industries.
• Familiarity with SEO principles and best practices to optimize copy for search engines.
• Proficiency in using industry-standard software and tools for copywriting and content creation.
• Strong interpersonal skills with the ability to collaborate effectively with clients and creative team members.
• Ability to work under pressure, meet tight deadlines, and manage multiple projects simultaneously.
Preferred Qualifications:
• Bachelor's degree in Advertising, Marketing, Journalism, English, or a related field.
• Experience in writing for diverse industries and sectors.
• Knowledge of social media platforms and their respective advertising formats.
• Familiarity with data-driven marketing and A/B testing methodologies.
Experience : 5-8 years from a SaaS Product/Service Space, or from a B2C space that was driven by content marketing
The Key responsibilities involve in overseeing content for Vakilsearch Services and to raise brand awareness.
- Responsibilities and Accountabilities:
- Build and manage a rich content cum social media & editorial calendar that attracts a qualified audience to increase the visibility & emerge as a thought leader (including blog posts, whitepapers, ebooks, reports, webinars, infographics, social media etc.)
- Work on content distribution cum refurbishing plan so as to ensure that every piece of content is reaching the right audience in the format best enjoyed by them.
- Responsible for researching, trend jacking, creating, editing, updating & managing all formats of content. Co create & newsletters, product update emailers, social media posts, blogs, infographics, PR related articles, video themes & campaigns to drive leads, subscribers & increase awareness.
- Editing and proofreading content with a zero-tolerance approach to grammatical errors, poor writing, and plagiarism. Conducting ongoing usability tests to gauge content effectiveness.
- Optimize our marketing automation and lead nurturing processes through email, SEO friendly content, and social channels (Quora, Facebook, Instagram, Twitter, LinkedIn& YouTube).
- Engage with influencers to convert them into brand advocates
- Work closely with internal & external stakeholders - Designers, Technical SEO, product team, sales team & agencies.
- Develop content strategy aligned with short-term and long-term marketing targets.
- Collaborate with marketing and design teams to plan and develop site content, style and layout.
- Create and publish engaging content.
- Edit, proofread and improve writers’ posts.
- Liaise with content writers to ensure brand consistency.
- Optimize content according to SEO.
- Use content management systems to analyze website traffic and user’s engagement metrics.
- Manage content distribution to online channels and social media platforms to increase web traffic.
- Ensure compliance with law (e.g. copyright and data protection)
- Stay up-to-date with developments and generate new ideas to draw audience’s attention.
- Graduated in BA / MA in Journalism and Communication or BSc degree in Journalism, Marketing or relevant field / Experience.
- Nature of Experience: Experiencing in generating content for various requirements starting from documentation to marketing content (content marketing). Review and edit content and scale it to A class standards.
- Length of Experience: 6 – 8 years .
- Skill Set & Personality Traits required:
- Proven work experience as a Content manager
- Hands on experience with MS Office and WordPress
- Excellent technical knowledge of HTML and web publishing
- Knowledge of SEO and web traffic metrics
- Familiarity with social media
- Excellent writing skills in English
- Attention to detail
- Good organizational and time-management skills
- BSc degree in Journalism, Marketing or relevant field
- Ability to plan and create content relevant to a specific audience with a strong focus on SEO.
- Recognizes the need for continuous improvement and works to orient people, processes, and systems in the new direction in tune with the maturity of the business and the team.
- Professionals like CA/ CS / Lawyers would be preferred
- Additional information:
- Preference given to candidates with a background of Accounting or Taxation.
- Candidates with experience in working with Cleartax, LegalRaasta, India Filings, MyOnlineCA are preferred.
We are looking to hire a content writer who can work on the following :
1) Writing creative and engaging narratives and stories for our games
2) Write technical content for our gamified e-learning modules
Responsibilities :
- Collaborate with the product and customer success teams to ideate and come up with content ideas for our games.
- Create and write engaging content that is also accessible by a wide audience
- Publish content using our content management systems
Requirements :
- Excellent command over written and verbal communication
- A good sense of humour
- Strong ownership and drive to work independently.
- Strong attention to detail
- Willingness to seek and act on feedback
- Basic understanding of using word, powerpoint and excel
- Multitasking abilities
- An interest in games/ gaming is a plus
The Ideal Candidate Will Have A Passion For All Things Marketing And Technology. You Will Be Well-Versed In The Concepts Surrounding Digital Marketing And How The Internet Can Become A Strong Asset To Securing Growing Revenue.
You Will Be Tech-Savvy And Intuitive With Great Ideas To Reinforce Our Marketing Campaign. Responsibilities Launch Optimized In Off-Page SEO And Microblogging. Be Actively Involved In SEO Efforts (Keyword, Image Optimization, Etc.) Prepare Online Newsletters And Promotional Emails And Organize Their Distribution Through Various Channels Collaborate With Designers To Improve User Experience Measure The Performance Of Digital Marketing Efforts Using A Variety Of Web Analytics Tools (Google Analytics, WebTrends, Etc.) Acquire Insight Into Online Marketing Trends And Keep Strategies Up-To-Date Maintain Partnerships With Media Agencies And Vendors Blog Writing, Updating, And Publishing Those In Various Engaging Sites. Requirements The Candidate Must Be Very Smart And Must Have Adaptability Skills Excellent Understanding Of Digital Marketing Concepts And Best Practices Skills And Experience In Creative Content Writing Analytical Mindset And Critical Thinking Excellent Communication And Interpersonal Skills
Content Writer's responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles before publication.
Ultimately, you’ll deliver quality writing pieces that appeal to our audiences, attract customers and boost brand awareness.
Responsibilities
- Research industry-related topics
- Write clear marketing copy to promote our products/services
- Proofread and edit blog posts before publication
- Submit work to the team for input and approval
- Conduct simple keyword research and use SEO guidelines to increase web traffic
- Promote content on social media
- Identify customers’ needs and gaps in our content and recommend new topics
- Ensure all-around consistency (style, fonts, images, and tone)
- Update website content as needed
Qualification : Bcom ( Finance),MBA(Finance & Marketing ) /any other graduate or Post graduate can also apply( They must have experience as Content writer in Technical field or Financial Field.)
- The Candidate should be belongs to Financial/Technical background.
- Excellent Verbal communication skill strong ability to communicate story ideas
- The candidate can do Research on finanace technology data trends & current market senerio
- The candidate should have creative contents
- Excellent Writing & Editing skills in English.
- Able to develop original and absolutely unique good quality content.
- Write content for articles, blogs, Websites, etc as per the requirement
- Proofread and edit blog posts before publication.
- Find and develop new ideas for the creation of high-quality content.
- Reviewing and editing articles.
- Conduct research and writing content on a regular basis.
- Convert ideas into enriching write-ups for websites, blogs, articles.
- Attention to detail.
- Promote content on social media
- Conduct simple keyword research and use SEO guidelines to increase web traffic
Skills required
- Proven work experience as a Content Writer, Copywriter or similar role
- Portfolio of published articles
- Experience doing research using multiple sources
- Familiarity with web publications
- Excellent writing and editing skills in English
- Ability to meet deadlines