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About company:
A technology based luxury home design company based out of Mumbai.
Role: Content Writer.
Roles & Responsibilities:
· Researching industry-related topics (combining online sources, interviews and studies)
· Writing clear marketing copy to promote our products/services
· Proofreading and edit blog posts before publication
· Conducting simple keyword research and use SEO guidelines to increase web traffic
· Ensuring all-around consistency (style, fonts, images and tone)
· Hands-on experience with Content Management Systems (e.g. WordPress)
· Proven work experience as a Content Writer, Copywriter or similar role
· Portfolio of published articles
Requirements:
Preferred industries: FMCG, BMW, Mercedes, and high-end hotels
Experience: 10+ years
You must have a very good command over written English and should know how to research on internet.
If you are enthusiastic about working with executives and possibly a great growth in terms of money, position, product and market understanding, then send your best article/story for us to look at and we will get back to you.
Job Description-
1. Effectively research, analyze and write technical contents for Information Security domains in a variety of formats like eLearning courses, instructor presentations, user guides, etc,
a. Research, gather, and analyze information on technical topics
b. Organize and structure information logically
c. Write content on the technical topics
5. Experience of writing on network/system and information security domains will be an added advantage
Job Summary
- Develop and manage digital marketing campaigns
- Oversee a social media strategy
- Manage and maintain the organisation’s website(s)
- Write and optimise content for the website and social networking accounts such as Facebook and Twitter
- Track and analyse website traffic flow and provide regular internal reports
- Attain key performance indicators such as reducing the website bounce rate, increasing dwell time or improving conversion
- Continually work on the Search Engine Optimization of the website(s)
- Write copy for email marketing campaigns
- Identify new trends in digital marketing, evaluate new technologies and ensure the brand is at the forefront of industry developments, particularly developments in mobile marketing
Responsibilities and Duties
- Assist in the formulation of strategies to build a lasting digital connection with consumers
- Plan and monitor the ongoing company presence on social media (Instagram, Twitter, Facebook etc.)
- Launch optimized online adverts through Google Adwords, Facebook etc. to increase company and brand awareness
- Be actively involved in SEO efforts (keyword, image optimization etc.)
Qualifications and Skills
BSc/BA in marketing or relevant field will be great!
- Understanding the company’s requirements in terms of content/ creative inputs and timelines.
- Understanding of customer insights and data that translates into creative communication
- Developing content from the marketing brief along with studio team, visualising and brainstorming, breaking it down to easy paths which go as an input to design team to design the required creative communication
- Providing copy as required for the respective creative
- Ensuring that the design team is adequately resourced
- Being the single point of contact for the content/ copy communication
- Understanding Briefs and coming up with Ideas on the brief
- Ensuring all design communication goes out from the studio should be thoroughly checked and proofread.
What you need to have:
- Excellent overall writing skills in a number of different styles/ tones
- Impeccable spelling and grammar, Good at writing skills
- A deep understanding of consumers and what motivates
- Great research, organizational, and learning skills
- Should be comfortable working with team members in a highly interactive environment.
- You will be a problem solver and must demonstrate a solid background in managing and understanding creative development
- Should be able to define its content as per the vision, goals & strategy of the company as well as be able to work as part of a growing team to derive innovative content
1. Writing articles for the blog
2. Developing, modifying, improving and checking the grammatical accuracy
3. Providing inputs for the content
4. Researching, gathering, organizing, writing and editing content, ensuring that the content written is engaging for the relevant audience
5. Ensuring high-quality standards of the content by proofreading each version
- Education - BS or BA. English, Computer Science or Engineering
- Experience - 8+ years of experience in Technical Writing; developing software and hardware documentation for global customers.
- Tools
- Authoring/Editing/Publishing - MadCap Flare/MadCap Central (preferred) or experience in any one of the topic-based/DITA-based authoring tools such as Oxygen XML, XMetal, Framemaker (structured).
- Source/version control - Git/Gerrit, GitHub, or Bitbucket.
- Feature/Defect Management - Jira, Rally, or any industry-standard, agile project/defect management software.
- Collaboration and Process Management - Confluence, Wiki
- Domain - Familiarity with compute, cloud, storage, network, security, or virtualization technologies.
- Communication and writing - Excellent written and verbal communication skills in English.
1. Developing high-quality content with unique SEO optimized article for the given topic
2. Writing, reviewing and publishing web content, proactively update and handle website landing pages and blogs.
3. Candidate must have ideas of government exams
3. Adding relevant images/screenshots to the article