Content Writer & Community Architect

Click "Apply Now" in https://gosuperedtech.com/career/content-marketer to apply

Role Overview

• We are looking for a Content Marketer with strong copywriting and content-marketing skills who can turn ideas, strategies, research, product features, and campaign goals into clear and effective content.
• You will work closely with a Senior Marketing Consultant and contribute across content marketing, social media, SEO, product marketing, growth, CRM, website communication, and sales enablement.
• You will be involved end to end — from understanding the audience and objective to researching, writing, refining, publishing, repurposing, and improving content based on performance.

This role is ideal if you:

• Enjoy writing across different formats and audiences
• Can turn complex information into simple, engaging content
• Want to understand the strategy and objective behind content
• Can work quickly without compromising research or quality
• Take ownership while knowing when to seek clarity

Responsible Use of AI

• Use AI tools for research support, brainstorming, outlining, variations, and editing — not as a replacement for final writing
• Review and rewrite AI-assisted content before publishing
• Verify factual claims using reliable or approved sources
• Never invent school information, rankings, fees, admissions details, statistics, or testimonials
• Protect confidential company, parent, and school information
• Ensure final content is original, accurate, useful, and aligned with the Superschools brand

Portfolio Requirements

• Share 5–10 relevant writing samples
• Samples may include blogs, social posts, carousel copy, scripts, website copy, landing pages, email campaigns, WhatsApp content, product copy, campaign copy, or sales collateral
• Google Drive, Notion, PDFs, published links, and portfolio websites are accepted
• We value clarity, originality, research quality, audience understanding, and writing ability over the number of samples

What You’ll Do

• Write blogs, guides, articles, comparison pages, locality pages, FAQs, and other long-form content
• Create social media captions, hooks, headlines, carousel copy, campaign messaging, stories, and CTAs
• Write scripts for Reels, Shorts, school tours, interviews, testimonials, explainers, and other video formats
• Develop website and landing-page copy for discovery, registration, enquiry, conversion, and other user journeys
• Create email, WhatsApp, CRM, newsletter, notification, and parent or school communication
• Write product messaging, feature descriptions, onboarding content, microcopy, banners, and form instructions
• Support product launches, growth experiments, campaigns, and sales enablement content
• Create and optimise content for SEO, AEO, GEO, search intent, FAQs, metadata, internal linking, and AI-powered search
• Repurpose approved blogs, videos, interviews, research, and product information across multiple channels
• Work with marketing, SEO, design, video, product, CRM, research, and school partnership teams
• Manage drafts, feedback, revisions, approvals, and deadlines while maintaining quality and consistency

What We’re Looking For

• 1–4 years of experience in content marketing, copywriting, content marketing, digital marketing, editorial, or a related role
• Strong written English with excellent grammar, structure, clarity, and attention to detail
• Ability to write both short-form and long-form content across different audiences and channels
• Good understanding of hooks, headlines, storytelling, CTAs, audience intent, and conversion-focused writing
• Strong research, editing, proofreading, and fact-checking skills
• Ability to understand a brief and translate business or marketing objectives into effective content
• Comfort working across multiple assignments, stakeholders, feedback cycles, and changing priorities
• Ability to take ownership of execution and progressively work more independently

Compensation

• Competitive + Bonus + ESOPs
• Based on experience, skillset, and contribution. Includes performance-based bonuses and equity participation.

We’re looking for a Content Marketing Associate eager to kickstart their career in digital storytelling. This role offers a fantastic opportunity to grow by collaborating with experienced marketers on campaigns and content that engage thousands of learners.

Company: EFY Group / Electronics For You

Salary: Rs. 35,000–50,000 per month

Experience: 1–2 years

Location: Okhla, Delhi

Mode: WFO & WFH

About the Role

We are looking for an Audience Engagement professional who can build and grow an engaged audience across our digital platforms and online communities.

The ideal candidate should have experience working with a technical, student-focused, developer, or content-driven brand and should be able to grow an audience from near zero.

Key Responsibilities

• Manage and grow audiences across YouTube, YouTube Shorts, LinkedIn, Instagram, and WhatsApp communities.
• Increase followers, engagement, audience retention, website traffic, and conversions.
• Convert event registrations into regular website visitors or active community members.
• Script, shoot, and edit short-form videos.
• Host webinars, online sessions, and community activities.
• Create engaging technical and student-focused content.
• Track audience growth and engagement using social media analytics tools.
• Develop strategies to improve audience participation and retention.

Requirements

• 1–2 years of relevant experience in audience engagement, community building, or social media management.
• Experience building an audience from near zero.
• Experience managing a community or audience of 10,000+, along with retention and engagement data.
• Strong technical English copywriting skills.
• Good anchoring and presentation skills for regular webinars.
• Hands-on experience scripting, shooting, and editing short-form videos.
• Good knowledge of social media management and analytical tools.

Preferred Background

Candidates from developer communities, technical platforms, student-focused brands, electronics/hardware companies, or B2B technology event marketing would be preferred.

Not a Fit

Profiles primarily focused on consumer-brand social media or agency-based social media management, where the main metrics are only followers or impressions, may not be suitable for this role.

Location: Remote | Immediate Joining

Duration: 2 months (with potential PPO)

Stipend: ₹10,000 – ₹15,000/month + LoR 

Important Note:

Email your resume, work samples, and a brief cover letter to us. Please include your relevant experience and why you believe you would be a good fit for the role.

About Crea8

"Will this product work for me?" sounds like a simple question. The skincare industry has spent decades making sure it isn’t. Most skincare content online is confusing, biased, or brand-driven. We think that's broken.

Crea8 (www.crea8.co.in) is a skincare personalisation engine that helps D2C brands guide every shopper to the right products. It combines skin profiling, ingredient-level formulation analysis, and explainable AI to deliver transparent, personalised recommendations that build trust, improve conversion, and increase customer lifetime value.

We're early stage, moving fast, and building something that matters in a space that desperately needs more honesty and simplicity.

Why this role exists

To every content writer reading this: AI is not taking your job. I know; I build AI for a living, and I absolutely hate AI slop. I can spot it in seconds.

What AI can't do is think originally, write with personality, or convince a reader to care about a startup they've never heard of. That's what this role is about.

This is a content strategy and copywriting role. Not social media management. Not graphic design. You'll write things worth reading, and get them in front of people who should read them and take action. If you believe good content should provoke thought, offer real insight, and make people care about a startup they've never heard of, you might enjoy working here.

What you'll actually do

Content Strategy & Ideation: Work with Crea8's content pillars, pull ideas from our internal knowledge base, and pitch new ones we haven't covered yet. You'll also write opinionated, insight-led content for Crea8 and adapt it across platforms, with a significant part of what you write directly supporting outbound and inbound sales.

Content & Experimentation: Own the content pipeline from idea to publication and help us keep a consistent publishing rhythm. We won't keep doing what we're doing forever. You'll help us test new formats and new platforms as we grow.

You're a good fit if

• You write well and you know it
• You can research a topic you know nothing about and produce something sharp within a day
• You understand SEO basics, and how search engines identify good (relevant) content
• You're okay with ambiguity. You'll work directly with me, not inside a structured corporate program
• You actually want to learn how early-stage startups build credibility through content

Important Note:

Email your resume, work samples, and a brief cover letter to us. Please include your relevant experience and why you believe you would be a good fit for the role.

About the Role

SwitchKart is on a mission to make technology more accessible and more sustainable — we're in the business of recommerce, giving old smartphones a second life, cutting down e-waste, and extending the lifecycle of every device we touch.

We are looking for someone who gets culture, has a sharp sense of humour, and can make everyday content feel genuinely entertaining.

You will be SwitchKart's brand face who grows into the voice of the brand over time. This is not a traditional marketing role. You are a creator first. You will build SwitchKart's presence across Instagram and YouTube Shorts, collaborate with influencers, and show up in cultural spaces where our audience spends their time. Along the way, you'll find fun, interesting ways to educate people — making them think differently about what happens to their old devices, and why it matters.

What You'll Do

• Be the Brand Voice: Develop and own SwitchKart's social media personality — witty, savvy, humorous, and relatable. You are the everyday person who just gets it.

•  Create Content: Ideate and produce short-form video content for Instagram Reels and YouTube Shorts. The content universe will evolve — you will help shape it.

• Drive the Core Message: Make 'selling your old phone to SwitchKart' feel like the obvious, smart move. Find fresh, entertaining angles to say this without ever sounding like an ad.

• Influencer Collaborations: Identify and work with tech YouTubers, unboxing creators, lifestyle creators, gaming influencers, and comedy-adjacent personalities. Build real creative partnerships, not transactional ones.

 • Cultural Sponsorships: Help activate SwitchKart's presence at standup comedy shows, gaming events, podcast sponsorships, and college campus activations. Show up where the audience already is.

  • Grow the Channel: Own the Instagram and YouTube Shorts channel — track performance, understand what works, and constantly iterate on content strategy.

  • Evolve the Brand: As the face of SwitchKart's identity, you will have real input into how the brand looks, sounds, and behaves online.

What We're Looking For

Must Have

 •  A genuine sense of humour — you can find the funny in the everyday

 •  Strong instinct for short-form video — you understand what makes people stop scrolling

 •  Comfortable being on camera and directing content

 •  2–4 years of experience in content creation, social media, digital marketing, or similar

 •  Deep familiarity with Instagram and YouTube — you live on these platforms

 •  Ability to ideate, shoot, and edit independently

 •  Strong written and spoken communication in English and/or Hindi

Good to Have

 •  An existing social media presence or portfolio of video content

 •  Experience working with or alongside influencers

 •  Understanding of brand collaborations and sponsored content

 •  Familiarity with the southern cities cultural landscape

 •  Basic knowledge of social media analytics and performance metrics

Why SwitchKart

 • You will build a brand from near-scratch — your creative fingerprint will define SwitchKart's identity.

 • High creative freedom — the content universe is yours to shape and evolve.

 • Work at the intersection of humour, culture, and a genuinely interesting business.

 • Real ownership, fast feedback, and a team that moves quickly.

About Mayson

Mayson is an Agentic coding platform. You describe what you want to build, and Mayson delivers a deployed, production-grade application — auth, payments, APIs, a real database, and infrastructure that handles real traffic from day one, with full codebase ownership. We are pre-seed funded and building for founders and solo builders who are past the prototype stage and need software that survives contact with actual users.

About the Role

This is not a "post three times a week on every platform" role. Mayson sells to tech-savvy individuals, an audience that ignores generic marketing and rewards people who clearly know what they are talking about. We are looking for someone who can write credibly for that audience, own our presence on X, support our founders’ build-in-public cadence, and turn social activity into signups rather than follower counts. You will work directly with the founders, with a high degree of autonomy and a short feedback loop. If you want a role where you own a channel end to end and can point to revenue impact, this is that role. Platform Priority We deliberately do not treat all platforms equally.

Effort should be allocated roughly as follows:

● X (Twitter) — primary (~60% of effort). Our audience lives here, and the platform rewards good individual posts regardless of follower count. This is where the majority of your time goes.

● LinkedIn — secondary (~30%). Credibility, hiring, investor and partner visibility. Founder personal accounts take priority over the company page.

● Instagram — opportunistic (~10%). Deprioritised by design. We will invest here only when we have visual material worth repurposing. Do not expect a Reels production schedule.

Key Responsibilities

1. Own X as Our Primary Channel

● Own the Mayson X account end to end: daily posting cadence, voice, replies, and growth.

● Turn product changelogs, engineering decisions, and customer stories into posts our audience stops scrolling for.

● Monitor conversations in the AI coding and vibe-coding space and join them quickly and credibly while they are still live.

● Build relationships with builders, creators, and founders in our space through genuine replies, not engagement bait.

2. Founder Amplification and Ghostwriting

● Support both founders’ build-in-public cadence: draft, edit, and schedule posts for their personal accounts.

● Sit in on product and engineering conversations, and mine them for raw material worth publishing.

● Turn a founder’s rough voice note, Slack message, or commit into a polished post that still sounds like them.

● Maintain a running backlog of founder content ideas so the cadence never depends on someone having a spare idea that morning.

3. Content Creation and Writing

● Write short-form social copy, threads, and LinkedIn posts in Mayson’s brand voice.

● Adapt a single piece of source material (a launch, a blog post, a customer win) into platform-native versions rather than cross-posting identical text.

● Work within our existing brand voice guidelines, including our list of banned hype words and our standard against AI-sounding filler copy.

● Produce simple supporting visuals in Canva or a similar tool where a post needs one.

4. Community Presence and Conversation Sourcing

● Maintain an active, helpful presence in the communities where our audience already gathers: Indie Hackers, relevant subreddits, Discord servers, and similar.

● Identify people publicly hitting the exact problems Mayson solves — prototypes breaking under real traffic, scaling walls, platform lock-in — and surface them to the founders for follow-up.

● Respect the culture of each community. Self-promotional posting in developer communities does more harm than no presence at all.

● Handle inbound comments, replies, and DMs across our accounts with a fast response time.

5. LinkedIn (Secondary Channel)

● Maintain the Mayson company page with a consistent, lower-frequency cadence.

● Prioritise ghostwriting for founder personal accounts, which consistently outperform company pages on this platform.

● Support hiring, fundraising, and partnership visibility through well-timed announcement content.

6. Content Planning and Execution

● Own and maintain the content calendar across channels, with priority weighting as defined above.

● Plan content around real company moments: product launches, feature releases, milestones, and customer stories.

● Keep a batch of evergreen content ready so that quiet product weeks do not become silent social weeks.

● Coordinate launch moments (Product Hunt, major releases) with the founders, including pre-launch and day-of content.

7. Analytics and Iteration

● Track performance against the KPIs below, with a focus on traffic and signups rather than reach alone.

● Report weekly on what worked, what did not, and what you are changing as a result.

● Run deliberate experiments on format, timing, and angle, and document what you learn.

● Maintain basic attribution so we can tell which channels and posts actually drive signups. Candidate Requirements Must-Have

● Excellent written English with a natural, internet-native voice. Correctness is not enough — you need to write the way our audience actually reads. This is non-negotiable.

● Demonstrable familiarity with developer and AI tooling. You should know what vibe coding means, recognise names like Lovable, Cursor, Bolt, Replit, Supabase, and Vercel, and be able to read a changelog and understand why a change matters.

● A personal track record on X or LinkedIn, or a portfolio of posts you wrote for someone else. We will read them.

● Confident and natural on camera. A meaningful part of this role is appearing in product demo videos, so you need to be comfortable presenting to a lens, speaking clearly and with energy, and carrying a video on your own. Shortlisted candidates will be asked to share or record a short piece to camera.

● Ability to write in someone else’s voice convincingly (ghostwriting).

● Understanding of how X, LinkedIn, and Instagram differ structurally, not just in audience.

● Genuine comfort in developer communities and an understanding of their norms around self-promotion.

● Proactive ownership. You will not receive a daily brief. You are expected to find the opportunities.

● Willingness to use AI tools for leverage while taking full responsibility for the final output. We do not publish unedited AI copy.

Preferred

● Experience marketing a B2B SaaS, developer tool, or technical product.

● Experience at an early-stage startup, where the role had no established playbook.

● Working knowledge of Canva or a similar design tool.

● Familiarity with scheduling and analytics tools (Buffer, Typefully, Hypefury, or similar).

● Basic video editing ability (CapCut, Descript, Premiere, or similar) and a track record of on-camera content, whether for a brand or your own account.

● Some technical background — a CS degree, bootcamp, or self-taught projects — is a strong advantage but not a requirement.

Not Required

● Reels or short-form video production. We have deliberately deprioritised Instagram.

● Advanced graphic design. Simple, clean visuals are sufficient.

● Paid media or ad buying experience. This role is organic-first.

Key Performance Indicators

Primary (what this role is actually measured on):

● Click-throughs from social channels to mayson.dev.

● Signups and trial starts attributed to social and community activity.

● Qualified conversations sourced from communities and DMs, and passed to the founders.

● Growth in reach and engagement on founder personal accounts. Secondary (healthy indicators, not targets in themselves):

● Engagement rate and reach on the Mayson X account.

● Consistency of publishing cadence against the content calendar.

● Share of voice in AI coding and vibe-coding conversations.

● Quality and originality of content ideas brought to the team.

Deliberately not a standalone target: raw follower count.

Followers are a by-product of doing the above well, and optimizing for them directly tends to produce content that does not convert.

What We Are Looking For

● Proactive. Finds content opportunities without being asked, and ships without waiting for approval on every post.

● Credible. Can hold a conversation with a developer without sounding like a marketing department.

● Fast. Can turn a live trend or a shipped feature into a post the same day.

● Commercially minded. Understands that the job is signups, not applause.

● Ownership-oriented. Treats our social presence as their product.

Hiring Process

● Introductory call (30 minutes).

● Paid trial task: write three X posts based on a real Mayson changelog, one LinkedIn post for a founder account, identify five communities where our audience gathers with a short rationale for each, and record a 60-second piece to camera demoing or explaining one Mayson feature. Compensated, and expected to take roughly three hours.

● Conversation with both founders covering the trial task and how you would approach the first 90 days.

Why This Role

You will own a channel end to end at a funded, early-stage company, working directly with the founders and with visible impact on revenue rather than on a dashboard nobody reads. If you've done good social work in a structure that didn't let you make decisions, this is the opposite.

We are looking for a creative, detail-oriented Content Writer & Storyteller with a flair for narrative writing. In this role, you will turn real wedding moments, couple journeys, and celebrations into engaging, emotionally resonant, and beautifully structured wedding stories for our website, blog, and digital platforms.

If you have a strong command of English, an eye for emotion, and the ability to craft compelling narratives that captivate readers, we would love to have you on our team.

Key Responsibilities

• Write engaging, emotive, and high-quality wedding stories, blog articles, and photo-essay narratives.
• Coordinate with the photography and creative teams to understand each couple's unique journey and translate visual moments into written stories.
• Craft compelling captions, teasers, and website copy that reflect the brand's aesthetic and voice.
• Ensure all written content is polished, original, and adheres to consistent brand guidelines.
• Basic understanding of on-page SEO best practices (keywords, meta descriptions, engaging headings) to maximize search visibility.

Requirements & Qualifications

• Experience: 1–2 years of professional writing experience (creative writing, storytelling, blogging, or lifestyle/event journalism).
• Language Proficiency: Excellent command of written and spoken English (impeccable grammar, vocabulary, and narrative flow).
• Skills: Strong narrative development, creative thinking, proofreading, and editing skills.
• Work Mode: Full-time, On-site at our Hyderabad office.
• Portfolio: A portfolio or links to published writing samples (storytelling/creative samples preferred).

How to Apply

Please submit your resume along with a portfolio or 2–3 creative writing samples showcasing your storytelling style.

Experience: 2–4 years

Location: Pune | WFO

Market: US / International clients

Industry: IT Services / Software / SaaS / Product Engineering

Key must-have requirements

• Excellent English Communication Fluent written and spoken English
• Comfortable directly communicating with US clients
• Able to participate in client calls and explain marketing/content ideas clearly
• Strong email and professional communication skills
• Content Writing – Strong Hands-on experience writing blogs, website content and landing pages
• B2B/technology content experience preferred
• Strong research and storytelling ability
• Can understand technical concepts and convert them into easy-to-understand business content
• Experience creating thought-leadership content
• SEO Keyword research
• On-page SEO
• Content/blog optimization
• Landing-page optimization
• Search performance analysis
• Identifying content gaps and opportunities
• Understanding of organic traffic growth
• Digital & Social Media LinkedIn — especially important for B2B IT marketing
• Facebook, Instagram and X
• Social media content creation
• Content calendar planning
• Campaign execution
• Email Marketing Email campaign creation and execution
• Newsletter management
• Brevo or similar platforms
• Basic understanding of email metrics and optimization
• Analytics Google Analytics
• Website traffic analysis
• Content performance
• Ability to interpret data and recommend improvements

1. Sales/Marketing Collateral
2. Candidate should be comfortable creating or coordinating:

• One-pagers
• Brochures
• White papers
• Sales decks
• Flyers
• Conference/event content
• Case studies

1. IT/Technology Understanding
2. Prior experience in IT Services, IT Consulting, SaaS, Software Development or Product Engineering should be strongly preferred.
3. They should have at least a basic understanding of:

• Web & Mobile Development
• Product Engineering
• UI/UX
• QA/Testing
• Cloud & DevOps
• AI & Automation

1. AI Tools
2. Practical experience with tools such as:

• ChatGPT
• Claude
• Gemini
• Gamma
• Genspark

1. Important: Candidate should know how to research, fact-check, edit and humanize AI-generated content rather than simply copy-pasting AI output.
2. Basic Design

• Basic Figma knowledge
• Understanding of visual communication
• Ability to create basic visual concepts/references
• Comfortable working with graphic/UI designers

Job description:

About Evaraa

Evaraa is a D2C brand specializing in handcrafted spiritual décor — god idols, car dashboard idols, silver collectibles, and home décor pieces that blend tradition with modern living. We're building a content-first brand voice across Instagram, Facebook, YouTube, and Pinterest.

Role Overview

We're looking for a Social Media Content Writer who can translate our products' craftsmanship and spiritual value into scroll-stopping captions, scripts, and copy that drive engagement and conversions across platforms.

Key Responsibilities

Write daily/weekly social media captions, hooks, and scripts for Instagram Reels, YouTube Shorts, Facebook posts, and Pinterest pins

Draft ad copy variations (primary text, headlines, descriptions) to support performance marketing campaigns

Write product descriptions and collection copy for the Shopify store in a brand-consistent tone

Develop content calendars aligned with festivals, product launches, and sales (Diwali, Navratri, Raksha Bandhan, Republic Day, etc. — high-relevance occasions for our category) Collaborate with the design/video team to brief reels, carousels, and UGC-style content Write blog articles for SEO (spiritual décor, home temple ideas, gifting guides)

Repurpose long-form content into short-form social hooks

Track which captions/hooks correlate with higher engagement and iterate based on performance feedback from the marketing team

Stay on top of trending audio, formats, and meme templates relevant to the lifestyle/spiritual/decor space.

Requirements

1–3 years of experience writing for social media, preferably for a D2C or e-commerce brand Strong grasp of Instagram/Facebook content formats and what drives engagement vs. reach vs. conversions

Excellent written English (Hindi/Hinglish copywriting skills are a strong plus given our audience)

Comfortable writing both brand storytelling content and direct-response ad copy Basic understanding of SEO principles for blog/product copy

A portfolio of past captions, ad copy, or content calendars

Work Location: In person

Location: Remote

Experience: 1–3 Years

Job Type: Full-Time

We are looking for a Content Strategist & Social Media Coordinator to plan content strategies, manage social media calendars, and ensure timely publishing across platforms.

Key Responsibilities

• Develop monthly content strategies and social media calendars.
• Plan content pillars, campaigns, trends, and promotional content.
• Coordinate with content writers, graphic designers, and video editors.
• Schedule and publish posts, reels, stories, and Google Business Profile content.
• Ensure content is accurate, on-brand, and published on time.
• Monitor social media trends and content performance.
• Manage multiple brands and deadlines efficiently.

Requirements

• 1–3 years of experience in content strategy or social media management.
• Strong understanding of social media platforms and content planning.
• Good communication and organizational skills.
• Ability to manage multiple brands and projects.
• Experience with social media scheduling tools is a plus.
• Experience with F&B or agency clients is preferred.

About Monsoonfish

Monsoonfish is a premier design and brand strategy consultancy specializing in UX/UI design, product strategy, and corporate branding. We build impactful digital products and brand experiences for both internal initiatives and a diverse roster of forward-thinking clients. We value high integrity, extreme ownership, and a deep-seated passion for quality over rigid corporate structures.

Role Overview

We are seeking a highly driven, strategic, and deeply creative Senior Content Writer & Marketing Manager. This is a hybrid, multi-faceted role divided into three core pillars:

1. Brand Custodian & Marketing Lead for Monsoonfish: Driving the strategic growth, brand equity, and lead generation engines for Monsoonfish itself.
2. Client-Facing Content & Strategy Consultant: Spearheading copy, UX writing, and marketing content for our clients’ websites, branding projects, and digital products.
3. AI Transition & Infrastructure: Helping Monsoonfish evolve into an AI-enabled marketing organization by establishing scalable workflows, documentation systems, content repositories, and brand frameworks that improve efficiency, consistency, and quality.

This is a self-driven, high-ownership role where micromanagement does not exist. Working hand-in-hand with our internal Design Leader, you will lead from the front, safeguarding the Monsoonfish brand archetype while executing multi-channel marketing campaigns.

Location: In-Office (Pune, MH), with performance-based, flexible WFH exceptions.

Employment Type: Full-time

Experience Level: Mid-to-Senior level (5+ years preferred in marketing, copy/content writing, or agency environments)

Key Responsibilities

Pillar 1: Monsoonfish Brand Strategy & Marketing (Internal)

Brand Custodianship:

Act as the ultimate gatekeeper for the Monsoonfish brand. Ensure every internal and external touchpoint—from social media to HR appointment letters, exit documents, proposals, case studies, and pitch decks—aligns perfectly with our brand archetype, tone of voice, and visual standards.

Lead Generation & Growth:

Design and execute short-term marketing initiatives to generate high-quality inbound B2B leads and prospective clients.

Social Media & Content Management:

• Develop and execute comprehensive content calendars and thematic content buckets.
• Script, write, and conceptualize diverse content formats: text posts, long-form articles, carousels, and video/film scripts.
• Manage and distribute content across LinkedIn, X (Twitter), Medium, Dribbble, and the corporate website/blog.
• Collaborate directly with internal graphic designers and video editors to bring visual narratives to life.

Agency Management & SEO/AIO:

Partner with the internal Marketing Design Leader to co-manage external agency partners (such as our SEO/AIO agency). Act as the content anchor, ensuring everything the agency requires—headlines, meta tags, landing pages, and web collaterals—is perfectly written, aligned with our brand, and delivered efficiently.

"Cognilense" Publication Expansion:

Cognilense is Monsoonfish's knowledge and thought-leadership initiative focused on design psychology, UX principles, cognitive biases, and decision-making frameworks.

Take ownership of our proprietary publication house (Cognilense—covering UX laws, cognitive biases, mental models, etc.).

• Manage and scale distribution across Amazon and retail formats.
• Strategize, innovate, and market Cognilense Workshops to establish Monsoonfish as a thought leader in the design ecosystem.

Employer Branding:

Naturally attract elite design and engineering talent/interns through outstanding cultural and brand marketing.

Pillar 2: Client Content & Strategy (External)

Cross-Functional Collaboration:

Partner with our internal product strategists, brand designers, and UX/UI teams to deliver comprehensive design and marketing solutions to clients.

End-to-End Copywriting:

Take full ownership of the text-based deliverables for client projects, spanning website copywriting, UX copy, brand taglines, product messaging, and go-to-market collaterals.

Adaptability:

Swiftly adapt your writing style and tone to match various client industries, personas, and unique brand voices.

Pillar 3: AI Transition & Infrastructure

AI-Led Workflow Documentation:

Lead the marketing department's transition into an AI-augmented workflow.

Repository Management:

Build, organize, and maintain digital frameworks, rules, content repositories, tone-of-voice guidelines, and brand archetype style guides that will feed into and support future internal AI-based tools.

Key Performance Indicators (KPIs)

Your success in this role will be directly measured by:

1. Inbound Lead Velocity: Growth in prospective business queries and B2B leads generated via marketing channels.
2. Brand Equity & Visibility: Measurable increase in organic reach, engagement, and authority across key platforms (LinkedIn, Medium, etc.).
3. Delivery Quality & Integrity: Consistently delivering thoughtful, high-quality, strategically sound content for both internal brand initiatives and client projects on schedule.
4. Project Pipeline for Cognilense: Expansion of retail reach and successful corporate/educational sign-ups for Cognilense workshops.
5. Vendor Efficiency: Successful collaboration with external agencies alongside the Design Leader to meet SEO and growth targets.

What We Look For (Requirements)

Technical & Creative Skills

• Proven experience as a Content Writer, Copywriter, or Marketing Manager (agency or design studio experience is a massive plus).
• Exceptional command of the English language, with the ability to pivot seamlessly between business-focused B2B positioning and human-centric UX copy.
• Familiarity with modern SEO practices and a keen interest in AI Engine Optimization (AIO).
• Collaborative Vendor Management: Prior experience working with or managing external marketing/SEO agencies to deliver business results.
• Hands-on experience creating social media content calendars and managing cross-functional creative workflows (working with designers/video editors).
• Comfortable with leveraging AI tools ethically to scale and optimize internal processes.

Behavioral Traits & Culture Fit

• Extreme Ownership: You do not wait to be told what to do. You spot gaps, build strategies, and execute them independently.
• High Integrity: Honesty, direct communication, and commitment to top-tier delivery are non-negotiable.
• Collaborative Leadership: You are a team player who can share ownership with a Design Leader, put your hand up to help others, and comfortably ask for help when a project requires collective brainpower.
• Flexibility: While we don’t watch the clock, you are willing to occasionally jump on late evening calls or extend hours when critical client deliveries demand it.

Culture & Perks

• Output-Driven Freedom: We do not track hours or micromanage your day. If you deliver world-class work with total integrity, you enjoy immense autonomy.
• Hybrid Flexibility: This is primarily an in-office position to foster deep design collaboration, but hybrid/WFH exceptions are readily granted based on performance, trust, and rapport.
• Direct Impact: Your strategic footprint will be visible daily on both our corporate brand trajectory and the products we build for clients globally.