Content Writer

You don't just consume content. You reverse-engineer it.

You watch a reel, clock why it hooked you in the first two seconds, and you're already thinking about how to make something better. You've probably built a page, run a channel, or grown an account — maybe just for fun, maybe for a college club — and you know what it feels like when something lands.

You're not looking for a job where you write captions and hand them to someone else to execute. You want to own the whole thing. Script it, shoot it, edit it, post it, watch the numbers, and do it again — better.

If that's how your brain works, keep reading.

What this role actually is

This is an end-to-end creator role. Not a content planner. Not a copywriter. Not a social media manager in the traditional sense.

You'll work directly with LearnTube's founders — Gargi and Shronit — to build both their personal brands and LearnTube's voice across Instagram, LinkedIn, and YouTube. Some days you'll be behind the camera directing a shoot. Other days you'll be in front of it. Most days you'll be doing both, and editing the footage the same evening.

The work is visible. Literally. Your content will be in front of millions of learners across 64 countries.

Real work you'd own

LearnTube has a product that genuinely changes how people learn. That story isn't being told well enough yet. You'll fix that. The founders have strong points of view on edtech, AI, and the future of learning.

Your job is to turn those into content that people actually watch, share, and remember. Trends move fast. You'll be the person who spots a format on Wednesday and has a version live by Friday. Short-form is the priority — Reels, Shorts, LinkedIn videos — but you'll also help shape longer YouTube content and the overall visual identity of the brand.

The honest part

This role has no guardrails.

There's no content calendar handed to you on Monday morning. No creative director reviewing your scripts. You'll be expected to bring ideas, execute them, and figure out what's working — with the founders as your collaborators, not your approvers.

That's the upside too. If something you make goes viral, everyone will know it was yours. If you build a content playbook that outlasts your tenure here, that's a body of work you carry forever.

The learning curve is steep. The creative freedom is real. Both are true at the same time.

You're the person if

• You've made content before — for a brand, a club, a personal page, anything — and you can show us what happened
• You're comfortable on camera, or hungry enough to get there fast
• You can go from idea to posted without needing five rounds of feedback
• You understand what makes something stop the scroll — and you can execute it, not just describe it
• You're fluent in at least two of three: Instagram, LinkedIn, YouTube
• CapCut, Premiere Rush, or whatever tool gets the job done doesn't intimidate you

This isn't the right fit if

• You prefer to stay strictly behind the camera
• You need heavy direction to start creating
• You're not already spending a meaningful amount of time on content platforms

The team: Google's Top 20 Startups to Watch. Google AI First Accelerator '24. Backed by funds of Naval Ravikant, Reid Hoffman, and founders from Udemy, Flipkart, Jupiter, PayU, and Inflection AI. 11–50 people building infrastructure for how the world learns.

Location: Mumbai. In-office.

Location: Gurgaon, India.

Job Type: Full-time

Experience: 1-4 years

We’re looking for an Account Manager - Influencer Marketing with an ability to identify and build relations with prominent influencers and thought leaders to convert our company vision into a simple, intuitive, and awesome branding platform.

We are looking for an enthusiastic person who is

● Empathetic and eager to address the needs of brands

● Comfortable working with the ambiguity inherent in startups and small teams, and are;

● Able to display ownership and communicate with members from diverse teams with ease

Sounds like your kind of company? Great! Here’s what this role entails:

● Maintaining relations with the clients.

● Connecting and communicating with influencers.

● Maintaining relations with influencers.

● Executing the influencer marketing campaign.

● Working on the day-to-day operations.

● Reporting to the manager of daily operations.

● Negotiation with Influencers

● Analysis and measurement of the campaign and drafting post-campaign report

● Identify and build relationships with prominent influencers and thought leaders.

● Attend relevant events for networking and business purposes.

● Develop content ideas and write and curate content.

● Research relevant industry experts, competitors, target audience and users.

● Brainstorm new, creative approaches to influencer campaigns.

● Keep abreast of emerging trends, technologies and influencers.

● Liaising with the marketing team to create and coordinate marketing strategies that work across different channels.

What you’ll need to succeed

● Bachelor's degree in Marketing

● Proven track record in outreach campaign strategies

● In depth knowledge of social media marketing industry

● Impeccable verbal and written communication skills

● Well organized with great time management skills

● Outstanding project management skills

● Excellent interpersonal and relationship building skills

● Networking aptitude

About:

Pangolin is a brand consultancy and creative agency. We help companies create positive change in the world by raising awareness through branding and inspiring through storytelling. We’re growing our team of creatives and strategists. Join us if you’re craving work that makes a real difference in the world, and a work culture that allows you to have a balanced life. 

Role:

B2B Social Media Expert

Description:

Are you intimately familiar with the LinkedIn algorithm? Do you specialize in growing brand following on Twitter? Are you proficient in defining and executing social media strategies for Quora, Reddit, Instagram, and Facebook?  We’re looking for an expert with a solid understanding of how each social media channel works and how to optimize content so that it is engaging. As the B2B Digital Marketing Specialist, you will also be responsible for organizing and producing content that follows our clients’ brand guidelines.

Competencies:

• Consistent and self-driven to learn about social media platforms and trends. 
• Strong creative storytelling skills with a focus on visual and content aesthetics.

Skills:

• Working knowledge of SMM tools like Hootsuite, Moz, Loomly, etc.
• Working knowledge of design applications like Adobe Suite, Canva, etc., and other video editing tools.
• Adept at digital tools like Facebook Insights, Twitter Analytics, Google Analytics/Google Ad Manager.
• Adept at communicating in a professional, but unique social media “voice” for each client; directly aligned with the clients’ thought leadership and content platform.

Experience:

• Demonstrable B2B social networking experience and social analytics tools.
• Experience in managing multiple digital marketing campaigns with the ability to analyze and make recommendations on performance.
• Strong understanding of social media KPIs, keyword optimization tools, and social media algorithms.

Location and Type: 

Remote, Full-time

Evaluation:

Portfolios will be checked for expertise in the B2B domain. Please share only case studies of growth where the strategy and execution were owned end-to-end by you. Shortlisting will be followed by a video interview.

Selected candidates day-to-day responsibilities include:

1. Create and manage content based on current trends
2. Engage with audiences on our various social media platforms
3. Strategize authentic and impactful digital content and ensuring their role out within specified deadlines.

Required Experience and Qualifications
Social Media Marketing, Adobe Photoshop and Digital Marketing.

• Social media expertise (Instagram/Snapchat/Twitter)
• Good communication skills
• Ambition backed with a desire to succeed
• Elementary knowledge of photoshop, illustrator, etc.