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Responsibilities
• Ownership of social media channels including the execution of activations from concept to post-implementation analysis.
• Work with brand team, external agencies, aggregators, product team, platforms, and other partners to identify and activate creative and efficient ways to plan, execute, and measure social media marketing that connects with customers and enhance engagement.
• Lead the development and implementation of a wide range of content types: video, animation, still imagery, audio, blog/editorial, and other content that best utilizes relevant social media and digital platforms. • Measure and analyse performance and make real-time and long-term optimizations recommendations; create a framework for KPIs, goals, and attribution for success. • Find new and exciting ways to engage customers via social media channels to drive awareness, conversation, and affinity for the brand and its content. • Analyse and report social channel and campaign performance to quantify the effectiveness of campaigns and drive scalable learnings. • Tracking effectiveness of various campaigns and course corrections as required. • Design content for our partnership with various aggregators, platforms, and websites. Requirements • 3-5 years of experience in social media marketing for e-commerce or other consumer-facing business.
• Strong data-driven orientation and analytical mindset
• Hands-on experience with Adobe Illustrator, Photoshop, CorelDraw, etc. • Excellent verbal and written communication skills.
• Ability to create content – from reels to snaps, google pages, LinkedIn page, etc. • Someone who is passionate about wellness and lifestyle brands with a strong aesthetic sense. • Soft skills include super promptness, proactive in responses online, and confidence. • Effective copywriting skills
- To analyze content marketing metrics and come up with suggestions/solutions make changes as needed that result in the overall growth of the team and content performance
- Regularly audit the content published on various platforms to maintain the content quality standards as per expectations
- To prepare and own content calendar for the content marketing team
- To create content marketing campaigns to drive leads and subscribers; Use SEO best practices to generate traffic to our site to search industry-related topics (combining online sources, interviews, and studies)
- To regularly produce various content types, including email, social media posts, newsletters, videos, blogs, and white papers
- To write clear marketing copy to promote our products/services
- To prepare well-structured drafts using Content Management Systems
- To proofread and edit blog posts before publication
- To coordinate with marketing and design teams to illustrate articles
- To conduct extensive keyword research and use SEO guidelines to scale web traffic
- To ensure all-around consistency (style, fonts, images, and tone)
- To actively manage and promote the company’s blog, and pitch articles to relevant third-party platforms
- To review & edit content produced by other members of the team and collaborate with other departments to create innovative content ideas
We are on the lookout for an effective UX writer to create microcopy that is intuitive to users, in keeping with the product’s brand voice, including people of different abilities, ages, gender identities, and backgrounds.
Create copy for apps, websites, and other digital products. Suggest words for menus, definitions, buttons, labels, chatbots, error messages, or instructions to guide first-time users through a product. Knowing grammar, spelling, and an in-depth understanding of tone and shades of meaning is essential. You will closely work with product design teams and collaborate with front-end and back-end developers. This role also has elements of a UX Producer. As a producer, you would support design teams, business stakeholders and clients. Stay up-to-date with what teams are working on. Designers have to justify their work with clients. As producers, bring guidance during those crossroads, shedding light on the creative process and educating the clients in a way that’s digestible for them. You need to be someone who’s flexible, agile, responsive and honestly, calm! You will be juggling multiple projects. The office environment is young and dynamic. It's a work-hard, play-hard culture. We work in a hybrid model, three days from the office, and 2 days from home. If this sounds like you, apply to us.
• Create and update #ARM’s website content as required
• Ensure all-around consistency in the content (style, fonts, images and tone)
• Identify needs and gaps in our content and recommend new topics for the website
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Write clear marketing copy to promote our products/services
• Write suitable blogs and articles for our community
• Coordinate with marketing and design teams to Create infographics, visuals
• Research industry-related topics (combining online sources, interviews and studies)
• Prepare well-structured drafts using Content Management Systems
• Understand the Management’s vision and present ideas accordingly
Job Skills
• Familiarity with web publications
• Excellent writing and editing skills in English
• Ability to work in a team
• Hard working and motivated
• Ability to meet deadlines
• Ability to proofread and edit content
• BSc in Marketing, English, Journalism or related fiel
Qualification : Bcom ( Finance),MBA(Finance & Marketing ) /any other graduate or Post graduate can also apply( They must have experience as Content writer in Technical field or Financial Field.)
- The Candidate should be belongs to Financial/Technical background.
- Excellent Verbal communication skill strong ability to communicate story ideas
- The candidate can do Research on finanace technology data trends & current market senerio
- The candidate should have creative contents
- Excellent Writing & Editing skills in English.