Content Writer

We are looking for an experienced Content Writer with a strong understanding of the B2B or SaaS/Healthcare industry and writing content accordingly. As a content writer at Nirmitee, he/she will play a key role in creating compelling write-ups focused on that are best suited for our target audience and industry.

Roles and Responsibilities:

• Conduct deep research and write high-quality content in the form of website content, blogs, articles, case studies, newsletters, PR, etc.
• Implement the SEO best practices in writing to increase traffic and engagement through on-page SEO.
• Collaborate with the rest of the marketing, designers, and technical teams to ensure that you align with the company's voice.
• Write content according to the latest updates and industry standards, and align with the brand voice and tone.
• Regularly analyze the market and make necessary updates and changes to the website content to keep the site polished and updated.
• Identify the target audience and analyze customer needs to address content gaps and create content to fill these gaps.

We are looking for a highly creative and experienced Copywriter to join our dynamic marketing team.

Key Responsibilities-

• Write and edit website content, including landing pages, blog posts, product descriptions and social media posts.
• Conduct keyword research and apply SEO best practices to optimize content for search engines.
• Collaborate with marketing team to develop content strategies and brainstorm new ideas.
• Research industry trends and competitors to ensure content is current and marketable.
• Proofread and edit content for grammar, spelling and clarity.
• Ensure all content meets brand guidelines and is consistent in style and tone.
• Track and analyze website metrics to evaluate content performance.

Requirements-

• Minimum 5 years of experience in Copywriting.
• Excellent communication in English.
• Must be comfortable with location ( Sabhapur)
• Graduation is must.
• Salary - Up to 35k

Key Responsibilities

SEO Strategy and Execution

• Develop and implement comprehensive SEO strategies, including on-page optimization, technical SEO, and link-building to improve organic search rankings and drive traffic.

Keyword Research

• Conduct thorough keyword research to identify opportunities for content and ranking improvements.

Performance Tracking and Reporting

• Monitor SEO performance using tools such as Google Analytics, Search Console, and SEMrush. Provide regular reports and actionable insights to improve website rankings.

Digital Marketing Campaigns

• Plan and execute digital marketing campaigns across various channels (e.g., social media, PPC, email marketing) to enhance brand visibility and engagement.

Client Collaboration

• Work closely with clients to understand their goals and create tailored digital marketing strategies that deliver measurable results.

Competitor Analysis

• Perform ongoing competitor analysis to stay ahead of industry trends and refine strategies.

Continuous Optimization

• Optimize website content, landing pages, and digital campaigns for maximum conversion and ROI.

Stay Current with Trends

• Keep up-to-date with the latest SEO, content marketing, and digital advertising trends to ensure Pexaworks remains at the forefront of digital innovation.

Video Editing

• Edit and produce high-quality videos for digital marketing campaigns, enhancing engagement and brand visibility.

Requirements

Experience

• Professional experience in SEO and digital marketing, with a proven track record of success in improving search rankings and driving traffic.

SEO Expertise

• Deep understanding of SEO principles, keyword research, link building, and technical SEO.

Marketing Skills

• Experience managing and executing digital marketing campaigns across multiple platforms (social media, email, PPC, etc.).

Analytics Skills

• Proficient in using SEO tools like Google Analytics, Search Console, Ahrefs, SEMrush, and Moz.

Problem-Solving

• Strong analytical skills with the ability to derive actionable insights from data.

Communication

• Excellent verbal and written communication skills. Ability to explain marketing strategies and performance metrics to non-technical stakeholders.

Team Player

• Ability to work collaboratively in a team environment while also being self-motivated and capable of working independently.

Portfolio

• A strong portfolio showcasing successful SEO, digital marketing campaigns, and video editing work is a plus.

Benefits

• Flexible working hours and remote work options.
• Opportunity for professional growth and career advancement.
• Collaborative and supportive work environment.
• Access to the latest tools and technologies.
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Location: Hyderabad, Telangana

Job Type: Full-time onsite

Experience: Minimum 2 years

Salary Range: INR 2,00,000 - 4,00,000 per annum

Job Description: We are seeking a creative and experienced Social Media Content Creator to join our growing team. As a Social Media Content Creator at Dot eVentures Pvt. Ltd., you will play a key role in developing and implementing our social media strategy. You will be responsible for creating engaging and informative content that resonates with our target audience and promotes our educational products and services.

Key Responsibilities:

Develop and implement a comprehensive social media strategy to increase brand awareness and engagement. Create high-quality, visually appealing content for various social media platforms, including but not limited to Instagram, Facebook, Twitter, and LinkedIn. Stay up-to-date with industry trends and incorporate best practices into content creation. Monitor social media channels for trends, feedback, and opportunities to engage with the audience. Analyze social media metrics to measure the success of campaigns and make data-driven recommendations for improvement.

Qualifications:

Minimum 2 years of experience in social media content creation, preferably in the education or edutech industry. Proven track record of creating engaging and shareable content across various social media platforms. Strong written and verbal communication skills. Proficiency in graphic design tools and video editing software is a plus. Familiarity with social media analytics and the ability to interpret data to inform content strategy.

Salary and Benefits:

Competitive salary in the range of INR 2,00,000 - 4,00,000 per annum, commensurate with experience. Opportunities for professional development and growth within a rapidly expanding startup. Collaborative and inclusive work environment.

We're seeking a full-time, in-house employee to write Search Engine Optimized Website Content and social media. The ideal candidate must be able to write according to the language of different industries our company handles. Knowledge of writing articles, blog posts, press releases, website content pertaining to digital media.

Demand Generation and Marketing Executive - Job Description

Position Summary: 

The Demand Generation and Marketing Executive will be responsible for developing and executing comprehensive, integrated B2B demand generation campaigns including email marketing, direct mail, webinar, and lead nurture tactics that deliver a consistent pipeline of high-quality qualified sales leads. The ideal candidate will have experience leading B2B demand generation campaigns and proven results in successfully planning, executing, building programs and reports in HubSpot, WordPress, google ads, LinkedIn sales navigator and analyzing results. 

This position is based out of our Pune office, and there may be ample opportunity to travel within India as and when required.

About Us:  Aikon is a small B2B SaaS company that is looking to accelerate its growth and increase usage of its iEngage.ai platform. Our platform enables Small and Large enterprises to build enterprise intelligence from conversations and interactions that already flow through its various communication channels. We use cutting edge Artificial Intelligence, Machine Learning and other Machine intelligence tools to augment human capabilities within the enterprise.

Key Responsibilities:

1. Lead Management:
1. Manage, nurture and convert inbound leads into qualified sales opportunities.
2. Identify strong potential prospects using initiative and creativity, to generate outbound lead opportunities
3. Assess and analyze a prospects current process and requirements;
4. Provide engaging and articulate information about Aikon Labs’  value proposition to potential customers.
5. Maintain well organized, up-to-date and accurate sales information and activity reports in Hubspot CRM system.
2. Sales Management:
1. Learn to manage complex enterprise sales throughout the sales cycle;
2. Efficient management of the sales pipeline using our  processes;
3. Confidently participate in the preparation of proposals and the presentation of professional product demonstrations, via webinars or face to face meetings;
4. Represent Aikon at corporate events or sales meetings independently or with colleagues;
5. Meet personal targets and work towards Aikon Labs’ growth objectives, sales goals, and profitability;
3. Communication:
1. Demonstrate the ability to interact professionally with potential customers via phone, email, telephone conferencing, webinars and face to face, to discover their business needs and develop a positive business relationship;
2. Provide accurate and timely information as required to project managers, the delivery team and senior management;
3. Proficient in the use of social media tools like LinkedIn, Twitter, SEO optimization, Google Analytics, Wordpress (basic), etc
4. Product Knowledge:
1. Develop a strong knowledge of Aikon Labs’ products and services in order to facilitate the sales process;
2. Understand and articulate how the benefits of Aikon’s products and services can meet customer’s needs in various business verticals;

Required Experience

1. 2 - 5 years’ proven experience in prospecting and lead generation some experience in sales management;
2. Experience of B-to-B sales, preferably in enterprise software solutions or in the cloud space or IT sector and has the ability to develop a good understanding of customer and market dynamics and requirements;
3. Proficient in managing the sales pipeline using CRM systems, preferably Salesforce CRM;
4. Experience of working collaboratively in a combined sales & marketing team.
5. Can evidence a track record of increasing sales revenue by hitting or exceeding personal targets.

Required Skills:

1. Has highly developed all-round interpersonal skills.
2. Excellent communication, presentation, networking and negotiation skills.
3. Customer service oriented with a positive, well-motivated attitude.
4. Conscientious, hard-working and driven to improve sales and activity performance beyond targets.
5. Competent IT skills with a working knowledge of Microsoft Office, GSuite programs and social networking tools. Experience of Hubspot, Canva, InVideo would be an added advantage, but not essential.
6. Work closely within a small sales & marketing team and develop cooperative working relationships with all company colleagues;
7. Good organisational and time management skills with the flexibility to reprioritise as necessary.
8. Must be highly proficient in all aspects of English language, especially speaking, listening and writing skills.
9. Must be passionate about the AI solutions for enterprises and B2B SaaS industry.

Competitive salary offered (dependent on skills and experience); and opportunity to earn generous rates of target based incentives;