Content Writer

Role: Sr. Copy Writer

Exp: 3+ Years

Salary: up to 50K

Key responsibility areas of a Sr. Copywriter:

1. Develop content ideas and strategies for assigned brands

2. Ensure the smooth execution of content strategies

3. Create high-quality and engaging copies for digital platforms

4. Ensure the content aligns with the brand voice and messaging strategy

5. Develop and implement effective copywriting strategies to meet client objectives and campaign goals

6. Coordinate internally and externally for project completion

7. Conduct research and gather information for existing and new projects

8. Develop content guidelines for all assigned brands

9. Set processes for smooth workflow and adherence to existing structures

10.Responsibly and effectively handle client questions for allocated brands

• Conduct in-depth research on industry trends and key news relevant to our sector (FMCG). 

• Monitor global and local news platforms, industry reports, and market developments and document them meaningfully to disseminate to the stakeholders. 

• Collaborate with the marketing team to craft clear, engaging, and insightful posts for social media, reflecting the company’s expertise.

• Ensure content is accurate, timely, and aligned with the company’s voice and brand values.

• Liaise with stakeholders to understand key areas of focus for the business and prioritize content topics accordingly.

Roles and Responsibilities

§ Writing, editing and publishing engaging content for various social networks, including Instagram, Linkedin, Twitter and Facebook etc.

§ Tracking and reporting on social media responses by analyzing traffic to the site

§ Update our social media pages with compelling company news, events, celebrations or solutions and services

§ Respond to questions and comments on our social media pages in a timely and accurate manner

§ Maintaining a visible online on social media presence and adhering to the marketing goals

§ Increasing the company's awareness and readership by using relevant advertising techniques

§ Optimize social media content (language, message, tone) on the basis of the behaviour of our target audience

§ Familiarity with paid advertisement and aware about different websites, and tools for creating graphics, images and video content

§ To create a range of engaging digital content such as Marketing and      

 Promotional videos and Reels to be used across a variety of online

 platforms and social media channels.

§ To help us maximise our online profile and develop our ever-growing social media presence through the creation of video driven strategies and digital media content.

§ Pays attention to trends on Instagram Reels creating and analyzing what works for our business.

§ Coordinate with the creative department to create advertising/engagement posts (e.g. for Company Events, Job posts, etc.)

§ Contribute to the creation of various content materials including: Blogs, Articles, Website Pages, Email templates, Social Media posts etc

§ Develop a deep understanding of MHFAI’s business, brand voice, and target audiences.

§ Develop posts and articles on a wide range of topics that resonate with our target audience and drive traffic to our website

§ Proofread and edit content to ensure high-quality standards, including grammar, spelling, and punctuation

§ Continuously discover and implement new editing technologies and      industry best practices to maximize efficiency

§ Requirements and skills

§ 3+ years of solid experience in digital content marketing or related fields

§ Excellent written and oral Communication skills

§ The ability to create original web content with images or videos

§ Proven work experience as a Social Media content writer or a similar role

§ Hands-on experience using various social media platforms to advertise

§ Proven record of excellent writing demonstrated in a professional portfolio

§ Ability to work independently with little or no daily supervision

§ Working knowledge of SEO, analytics tools, and keyword research

§ Strong research skills and the ability to synthesize complex information into clear and concise content

§ Creative thinking and the ability to generate innovative ideas

About Office Advisor:

Office Advisor is revolutionizing India's commercial real estate sector through innovative technology. We connect businesses with their perfect workspace effortlessly. Join us as we redefine workspace solutions.

Responsibilities:

• Develop and execute content marketing strategy aligned with company objectives.
• Create engaging content for various channels: website, blog, social media, email, etc.
• Collaborate with teams to maintain consistent messaging and brand voice.
• Develop and Run Email Marketing Campaigns
• Monitor content performance and optimize for SEO.

Qualifications:

• Bachelor's degree in Marketing, Communications, or related field.
• Proven content marketing experience, preferably in real estate or tech.
• Strong writing, editing, and proofreading skills.
• Knowledge of content management systems and digital marketing tools.
• Ability to multitask, meet deadlines, and work in a fast-paced environment.

Join us at Office Advisor and shape the future of workspace solutions with your content marketing expertise. Apply now!

Responsibilities: 

• Write user-focused content that explains how to use different product features. 
• Develop engaging technical content for developer wikis, user guides, integration guides, and how-tos. 

• Fine-tune and prepare content to appeal to non-technical end-users, programmers, system administrators, designers, and analysts. 
• Develop and oversee illustrative material, flowcharts, examples, and tutorials that show how to use software features on the company platform. 
• Actively participate in developing scalable documentation strategy, policy, and guidelines. 
• Analyze documents to enhance the accuracy, completeness, and relevance of content and maintain continuity of style. 

Requirements 

• Experience as a technical writer, editor, or content strategist, with a focus on software and workflow applications. 
• Adept in creating bovr-to guides, user guides, and wikis with extraordinary presentation skills. Transform complex concepts into clear, concise, and meaningful topics - simplicity is the key. 
• Work closely with cross-functional teams to identify and close documentation gaps. 
• Experience with Atlassian tools or Click Up. 
• Strong technology fundamentals: We expect you to go from the highest level of abstraction to

• As a Content Writer, the candidate will work on devising strategies for content creation to create one of the largest doubts solving platform
• Identify areas to improve, define metrics to measure and monitor content creation activities and build end-to-end reporting solutions which help leaders
• keep a close on content creation, along with using project management tools, essential documentation, and necessary reporting
• The candidate will also work closely with internal business teams to extract or mine information from our existing content systems to create new mappings to further improve content consumption on the platform
• The candidate will also work on designing creative teaching methodologies and strategic interventions to personalize the experience of learning while focusing on efficient outcomes
• The candidate will work on creating Guidelines and set processes for zero- error content creation, and setting QA/review processes
• Planning and managing creative content production pipeline using project management tools, essential documentation and necessary reporting

Duties and Responsibilities:

Contribute to and influence the direction of social media strategy

- Design and execute marketing campaigns

- Analyze and report on the search performance

- Provide an SEO perspective on content creation and social media

- Improve the SEO of all company sites

- Analysis of competitor campaigns

- Regular KPI reporting

- Work closely with the SEO, online marketing and affiliate marketing teams to help coordinate all integrated online output.

Should be able to work on Designing tools like Canva, Adobe Photoshop, Lightroom, and other digital marketing designing tool.