Content Writer

Hey there! We’re Altor — a future-forward startup reimagining smart mobility and road safety.We're on a mission to transform the mobility experience. Our in-house developed tech for bikers that’s all about making every ride smarter. But what’s a great product without killer content? That’s where YOU come in.

We’re looking for a creative mind who can shoot, edit, and tell awesome stories for our social media pages. If you live for telling stories  that stops the scroll and sparks a vibe — we want you!

What You'll Be Doing:

• Shoot & Edit: From raw, authentic footage to quirky product clips — make it pop!
• Idea Machine: Brainstorm fresh, shareable content ideas that subtly (but smartly) blend our products into engaging narratives.
• Content Strategy: Build original, organic content for Altor's Instagram page that our audience loves and engages with.

You’re Our Kind of Person If:

• You see the story in everything and know how to turn it into shareable content.
• You can shoot and edit slick videos (DSLR or phone, no drama).
• You know Instagram trends and can weave our products into content that feels organic, not salesy.
• You are passionate about tech, biking, or just making jaw-dropping content.

Plus point if you have experience managing and growing your own content page.

We are searching for a driven, detail-oriented content creator to produce high-quality outputs for our business. The content creator will identify new ways to reach consumers. 

Content Creator Responsibilities:

• Writing, reviewing, editing, and updating content for company websites, blogs, marketing materials, and similar platforms.

• Learn more about current trends, developments, and perceptions about the subject matter, and then contextualizing your findings.

• Assisting the creative team.

• Using social media to engage consumers, respond to questions or complaints, and to promote company initiatives.

• Collaborating with internal departments to establish campaign. 

• Monitoring social media and company website metrics.

• Suggesting new ways to promote company offerings and to reach consumers.

• Experience creating strong, engaging content.

• Excellent research, organizational, and time management skills.

• Strong listening and communication skills.

• The capacity to work independently and collaboratively.

Location- Gurgaon

Mode of Work- Office

Interview Mode- Online

Experience- 2 to 4 years

Content Writer 

As a Content Creator, you’ll be working with teams across the company to create valuable content to educate our customers and wow our prospects. Your primary role will be to enrich our websites and mobile app with engaging blog posts, guides, and actionable marketing copy. 

Your responsibilities include

• conduct thorough research on industry-related topics 

• generate ideas for new content composition Write engaging content and ensure that it adheres to SEO standards

• proofread the articles before publication 

You should possess excellent writing skills and have an eye for detail. You should develop content that attracts the target audience.

Roles and responsibilities

• Create content pieces that appeal to our audiences, attract customers and boost our brand awareness.
• Produce content marketing campaigns to drive leads and subscribers
• Utilize SEO best practices to generate traffic to our website
• Develop different content types, including email, social media posts, blogs, and white papers on a regular basis.
• Oversee our website, promote our blog and pitch articles to third-party platforms effectively.
• Work together with different departments to create innovative content ideas.
• Prepare well-organized drafts utilizing Content Management Systems (e.g. WordPress, Weebly, Joomla, etc).
• Assure all-around consistency for textual styles, pictures, fonts and tones in the content.
• Research industry-related topics by combining web sources, interviews and studies.

Requirements

• Bachelor’s degree in English, Journalism, Marketing or related field {Master's degree, a plus}
• At least 1 year of work experience as a Content Writer
• Experience with Content Management Systems (e.g. WordPress, Weebly, Joomla, etc) and marketing tools, MS Office or Google Suite
• Excellent understanding of digital marketing strategies including SEO, email marketing and web analytics.
• Outstanding writing and editing skills in English for a B2B as well as B2C audience.
• Ability to handle tight deadlines.
• Excellent interpersonal skills.
• Strong communication skills.
• Ability to work independently.
• Willingness to multitask and take new initiatives
  
  About US
  
  Sunstone Education
  Sunstone is revolutionizing Indian higher education ecosystem. Founded in 2019, company’s vision is to bring accountability in the Indian higher education ecosystem and provide world class education to every individual and create industry ready professionals, aligned with dynamically changing industry needs.
  
  
  Sunstone Education offers both online and offline courses (operating in an asset-light model). Sunstone is disrupting India's higher education space by offering Pay after Placement where fee is charged only after a student gets placed in a well-paying job. Sunstone conducts both long term MBA/PGDM in partnership with various universities across India and short-term online programs in various discipline including Analytics, Digital Marketing, Logistics and Supply Chain, Banking & Financial services, Sales management among others.Sunstone takes complete accountability of a student’s career and delivers industry integrated education leveraging modern technology with a focus on developing job-ready professionals. It has established a 100% placement record to date and has 500+ recruiters hiring from Sunstone.
  
  To know more about us: http://www.sunstone.edu.in/" target="_blank">www.sunstone.edu.in
  
  

• Degree in English.
• Portfolio published articles.
• Experience doing research using multiple sources.
• Familarity with web applications.
• Excellent english written and able to communicate and collaborate effectively.
• Knowledge of Digital Marketing Tactics, including SEO, EMAIL MARKETING.
• MS Office suite experience

Job Summary
Profile : Content Writer

Exp: 2-6 yrs

Job Responsibilities
Develop highly effective original and SEO targeted contents.

Write blog and articles for our products and services.
Write scripts for video contents.
Write convincing answers on "Quora" related to our products and services.

Write copies for social media marketing.

Write "how to" articles / blog postings.
Write press releases related to our products and services.
Promote the company's products through social media channels using unique writing skills.
Collaborate with technical team to develop content plans.
Brain storming, writing and producing high quality content on a regular basis.

Job Skills

Impeccable communication skills, especially in writing. Ability to write clear, concise and correct English with a persuasive spin.
Must possess a good understanding of technology related products and services.

Should have the basic understanding of Keyword relevancy and keyword density and should also be familiar with Keyword placement and other SEO best practices.Quora answers and articles according to the requirements.
Should possess flexible writing style to address multiple target audiences.

Notice Period - 15 days - 1 Month

Location - Pune

We are looking for a Content Strategist/Writer who has experience in creating content for branding and digital marketing, and an ability to stay up to date with the latest trends. He/she will be responsible for creating, and improving content across our business verticals. 

The role will include generating content for branding projects, websites, improving social media interaction by ideating on creative concepts and campaigns, driving engagement, creating content calendars etc. 

The Content Manager/Writer will work closely with the rest of the team to achieve overall marketing goals. 

Responsibilities:

Creating original & creative content that drives traffic to a website and social media platforms:

• Create social media strategy aligned with short-term and long-term marketing targets
• Write research-based content that is original and engaging
• Edit/proofread and quality check content
• Develop creative concepts for digital media, including social media creatives (This includes copy for creatives, infographics, and captions for social media)
• Develop authentic social media campaigns 
• Tie-in editorial calendars with trending digital initiatives and campaigns 

• Promote the business's brand identity via trendy, authentic and creative content 
• Create content for other marketing collateral as and when needed 
• Write content for web pages, ebooks, and video scripts as and when required
• Assist with creating content for business pitches as and when required
• Create original, witty, on-trend concepts for social media creatives and campaigns
• Work with the design team to ensure creatives are based on the brief and lead to online engagement