Content Strategist - e-Commerce Start-up

About the Role

We are looking for a detail-oriented and motivated Finance Executive with a strong background in finance operations. The ideal candidate should have hands-on experience with financial systems and tools, along with the ability to handle day-to-day financial activities efficiently.

Key Responsibilities

• Manage day-to-day financial operations, including accounting, billing, and expense management.
• Maintain accurate financial records and ensure timely data entry in SAP/Oracle.
• Assist in monthly, quarterly, and annual financial closing processes.
• Prepare MIS reports, financial statements, and reconciliations as required.
• Support audits and ensure compliance with internal financial policies.
• Coordinate with internal departments for finance-related queries and documentation.
• Track vendor payments, invoices, and ensure timely processing.

Required Skills & Qualifications

• Minimum 3 years of experience in Finance/Accounts.
• Strong hands-on experience with SAP and Oracle (mandatory).
• Good understanding of accounting principles, bookkeeping, and financial reporting.
• Proficiency in MS Excel and financial analysis tools.
• Excellent attention to detail, organizational skills, and time management.
• Strong communication skills and ability to work cross-functionally.

ROLES AND RESPONSIBILITIES 

● Understand the business and the potential to promote the business and brand.

● Analyzing market and sales information

● Identification of prospective clients.

● Preparing a go-to marketing strategy on digital, social media and print media

● Set up a Brand identification strategy and execution plan

● Research competitive products by identifying and evaluating product characteristics,

market share, pricing, and maintaining research databases.

● Tracks product line sales and costs by analyzing data and reviewing the competitors

reach

● Supports sales staff by pre-sales tasks, providing sales data, market trends, forecasts,

account analysis, new product information; relaying customer service requests

● Follow up with Clients through the CEO's contacts

● Website maintenance and press releases

● Marketing collateral – creation and maintenance and presentations

● E – campaign coordination

● Setting up tracking systems for marketing campaigns and online activities

● Reporting to management on marketing and sales activities

Must Haves:

● A marketing professional with a BBM/MBA in marketing

Must Haves:

● A marketing professional with a BBM/MBA in marketing.

● 4+ years of relevant experience.

● Academics from the city, where communication skills both written and spoken are

excellent.

● A dynamic professional who is very articulate, driven, and creative.

● Someone who understands the fundamentals of marketing (the 4P’s) as a foundation.

● The incumbent needs to be an expert in digital marketing that includes

a. Designing and conceptualizing visual aids – LinkedIn banners, videos, etc

b. Written skills to create thought leadership posts, blogs, etc

c. Content management to work around the products on digital mediums

d. An expert in LinkedIn and other digital tools

e. Google and derivatives

f. Website and traffic generation

g. Market research and campaigns

h. Ability to work independently as well as in a team environment

Job Description — Senior Marketing Executive

Location: Hyderabad (Remote)

Job Summary:

TechGrit India is seeking a highly skilled and experienced Senior Marketing Executive with 7+ years of experience to join our team. This is an immediate requirement. The role will be to work closely with cross-functional teams to deliver high-quality solutions while ensuring that best practices are followed.

Key Responsibilities:

Branding & Promotion:

Develop and execute marketing strategies that enhance brand visibility in the IT services domain.

Design internal and external branding campaigns that align with the company's vision and values while also targeting both B2B and B2C segments to support business objectives.

Ensure consistent brand messaging across all touchpoints (website, social media (Linkedln,

YouTube), events, etc.).

Marketing & Communication:

Collaborate with content creators, designers, and agencies to produce engaging marketing materials, including blog posts, case studies, whitepapers, and promotional videos, ensuring effective execution of campaigns.

Lead initiatives to showcase the company's expertise through blogs, webinars, whitepapers, and thought leadership articles.

Events & Webinars:

Organize and manage virtual and in-person events, such as Linkedln live webinars, Zoom meetings, client meets, and industry expos.

Develop themes, identify speakers, and manage end-to-end promotion of events to ensure high engagement.

Digital Marketing:

Plan and execute performance-driven digital campaigns across platforms (Linkedln, Zoom, Email Marketing Platform, Google, etc.).

Track metrics like CTR, Conversions, and ROI to optimize marketing efforts.

Collaborate with the sales team to drive demand generation and nurture leads via email marketing and CRM tools.

Must be able to boost the performance of the posts on Linkedln and other social media channels.

Must have knowledge of SEO Market Research & Strategy:

Analyse market trends, competitor strategies, and customer preferences to refine marketing plans.

Identify new channels to promote IT services and expand the company's reach in target geographies.

Team Collaboration:

Work closely with cross-functional teams (Sales, HR, Design, Technical Team Stake Holders etc.) to align marketing goals with organizational objectives.

Support HR in employer branding and engagement initiatives to attract top talent.

Required Skills:

Digital Marketing Expertise: Proficiency in a wide range of digital marketing tools and techniques, including campaign management, audience engagement, and performance optimization.

Analytical Skills: Strong ability to analyze complex data sets, derive actionable insights, and drive data-informed decision-making to maximize marketing impact.

Communication Skills:

Exceptional verbal and written communication skills in English, enabling clear and effective stakeholder engagement and collaboration.

Leadership Qualities: Proven experience in leading teams and managing cross-functional projects, fostering collaboration, and driving results in a dynamic environment

.

Creativity: Demonstrated ability to conceptualize and execute innovative marketing strategies that resonate with target audiences and drive brand engagement.

AI Tools Familiarity and Passion: Proficiency in leveraging Al-powered tools such as ChatGPT, Jasper, and analytics platforms to enhance marketing efficiency, personalize campaigns, and optimize performance. A genuine passion for staying ahead in the rapidly evolving AI landscape is essential.

Tools Proficiency: Expertise in tools like Google Analytics, HubSpot, Linkedln Campaign Manager, and other marketing platforms for tracking, evaluating, and refining strategies.

Digital Marketing Skills: Hands-on experience in Video Production and Marketing, Social Media Management, Content Marketing, Pay-Per-Click (PPC) Advertising, Search Engine Optimization (SEO), Data Analytics, and Technical SEO problem-solving.

Qualifications:

Bachelor's degree in Marketing, Business Administration, or a related field; an MBA is preferred.

7+ years of relevant experience in marketing within the software services industry.

About TechGrit:

At TechGrit, we understand that businesses need more than just technology —they need a trusted partner to help them succeed in a fast-paced, competitive world. That's why we're dedicated to delivering custom software solutions that drive growth, efficiency, and innovation.

We specialize in serving ConstructionTech, HealthTech, FinTech, and HighTech industries, where our high-performingAgile teams work alongside our clients to design and develop solutions tailored to their unique challenges. From product engineering and systems integration to ongoing support and maintenance, our champion developers ensure every project achieves measurable success through seamless, cutting-edge technology.

Our Mission

To deliver high-quality, cost-effective software solutions that empower companies and entrepreneurs to achieve their goals and stay ahead of the competition.

Our Vision

To be the most trusted technology partner, accelerating business growth through innovation, reliability, and excellence, delivered by a world-class team.

Our Core Values

Customer Obsession: We prioritize our clients' success above all else.

Excellence: We pursue the highest standards in everything we do.

Innovation: We embrace creativity to deliver forward-thinking solutions.

Teamwork: We believe collaboration drives success.

Integrity: We uphold honesty and transparency in every interaction.

Empathy: We listen and understand to create meaningful impact.

At TechGrit, we don't just create software; we build relationships, solve problems, and transform ideas into reality. Join us in shaping the future of technology and empowering businesses to achieve their full potential.

TechGrit: Technology Partner in innovation, excellence, and growth.

You are required to have skills in the following areas:

• Minimum 3+ Years of experience working as a Salesforce developer.
• Proven experience in developing Salesforce applications and interfaces:
• Salesforce and/or full-stack development
• Sales, Service Cloud and Force.com
• Salesforce Lightning experience is a must
• Proven and strong development experience in APEX, Visualforce, REST, SOAP/WSDL, SQL, and system interfaces
• Proven skills in deploying and configuring Apps from App Exchange
• Experience in web front-end technologies & Frameworks
• Conceptual understanding of Master Data Management (SAP), SAP Process Integrator / Informatica /
• Hands-on experience in querying salesforce.com database using SOQL & SOSL queries using Force.com Explorer
• Certifications in Salesforce Admin, Salesforce Platform Developer, and Salesforce Platform Developer II
• Experience in marketing cloud (pardot, exact-target/journey builder..) and its integration
• Design, develop, test, and document innovative sales and marketing solutions
• Expert in advanced APEX, Visual force, HTML5, REST, and full-stack development
• Excellent understanding of complex interfaces in the corporate system landscape
• Autonomous review and clarification of business requirements prior to implementation, creation and
• documentation of technical design/entity-relationship including alignment with stakeholders
• Autonomous coordination of test activities with business and IT stakeholders
• Autonomous coordination and execution of deployment in line with change and release management
• process and in alignment with Veeva technical stakeholders (e.g.project and support teams)
• Good acumen of business functions with a developer mindset
• Provide technical leadership, training, and mentoring of newly build solutions to the business
• Good communication & problem-solving skills.
• Quick Learner with and ability to jump into an existing code base and understand the code quickly and make enhancements as business demands change.
• Experience working with Onsite Team.

What You Will Do:

• Your primary focus will be to implement responsive & high-quality UI and reusable code for CoinSwitch platform, with a particular focus on performance.
• You will help translate requirements and mockups into fully functioning features using frontend technologies.
• You will ensure the technical feasibility of UI/UX designs while maintaining high quality standards.
• You will collaborate timely with designers, product managers and own the front-end layer.
• You will constantly look for optimizing applications to handle high scale.
• You will keep yourself updated with the latest web technologies coming up in the market and suggest ways to implement it in our system.

What You Should Have:

• You should have 5+ years of extensive experience in Javascript.
• You should have 3+ years of experience in ReactNative based Android and IOS apps.
• You have experience writing clean, modular, object- oriented and optimized scripts.
• You are aware of Javascript design patterns and can architect a fairly complex UI.
• You have experience building a product using a mainstream library or framework (ReactNative ecosystem preferred).
• You keep pace with the ever-changing specs of cutting edge front-end technologies.

Good to Have:

• Prior experience working with fin-tech companies

We are looking for an outstanding ML Architect (Deployments) with expertise in deploying Machine Learning solutions/models into production and scaling them to serve millions of customers. A candidate with an adaptable and productive working style which fits in a fast-moving environment.

Skills:

- 5+ years deploying Machine Learning pipelines in large enterprise production systems.

- Experience developing end to end ML solutions from business hypothesis to deployment / understanding the entirety of the ML development life cycle.
- Expert in modern software development practices; solid experience using source control management (CI/CD).
- Proficient in designing relevant architecture / microservices to fulfil application integration, model monitoring, training / re-training, model management, model deployment, model experimentation/development, alert mechanisms.
- Experience with public cloud platforms (Azure, AWS, GCP).
- Serverless services like lambda, azure functions, and/or cloud functions.
- Orchestration services like data factory, data pipeline, and/or data flow.
- Data science workbench/managed services like azure machine learning, sagemaker, and/or AI platform.
- Data warehouse services like snowflake, redshift, bigquery, azure sql dw, AWS Redshift.
- Distributed computing services like Pyspark, EMR, Databricks.
- Data storage services like cloud storage, S3, blob, S3 Glacier.
- Data visualization tools like Power BI, Tableau, Quicksight, and/or Qlik.
- Proven experience serving up predictive algorithms and analytics through batch and real-time APIs.
- Solid working experience with software engineers, data scientists, product owners, business analysts, project managers, and business stakeholders to design the holistic solution.
- Strong technical acumen around automated testing.
- Extensive background in statistical analysis and modeling (distributions, hypothesis testing, probability theory, etc.)
- Strong hands-on experience with statistical packages and ML libraries (e.g., Python scikit learn, Spark MLlib, etc.)
- Experience in effective data exploration and visualization (e.g., Excel, Power BI, Tableau, Qlik, etc.)
- Experience in developing and debugging in one or more of the languages Java, Python.
- Ability to work in cross functional teams.
- Apply Machine Learning techniques in production including, but not limited to, neuralnets, regression, decision trees, random forests, ensembles, SVM, Bayesian models, K-Means, etc.

Roles and Responsibilities:

Deploying ML models into production, and scaling them to serve millions of customers.

Technical solutioning skills with deep understanding of technical API integrations, AI / Data Science, BigData and public cloud architectures / deployments in a SaaS environment.

Strong stakeholder relationship management skills - able to influence and manage the expectations of senior executives.
Strong networking skills with the ability to build and maintain strong relationships with both business, operations and technology teams internally and externally.

Provide software design and programming support to projects.

 Qualifications & Experience:

Engineering and post graduate candidates, preferably in Computer Science, from premier institutions with proven work experience as a Machine Learning Architect (Deployments) or a similar role for 5-7 years.

• Looking for engineers with one of the below requirements:
• 3+ years of embedded development experience in a Linux environment

Do you thrive on working with cutting edge technology, with innovators in the early stages of ideas, products, or platforms? Do you have the passion to be a core member of a fast-growing start-up? Are you an expert or aspiring to become one who can work on the Full Stack of an application? Do you have a genuine interest in all software technologies? If the answer is yes, do reach out to us - Crediwatch is the place for you!

You will be exposed to work on every level of the stack in a highly agile, fast growing, start-up FinTech environment, while ensuring Breakthrough Simplicity in innovation and Diving Deep to arrive at a solution-based approach to problem solving and idea creation.

The environment at Crediwatch is vibrant and innovative! You will learn and regularly interact with peers who are the best at what they do and will motivate you to be the best version of yourself, technically and professionally.

The Role Expectation

• You will play a key role in the development of the core product, working directly with the Business team on realizing their needs and translating it into the product.
• You will be involved in the overall design, architecture and development of the application, maintaining quality and ensuring performance and compliance to software standards and guidelines
• You will adhere to the best practises of the Agile & TDD
• You will collaborate with the rest of the engineering team to design, prioritise and launch new features.
• You will take ownership for organising code and maintain its integrity at all points in time.
• You will be responsible for understanding and implementing security and data protection best practices.
• You will bring in a passion for technology and hunger to learn

You Have

• A sound knowledge of Python, hands-on experience in using Django/Flask etc., design patterns and application design
• Experience with database architectures like NoSQL, RDBMS. Eg: MongoDB/ Cassandra / Couchbase / MySQL
• A good understanding of message queues mechanisms like Redis/RabitMQ (or similar)
• Knowledge of python web crawling frameworks like Scrapy & Frontera
• Hands on experience with CI/CD
• Experience in using Git for source code management & Jira

Good to Have

• Strong Linux skills, knowledge of building large scale, multi-threaded applications and experience in designing and building RESTful web services,
• Building API services with GraphQL
• Skills in configuring and implementing Hadoop/HDFS, Elasticsearch and HBase or knowledge of any graph databases
• Prior experience in architecting large scale distributed systems and experience with cloud deployments on AWS/Azure
• Prior experience working in a fast-paced start-up environment.
• Domain knowledge in the financial/data space; any external, relevant certifications.

Your Background

• At least 6+ years of hands-on development experience
• A bachelor’s or master’s degree in a related field

You Believe-in & will align with our Business Objectives

• Customer Obsession - Consistently listen to customers; test, enhance and improve the customer experience.
• Breakthrough Simplicity - An innovative approach to make everything simpler
• Diving Deep -Technique used to arrive at a solution-based approach to problem solving and idea creation
• Drive for Results - Focus on end result of any task
• Encourage and Improve - Encouraging and promoting team work and focus on continuous self-development at every stage.
• Be Ethical and Respectful - Willingness to do the right thing – even if it is hard; courteousness and being focused on the best in others.

Who We Are

We build innovative technology everyday!

Crediwatch is a ‘Data Insights-as-a-service’ company that provides lenders, businesses with actionable credit intelligence on private entities they need to improve trust and increase their lending and trading activity. Crediwatch does this with no human intervention by deploying the latest practical AI and technology tools that provide the most reliable comprehensive real time inputs.

Each day at Crediwatch is about striving for transparent insights, analysis and accurate results. If this aligns with your interests and aspirations, we have interesting positions for you.

You Will Enjoy

Our start-up environment - fun, casual, informal, family & pet-friendly! Ours is a highly energized playground where brilliant minds come together to make bold, impactful decisions every day! Needless to say, we have excellent filter coffee, health drinks round the clock, lunch buffets, PS4 and Foosball breaks and a stocked kitchen.

We play to win and have fun doing it! We work to engage your brain by organizing brilliant TechTalks by industry leaders and frequent high-on-energy hackathons and engage your crazy fun-side at our well-planned retreats. We are a highly eco-conscious team and we encourage and support our team’s physical & mental wellbeing.

All these and a great set of people to work with - We Are Crediwatch!