Content Strategist - e-Commerce Start-up

We are looking for a Social Media Manager

• someone who is good with photography 

• great at making multimedia content 

• knows canva, video editing tools, photo-editing softwares 

• understands Facebook & instagram ads 

• good with content and stories 

Job Summary:

We are seeking a talented Copy and Content Writer to join our team. In this role, you will be responsible for creating and developing various types of written content including web copy, email campaigns, blog posts, social media content, product descriptions, and more. The ideal candidate should be able to write persuasive, creative, and engaging content that is tailored to our target audience and in-line with our brand messaging. The Copy and Content Writer will work closely with our marketing and design teams to ensure that all content is aligned with our overall marketing strategy and brand image.

Key Responsibilities:

• Develop, write and edit various types of written content including web copy, email campaigns, blog posts, social media content, product descriptions, and more.
• Collaborate with marketing and design teams to develop and execute creative marketing strategies.
• Conduct research and stay up-to-date on industry trends to ensure that all content is current and relevant.
• Edit and proofread all content to ensure that it is accurate, error-free, and in-line with brand guidelines.
• Optimize content for search engines (SEO) to drive traffic to our website.
• Write and edit copy for various marketing materials including brochures, flyers, and advertisements.
• Ensure all content is delivered on time and meets quality standards.
• Work with other departments to ensure consistency in messaging and branding.
• Participate in brainstorming sessions to generate new ideas for content.

Qualifications:

• Bachelor's degree in Marketing, Communications, Journalism, or related field.
• 1+ years of experience as a copywriter or content writer.
• Excellent writing and editing skills with a strong understanding of grammar, syntax, and style.
• Strong research skills and ability to write on a variety of topics.
• Ability to work independently and manage multiple projects simultaneously.
• Strong organizational and time-management skills.
• Familiarity with social media platforms and marketing best practices.
• Ability to collaborate with cross-functional teams.
• A portfolio of writing samples demonstrating a range of content types and styles.

If you are a creative thinker with excellent writing skills and a passion for storytelling, we encourage you to apply for this exciting opportunity.

Key Responsibilities:

Brand Development

 To ensure integrated and consistent brand communications across marketing, media relations, digital

media and publications on all aspects of the company’s work.

 Significantly contributing to the development of the overall business strategy through the identification

of content trends. Completely own content strategy and execution.

 To represent Affordplan professionally across all content platforms.

Asset Development

 Contribute to Affordplan’s thought-leadership in the industry through the development of robust and

effective multi-format content aligned with wider marketing strategy and campaigns.

 Creating clear Product Messaging, including Positioning, Features & Benefits and USP’s for the

Affordplan Proposition for the website, social media, and other brand assets.

 Create newsletters and email direct mailers for intended mailing list and customer base.

 Research and curate content for digital dissemination including blog pieces, opinion pieces, medical

awareness articles, scripts for videos, e-books, guides, media releases etc.

 Creation of sales tools and training modules; including white papers, presentations, collateral, website

content and social content

 Working with the Marketing team on PR and Product Review Programs

 Working with customers to generate success stories, testimonials and other user generated content.

Skills Required

 English Proficiency (Spoken) and English Proficiency (Written)

 Good familiarity with digital channels and social media

 The Candidate should have excellent communication skills.

 Ability to take initiatives.

 Extremely comfortable in fast-paced, high-growth startup environment.

 Creative and analytical thinker; fast learner.

Eligibility Criteria

Bachelors in Journalism, Mass Communication, English from a college of repute.

WriterArena is looking for experienced content writers to write blog posts, articles, social media posts, rewrites, news reports, and social media engagement.

Responsibilities:

- Create well-researched content for online publications and social media platforms.
- Use search engine optimization (SEO) strategies in writing to increase a website's online visibility in search results.

Prerequisites:

- Excellent command of the English language, including idioms and current trends in slang and expressions

- Strong willingness to improve and hone their craft 

• Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
• Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
• Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
• Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
• Partner with email, performance marketing and web teams to design, test and evolve lead nurturing tactics.

• Working in partnership with the creative team, develop creative briefs and guide creative direction to meet objectives for all advertising and public-­facing communications, including print, digital, and video assets
• Conceptualize and execute on multi-channel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging across all channels
• Manage content and updates for customer and internal touch points, establishing budget guidelines, participating in events, documenting business processes, and providing additional sales support
• Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
• Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
• Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets

• Bachelor’s degree in marketing, business, or related field
• Excellent written and verbal communication skills
• Proven experience developing marketing plans and campaigns
• Strong project management, multitasking, and decision-making skills
• Metrics-driven marketing mind with eye for creativity
• Experience with marketing automation and CRM tools

Preferred Qualifications

• Master’s degree a plus
• Proficiency with online marketing and social media strategy
• Proven experience designing interactive applications and networking platforms
• Willingness and ability to travel
• Established press and media contacts

WillStar Media is a one-stop marketing solution. We plan, execute and create the best results for brands. We provide services from Influencer marketing, campaign designing, media consulting, creative strategy to video production, social media marketing, and social media management.

We are currently looking for a Hindi content writer who could do content research and Scriptwriting for a youtube channel- The Willpower star and its social media which is managed by us.