Content Marketer

BUSINESS DEVELOPMENT ASSOCIATE            

GormalOne LLP. Mumbai IN

GormalOne is a Agri tech enterprise with a vision to make farming highly profitable for the smallest farmer, thereby ensuring India's “Nutrition security”. Our mission is driven by use of advanced technology. Nitara, our Flagship product is an Artificial intelligence-led Dairy focused technology platform focused on data-driven dairying and fostering collaboration among Dairy stakeholders for informed decision making and improved outcomes through Digitization. We are looking for people, who are keen to use their skills to transform farmers lives. You will join a highly energised and competent team which working on advanced global technologies.

We are looking for a dynamic and experienced Business Development Executive (BDE) to join our team in the Agri/Dairy industry. The ideal candidate will have a strong background in dairy product procurement, milk procurement, or dairy equipment marketing, along with excellent communication and interpersonal skills. This role requires flexibility to travel and work in various locations as needed.

RESPONSIBILITIES :

• Interact with existing and potential customers to build and maintain strong relationships.
• Arrange and conduct farmers' meetings at milk collection points, promoting and publicizing our products.
• Organize meetings with key clients and diligently follow up on discussions and agreements.
• Work closely with field execution teams to ensure smooth implementation of marketing and procurement strategies.

Required Skills and Qualifications:

• Mandatory: Experience in a dairy company, with a focus on dairy product procurement, milk procurement, or dairy equipment marketing.
• Excellent communication and interpersonal skills.
• Flexibility to travel and work in different locations as required.
• Long-term commitment to the role and the company.
• Qualification: Graduate or Dairy diploma with a minimum of 3 years of relevant experience.
• Working knowledge of MS Office applications.

Desired Candidate Profile:

• Proven ability to interact and build relationships with farmers and clients.
• Strong organizational and planning skills.
• Ability to work independently and as part of a team.
• Commitment to delivering high-quality results and meeting deadlines.
• Passion for the Agri/Dairy industry and a keen understanding of its dynamics.

Additional Requirements:

• Flexibility to travel frequently.
• Strong problem-solving skills and the ability to adapt to changing circumstances.

PREFERRED REQUIREMENTS

• Degree in Agribusiness Administration, Marketing or relevant field.
• Effective presentation skills.
• Minimum 3 years of experience working in the agriculture/ Dairy/ AgriTech market.
• Prior Business development experience in agri tech products will be given an advantage.

Kindly note: Salary shall be commensurate with qualifications and experience

Visit us at - https://gormalone.com/ & https://www.nitara.co.in/ 

We are looking for a highly motivated and skilled SEO Specialist to join our digital marketing team. The ideal candidate will be responsible for improving website visibility, growing organic traffic, and enhancing search engine rankings through on-page, off-page, and technical SEO strategies. The candidate must stay updated with the latest search engine algorithms, tools, and trends.

Required Skills & Qualifications

• Proven experience as an SEO Executive/Specialist.
• Strong understanding of search engine algorithms and ranking factors.
• Hands-on experience with SEO tools: Google Analytics, Search Console, SEMrush, Ahrefs, Screaming Frog, Yoast, RankMath, etc.
• Knowledge of HTML, CSS, and CMS platforms like WordPress (preferred).
• Strong analytical, research, and problem-solving skills.
• Understanding of content marketing and digital marketing fundamentals.
• Ability to work independently and manage multiple projects.

CSTech Infosolutions Private Limited has been a web design and development studio in business since 2003. As a website design studio, we have provided solutions to businesses of all sizes, whether freelancers, SMEs, or corporates. Our clients range from government agencies to private companies and startups.

Selected intern's day-to-day responsibilities include:

1. Handle on-page and off-page SEO activities.

2. Perform keyword research to optimize existing content and uncover new opportunities.

3. Handle link development tasks for websites to get the website in top positions in search engines.

4. Promote websites/services with the help of available social media sites.

5. Provide SEO analysis and recommendations in coordination with elements and structure of websites and the web.

6. Communicate and coordinate with subject matter experts, content/marketing managers, webmaster, and technology team to ensure SEO friendliness of the website/content.

7. Timely report generation to present metric for month-on-month comparison of efforts versus.

8. Plan and write the SEO strategy.

9. Provide ongoing client support for SEO strategy.

10. Being up-to-date with the latest SEO initiatives in the market.

Conduct thorough research on mental health topics, including but not limited to depression, anxiety, stress management, self-care, mindfulness, therapy techniques, and other related subjects. Develop compelling and well-researched content based on the latest industry trends and scientific findings.

Readmore our website : <a href="https://hwscenter.com/">https://hwscenter.com/<;/a>

We are looking for a Digital Marketing Manager with a mix of creative and analytical skills to develop, implement, track and optimize our marketing campaigns across all digital channels. 

About us

BetterInvest is an investment platform focused on generating passive income streams and building wealth for investors.

We at BetterInvest provides you a variety of alternate investment options which are focussed on generating passive income and helping investors achieve financial happiness. One of the first asset classes that we are launching is fractional ownership in Commercial Real Estate. We are enabling access to wealth creation opportunities that were previously available only to the top 1% of the population. We make commercial real estate investing easy, affordable and transparent. 

Visit www.betterinvest.club to learn more.

Roles and responsibilities

• Build the overall digital strategy for the company
• Plan and execute digital marketing campaigns that generate potential leads to the product
• Responsible for the monthly budgets for the digital marketing
• Use analytics tools to monitor and do complete data analysis from website traffic till conversion
• Monitor campaign performance and identify opportunities for improvement and optimise campaigns accordingly 
• Collaborate with team members on campaign development and implementation
• Measure campaign performance across channels and assess against goals

Requirements

• 3+ years of experience in a digital marketing role and B2C lead generation.
• Experience in running successful marketing campaigns across multiple channels and geographies.
• Deep understanding of paid campaign strategies across channels to drive revenue (Google Ads, Facebook and LinkedIn ads).
• Deep understanding of analytics tools to track and capture key data of the campaigns.
• Excellent verbal and written communication skills.
• Ability to take new initiatives and push the boundaries constantly.

• Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
• Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
• Implement link building campaigns in coordination with client SEO goals
• Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
• Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
• Research and administer social media tools in support of clients’ social media strategy
• Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
• Monitor and evaluate search results and search performance across the major search channels
• Communication to team and management on project development, timelines, and results
• Work closely with the other team members to meet client goals

Job Type: Full-time

Salary: ₹12,000.00 - ₹15,000.00 per month

• Should have E-publishing and Editorial services domain knowledge
• Should understand the competitive landscape and identify the gaps in the market
• Must be able to identify the right opportunities & qualify leads for the Sales team
• Should be able to handle communication and fresh conversations with prospects
• Should have min. 2 years of experience working on the US, European Markets
• Assist Sales Team in identifying, following up, and qualifying prospects
• Generate reports & dashboards on Marketing influenced pipelines regularly
• Create clear and crisp product presentations and solution demonstrations
• Research & develop prospect lists using LinkedIn, Zoominfo, and Web research
• Participate and actively contribute in Marketing Strategy Meetings
• To work with the sales team in handing over any pre-sales efforts
• Support sales efforts with in-depth product and business knowledge
• Miscellaneous Pre-Sales and Sales related activities

Required Experience / Qualifications

• MBA from a good institute with a go-getter attitude to pursue leads and targets
• A motivated, competitive individual with a strong aptitude for Publishing technology
• 4-6 years of experience in a sales & marketing role
• Knowledge of commonly used CRM Salesforce and Marketing automation tools and dashboards
• Excellent presentation skills, verbal and written communication skills, and interpersonal skills

Experience:

• 1 to 4 years of experience in Digital Marketing

Kinds of Projects Undertaken:

• ePublishing, Editorial Services, eLearning, eBook, Accessibility