Content Marketer

About Us

Total Sports & Fitness is a leading sports and fitness retail company offering high-quality sports equipment, fitness gear, and apparel. We work closely with sports communities, athletes, and fitness enthusiasts to promote an active lifestyle.

We are looking for a creative and energetic In-House Videographer / Video Editor who can create engaging, fast-paced digital content for social media and marketing campaigns.

Role Overview

The Videographer / Video Editor will be responsible for shooting and editing short-form sports and fitness content for social media platforms. This role requires someone who understands current content trends and can translate ideas into visually engaging videos.

Key Responsibilities

Content Production

• Shoot sports and fitness related content using mobile devices (primarily iPhone) and basic camera equipment.
• Capture product videos, athlete content, store visuals, and promotional clips.

Video Editing

• Edit short-form content for platforms such as Instagram Reels, YouTube Shorts, and other digital platforms.
• Perform basic colour correction, sound balancing, and final finishing.

Creative Contribution

• Work with the marketing team to plan and produce engaging video concepts.
• Stay updated with social media trends and incorporate them into content.
• Bring creative ideas and storytelling approaches to video content.

Content Optimization

• Ensure videos are optimized for different social media formats and aspect ratios.
• Maintain consistency in brand tone and visual style.

Requirements

• Experience: Minimum 1 year of experience in videography or video editing.
• (Freshers with strong editing skills and portfolio can apply.)
• Editing Software:
• Adobe Premiere Pro
• DaVinci Resolve
• Basic Knowledge of:
• Adobe After Effects
• Colour correction and basic motion graphics
• Understanding of social media video formats and trends.
• Proactive, responsible, and creative mindset.

Preferred Skills (Bonus)

• Interest in sports or fitness.
• Ability to shoot dynamic action content.
• Basic understanding of lighting and framing.

Remuneration

• Fresher between 3 to 4 lacs pa
• Experienced between 4-5 lacs pa

We are looking for an experienced SEO Expert to join our dynamic team. The ideal candidate will be responsible for developing and executing SEO strategies to improve website rankings, drive organic traffic, and increase online visibility across various platforms. You will work closely with our content, marketing, and development teams to optimize our website and content for search engines.

Key Responsibilities:

• Conduct keyword research to identify high-ranking keywords for SEO optimization.
• Optimize on-page elements such as meta tags, titles, and descriptions for SEO.
• Develop and implement link-building strategies to increase website authority.
• Improve website structure and navigation to enhance user experience and SEO performance.
• Monitor, analyze, and report on SEO performance using tools like Google Analytics, SEMrush, Moz, or Ahrefs.
• Collaborate with content writers to ensure content is optimized for search engines.
• Stay up-to-date with the latest SEO trends, algorithms, and best practices.
• Perform competitor analysis and identify new opportunities for growth.
• Manage technical SEO improvements, including site speed, mobile optimization, and schema markup.
• Optimize content for featured snippets, voice search, and local SEO.

Skills & Qualifications:

• Proven experience in SEO, with a solid understanding of on-page, off-page, and technical SEO.
• Proficiency in SEO tools (e.g., Google Analytics, SEMrush, Moz, Ahrefs).
• Experience with website analytics tools and keyword research platforms.
• Strong understanding of Google’s algorithms, ranking factors, and SEO guidelines.
• Ability to work independently and manage multiple tasks effectively.
• Strong communication skills, both written and verbal.
• Ability to analyze data, extract insights, and make data-driven decisions.
• Familiarity with HTML, CSS, and website content management systems (WordPress, Shopify, etc.) is a plus.
• A creative and innovative approach to SEO problem-solving.

About Company:

The Organisation transform individuals and teams through holistic, heart-centric and engaging learning experiences that unleash their true potential and help organizations achieve business outcomes. We create customized, strong impact training programs that are conceptualized, designed and delivered by a core team of senior professionals.

Role & Responsibilities:

1. Looking for someone who can think creatively about packaging marketing messages and is passionate about the brand.
2. Experience in a marketing, communications or internal communications role with a marketing mindset is expected.
3. The candidate will handle our communication portfolio, hence good problem solving, writing, administrative and PR skills are a must. Experienced into Lead Generation, Marketing, Advertising, Social Media Marketing, Digital Advertising, Database Generation,B2B Sales.
4. Plan, organize, and implement market survey to obtain data that provides insight to market trends and consumer requirements.
5. Interpret data obtained from market research/survey to produce results useful in taking effective business decisions.
6. Carry out demographic surveys to identify potential customers.
7. Contact potential customers through emails, calls, and home visits to create product/service awareness.
8. Employ knowledge of company goals in carrying out marketing operations.

Role: Copy & Content Writer

Experience: 2-4 years

Location: Chandivali, Mumbai (Onsite)

Requirements:

● 2 years of copywriting experience.

● Excellent writing, editing, and proofreading abilities with impeccable grammar

● A good understanding of marketing concepts and being able to modify your copy to achieve set campaign goals.

● Aware of the most recent trends

● A quirky and creative mind that can turn the mundane into the extraordinary.

● A strong portfolio that demonstrates your proficiency in creating social media content and internal branding materials.

● A team player who is eager to collaborate closely with designers and marketing specialists to develop a smooth brand experience.

● Attention to detail and a keen eye for visual aesthetics.

Responsibilities:

● Develop and curate engaging, brand-centric content for social media platforms, ensuring a consistent and compelling brand voice.

● Craft internal communications that reinforce our brand's identity, mission, and values, fostering a strong and united company culture.

● Offer creative input for marketing campaigns, helping to differentiate our brand and achieve campaign objectives.

● Stay up-to-date with market trends, competitor analysis, and industry developments

● Craft compelling ad copy that captivates readers and turns them into our brand advocates.

● Create savvy, relatable memes that will make people click the "Share"

button.

● Editing, proof-reading and summarizing copy to present and promote messages to various audiences

• Developing a comprehensive content strategy across multiple platforms, including the company website and social media channels.
• Working with the content writing, graphic design, web development, and social media teams to plan, create, and distribute content
• Proofreading and editing submissions according to brand guidelines
• Performing regular content audits to ensure content is accurate, optimized, updated, and relevant to the target audience

• Generating engaging content for thought leadership pieces, websites, social platforms, and marketing collateral
• Developing and executing content marketing campaigns to drive traffic, engagement, leads, sales, and customer retention
• Developing and managing the editorial calendar to ensure deadlines are met

 Key Requirements

• A bachelor’s degree in Marketing, Journalism, English, or similar field
• Min of 2-4 years’ experience working as a content manager

• You are a creative marketing professional, preferably with a strong content creation and writing background.
• You have the ability to develop engaging content for a wide range of audiences.
• You are a creative thinker and have excellent attention to detail.
• You are organized and can deliver high-quality work within agreed timelines.
• You possess excellent written and verbal communication skills.

• Experience using popular content management systems and analytics tools (Ahrefs, Wordpress, and Google Search Console are a few examples)
• A strong grasp of UX and SEO best practices

Location              : Gurgaon

CTC                       : 30000-35000 PM

Experience          : 2-5 Years of relevant/equivalent experience

We are looking for a Curriculum Content Developer and Designer for Computer Science (Coding) subject from Grade 1 to 10. The curriculum Designer’s responsibilities include creating detailed, engaging curriculum and quality resources. You should be passionate about learning and aware of how digital technology has reshaped education. You should have excellent technical writing, research, and communication skills. Selected candidate will be responsible for grade wise content outlines, preparing detailed interactive content, examples, assessments, training modules, teachers manual etc.

Job Responsibilities:

• Conduct research and develop quality curricula and learning resources.
• Create stimulating lesson plans and recommend interesting additional resources.
• Develop a range of digital resources to optimize classroom learning.
• Write engaging content that allows learners to meet their learning goals
• Visualize and conceptualize graphics that suit the target audience
• Create high-quality assessment questions for evaluating students’ skills
• Create supplementary teacher and student guides, as well as resource packs.
• Collaborate with other writers, graphic designer, and web designers to create new learning resources.
• Create tests, exams and other formal and informal assessments to gauge the effectiveness of curriculum.

Skills Desired:

• Degree in Education and having excellent knowledge of HTML, CSS, JavaScript, Python, AI, ML, IoT and DBMS.
• Computer Science / IT teaching experience will add advantages
• Master’s degree preferable
• Excellent collaboration, and written and verbal communication skills.
• Willingness to learn new skills
• Strong digital and research skills.
• Strong planning skills, vision, creative intelligence.

Eligibility Criteria:

• Having 1-5 year of experience in similar domain.
• Appropriate educational background (minimum- Graduate in Computer Science /BE /B.Tech in Computer Science)
• Good knowledge in computer programming languages

• Manage and build an overall email marketing strategy.
• Create various email lists and campaigns.
• Test every campaign's success.
• Determine email marketing KPIs.
• Develop and present reports on a weekly basis.
• Develop a lead generation strategy.
• Create smart email lists.
• Increase email subscriptions.
• Analyze data to get smart insights.
• Ensure marketing message is conveyed clearly and delivered properly to prospects.
• Ensure messages are mobile-friendly.
  Follow up on interested respondents.
• Distributing emails through the use of automation software.