Content Marketer

We are looking for a Product Marketer who’ll lead all our marketing activities from social media and digital campaigns to advertising and creative projects.

Product marketer responsibilities include developing plans to help establish our brand, allocating resources to different projects and setting short-term and long-term department goals. If you’re a skilled Marketing strategist, able to inspire your team members, we’d like to meet you.

Ultimately, you will run our Marketing department in ways that promote higher profitability and competitiveness.

• Craft strategies for all Marketing teams, including Digital, Advertising, Communications and Creative
• Prepare and manage monthly, quarterly and annual budgets for the Marketing department
• Set, monitor and report on team goals
• Design branding, positioning and pricing strategies
• Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
• Analyze consumer behavior and determine customer personas
• Identify opportunities to reach new market segments and expand market share
• Craft quarterly and annual hiring plans
• Monitor competition (acquisitions, pricing changes and new products and features)
• Coordinate sales and marketing efforts to boost brand awareness
• Participate in the quarterly and annual planning of company objectives

Decoding Youth Talent (DYT) Private Limited is a sports technology start-up which aims to enable coaches, clubs and academies to scout, hire and develop youth talent through technology

DYT is incubated and backed by one of the most prestigious MBA institutes in Asia, the Indian Institute of Management, Lucknow (IIM-L).

Position Overview:

We are seeking a highly motivated and experienced Product marketer to lead a dynamic team of social media marketers, including social media analysts, content analysts, graphic designers, video editors, and a sales team. The ideal candidate will be responsible for creating, executing, and managing marketing strategies, campaigns, and sales efforts to drive user acquisition, engagement, and retention on our platform.

Key Responsibilities:

Strategy Development:

• Develop and implement a comprehensive product marketing strategy to increase platform awareness and user engagement.
• Analyze market trends and competitor activities to inform marketing strategies.

Social Media Management:

• Lead and mentor a team of social media analysts and content creators.
• Manage and grow our presence on social media platforms such as Instagram, LinkedIn, and Facebook.
• Plan and schedule social media content, including posts, stories, and engagement tactics.
• Analyze and report on social media performance metrics.

Content Creation:

• Oversee the creation of engaging and visually appealing content, including graphics, videos, and written materials.
• Ensure that content aligns with the brand and resonates with the target audience.
• Develop and maintain an editorial calendar.

User Engagement:

• Develop and execute campaigns and strategies to keep users engaged with the platform.
• Gather user feedback and insights to improve the platform's user experience.
• Implement customer feedback into product improvements.

Data Analysis and SEO:

• Utilize Google Analytics and other analytics tools to monitor website traffic and user behavior.
• Implement SEO best practices to improve the platform's visibility in search engines.

Campaign Management:

• Plan and execute advertising campaigns through platforms like Google AdSense.
• Monitor campaign performance, optimize ad spend, and maximize ROI.

Sales Team Leadership:

• Lead and manage a sales team responsible for selling platform subscriptions and services to football academies and other stakeholders.
• Set sales targets, develop strategies, and monitor sales team performance.
• Collaborate with the sales team to align marketing efforts with revenue goals.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field. Master's degree is a plus.
• Proven experience in product marketing and sales, preferably in the sports or technology industry.
• Strong understanding of digital marketing strategies, social media, content creation, and SEO.
• Proficiency in Google AdSense and Google Analytics.
• Excellent communication and leadership skills.
• Creative thinking and ability to generate innovative marketing and sales ideas.
• Ability to analyze data and draw actionable insights.
• Strong project management and organizational skills.

🌟💼 Calling All Social Media Enthusiasts! Join our Social Media Manager Internship at Marktecons!

Gain Valuable Experience in a Dynamic 3 Months Internship! 💼🌟

Are you a social media savvy individual looking to kickstart your career in the digital marketing world? 📲🌍

We have an exciting opportunity just for you! ✨

Our innovative company, Marktecons, is seeking a talented and passionate Social Media Manager Intern to join our dynamic team. 🎉

If you're ready to gain hands-on experience, sharpen your skills, and make a real impact, this internship is the perfect stepping stone for your career! 🚀

Roles and Responsibilities:-

Schedule and post content on social media accounts, boost engagement, and manage community interactions as part of the social media management team. 📅✨💬

Review designs for errors, obtain approval, and transfer final designs to the appropriate drive folders. ✔️🎨💻

Collaborate with the content calendar design team to assemble content from writers and designers into a comprehensive content calendar. 🤝📆🖌️

Conduct market research and assist in the development of digital marketing strategies to drive brand awareness, increase website traffic, and generate leads. 📊🔍📈

Knowledge of Canva to develop basic content for social media. 🎨📷🔧

Exceptional copywriting skills to craft compelling and catchy content for social media posts. ✍️🔥🎯

Knowledge of best practices for optimizing copy length, hashtags, and emojis for different social media platforms. ⏱️⌨️📌

Stipend- INR 5000/month 💰💸

Don't miss out on this incredible opportunity to gain practical experience, refine your skills, and make your mark in the digital marketing industry! Apply now and kickstart your career with Marktecons! 💼🌟🚀

Marktecons is an equal opportunity employer. We value diversity and are committed to creating an inclusive environment for all interns. 🌈🤝

#SocialMediaEnthusiasts #DigitalMarketing #InternshipOpportunity #GainExperience #HandsOnLearning #MarkteconsInternship #CareerDevelopment #SocialMediaManagement #DigitalMarketingStrategies #ContentCreation #CopywritingSkills #MarketResearch #BrandAwareness #WebsiteTraffic #LeadGeneration #CanvaDesign #Optimization #ApplyNow #KickstartYourCareer #MakeYourMark #EqualOpportunityEmployer #InclusiveWorkplace #DiversityMatters

What you do as a Digital Marketing Manager ?

You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. Digital marketing managers will work with the marketing team, supporting teams (such as programmers), and vendors to launch campaigns on time and budget.

Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
• Design, build, and maintain our social media presence
• Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
• Identify trends and insights, and optimize spend and performance based on the insights
• Brainstorm new and creative growth strategies
• Plan, execute, and measure experiments and conversion tests
• Collaborate with internal teams to create landing pages and optimize the user experience
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
• Instrument conversion points and optimize user funnels
• Collaborate with agencies and other vendor partners
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

Requirements and skills

• BS/MS degree in marketing or a related field
• Proven working experience in digital marketing
• Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
• Experience in optimizing landing pages and user funnels
• Experience with A/B and multivariate experiments
• Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)
• Working knowledge of ad serving tools (e.g., DART, Atlas)
• Experience in setting up and optimizing Google Adwords campaigns
• Working knowledge of HTML, CSS, and JavaScript development and constraints
• Strong analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement

About Us

At Carorbis, we believe there is a better way to buy parts for your vehicle. It’s one of the least understood and least transparent industries.

Our goal is to simplify buying auto parts for everyone through our business, education and community. We are obsessively passionate about it. 

Job brief

We are looking for an experienced content writer to join our dynamic content team and enrich our website/social media with new blog posts, guides, marketing, and ad copy.

As a content writer, you’ll be working with teams across the company to create valuable content to educate our customers.

Content writer responsibilities include conducting thorough research on industry-related topics, generating ideas for new content types, and proofreading articles.

If you’re familiar with producing online content for the Indian automotive industry and have an eye for detail, we’d like to meet you.

Responsibilities

Develop, write and deliver persuasive copy for the website content, email marketing campaigns, sales collateral,

ad copies, videos, and blogs

Research industry-related topics

Write clear marketing copy to promote our products/services

Write appealing ad copy to promote our brand and our services

Build and manage an editorial calender; coordinate with teammates to ensure standards

Proofread and edit blog posts before publication

Coordinate with marketing and design teams to illustrate articles

Conduct simple keyword research and use best SEO practices to write SEO friendly content

Promote content on social media

Identify customers’ needs and gaps in our content

Requirements

Proven work experience as a content writer, content marketer, copywriter or similar role

Experience creating strong, engaging content

Portfolio of published articles

Highly proficient at research through authoritative and up-to-date sources

Able to think critically about writing ‘Voice’ to relate to a target audience

Motivated and deadline driven

Responsive to management through email, text and phone, in regard to project assignment and deadlines

An understanding of best SEO exercises

Excellent writing and editing skills in english

Ability to meet deadlines

A bachelors degree in Marketing, English, Journalism or related field

Our client is a Delhi based healthcare platform that is dedicated to Ayurveda and provides wellness solutions to its customers that is tailored and fine-tuned to their requirements. They have created a unique balance of Ayurvedic herbs and western medicine to come up with courses and medical advice which will not only rid their patients of the illness but also helps them bring the body back into balance.

Their services are available across the globe, with over 65% of their client base being from US, UK, and Canada. The company's primary focus is on Ayurveda and taking the ancient knowledge to anyone who wishes to bring back balance to their health and apply the tools in their everyday life.

What you need to have:

Selected candidates day-to-day responsibilities include:

1. Create and manage content based on current trends
2. Engage with audiences on our various social media platforms
3. Strategize authentic and impactful digital content and ensuring their role out within specified deadlines.

Required Experience and Qualifications
Social Media Marketing, Adobe Photoshop and Digital Marketing.

• Social media expertise (Instagram/Snapchat/Twitter)
• Good communication skills
• Ambition backed with a desire to succeed
• Elementary knowledge of photoshop, illustrator, etc.

JellyBean is looking for a Digital Marketing Specialist. The Job Responsibilities would include the following :

1.Driving Performance Marketing through social media and customer acquisition channels.

2.Optimising the conversion funnel for specific traffic sources, campaigns, user segments etc.

3.Planning and executing viral marketing campaigns across clients various digital marketing platforms.

4.Supervising content for all platforms.

5.Working on design and content aspect of online assets.

6.Using A/B Testing 

7.Judging the effectiveness of campaigns to suggest insights, recommendations and scope of improvement.

8.Generating fortnightly and monthly reports on digital marketing portfolio.

9.Creating backlinks using SEO and other off-page SEO activities.

10.Tracking links and building SEO reports.

11.Experience in Guest Blogging, prospecting and outreach.

12.Monitoring of website performance indicators.

Job Requirements :

1.Having a strong knowledge of Digital Marketing Tools 

2.Good Knowledge of Web Analytics Tool and Campaign Management Tools

3.Command over Email Marketing Tools such as Mail Chimp.

4.Experience with Social Media Marketing and Viral Marketing Techniques and Tactics.

Qualification : Any Graduate / Post Graduate 

Experience : 3 to 5 Years

Salary : As Per Industry Standards