Content Marketer

Role: Marketing Executive (SaaS / B2B) 

Location: Pune, Maharashtra 

Experience: 1 – 4 Years

About Appmaker (by StarApps)

We don’t just build apps; we build massive revenue channels for the world's most exciting D2C brands.

Appmaker is a top-tier, zero-code mobile app builder for Shopify merchants. We empower brands to create stunning, high-performance native iOS and Android apps that drive real growth. We are the engine behind the mobile commerce success of industry leaders like Levi’s, Jockey, XYXX, Rare Rabbit, Supertails, Kalki, and Two Brothers Organic Farms.

Why Marketers Love Selling Appmaker: Unlike our competitors (Tapcart, Shopney, Vajro), we don’t do "cookie-cutter." We win on depth, flexibility, and performance. We give merchants complete brand control, AI-powered growth tools, and enterprise-ready integrations (Shopify Flow, Klaviyo, Attentive). For a marketer, this means you are promoting a best-in-class product with a massive competitive moat.

The Opportunity

We are looking for a creative, data-obsessed, and AI-native marketer to help us scale our demand generation and brand presence.

Working directly with our Marketing Head and Founder, you won’t just be a cog in a machine—you will be a key player in shaping how the global Shopify ecosystem perceives and adopts Appmaker. If you love the intersection of SaaS, e-commerce, and cutting-edge tech, this is your playground.

What You’ll Drive

• Multi-Channel Campaigns: Design and execute high-converting campaigns across email, social media, and community platforms.
• Social & Audience Growth: Take ownership of our LinkedIn, YouTube, Instagram, and newsletters, turning followers into advocates.
• Go-To-Market Execution: Play a pivotal role in product launches, ensuring our new features make a splash in the market.
• Data-Driven Optimization: Analyze campaign performance, track e-commerce trends, and iterate based on what the data tells you.
• Cross-Functional Collaboration: Work closely with our product and design teams to ensure our messaging perfectly aligns with our cutting-edge features.

Who You Are

• Experienced in the Space: You have 1–4 years of marketing experience, ideally in SaaS, B2B, or e-commerce.
• An Exceptional Communicator: You know how to write copy that hooks readers and explains complex value propositions simply.
• AI-Native: You actively use AI tools to multiply your output and optimize your marketing workflows.
• A Proactive Hustler: You are highly organized, self-motivated, and don't wait for instructions to execute good ideas.
• An Experimenter at Heart: You aren't afraid to test new channels, fail fast, and scale what works.

Bonus Points If You Have:

• Deep knowledge or prior experience within the Shopify ecosystem.
• A knack for video and multimedia content creation.
• Experience building highly automated AI marketing workflows.

Why Join Us?

At Appmaker, you will be at the forefront of the e-commerce revolution, working from our Pune office with a fast-moving, innovative team. You’ll get the creative freedom to test bold ideas, the data to back them up, and the opportunity to grow your career alongside a rapidly scaling global SaaS product.

Ready to build the future of mobile commerce? Apply now.

Location: Indore (Onsite)

Experience: 0–2 years

Type: Full-time

Role Overview

We’re looking for a creative and versatile Content Writer who can turn ideas into compelling stories. Someone who understands digital audiences, writes with clarity, and can create content that informs, engages, and converts.

If you enjoy writing SEO-friendly website content, powerful ad copies, insightful blogs, and thought-leadership posts — this role is made for you.

Key Responsibilities

• Write clear, engaging, SEO-optimized content for websites, landing pages, blogs, and articles
• Develop high-conversion ad copies for social media and performance campaigns
• Craft compelling scripts for reels, short videos, and brand narratives
• Create thoughtful and strategic leadership content for Founders’ LinkedIn profiles
• Produce social media copies that are scroll-stopping and platform-specific
• Conduct keyword research, competitor analysis, and ensure content follows best SEO practices
• Collaborate with design, marketing, and video teams for content alignment
• Maintain brand voice consistency across all communication channels

What We’re Looking For

• 0–2 years of proven experience in content writing (agency or digital background preferred)
• Strong command over English with exceptional writing and editing skills
• Ability to write for diverse formats — long-form, short-form, scripts, ads, SEO, and storytelling
• Understanding of SEO fundamentals and keyword usage
• Creativity, research skills, and the ability to simplify complex topics
• A mindset focused on quality, consistency, and quick execution

What You’ll Get

• Opportunity to work closely with founders and global brands
• Creative freedom and a collaborative environment
• Exposure to video storytelling, digital marketing, and brand strategy
• Growth-centric culture with continuous learning opportunities

Company Overview

We are a full-service marketing agency that helps ambitious brands show up sharper, grow faster and stand out in crowded markets. From content and social to performance marketing, design, video and PR, we build and execute brand strategies end-to-end for a diverse roster of clients across industries. We're a team that moves fast, takes creative risks, and holds itself to agency-grade standards on every single deliverable. If you want your work to ship, get seen, and actually move numbers for real brands rather than sit in a deck, you'll fit right in.

Role Summary

Build, engage and grow an authentic brand community across social and owned platforms, acting as the human voice of the brand.

Job Details

• Experience: 2-5 years
• Work Model: On-site
• Work Location: ATS Bouquet, Sector 132, Noida
• Work Week: Monday-Saturday, 9:30 AM - 6:30 PM
• Reports To: Head of Marketing / Brand Lead
• Education: Bachelor's degree in Communications, Marketing or related field preferred

Key Responsibilities

• Manage and grow the community across social, Discord, WhatsApp or forums
• Respond to comments, DMs and community questions promptly and on-brand
• Plan and run engagement activities such as AMAs, contests and community events
• Identify and nurture community advocates and superusers
• Surface community feedback and sentiment to product and marketing teams
• Moderate conversations and handle conflict or negative sentiment calmly
• Track community health metrics including engagement and sentiment
• Build community rituals and content that keep people coming back
• Coordinate with support teams to resolve recurring community issues
• Represent the brand's voice and values consistently across interactions

Mandatory Skills & Experience

• 2-5 years of community management experience
• Excellent written communication and interpersonal skills
• Proven conflict-resolution ability under pressure
• Demonstrated ability to build relationships and engagement at scale

Preferred Skills (Good to Have)

• Experience growing a community from near-zero
• Familiarity with community platforms (Discord, Circle, Discourse)
• Event planning experience (AMAs, meetups)

Tools & Technologies

• Discord / WhatsApp Communities / Circle
• Social platform native messaging tools
• Sentiment tracking/listening tools
• Notion for community documentation

KPIs / Success Metrics

• Community growth rate
• Average response time
• Engagement/participation rate
• Sentiment score (positive vs. negative mentions)

Benefits & Perks

• Competitive compensation with performance-linked growth
• High-ownership role with direct access to leadership
• Fast-tracked career growth in a high-growth environment
• Learning and development support
• A culture that rewards speed, ownership and craft

• Understand the client’s business, strategy and product offerings.
• An Integrated part in Ideating & deriving 360˚ strategies along with the research team
• Edit and produce online marketing campaign strategy and content while working closely with web designers on page layout, content organization and graphics.
• Edit content for grammar, accuracy, clarity, readability, consistency, and coherence.
• Manage a project from start to completion.
• Independently research subject matter.
• Self-educate through engineering documentation and product use.
• Develop compelling original content (whitepapers, case studies, newsletters, web content, data sheets, presentations, Blogs, etc.)
• Produce customized templates/Collate technical & functional informatio

Must to have:

• Qualification in BA/MA/ BMM OR any postgraduate in Copywriting/Copy crafting.
• Must have a strong portfolio of live work which must include creative copy written for websites and other digital collaterals.
• Clear, concise and compelling copywriting and editing proofreading skills.
• 3+ Yrs of experience in Digital Marketing

Desired Candidate Profile

Good communication (written and verbal) and interpersonal skills & most importantly a flair for writing.

Should be able to do research using multiple sources.

Ability to meet deadlines.

• Must have excellent writing skills with good vocabulary and grammar.
• Must adhere to deadlines.

Designation: Asst. Manager / Manager - Email Marketing

Department: Affiliate Marketing Team

Location: Mumbai

Qualification: Any Graduate or Post Graduate

Experience: 5+ years of relevant experience in email marketing and marketing automation experience with expertise in database management concepts and best practices.

Responsibilities:

1. Responsible for email marketing program development and execution, including segmentation, testing, and deployment, and continually evaluate these for improvements
2. Design, assemble and create overall email marketing campaigns.
3. Ensure messages are sent in proper form and template. Proofread emails for clarity, grammar, and spelling. Include specific graphics, incentives, and detailed descriptions.
4. Develop a personalization strategy.
5. Ensuring design and layouts of emails are optimized, user and mobile-friendly
6. Create database of emails for lead generation.
7. Purge non-deliverable email addresses and opt-outs.
8. Include persuasive call-to-actions in advertisements and promotions.
9. Understand and evaluate campaign metrics and distribute campaign performance to the marketing team.
10. Work with management to define KPIs, create reporting and analyze campaign performance.
11. Create recommendations to improve campaigns continuously.
12. Manage marketing automation efforts and processes, proactively researching and implementing the latest best practices, strategies, and industry standards
13. Plan and perform A/B testing to define and execute enhancements to productivity, conversion rates, programs/campaign ROI, and sales growth
14. Support essential marketing operations initiatives in Mailmodo, Hubspot, and Salesforce such as managing the lead lifecycle, lead scoring, lead nurturing, segmentation, and data cleansing

Profile Brief:

1. Strong working knowledge of email marketing tools like Mailmodo, Hubspot, Salesforce.com
2. Must have superior communication skills, both written and verbal.
3. Must be highly organized and self-motivated with a sense of urgency.
4. Strong independent project management skills.
5. Capable of handling multiple tasks with competing priorities under minimal supervision.
6. Able to think critically and exercise independent judgment and discretion.
7. Excellent attention to detail

Salary: Upto 6LPA (Negotiable)

IMMEDIATE JOINING PREFERRED!