Subodh Popalwar
Software Engineer, Memorres
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Digital Marketing Manager
Role: Digital Marketing Manager
Required Educational Qualification: Any UG or PG
Company Name - Promilo.com (Sawara Solutions Pvt ltd)
Experience - 2 to 5 yr
Location: Bangalore
Mode – Full Time / Work from office
About us:
Promilo is India’s 1st innovative platform which “Pay to Browse”
It is a B2B SaaS start-up that enables to accelerate of he business appointment funnel of the
companies. We’re an advertising platform that connects both users & advertisers. Users will be able to book an online appointment based on their interests with the advertiser, without compromising their data privacy and get rewarded for sharing their data and time. We’re registered and recognized by Start-up India, Start-up Karnataka & MSME companies.
To know more - visit our company website.
Job description
Roles and Responsibilities
● Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social
media and display advertising campaigns, EPC campaigns,Organic content, and blog posts.
● Work on Google Ads, Facebook ads, YouTube, and LinkedIn platforms to design, build, and
maintain social media presence and execute marketing campaigns.
● Measure and report performance of all digital marketing campaigns and assess against goals.
● Measuring ROI for digital marketing and making recommendations on the most optimal
solutions.
● Collaborates with internal teams to create landing pages and optimize the user experience.
● Brainstorms new and creative growth strategies through digital marketing
● Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
● Regularly review and monitor competitive websites to ensure leading in design, usability, and
user experience.
● Keeping up to date on industry trends, new media buying opportunities, and
recommendations on new ways to reach the target audience
Desired Candidate Profile
● Minimum 1 -2 years of relevant experience in Digital Marketing.
● Demonstrable experience leading and managing SEO/SEM, marketing database, email,
social media and/or display advertising campaigns, EPC campaign, Organic content, blog
posts.
● Experience working on-page optimization and off-page optimization
● Highly creative with experience in identifying target audiences and devising digital campaigns
that engage, inform, and motivate
● Knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture,
WebTrends)
● Working knowledge of HTML, CSS, and JavaScript development and constraints
● Experienced with website analytics and can distill data into actionable insights
● Familiar with financial planning and strategy, excellent account-based marketing, event
planning, analytics, email, social media, paid, marketing operations, copywriting, and editing
skills.
KeySkill: digital marketing, Content Creation, PPC. organic content, Facebook Campaign, GoogleAdWords, marketing, management, Blog, Commenting, Social Media, Optimization, ContentOptimization, Google Ads, Seo Marketing, Website Analysis, Advertising Campaigns, EPC, Search, Engine Marketing
We are on the lookout for an effective UX writer to create microcopy that is intuitive to users, in keeping with the product’s brand voice, including people of different abilities, ages, gender identities, and backgrounds.
Create copy for apps, websites, and other digital products. Suggest words for menus, definitions, buttons, labels, chatbots, error messages, or instructions to guide first-time users through a product. Knowing grammar, spelling, and an in-depth understanding of tone and shades of meaning is essential. You will closely work with product design teams and collaborate with front-end and back-end developers. This role also has elements of a UX Producer. As a producer, you would support design teams, business stakeholders and clients. Stay up-to-date with what teams are working on. Designers have to justify their work with clients. As producers, bring guidance during those crossroads, shedding light on the creative process and educating the clients in a way that’s digestible for them. You need to be someone who’s flexible, agile, responsive and honestly, calm! You will be juggling multiple projects. The office environment is young and dynamic. It's a work-hard, play-hard culture. We work in a hybrid model, three days from the office, and 2 days from home. If this sounds like you, apply to us.
• Create and update #ARM’s website content as required
• Ensure all-around consistency in the content (style, fonts, images and tone)
• Identify needs and gaps in our content and recommend new topics for the website
• Conduct simple keyword research and use SEO guidelines to increase web traffic
• Write clear marketing copy to promote our products/services
• Write suitable blogs and articles for our community
• Coordinate with marketing and design teams to Create infographics, visuals
• Research industry-related topics (combining online sources, interviews and studies)
• Prepare well-structured drafts using Content Management Systems
• Understand the Management’s vision and present ideas accordingly
Job Skills
• Familiarity with web publications
• Excellent writing and editing skills in English
• Ability to work in a team
• Hard working and motivated
• Ability to meet deadlines
• Ability to proofread and edit content
• BSc in Marketing, English, Journalism or related fiel
We have an urgent job opening for the below Profile:
Location: Bangalore
Experience: 6 To 8 Years
Designation: Digital Marketing - Head
Notice Period: Maximum 1 Month
Brief :
We at Dukaan are building an in-house team of performance marketing enthusiasts who can help our enterprise and large business clients grow their business online. We are looking for a digital marketing head for a large performance marketing team who can help Dukaan and its merchants grow. Apart from getting exposure to performance marketing across industries, and running campaigns across channels, you will also get exposure to Dukaan’s technology platform which has helped shape online shopping for millions of SMBs & large enterprises and a chance to improve the product
What you will do
● Lead a team of the campaign, performance marketers, content writers and graphic designers
● Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
● Understand marketing briefs for different clients/Brands and execute or drive the same to deliver sales performance
● Identify trends and insights, and optimize spend and performance based on the insights
● Brainstorm new and creative growth strategies
● Plan, execute, and measure experiments and conversion tests
● Collaborate with external teams, agencies and internal tech teams to Instrument conversion points and optimize user funnels
Skills Required
● In-depth knowledge about creating effective targeting of audiences on FB, Google, and Affiliate Channels
● Has at least 6 years of experience with marketing operations on primary channels like FB, Insta, Youtube, Google Search, Google Shopping, Affiliates
● Has at least 3 years of experience with marketing operations on programmatic advertising
● Has had some exposure to Email, Whatsapp, Content Marketing
● Experience in optimizing landing pages and user funnels
● Solid knowledge of website analytics tools (e.g., Google Analytics, SemRush, Ahrefs, etc)
● Experience with A/B and multivariate experiments
● Has a good sense of understanding the business metrics and can derive meaningful insights basis the data reports
● Has handled marketing campaigns for clients/Brands on these platforms with a min. a monthly budget of 1 Cr
● Has at least 6+ years of professional work experience in campaign management and digital marketing in a reputed Brand or agency(or equivalent in freelancing)
● Can drive content creation by collaborating with design teams
● Has led/managed performance marketing teams for at least 2 years
Thanks
Our client is a digital marketing consultancy, services and training company. As digital marketing partners, they help businesses leverage the online space, through effective and profitable online marketing strategies, through various internet marketing techniques. Their team includes professionals who are experts of this field and have experience of carrying out successful campaigns for SMB and MNCs across North America, Europe, Asia Pacific and India. They focus on providing quality training and high impact consultancy on Digital Marketing.
The company co-founded by two Ex-Googlers, has currently launched India's first digital marketing simulation tool, allowing students and professionals to get hands-on experience in all major global search platforms like Google, Bing, Yahoo etc. by playing with virtual money and learning the real time optimization for higher conversion rate and better ROI.
- Performing research and data analysis in coordination with the client business needs and optimising website content accordingly.
- Providing SEO analysis of websites and web pages.
- Performing research and analysis on competitor ranking positions.
- Providing recommendations and strategies for content development in coordination with SEO goals.
- Implementing link building campaigns in coordination with client SEO goals.
- Assisting in preparing content strategies for posting in different platforms
- Establishing partnerships at scale for link building
- Monitoring client Analytics Dashboard and prepare reports for clients in easy to understand format.
- Working closely with technical team to meet client goals.
- Tracking and evaluating SEO performance of clients across all major search engines.
- Keeping abreast with latest trends in SEO as well as new marketing tools entering
- Maintaining quality standards of work output of SEO technical and content team.
What you need to have:
- 4 to 6 years previous experience in SEO, Digital marketing
- Experience in various SEO techniques and tools
- Excellent written and verbal communication skills
- Ability to identify and resolve problems
- Ability to organize, manage, and prioritize tasks.
- Proficient computer skills, including Microsoft Office Suite
Google Analytics- email designing
- know-how of wikipedia and how to add/edit articles
- SEO
- Tags Implementation
- keyword research
- back links research & building
- IMDb Page maintenance
Follow CutshortSubodh Popalwar
Software Engineer, Memorres