- Create content marketing campaigns to drive leads and subscribers
- Regularly produce various content types, including email, social media posts, and blogs
- Actively manage and promote our blog, and pitch articles to relevant third-party platforms
- Edit content produced by other members of the team
- Collaborate with other departments to create innovative content ideas
Create quirky content for Insta, Facebook posts.
Skills-
- Bachelor’s degree in English, Journalism or related field
- Knowledge of digital marketing tactics, including SEO, email marketing, and social media marketing (Preferred)
- Excellent writing skills, as well as the ability to communicate and collaborate effectively
- The ability to consistently meet tight deadlines
About One-Stop digital marketing solution. (SN1)
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About Visdum
Visdum is the world’s leading SaaS Solution for Sales Compensation Management. Founded in 2020 by ex-Oracle Executives who have 50+ years of experience in the IT industry, we’re an early-stage SaaS startup with a mission to democratize sales commissions.
Visdum helps Finance, Revenue Operations, and Sales teams manage and optimize sales incentive compensation process, giving real-time visibility to payouts and a decrease in calculation errors. Visdum helps SaaS teams around the world save hundreds of hours by automating commissions and drive higher sales revenue with a motivated sales team.
Our Impact So Far
- 13+ Countries Served
- $50M+ Commissions Processed
- We achieved all of this with a nimble team of 17
Job Role: Content Marketer
Location: Remote. We have an office in Noida, India, where you can feel free to drop by anytime. :)
The Opportunity
Visdum is looking to hire a Content Marketer to join our Marketing team. We’re disrupting the sales compensation market as the only solution that solves sales commissions for SaaS.
We are looking for an enthusiastic Content Marketer to join us on this disruptive journey. In this role, your core responsibility will be content creation, but you will also be responsible for distributing this content and engaging your audience. Our ideal candidate has 1-2 years of B2B content writing experience (bonus points for SaaS experience), an eye for detail, and the ability to write crisply using simple language.
Responsibilities:
- This role will involve creating high-quality content for the brand - social media posts, blogs, case studies, eBooks, emails, whitepapers, video scripts, infographics, posters, etc.
- Develop a good understanding of the “Sales Compensation” industry and the people involved in it to create compelling content to drive awareness and leads for Visdum.
- Own the social media calendar and strategy end-to-end.
- Collaborate with designers and developers to create landing pages, guides, and other relevant content for marketing and sales enablement.
- Come up with creative campaigns to improve Visdum’s engagement on LinkedIn.
- Write PR stories or external announcements to elevate the Visdum brand.
- Understand basic SEO practices needed to create high-quality content that converts.
Requirements:
- 1–2 years of B2B content writing experience (SaaS companies preferred).
- Experience of writing content for the US region is an added advantage.
- Basic design skills using Canva, Figma, Adobe Photoshop/Illustrator, etc.
- Exceptional writing skills, with a penchant for quality and attention to detail. We prefer simple language to jargon. Someone with a natural passion and a flair for storytelling and writing would fit in well.
- Basic understanding of SEO to track content performance
- Great research skills and the ability to obtain information from anywhere would be ideal. (Yes, all hail ChatGPT!)
- Understands the fundamental concepts of content distribution and audience engagement.
- Produce well-researched content for publication online and in print
- Organize writing schedules to complete drafts of content or finished projects within deadlines
- Utilize industry best practices and familiarity with the organization's mission to inspire ideas and content
- Communicate and cooperate with a writing team, including a content manager, editors, and web publishers
- Follow an editorial calendar, collaborating with other members of the content production team to ensure timely delivery of materials
- Develop related content for multiple platforms, such as websites, email marketing, product descriptions, videos, and blogs
- Monitor and analyze the performance of key performance indicators (KPIs) to offer suggestions for improvement
- Use search engine optimization (SEO) strategies in writing to maximize the online visibility of a website in search results
Qualifications for Content Writer
- Proven record of excellent writing demonstrated in a professional portfolio
- Impeccable grasp of the English language, including idioms and current trends in slang and expressions
- Ability to work independently with little or no daily supervision
- Strong interpersonal skills and willingness to communicate with clients, colleagues, and management
- Ability to work on multiple projects with different objectives simultaneously
- Strict adherence to the style guides of each company and their policies for publication
- Good time management skills, including prioritizing, scheduling, and adapting as necessary
- Proficiency with computers, especially writing programs, such as Google Docs and Microsoft Word, Excel, Outlook, and PowerPoint
- Familiarity with each client's requirements and the company's brand image, products, and services
What You'll Do -
- Work closely with our internal teams to create content that attracts, engages, and educates existing and potential customers.
- Write content around saas marketing.
- Create engaging short- and long-form written content on a regular and recurring basis (2-3 blog posts per week)
- Assist with the production of visual content such as images, infographics, etc to complement and/or convert your written content.
- Brainstorm and execute new topics and themes that are relevant to our target audience.
- Help set up the overall content & engagement strategy of the company, monitor progress, and come up with new ways to meet and exceed engagement goals.
What You'll Need -
- 2+ years of professional content writing experience, ideally related to marketing/SaaS products
- The candidate must know about SEO and should have a proven ability to write SEO-friendly content.
- Excellent written English with stellar copywriting skills.
- Fantastic storytelling skills - you have an innate ability to engage and captivate audiences with your words
- Fast learner and creative thinker - you grasp new concepts quickly and are able to turn one idea into many content pieces
- Comfortable adapting writing style & approach based on target audience across different interests and demographics
- You stay updated with the latest trends in your field
- Comfortable with WordPress CMS
- Passionate for content writing.
- Bonus Points - a. If you know how to create graphics etc using Canva/Adobe Suite, Figma, etc. b. If you’re comfortable writing on marketing topics (e.g. lead generation, performance marketing, paid ads, outbound marketing, etc)
What we offer -
- Fully remote flexible work environment & we help you set up your remote workstation too.
- Open book policy - we will pay for books you purchase for your professional and career development.
- Continuous learning/training policy - we sponsor you for the conferences and training programs you feel would add to your development in the company.
- Reimbursements - we minimize your remote setup expenses.
- Health insurance
- Understanding the company’s requirements in terms of content/ creative inputs and timelines.
- Understanding of customer insights and data that translates into creative communication
- Developing content from the marketing brief along with studio team, visualising and brainstorming, breaking it down to easy paths which go as an input to design team to design the required creative communication
- Providing copy as required for the respective creative
- Ensuring that the design team is adequately resourced
- Being the single point of contact for the content/ copy communication
- Understanding Briefs and coming up with Ideas on the brief
- Ensuring all design communication goes out from the studio should be thoroughly checked and proofread.
What you need to have:
- Excellent overall writing skills in a number of different styles/ tones
- Impeccable spelling and grammar, Good at writing skills
- A deep understanding of consumers and what motivates
- Great research, organizational, and learning skills
- Should be comfortable working with team members in a highly interactive environment.
- You will be a problem solver and must demonstrate a solid background in managing and understanding creative development
- Should be able to define its content as per the vision, goals & strategy of the company as well as be able to work as part of a growing team to derive innovative content
1. To write on a variety of topics related to education and courses offered by the colleges and institutions in India and educational news and updates etc.
2. Knowledge of writing articles, blog posts, descriptions, page titles etc. for digital media.
3. Create content which gives website readers access to information in a simple, easy to understand language.
4. The content writer should know the target audience and write content to engage and draw visitors.
5. Generate content, making smart use of keywords. The text should have relevant keywords and variations for better search engine ranking and indexing.
6. Creating stories from in-house reports/surveys monthly.
7. Developing new ideas for web content.
8. Work with team members to enhance content pieces.
9. Candidates handled a team will be given preference.
Desired Profile
1. Freshers with impressive writing skills are welcome.
2. As a web content writer, ability to write engaging content for websites.
3. Knowledge in writing content for websites/print/company blogs.
4. Good written and communication skills.
5. Awareness of Search Engine Optimization (SEO), internet marketing trends is a plus.
6. Excellent time management skills.
Personal Traits:
1. Excellent written and oral communication skills.
2. Excellent problem solving skills.
3. Should be excellent in Time Management, Planning Skills & Organizing Skills.