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With the growing demand for a healthier lifestyle, our client has chosen pasta as their USP to showcase their versatility in terms of offering a variety of tastes and types but in a healthier way.
They manufacture and sell various types of pasta with benefits such as containing plant-based protein, free of soy, gluten and artificial colours, 100% vegan etc. and their products are Kosher certified. Their website also provides varieties of guilt-free pasta recipes which will help parents un-junk their kids’ food choices.
Founded by a team of three veteran entrepreneurs, our client is headquartered in Mumbai. They have raised a total of $1.3M in funding over 2 rounds.
As a Performance Marketing Lead, you will be responsible for creating and executing a strong performance marketing strategy & execution plan thereby managing the P&L of the website business.
What you will do:
- Monitoring business metrics on a weekly basis- % repeat, CAC, LTV, ROAS, ACOS, etc
- Liaising with the brand marketing team to identify the appropriate target audience for particular ad campaigns
- Developing and managing digital prospecting and remarketing campaigns
- Managing budgets and campaigns across all digital channels to drive strong return on investment and efficient CAC
- Ensuring successful planning, execution, optimization for key traffic KPIs via paid, organic & own media channels
- Identifying and testing new channels to continue to meet or exceed established critical metrics
- Working closely with the management to share funnel conversion improvement ideas, feedback & present results
Desired Candidate Profile
What you need to have:- 6+ yrs digital performance marketing experience ideally in the FMCG space
- Familiarity with Facebook Business Manager, Google Adwords, analytics, and Instagram
About the Role
Hospitals, clinics and labs are the pillars of patient journey. As a BD Head for Hospitals and Healthcare, your role covers a variety of pitches, from partnering with Hospitals for Ambulance integration to onboarding Clinics, Labs and Pharmacies for strategic alliance and registering Doctors, Nurses, Paramedics for our Medical QRT.
Job Responsibilities:
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Execute official tie-ups with Hospitals, Clinics and Labs.
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Build relationships with Hospital PROs.
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Build HelpNow’s Hospital Army.
- Onboard Doctors and nurses for at-home emergency response.
The candidate should have minimum 5 years of experience in:
- Working in business development role at a prime Hospital.
- Well nurtured network in Indian Healthcare Industry.
- Knowledge of hospital functioning and operations.
- Leading multi-city teams. (bonus, not a necessity)
- Jobs at large Hospital Chains. (bonus, not a necessity)
Job Description:
Candidate should have ample of experience in dealing with Civil Engineering Contracts. (Real estate, Infrastructure, civil interior etc.)
Should be able to handle Tender Documentation
Should be able to handle Contractual correspondence
Ready to travel different sites when needed
Must have worked in a construction company for minimum of 4-5 years as Business Development Manager
Identifying & networking with prospective clients
Generating business from existing accounts
Co-ordination between RO & HO regarding compliance of different company parameters etc.
To maintain a safe working environment
To co-ordinate with clients as well as with higher management
Also to maintain a proper team-spirit & also face different troubleshooting missions
To interact with consultants & clients on different issues
Some involvement into planning activities (viz. making of programmes of diff. Activities, ensuring implementation of the same, monitoring of it etc.)
Developing new business relationships
Maintaining current business relationships
Developing marketing strategy and analysis for obtaining new business
Represent the firm with clients
Serve as the primary contact with clients
Coordinate with the project manager and the project leader as to the client’s needs
Represent the firm at community events, trade shows, conferences, networking event, etc.
Develop and maintain partnerships within the industry
- Managing digital/content marketing activities for our global clients.
- Content writing and updates.
- Influencer marketing and Blogger Outreach.
- Excellent writing and grammatical skills with the ability to write quickly, concisely, and accurately.
- Willingness to work in a dynamic environment and willingness to learn new things and styles.
- Ability to write compelling content on various topics.
- Convince others that your ideas are worth investing time and effort in. This role is at the core of the content marketing team, and others will rely on your work every single day.
- Search Engine Optimisation
- Influencer marketing and Blogger Outreach
- Social Media Marketing
- Saturday & Sunday fixed week offs
- Competitive salary and timely increments
- Potential Career Growth to Lead role for high performers
- Team & Individual Learning and Development is part of our culture
- Vibrant community and regular team outs
- Great team members & energy filled work environment
- Plush Office Campus
Skill(s) required: MS Office, G-Suite and English Proficiency (Written and Verbal)
- Manage and support delivery of key corporate projects on crèche benefit
- Manage the corporate relationships for clients for whom we manage the annual childcare benefit
- Create and maintain systematic corporate MIS (leads, pipeline, hot conversations) to support in business development
- Reach out to new corporates with ProEves services, support in conducting corporate surveys on childcare and maternity benefits
- Respond to queries of corporates who are looking for providing creche benefit to their employees. Understand their need, share ProEves proposal and follow up
- Liase with daycare partners in ensuring smooth childcare benefit for the client
- Support the Management team in all corporate reach outs - mailers, events, meetings