A Head of Business Development works to improve an organization’s market position and achieve financial growth. This person defines long-term organizational strategic goals, builds key customer relationships, identifies business opportunities, negotiates and closes business deals and maintains extensive knowledge of current market conditions. Business Development Managers work in a senior sales position within the company. It is their job to work with the internal team, marketing staff, and other managers to increase sales opportunities and thereby maximize revenue for their organization. To achieve this, they need to find potential new customers, present to them, ultimately convert them into clients, and continue to grow business in the future. Business Development Managers will also help manage existing clients and ensure they stay satisfied and positive. They call on clients, often being required to make presentations on solutions and services that meet or predict their clients’ future needs. Job Description The primary role of the Business Development Manager is to prospect for new clients by networking, cold calling, advertising or other means of generating interest from potential clients. They must then plan persuasive approaches and pitches that will convince potential clients to do business with the company. They must develop a rapport with new clients, and set targets for sales and provide support that will continually improve the relationship. They are also required to grow and retain existing accounts by presenting new solutions and services to clients. Business Development Managers work with mid and senior level management, marketing, and technical staff. He/she may manage the activities of others responsible for developing business for the company. Strategic planning is a key part of this job description, since it is the business manager’s responsibility to develop the pipeline of new business coming into the company. This requires a thorough knowledge of the market, the solutions/services the company can provide, and of the company’s competitors. While the exact responsibilities will vary from company to company, the main duties of the Business Development Manager can be summarized as follows: New Business Development o Prospect for potential new clients and turn this into increased business. o Cold call as appropriate within your market or geographic area to ensure a robust pipeline of opportunities. o Meet potential clients by growing, maintaining, and leveraging your network. o Identify potential clients, and the decision makers within the client organization. o Research and build relationships with new clients. o Set up meetings between client decision makers and company’s practice leaders/Principals. o Plan approaches and pitches. o Work with team to develop proposals that speaks to the client’s needs, concerns, and objectives. o Participate in pricing the solution/service. o Handle objections by clarifying, emphasizing agreements and working through differences to a positive conclusion. o Use a variety of styles to persuade or negotiate appropriately. o Present an image that mirrors that of the client. Client Retention o Present new products and services and enhance existing relationships. o Work with technical staff and other internal colleagues to meet customer needs. o Arrange and participate in internal and external client debriefs. Business Development Planning o Attend industry functions, such as association events and conferences, and provide feedback and information on market and creative trends. o Present to and consult with mid and senior level management on business trends with a view to developing new services, products, and distribution channels. o Identify opportunities for campaigns, services, and distribution channels that will lead to an increase in sales. o Using knowledge of the market and competitors, identify and develop the company’s unique selling propositions and differentiators. o Create a sales and marketing team to enhance and support the business development activities. Management and Research o Submit weekly progress reports and ensure data is accurate. o Ensure that data is accurately entered and managed within the company’s CRM or other sales management system. o Forecast sales targets and ensure they are met by the team. o Track and record activity on accounts and help to close deals to meet these targets. o Work with marketing staff to ensure that prerequisites (like prequalification or getting on a vendor list) are fulfilled within a timely manner. o Ensure all team members represent the company in the best light. o Present business development training and mentoring to business developers and other internal staff. o Research and develop a thorough understanding of the company’s people and capabilities. o Understand the company’s goal and purpose so that will continual to enhance the company’s performance.

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About MIICA Systems Pvt Ltd

Founded :

2008

Type :

Products & Services

Size :

20-100

Stage :

Bootstrapped

About

N/A

Connect with the team

Chandan Banerjee

Connect

Company social profiles

N/A

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Video-led Content Strategy:

Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
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Production:

Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
Creating the monthly production pipeline, review and edit every piece of video content that is produced
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Manage the monthly production flow and maintain data sheets to enable ease of tracking
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Project Management:

Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
Plan and manage video production schedules, ensuring timely delivery of projects within budget
Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
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Coordinate with the content team to integrate video content on the platforms
Maintain an archive of video assets and ensure proper documentation and tagging

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Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
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Identifying opportunities for new formats and keeping up with trends in the video content space

Customer obsession and governance:

Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
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Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
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Tracking and analysing production, go-live status and engagement metrics using tools like Google Analytics, etc.
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Qualifications:

Bachelors degree in Communications, Digital Marketing, Advertising or a related field
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Work Experience:

3-5 years of relevant experience in the space of content marketing/advertising, experience in Digital Marketing with a focus on video content, will be an advantage

Skills :

Excellent command over the English language
Hands-on experience of copywriting, editing, and creating communication
Ability to handle complex briefs and ideate out of the box
Creative thinking and problem-solving skills, with a passion for storytelling and visual communication
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PERKS, BENEFITS AND WORK CULTURE:

Our people define our passion and our audacious, incredibly rewarding achievements. Bajaj Finance Limited is one of India’s most diversified Non-banking financial companies, and among Asia’s top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we’re present in India.

ROLES AND RESPONSIBILITIES:

Video-led Content Strategy:

Implement the video-led content strategy to meet business objectives like increase in views, leads, product awareness and CTR
Execute the video content framework that talks to a varied TG, mixes formats and languages (English and vernacular)

Production:

Ability to write/edit clear and concise copy and briefs unique to the platform, and influence/direct designers and agencies for creative output
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Manage our agency and partner ecosystem to support high-scale video production
Manage the monthly production flow and maintain data sheets to enable ease of tracking
Increase CTR, Views and other critical metrics for all video production

Project Management:

Oversee the creation of various video formats, including explainer videos, product demos, customer testimonials, etc.
Plan and manage video production schedules, ensuring timely delivery of projects within budget
Upload and manage video content across multiple digital platforms, including the digital platforms and other relevant platforms
Ensure all video content is optimised for each platform, following best practices for SEO and audience engagement
Coordinate with the content team to integrate video content on the platforms
Maintain an archive of video assets and ensure proper documentation and tagging

Capabilities:

Drive the development of capabilities around production, automation, upload, thereby leading to a reduction in TAT and effort
Work with technology teams to explore Gen AI tools to deliver output at scale and speed
Identifying opportunities for new formats and keeping up with trends in the video content space

Customer obsession and governance:

Relentless focus on making customer interactions non-intrusive; using video content to create a frictionless experience
Zero tolerance for content and communication errors
Develop a comprehensive video guidelines framework that is easy to use by businesses yet creates a distinct identity for the brand
Have a strong eye for grammar and ensure that every content unit adheres to the brand tone of voice
Create checks and balances in the system so that all customer-facing content is first time right, every time

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Tracking and analysing production, go-live status and engagement metrics using tools like Google Analytics, etc.
Gauge efficacy of video content produced, and drive changes wherever needed
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Qualifications:

Bachelors degree in Communications, Digital Marketing, Advertising or a related field
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PERKS, BENEFITS AND WORK CULTURE:

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Brownie points 🍰

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Feel free to apply even if you feel unsure about whether you meet every single requirement in this posting. As long as you're a quick learner, and are excited about changing the status quo for tech recruitment, we're happy to support you as you come up to speed with our tech stack.

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at SeenIt

4 recruiters

Posted by Sneha Adwani

Remote, Kolkata

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₹6L - ₹8L / yr

PHP

CodeIgniter

Javascript

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Seenit’s suite of apps enables the leading retailers around the world to transform their customer experience and build loyal relationships with their customers. The apps allow retailers to make use of their physical infrastructure and resources to deliver a truly omnichannel experience in today's rapidly changing world of shopping.

We would welcome someone to the team who:

- Loves to write “clean”, well designed code to solve complex problems
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Your application will require you to have:

- Just some previous projects to showcase, no need for CV immediately

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at GetON Infotech

1 recruiter

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2. Excellent knowledge of database programming using MS SQL Server viz Excellent knowledge of query execution plan, indexing, query optimization, DBCC commands, stored procedures, functions, triggers, cursors etc.

3. Knowledge of front-end programming using HTML, CSS, JavaScript, jQuery, Angular etc. with a strong grasp of web technologies and UI/UX standards.

4. Sound Knowledge of latest Architecture trends, Design Patterns and Object Oriented Programming Concepts.

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at Estrella Headhunters

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