Business Development Executive

Job Description

• Responsible for growth in organic traffic & lead generation by designing & implementing strategies for SEO & digital marketing growth.
• Experince in B2B is must.
• Craft content strategies that guide the content team based on keyword research.
• Deliver new keyword clusters, keywords, and topic clusters for new content generation and old content revamp.
• Lead content marketing outreach & high-quality link building campaigns and initiate communication with prospective websites & influencers
• Analyze the performance of SEO campaigns, and assess against goals (ROI & KPI)
• Collaborate with internal teams to create landing pages and optimize the user experience
• Identify SEO issues with a continuous audit process and ensure that those issues are reported to concerned teams on time.
• Work closely with the content team to ensure the generation of SEO-friendly content
• Manage all types of search engine tools like XML sitemaps, webmaster tools for analytics, and diagnostics reporting
• Experience with or willingness to learn additional marketing channels such as PPC, email marketing, affiliate, etc is a plus as we are expanding our marketing channels.

Requirements

• Excellent communication skills (both written and verbal)
• Proven working experience in SEO.
• Strong technical SEO knowledge based on Search Console & other industry tools.
• Sound knowledge of concepts like crawl budget, cannibalization, content pruning, etc.
• Sound knowledge of SEO best practices and the latest trends.
• Solid knowledge of website analytics tools (e.g., Google Analytics)
• Strong analytical skills and data-driven thinking
• Experience in doing SEO for SaaS/large publications is a plus.

We are looking for a skilled react.js developer to join our front-end development team. In this role, you will be responsible for developing and implementing user interface components using React.js concepts. You will also be responsible for profiling and improving front-end performance and documenting our front-end codebase.

React.js Developer Responsibilities:

1. Reviewing application requirements and interface designs.
2. Identifying web-based user interactions.
3. Developing and implementing highly responsive user interface components using react concepts.
4. Writing application interface codes using JavaScript following react.js workflows.
5. Troubleshooting interface software and debugging application codes.
6. Developing and implementing front-end architecture to support user interface concepts.
7. Monitoring and improving front-end performance.
8. Documenting application changes and developing updates.

React.js Developer Requirements:

1. Previous experience working as a react.js developer.
2. In-depth knowledge of JavaScript, CSS, HTML, and front-end languages.
3. Knowledge of REACT tools including React.js, Webpack, Enzyme, Redux, and Flux.
4. Experience with user interface design.
5. Experience with browser-based debugging and performance testing software.
6. Excellent troubleshooting skills.
7. Good project management skills.

• Strong expertise in Salesforce.com configuration modules like Roles, Profiles, Security & User Setup, Custom Objects, Tabs, Workflows, Approval Processes, Reports & Dashboards.
• Strong on technical proficiency in Salesforce.com tools and features like SOQL, Apex API, Visual Force, Triggers, Web Services, Batch Apex.
• Ability to leverage experience with web services and the cloud to build integration points between Salesforce and External systems.
• Experience in migration of objects/metadata from one (development/sandbox) organization to another (Sandbox or production) using Change-Sets, Eclipse IDE.
• Good problem-solving skills and ability to give optimal solutions.
• Lightning component development, Lightning design development.
• Salesforce platform experience (Sales Cloud, Service Cloud, General Configuration, etc…)
• com development experience (APEX, Visualforce, Portals / Communities)
• Deep understanding with technical capabilities of Visual Force, APEX APIs, APEX Triggers, and APEX Web services.
• Excellent written, verbal presentation and organizational skills, ability to interface with all levels and business units.
• Must work independently in complex fast paced environment to ensure quality and timeliness of system information.
• com Certifications (Developer and Architect) is additional advantage.

Job Description in brief: 

• Must have good communication skills and Team management skills
• Must be multi tasking
• Strong knowledge of HTML5, CSS, Bootstrap, WordPress, Java, Php, React.Js (Any other technical skills)
• Shall be responsible to handle the Projects solely
• Shall be responsible to handle the clients
• Meetings with the Clients
• Understand the requirement of the clients
• Assigning the task to the developers
• Creating IT project budgets
• Preparing the Commercial Proposals for the clients
• Preparation of the Work Reports
• Assuring to meet the deadline of the projects

• upGrad was awarded the Best Tech for Education by IAMAI for 2018-19.
• upGrad was also ranked as one of the LinkedIn Top Startups 2018: The 25 most sought-after startups in India.
• upGrad was earlier selected as one of the top ten most innovative companies in India by FastCompany.
• We were also covered by the Financial Times along with other disruptors in Ed-Tech.
• upGrad is the official education partner for Government of India - Startup India program.
• Our program with IIIT B has been ranked #1 program in the country in the domain of Artificial Intelligence and Machine Learning.

A highly motivated and passionate individual who has experience in executing end to end web based products and applications; bringing them to production quickly and with high quality. Passionate about building flexible and scalable solutions with an eye for detail and can weigh pros and cons to find best possible solutions.

Role and Responsibilities

• Collaborate with Product Managers to plan, implement and deliver tasks and modules on a timely basis with best practices and adherence to SOPs.
• Understand the product requirements, ask questions, and gather information and feedback to design and deliver scalable and flexible systems.
• Deliver end to end applications from front end web development, back end development, middleware integration and persisting data in no SQL or RDBMS databases.
• Play the role of an unblocker in a tight scrum environment. Should be able to help other developers with challenges, problem solving, and help achieve milestones as per plan.
• Build a highly skilled and efficient team by hiring, keeping the team motivated, and managing performance.
• Build a culture of agile development, continuous improvement, and a strong sense of product ownership.
• Drive a culture of high quality at all stages by leveraging CI/CD and automation.
• Identify architectural issues and plans to resolve them.
• Proactively identify risks and define mitigations plans.
• Prioritize to manage ad-hoc requests in parallel with ongoing projects.
• Hands on with programming with 25%+ of bandwidth going into coding activities owned.

Skills/Experience

• A highly talented developer with 8+ years of hands-on experience in building secure and scalable web based applications using Java in backend and JS based frontend frameworks.
• Demonstrated experience managing teams of 5-10 or more engineers in product or online teams.
• Strong knowledge of Java 8+, databases (SQL and NoSQL) , MySql, Mongo. Willing to learn new technologies (Golang).
• Experience working with Cassandra, Spring Boot, Kafka, RabbitMQ is highly desirable.
• Working knowledge of any one or more of AngularJS/ReactJS/VueJS and CSS3, HTML5.
• Strong experience in data modelling for data storage tools in SQL; experience with noSQL is highly desirable.
• Experience building scalable solutions for 2x, 5x and 10x growth with high quality and flexibility.
• Practitioner of test driven development practices. Experience in creating and adhering to best practices for development.
• Experience working with container technologies like Docker and knowledge of CI/CD processes for automated integration and deployment. Basic knowledge of AWS preferred.
• Strong experience in Microservices (SRP) paradigm.

Qualification

B.Tech/M.Tech/MCA(IT/Computer Science)

This is a Contract Based role only

Not a "Fulltime opportunity"

Role Summary:

The Robotics Process Automation Senior Developer is responsible for designing and coding the automation process components. The RPA Senior developer develops the automation design to ensure it meets the specifications. The design must handle concurrency, scalability, restart and recovery, auditing & object reuse for all the automations that are designed and developed. The senor developer will also validate the automation by performing appropriate unit testing, and ensure configuration control is maintained at all times. The senior developer mentors junior developers and performs QC checks on code components developed by them.

DUTIES / ACCOUNTABILITIES

Responsibilities include, but may not be restricted to:

• Design technical specifications for RPA that meets the requirements and handled all the non functional requirements of concurrency, scalability, security requirements, restart and recovery.
• Develops and configures automation processes as per the technical design document to meet the defined requirements. Works on the coding the more complicated automations or reusable components, and delegates and mentors junior developers for the less complex components.
• Develops new processes/tasks/objects using core workflow principles that are efficient, well structured, maintainable and easy to understand.
• Complies with and helps to enforce design and coding standards, policies and procedures.
• Ensures documentation is well maintained.
• Ensures quality of coded components by performing thorough unit testing.
• Works collaboratively with test teams during the Product test and UAT phases to fix assigned bugs with quality.
• Reports status, issues and risks to tech leads on a regular basis
• Improves skills in automation products by completing automation certification.
• Mentors junior developers and performs code reviews for quality control.

Qualifications

EDUCATION

• Bachelor university degree in Engineering/Computer Science.

KEY SKILLS

•  5- 8 years of IT experience and having good understanding of programming concepts.  Should be from a programming background on any coding language (.Net, Java).
• Working experience in RPA for a minimum of 2 years and having project experience of a minimum 3 RPA implementations.
• Understands development methodology and lifecycle
• Should be trained on RPA tools (Blue Prism/Automation Anywhere).
• Self-motivated, team player, action and results oriented.
• Well organized, good communication and reporting skills.

Desirable:

• Prior experience in UI automation, Robotics process automation is an added advantage.
• Certification in Robotics

Social Media Writer and Content Manager 

Job Requirements :

1) Prior Experience as a Social Media Manager (With a Focus on Youtube)

2) Experience with Google, Facebook and Youtube Ads

3) Experience writing social media posts, captions

4) Familiarity with Search Engine optimization (SEO)

5) Experience working with Mail Chimp is desired, but not mandatory

6) Awareness with social media trends

7) Creativity and Immersion in Social Media

8) Analytical Aptitude

9) Excellent writing and language skills

10) Proficiency in Hindi and English

11) Proofreading and Editing Skills

Job Responsibilities : The candidate would be responsible for

1) Crafting Social Media Strategy and setting clear objectives for promotion, engagement, conversion of target audience.
2) Managing client's social media assets.( Social Media, SEO, Content Marketing, Email, Print and Digital Marketing)
3) Content Management 
4) Curating Weekly and Fortnightly Social Media Campaigns and overseeing their execution (Images/Video/Podcasts/Blog Posts/Snippets/One Liners/Newsletters)

5) Collating Social Media Analytics and generating insights for building online brand awareness and reputation

6) Creating and implementing fortnightly and monthly Content editorial calendars to manage content

7) Implement a publishing schedule and promote content through social advertising

8) Working with Design Team for creating Social Media Posts

9) Managing and reviewing comments and feedback section

10) Online Reputation Management (ORM) and establishing brand loyalty in the online and offline community.

11) Determining KPI for audience engagement by capturing relevant performance metrics

12) Compiling reports showcasing ROI and tweaking strategy if needed.

Salary : As Per Industry Standards

Experience : 3 to 7 Years

Qualification : Graduate in any field. 

Software : Microsoft Office Suite / Hootsuite