Business Developer

Job Title: Digital Marketing Executive

Job Type: Full Time

Location: Indore

Summary/Objective:

We seek an experienced and results-driven Digital marketing Executive to join our dynamic marketing team. The ideal candidate will be responsible for implementing effective digital marketing strategies to optimize our online presence.

Responsibilities:

•     SEO: Implement and manage search engine optimization (SEO) strategies to improve search rankings and drive traffic to our website.

•     Social Media Marketing (SMM): Develop and execute social media strategies across platforms such as Facebook, Instagram, Twitter, and LinkedIn.

•     Pay-Per-Click (PPC) Campaigns: Create and manage PPC campaigns to generate leads and increase brand visibility.

•     Facebook and Instagram Setup: Manage the setup and maintenance of our Facebook and Instagram shopping features.

•     Shopping Engine Product Feed: Oversee the submission of product feeds to various shopping engines and ensure they are optimized for maximum visibility and conversion.

•     Data Analysis & Reporting: Utilize Excel for data analysis and creating detailed marketing reports to track performance and inform strategy.

•     Social Media Post Scheduling: Utilize social media post scheduling tools to plan and publish content efficiently.

•     Email Marketing: Implement email marketing campaigns using various tools to engage with customers and prospects.

Qualifications/Requirements:

Education:

•    Bachelor's degree in Marketing, Digital Media, or a related field

Experience:

•   Proven experience in digital marketing.

• Strong understanding of SEO, SMM, and PPC.

• Proficient in Microsoft Excel for report creation and data analysis.

• Familiarity with social media calendar planning and posting schedule.

• Experience with email marketing tools and strategies.

• Experience in e-commerce marketing.

• Certifications in Google Analytics, Google Ads, or similar platforms.

Skills:

•     Creative thinking with a focus on innovation and problem-solving.

•     Excellent communication and analytical skills.

Job Summary

As a CRO specialist you will use a mix of creativity and strong analytical skills to understand website behavior, identify opportunities to drive an increase in conversion, revenue and user experience, then develop and execute a strategy to turn those ideas into an optimization and testing plan. This is a customer-facing role requiring outstanding relationship management skills.

The ideal candidate would be extremely data-driven and makes design tweaks based on user behavior to improve conversions. An experience in creating UI/UX wireframes would be a plus

Responsibilities and Duties

Use qualitative (heatmaps, sessions recordings, surveys, etc) and quantitative(Google Analytics or similar) sources of data to analyze website traffic to understand user behavior and provide data-driven recommendations to increase engagement and conversion rate.

Establish web analytics framework to monitor the health of the key performance indicators and key conversion points in the web journey and marketing funnel. Understand and implement ways to monitor conversion funnel congestions, design and usability factors of highly converting web pages.

To understand the "WHY" behind the data and deliver actionable insights to further improve UX and conversion rate optimization to increase lead generation and online sales.

Define and maintain overall optimization program (site and e commerce experience, landing pages, forms and calls-to-actions) Use an iterative approach to optimization (hypothesize, design, test, measure, optimize), deriving actionable insights from the results, formulating new experiment ideas and hypotheses, while implementing winning results.

Develop or support the team in developing hypotheses, testing roadmaps and reports for optimization projects (A/B, Multivariate, Targeting, Personalization).

Coordinate with developers, analysts, and researchers to drive projects forward.

Required Experience, Skills and Qualifications

Prior experience of 1+ years of optimizing user experience/digital marketing campaigns/email campaigns/or anything that directly impacts revenue generated by the website.

Prior experience in a customer facing role or equivalent history of increasing customer satisfaction with excellent presentation skills

Conversant and able to use marketing platforms and tools that can measure and drive marketing programs and conversions; examples include Google Analytics, VWO, Adobe Target, Click-tale, Adobe Analytics, Tag management solutions, Tag audit solution, Optimizely, Google Optimize, and/ or similar tools.

Understanding best practices for UI and UX for websites

Understand of how E-commerce website work(what is ROI, AOV, Conversion Rate etc.)

Experience with research tools including HotJar, CrazyEgg, LuckyOrange/ heatMaps/ poll/ survey Zarget or other similar tools will be a plus

Experience with multichannel media campaigns including a working knowledge of paid search, testing ad text and landing pages Optimization, SEO will be a plus

Prior experience working in diverse client portfolio

Benefits

5 Day working

Flexible work from home policy

Company sponsored team outing and parties

Company sponsored lunch

No dress code

Salaries at par and above the industry standards

Great Learning and growth opportunities

Opportunities to travel onsite (Australia US,UK, South Africa) to meet and work with clients personally

Diverse and exciting client portfolio of internationally renowned brands

About the Company

F22 Labs is a startup software studio based in Chennai. We power startups worldwide by building high-quality software products. From web apps to mobile platforms, we help entrepreneurs turn their ideas into beautifully crafted solutions. If you're passionate about software development and eager to build real products that solve real problems, you’ll fit right in.

Position Overview

We are seeking a talented and experienced Senior Node.js Developer to join our growing engineering team. In this role, you will be instrumental in designing, developing, and maintaining the backbone of our applications. You'll leverage your 3-5 years of expertise to build robust, scalable, and high-performance backend services and APIs. You will also play a key role in making architectural decisions, mentoring junior developers, and driving best practices within the team. If you're eager to tackle complex problems, contribute to innovative projects, and lead by example, this position is for you.

Key Responsibilities

● Design, develop, test, deploy, and maintain highly scalable and reliable backend services, APIs, and systems using Node.js (with frameworks like Express.js or NestJS) and TypeScript.

● Architect and implement robust solutions for complex business requirements, ensuring code quality, performance, and security.

● Collaborate closely with cross-functional teams including front-end developers, product managers, QA engineers, and designers to deliver high-quality products.

● Lead and participate in code reviews, providing constructive feedback to ensure adherence to coding standards and best practices.

● Design and manage database schemas (SQL and NoSQL, e.g., PostgreSQL, MongoDB, Redis) and optimize database queries for performance.

● Develop and maintain comprehensive unit, integration, and E2E tests to ensure software quality and reliability.

● Work with containerization technologies like Docker and orchestration tools like Kubernetes for deploying and managing applications.

● Implement and maintain CI/CD pipelines for automated building, testing, and deployment of applications.

● Mentor and guide junior developers, fostering a culture of learning and continuous improvement.

● Troubleshoot, debug, and upgrade existing software, identifying and resolving performance bottlenecks.

● Stay up-to-date with emerging technologies, industry trends, and best practices in Node.js development and backend architecture.

● Contribute to architectural discussions and decisions, helping to shape the future of our backend systems.

Qualifications and Requirements

● 3-5 years of professional experience in backend development with a strong focus on Node.js.

● Expert proficiency in TypeScript.

● Proven experience with Node.js frameworks such as Express.js or NestJS (highly preferred).

● Strong understanding of asynchronous programming, event-driven architecture, and design patterns.

● Solid experience in designing, building, and consuming RESTful APIs; experience with GraphQL is a plus.

● Proficiency with both SQL (e.g., PostgreSQL, MySQL) and NoSQL (e.g., MongoDB, Redis) database technologies, including data modeling and query optimization.

● Hands-on experience with containerization technologies (Docker) and a good understanding of container orchestration (Kubernetes).

● Experience with CI/CD tools and practices (e.g., Jenkins, GitLab CI, GitHub Actions).

● Experience deploying and managing applications on cloud platforms (AWS, Azure, or GCP), including familiarity with relevant services (e.g., EC2, S3, Lambda, RDS).

● Strong problem-solving, analytical, and critical thinking skills.

● Excellent communication and collaboration skills, with the ability to work effectively in a team environment.

● Proven ability to mentor junior team members.

● Familiarity with Git and collaborative development workflows.

Good to have:

● Experience with testing frameworks (e.g., Jest, Mocha, Chai) and a commitment to writing well-tested code.

● Experience with microservices architecture and distributed systems.

● Experience with serverless architecture (e.g., AWS Lambda, Azure Functions).

● Knowledge of message queue systems (e.g., Kafka, RabbitMQ, AWS SQS).

● Familiarity with Infrastructure as Code (IaC) tools like Terraform or CloudFormation.

● Understanding of front-end technologies (e.g., React, Angular, Vue.js) to facilitate better collaboration.

● Experience with performance monitoring and optimization tools.

● Active contributions to open-source projects or a strong portfolio of personal projects.

Why Join Us (Perks & Benefits)

● Flexible work timings.

● Fast-paced, hands-on learning environment.

● Fun, collaborative, and supportive team culture.

● Real-world impact from day one.

If you're looking to supercharge your development skills and work on meaningful software in a startup that values learning and creativity, we’d love to hear from you. Apply today! 

ABOUT THE ROLE:

Job Description:

Overview:

We are in search of a seasoned Technical Lead with expertise in Micro services, Cloud Infrastructure,

API Integrations, Networking, Python, Database technologies, and strong proficiency in DevOps

practices. The ideal candidate will have a minimum of 5+ years of experience, showcasing a

comprehensive skill set and a track record of successful project delivery. This role requires

proficiency in cloud services, a deep understanding of DevOps principles, and experience with

database management. Additionally, cloud migration experience is considered a valuable asset.

Key Responsibilities:

• Technical Leadership:

• Lead and inspire a cross-functional team, providing technical guidance and

support.

• Ensure the successful implementation of technical solutions aligned with project goals and timelines.

• Microservices Architecture:

• Design and implement scalable and modular micro-services architecture.

• Enforce best practices in micro-services development, deployment, and

monitoring.

• Cloud Infrastructure and DevOps:

• Architect, deploy, and manage cloud infrastructure on platforms such as AWS, Azure, or Google Cloud.

• Demonstrate strong DevOps practices to streamline development, testing, and deployment processes.

• API Integrations:

• Develop and integrate APIs for seamless communication between system components.

• Prioritize security and reliability in API integrations.

• Networking:

• Design and implement network solutions for distributed systems.

• Troubleshoot and optimise network performance.

• Programming Skills:

• Proficiency in Python for backend development. Django or flask framework.

• Collaborate with the development team to ensure code quality and

adherence to best practices.

• Database Management:

• Design and optimise database schemas for performance and scalability.

• Experience with both SQL and NoSQL databases.

Mandatory Skills:

• Cloud services expertise any one (AWS, Azure, Google Cloud).

• Strong understanding and application of DevOps principles.

• Database management experience.

Preferred Skills:

• Cloud migration experience.

• Certification in relevant cloud platforms.

• Familiarity with containerisation, CI/CD and orchestration tools (Docker, Jenkins,

Kubernetes).

Qualifications:

• Bachelor's or higher degree in Computer Science, Engineering, or a related field.

• Minimum of 5+ years of experience in a technical leadership role.

• Proven expertise in micro-services architecture, cloud infrastructure, API

integrations, networking, Python, and database technologies.

ABOUT THE COMPANY:

FatakPay Digital Private Ltd (FatakPay) is a digital-only lending platform that provides virtual

credit facilities. The solution provides a 100% digital and paperless quick, transparent and secure

way to transact in multilingual format with a ‘scan now, pay later’ facility and easy repayment

options.

We're a company that strongly believes in teamwork, design, creativity and tech. We love to build

the best possible Financial Tech products that make the world a better place.

WHAT HAPPENS NEXT?

If selected for an interview, you will hear directly from someone from the HR department, usually

within a week of the closing date.

We are looking for a candidate who can join the team immediately and is strongly experienced as a Salesforce Business Analyst.

Job Description:

• Assisting in defining, developing, and implementing the Salesforce strategic roadmap and the releases of features for Salesforce and integrated systems
• Identify customer needs, take detailed business requirements from global SFDC CI stakeholders and provide guidance on business processes to the team
• Write user stories, own and prioritize the backlog and translate business needs into technical requirements for the scrum team
• Assist in managing the scrum team and sprint planning/execution, working closely with the scrum master
• Communicate with stakeholders regarding the product roadmap, timelines and status of requests
• Working closely with Salesforce Field Support to communicate enhancements and defect fixes with end users
• Articulate and track value delivered to business stakeholders – lean thinking

• Hands-on experience in SharePoint Online development using SharePoint framework (SpFx), React JS, Typescript, and CSOM.
• Experience in React, jQuery, .Net Framework, HTML5/JavaScript and general web development tools/technologies.
• Total 10+ years experience and a minimum of 3+ years of experience in the SharePoint architect role.
• Hands-On experience developing using Microsoft Azure Logic Apps, PowerApps, PowerBI, and MS Flows
• Strong working knowledge of MS Graph and office.js API
• Experience in SharePoint 2016, SharePoint 2013, and SharePoint Online.
• Good experience in customer handling, team handling, and project management.
• Bachelors or Master s degree in Computer science or Engineering.
• Robust solution architect experience.
• Experience in O365 architecture

Skills:-

Javascript, HTML, CSS, Angular.

Responsibilities: -

• Developing and maintaining all server-side network components.

• Ensuring optimal performance of the central database and responsiveness to
front-end requests.

• Collaborating with front-end developers on the integration of elements.

• Designing customer-facing UI and Front-end services for various business
processes.

• Developing high-performance applications by writing testable, reusable, and
efficient code.

• Implementing effective security protocols, data protection measures, and
storage solutions.

• Running diagnostic tests, repairing defects, and providing technical support.

• Documenting Node.js processes, including database schemas, as well as
preparing reports.

• Recommending and implementing improvements to processes and
technologies.

• Keeping informed of advancements in the field of Front-end development.

Required Skills and Professional Expertise:

• Bachelor's degree in computer science, information science, or similar.

• Proven hands-on- experience on Software Development.

• At least one year of experience in Angular js.

• Hands-on-experience in designing application using  Angular js, HTML, CSS, Javascript.

• Profound insights of Angular (Class loading, Memory Management,
Transaction Management etc.)

• Experience in developing Web applications using at least one popular web
framework (MVC)

• Experience with test-driven development.

• Superb interpersonal, communication, and collaboration skills.

• Exceptional analytical and problem-solving aptitude.

• Availability to resolve urgent web application issues outside of business hours.

About the Role:

We are looking for a Senior Software Engineer with experience in ROR/GoLang , having 3+ yrs of experience on how best to leverage and exploit the language’s unique paradigms, idioms, and syntax. Your primary focus will be on developing Enterprise Grade Systems and programs that are scalable and maintainable. You will ensure that these packages and programs are well documented and has a reasonable test coverage. You will coordinate with the rest of the team working on different layers of the infrastructure. A commitment to collaborative problem solving, sophisticated design, and quality product is essential.

What You'll Do

• Writing scalable, robust, testable, efficient, and easily maintainable code
• Translating software requirements into stable, working, high performance software
• Playing a key role in architectural and design decisions, building toward an efficient micro services distributed architecture

What You'll Need

• Working experience on Ruby-on-Rails(ROR)/Golang.
• Worked on enterprise grade systems
• Have designed web services
• Know how to scale systems that have database bottlenecks etc. 
• Having good exposure to Microservices architecture added value.
• Familiarity with OAuth, JWT, SSO, Authentication, and Identity Federation is an added advantage.
• Familiar with AWS, Docker, and Kubernetes, Pods and Meshes are added advantage.
• Experience in MySQL, Snowflake, and MongoDB is an added advantage

Responsibilities :

• Manage product milestones, deployment cycles & overall product roadmap 
• Understanding of the threading limitations of AngularJs, reactjs, and multi-process architecture 
• Hands-on experience with cloud technologies like AWS 
• Familiar with various design and architectural patterns 
• Sound knowledge of Databases Postgres is a must including Performance Tuning, Designing and optimized Postgres databases and queries 
• Ability to communicate complex technical concepts to both technical and non-technical audience 
• Understanding of fundamental design principles behind a scalable application 
• At least 3-5 years of experience in consumer product engineering and architecture, with proven track record of architect impactful products in the internal CRMand consumer domain. 
• Proficient understanding of code versioning tools, such as Git 
• Ship great products under stringent deadlines and in the face of ambiguous requirements and changing business priorities 
• Maintain Code Quality, Implement Standards & improve overall understanding

What lands you in this role :

• Exceptional leadership skills and proven experience in shaping team culture
• Strong grasp of full-stack networking, scalable web back-end, and all genres of platforms
• Must have Bachelor degree in computer science from a Tier-1 College
• Multitasking & problem solving approach