Cutshort logo
D2C E-commerce Startup logo
Brand Entrepreneur - EIR
D2C E-commerce Startup
Brand Entrepreneur - EIR
Merito's logo

Brand Entrepreneur - EIR

at D2C E-commerce Startup

Agency job
via Merito
3 - 8 yrs
₹15L - ₹25L / yr
Mumbai
Skills
Brand Management
Branding
Digital Marketing
EIR
Brand Strategy
Brand Positioning
D2C Brands
About Merito :

Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.

About our Client :

Our client is an Indian retail conglomerate which is setting up a tech driven brand co-creation platform that transforms powerful ideas into authentic, profitable and experience-led brands that will define the future of brands in fashion, beauty, food and home decor space.

Role: Brand Entrepreneur (EIR)

This opportunity is for new brands that are in stealth mode & backed by Future Group promoters. It's a house of Personal care D2C brands in the space of haircare, skin care & kids personal care.

In 2020, CoVid 19 affected every business, few positively and many negatively. However, E-commerce adoption has gone through the roof and we have seen consumer's e-commerce spends grow. India's fast growing e-commerce market is seen growing by 30 percent a year to $200 billion (roughly Rs. 14,68,640 core) by 2026.

On the back of strong product-market fit and a change in human behaviour due to CoVid that buoyed ecommerce, we are currently building D2C personal care brands. The overall D2C market in India is expected to reach $100 billion in the next 7-8 years. We will be building a digital first content led approach to target this community of consumers. We aim to win shoppers at the moment of purchase by algorithmically managing demand forecasting, promotions and advertising spend, supply chain, content optimization and other aspects that help shoppers make online purchase decisions, all backed by Data Science.

As the Brand Entrepreneur, you will be part of the founding team conceptualizing the brand proposition, brand identity, and working with formulation experts to build the product pipeline.

Key Responsibilities :

- Creating Brand positioning and differentiation strategies, generating brand anticipation and planning Brand launch keeping in mind the key insights gained from customer and competitor analysis

- Analyzing and researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits

- Looking at the pricing of products and analyzing the potential profitability

- Executing strategies of expansion for existing products and services

- Supervising, managing and executing the manufacturing and supply chain for the brand life cycle

- Monitoring product distribution and consumer reactions through focus groups and market research

- Driving Marketing, Digital Marketing and Performance Marketing

- Coordinating the launch program

- Analyze how our brand is positioned in the market and crystalize targeted consumers insights

- Take brand ownership and provide the direction in executing the vision, mission, goals and strategies

- Translate brand strategies into brand plans, brand positioning and go-to-market execution plans

- Driving creative development and create motivating stimulus to get targeted population to "take action" through on-the ground plans

- Establish performance specifications, cost and price parameters, market applications and sales estimates

- Monitor market trends, research consumer markets and competitors' activities to highlight opportunities and key issues

- Liaison with marketing team to ensure consistency with product line strategy

- Monitor product distribution and consumer reactions

- Anticipate bottlenecks throughout the product life-cycle starting from manufacturing to product launch

- Align the company around the brand's direction, choices and tactics

- Coordinate with New Product Development role for product composition, packaging and quality control.

Competencies :

- Comes with a brand led thinking along with sales orientation

- Execution of strategies/future plan for establishing the brands

- Have good analytical skills

- Good listener, able to respond to results and consumer research

- Ability to work well with multiple teams

- Ability to manage different projects at the same time

- Understanding & appreciation of the new age consumer's needs

Critical Personality :

- Works with an owner's mindset, can embrace entrepreneurial culture

- Extensive PnL knowledge

- Flexible & Adaptable

- Speed in Execution

- Ability to work well under pressure

- Have good presentation skills

- Ability to Influence People

- Excellent Communication Skills

- High Business Acumen and Result Oriented

- Analytical & Data Oriented

- Realtime solution oriented

The ideal candidate will have :

1. An MBA from a top tier B School preferred. (Not Mandatory)

2. At least 3-5 years work experience overall, with a minimum 2 years in brand/category management

3. Experience in running multi-functional teams

4. Early experience in strategy consulting or in top tier FMCG companies is preferred

5. Experience in D2C brands is preferred The ideal candidate is ambitious, looking for an entrepreneurial stint, has tremendous ownership, and combines sharp consumer insight with sound business judgment
Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos

Similar jobs

 a leading provider of electronic trading solutions in India. With over 1,000 clients and a presence in more than 400 cities, we have established ourselves as a trusted partner for brokerages across the nation. Our commitment to excellence is reflected in millions of active end users and our reputation for delivering the best customer service in the industry.
a leading provider of electronic trading solutions in India. With over 1,000 clients and a presence in more than 400 cities, we have established ourselves as a trusted partner for brokerages across the nation. Our commitment to excellence is reflected in millions of active end users and our reputation for delivering the best customer service in the industry.
Agency job
via HyrHub by Shwetha Naik
Bengaluru (Bangalore)
7 - 10 yrs
₹20L - ₹35L / yr
skill iconPython
skill iconGo Programming (Golang)
Distributed Systems
RESTful APIs
Data Structures
+3 more

Experience and Expertise


● 7– 10 years of experience in backend development with Python or Golang.

● Solid understanding of RESTful APIs, microservices, and distributed systems.

● Strong knowledge of data structures, algorithms, and OOPS principles.

● Hands-on experience with relational and/or NoSQL databases.

● Familiarity with Linux development, Docker, and basic cloud concepts

(AWS/GCP/Azure).

● Proficiency with Git and version control workflows.

● Familiarity with AI-powered development tools or exposure to projects involving large

language models (LLMs) is a plus.


Skills

● Strong analytical and debugging skills with the ability to solve complex problems.

● Good communication and collaboration skills across teams.

● Ability to work independently with minimal supervision while being a strong team

player.

● Growth mindset – eagerness to learn new technologies

Read more
Navi Mumbai, Mumbai, mumbai suburban
2 - 4 yrs
₹2.5L - ₹2.8L / yr
Electrical fault detection
Troubleshooting
UPS maintenance
Generator
LAN
+7 more

Job Description:


We are looking for a reliable and hands-on Campus Admin Officer to manage and maintain the Electrical, IT, and Communication systems The ideal candidate will be responsible for ensuring smooth day-to-day operations by promptly identifying and resolving technical issues with minimal downtime.


Key Responsibilities:


Electrical Maintenance:


Diagnose and resolve electrical faults in office infrastructure.


Maintain office lights, fans, switches, and other electrical appliances.


Troubleshoot and monitor generators, UPS systems, and power supply cabling.


IT & Network Management:


Maintain and troubleshoot desktops, laptops, and printers.


Manage office LAN network, structured cabling, and WiFi connectivity.


Configure and support basic networking devices such as routers, modems, and switches.


Maintain inventory of IT equipment and spare parts.


Coordinate with external vendors for repairs, servicing, and AMCs.


Intercom & Communication Systems:


Maintain and troubleshoot internal intercom systems.


Coordinate with service providers for timely maintenance and issue resolution.


Required Skills & Qualifications:


1.5 – 2 years of hands-on experience in electrical and IT system maintenance.


Basic knowledge of networking and hardware troubleshooting.


Ability to communicate in English, Hindi, or Marathi.


Strong problem-solving skills and a proactive approach.


Ability to work independently and manage daily operational requirements efficiently.


The role requires a dependable individual who can take complete ownership of campus maintenance functions and ensure uninterrupted office operations.

Read more
AONE OUTSOURCING SOLUTIONS
Ghaziabad, Chennai, Coimbatore
6 - 8 yrs
₹6L - ₹10L / yr
Xero

Manage bookkeeping activities including bank reconciliation and journal entries.

 Prepare and lodge BAS (Business Activity Statements).

 Handle payroll processing in compliance with Australian regulations.

 Perform year-end accounts finalization.

 Prepare and assist in tax return filings (Individual/Corporate).

 Maintain accurate financial records and ensure compliance with Australian standards.

 Work closely with internal teams and clients for smooth execution of tasks.

Required Skills & Qualifications:

 3–6 years of experience in Australian Accounting & Taxation.

 Strong knowledge of bookkeeping, BAS, payroll, and tax returns.

 Hands-on experience in Xero and MYOB.

 Good communication skills in Hindi and English (both mandatory).

 Strong attention to detail and ability to meet deadlines.

Preferred Candidate Profile:

 Female candidates are preferred for this role.

 Immediate joiners only.

 Ability to work efficiently in a structured office environment.

Read more
Renowned NGO
Renowned NGO
Agency job
via Merito by Jinita Sumaria
Pune
2 - 10 yrs
₹5L - ₹6L / yr
Soft skills
Project Management
People Management
Analytical Skills

About Company

Our client is a Communities Foundation that works in the area of skilling and livelihoods for underserved youth. This is a pioneering program with a strong PPP model, an agency-led approach to livelihoods and a vision of socio-economic transformation.

 

Roles and Responsibilities

● Independently lead centers for enabling at least 20% of youth from the nearby

communities to be formal jobs/self-employed

● Develop and maintain a conducive environment at the center that enables learning and a feeling of safe space for youth

● Implement the foundation program such that the youth builds ‘agency’ and over time does not need to depend on the Lighthouse Source

● Manage a team of 3-5 and handhold them for timely deliverables and high-quality

outcomes for all of the stages of the program - Community Outreach to Alumni

● Interfacing with ward–level networks

● Government (Corporators, Ward Officers, PMC personnel) – for mobilization and other

support

● NGOs – for mobilization and other support

● Corporates and Establishments – for volunteering, placements and donor/potential

donor visits

● Citizens – for volunteering

● Manage brand-building activities e.g., Events, which are specific to the center and help with advocacy with the local economy for youth placements.

 

Requirements

● MSW or Post Graduation in any field, with 8+ years of experience preferably in both social

and corporate sectors.

● Self-driven, excellent time management and multitasking skills

● Strong people management, project management, and data analytics skill

● Strong orientation towards relationship-building and problem-solving

● Strong verbal and written communication skills in English and the local language

● Proven ability to plan and manage the operational process for maximum efficiency and

productivity

Read more
Machwan Communication and Research
Sakshi Aggarwal
Posted by Sakshi Aggarwal
Delhi, Naraina Vihar
1 - 3 yrs
₹1.4L - ₹1.8L / yr
Sales
Communication Skills

Company Profile: 

 

Machwan Communication & Research is INDIA'S LEADING business intelligence, data management & data analytics company, Headquartered in New Delhi and branch office at Noida . Established in the year 2005 and have been on an epic ride ever since. Machwan helps businesses to effectively drive their marketing and sales campaigns by fueling their campaigns with data-driven insights & actions, resulting in increased ROI and time-bound results.We transform DATA into actionable insights & essential intelligence which is required at every step of the business decisions.

 

Website: https://www.machwan.com


 REQUIREMENT:


Fresher’s and 1 year working experience. Client / customer coordination experience is required if experienced.

Fluency in English and writing skill of corporate communications is a must 


Tele-calling experience in a BPO / KPO is preferable 


JOB DISCRIPTION:

 

• Discovery of customers to generate database opportunities using secondary research as per client needs.

• Making cold calls, intermediate calls, follow up.

• Manage, nurture and convert leads into MQL/SQL.

• Identify strong potential prospects using creative skills.

• Advocating client’s products

• Work smoothly with good communication and higher conversion of leads and build happy environment in office.

• Provide accurate and timely information as required to managers and senior management.

• Influencing & pursuing the customer 

• Building a list of prospect and creating business opportunity for the client

• Finally aligning the customer with the client

• Sometimes inviting customers to participate in the events sponsored by the client   

• Out reaching accounts using emails and other channels.

• Adhere to company policies, procedures, culture, and business values.

• Passionate and learn to research about the lead/marketing industry.

Read more
Lister Technologies
at Lister Technologies
8 recruiters
Priya BSM
Posted by Priya BSM
Remote, Chennai
2 - 6 yrs
₹4L - ₹12L / yr
Email Marketing
SFMC
ampscript
campaign

JOB Role : Senior Platform Consultant

Essential Skills :

  • Expertise in SFMC Email Marketing Tool
  • Good Experience in SQL
  • Experience in Data model design
  • Expertise in Campaign Orchestration
  • Life cycle programs and personalization
  • Expertise in Marketing data optimization and List cleansing
  • Experience in Data optimization and Hygiene
  • Experience in Personalization in campaigns
  • Good Business understanding of Digital Marketing
  • Excellent communication skills
  • Preferably with SFMC Certification (Marketing Cloud Specialist or Email Specialist)

 

Role Description :

  • The person will be required to work on SFMC platform for creating and executing marketing campaigns.
  • Ability to work independently and work directly with Marketing teams
  • Drive the strategy for the email program to deliver strong engagement and results, through audience segmentation, deliverability, best practices, and data analysis.
  • Analyse the effectiveness of Digital Marketing deliverables, measures against objectives and reports results.
  • Flawless delivery of daily campaigns, troubleshoot issues that arise and implement solutions to mitigate future problems
Read more
Deltacubes
at Deltacubes
6 recruiters
DeenaS S
Posted by DeenaS S
Remote only
5 - 12 yrs
₹4L - ₹10L / yr
User Experience (UX) Design
Chatbot
A ChatBot Designer is responsible for designing engaging and impactful conversational experiences. A ChatBot Designer should understand business requirements, conduct UX research, and create natural dialogue flows keeping technical constraints and product capabilities in mind.

What You'll be responsible for?

Understand business requirements from customers and craft conversational dialogue flows aimed to solve customer queries.
Ability to synthesize multiple perspectives (Clients, Developers, Program Managers) and create clear and compelling conversational journeys
Proactively identify impediments and provide resolutions during the Design and Ideation phases of a project
Be the client’s advocate and ensure that the solution is aimed at long-term success and exponential ROI
Detailed understanding of the underlying technology, platform, and product
Keep up with market trends and be a thought leader in the industry
Requirements

4-9 years of relevant experience in UX writing or design
Bachelor’s Degree in any field
Must have hands-on experience of Rest & Soap API
Strong experience with SQL (NoSQL experience is a plus).
Must have experience on popular API client such Postman tool
Troubleshooting and Configurations on ERP.
A clear understanding of Natural Language Processing (NLP) is a bonus
Proficiency in spoken and written English along with editing and proof-reading skills (word choice, grammar, and style)
Analytical Thinking: Use data-driven decision making to help define best practices of Conversation Design
Fluency in other languages apart from English is a bonus
Read more
Yantra Inc.
at Yantra Inc.
1 recruiter
Harsh Vardhan
Posted by Harsh Vardhan
Pune
4 - 7 yrs
₹8L - ₹14L / yr
Salesforce
Salesforce Apex
Triggers
Classes
Batches
Willing to work in US hours if need be to collaborate with global clients when required.(Meetings/Kickoffs/Smoke testing/Go Live etc.) Take part in the implementation of the solution. Involves application configuration and Customization. Hands on Experience in implementing Sales ,Service Cloud Work with the Solution Architect and/or Business Analyst to translate the customer requirements into a working solution. Hands on experience in building Apex classes, Triggers, Visualforce pages, Lightning components, Batch Apex, Schedulable Apex. Must have one point to point integraton experience of salesforce with any application.(REST/SOAP) Must have experience in writing test classes, and deployment using tools such as Eclipse and ANT. Job Type: Full-time Experience: Salesforce: 5 years (Required)
Read more
Oogram Technologies Pvt Ltd
Sruthi Keerthi
Posted by Sruthi Keerthi
Hyderabad
2 - 5 yrs
₹1L - ₹5L / yr
skill iconLaravel
skill iconPHP
skill iconJavascript
skill iconCodeIgniter
Job Description:

1.Responsible for web development and control, Monitoring, Configuration, IIS, Drives, Usage, Timer Jobs etc.

2. Should take care server maintenance, Firewall and file system, troubleshooting, Server migration, Server failover & fallback.

3. Perform administrative activities such as site creation, page/library creation, site permission, user issue resolution, monitoring of SharePoint and SharePoint server logs, activities, events, and assets.

4. Troubleshoot SharePoint application issues, perform troubleshooting to isolate and diagnose SharePoint problems.

5. Work on Service tickets as assigned within the designated SLA boundaries. Supporting SharePoint infrastructure and application in 24x7 mode.

6. Review and monitor usage and health reports.

7. Handle Networking related jobs will be added advantage.

Requirements
• Proven working experience in web programming
• Proven experience in graphic designing
• Top-notch programming skills and in-depth knowledge of modern HTML/CSS
• Familiarity with at least one of the following programming languages: PHP, ASP.NET, JavaScript or Ruby on Rails
  • Hands-on experience in Laravel
• A solid understanding of how web applications work including security, session management, and best development practices
• Adequate knowledge of relational database systems, Object Oriented Programming and web application development
• Hands-on experience with network diagnostics, network analytics tools
• Working knowledge of Search Engine Optimization process
• Aggressive problem diagnosis and creative problem-solving skills
• Strong organizational skills to juggle multiple tasks within the constraints of timelines and budgets with business acumen
• Ability to work and thrive in a fast-paced environment, learn rapidly and master diverse web technologies and techniques.
Read more
Infinitum Global
at Infinitum Global
7 recruiters
Shubashri J
Posted by Shubashri J
Bengaluru (Bangalore)
4 - 10 yrs
₹7L - ₹15L / yr
skill iconJava
J2EE
AWS Simple Notification Service (SNS)
RESTful APIs
Agile/Scrum
+1 more
Full stack developer with Excellent Technical knowledge and Hands on with • Java(IntelliJ , Tomcat, apache), J2EE (Spring and Hibernate) , OOPS, AngularJS, CSS , HTML5, SQL Join & Aggregation Queries, Stored Procedures. • Agile methodology (Scrum) with Visual Studio source control • REST APIs, MySql, AWS • 5-8 years of experience Note: You will be on permanent of “Infinitum Global” and work in client Location at Wipro, Bangalore This will be C2H, After 4 to 6 months you will be permanent with Wipro
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos