Brand Entrepreneur - EIR
D2C E-commerce Startup
3 - 8 yrs
₹15L - ₹25L / yr
Mumbai
Skills
Brand Management
Branding
Digital Marketing
EIR
Brand Strategy
Brand Positioning
D2C Brands
About Merito :
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
About our Client :
Our client is an Indian retail conglomerate which is setting up a tech driven brand co-creation platform that transforms powerful ideas into authentic, profitable and experience-led brands that will define the future of brands in fashion, beauty, food and home decor space.
Role: Brand Entrepreneur (EIR)
This opportunity is for new brands that are in stealth mode & backed by Future Group promoters. It's a house of Personal care D2C brands in the space of haircare, skin care & kids personal care.
In 2020, CoVid 19 affected every business, few positively and many negatively. However, E-commerce adoption has gone through the roof and we have seen consumer's e-commerce spends grow. India's fast growing e-commerce market is seen growing by 30 percent a year to $200 billion (roughly Rs. 14,68,640 core) by 2026.
On the back of strong product-market fit and a change in human behaviour due to CoVid that buoyed ecommerce, we are currently building D2C personal care brands. The overall D2C market in India is expected to reach $100 billion in the next 7-8 years. We will be building a digital first content led approach to target this community of consumers. We aim to win shoppers at the moment of purchase by algorithmically managing demand forecasting, promotions and advertising spend, supply chain, content optimization and other aspects that help shoppers make online purchase decisions, all backed by Data Science.
As the Brand Entrepreneur, you will be part of the founding team conceptualizing the brand proposition, brand identity, and working with formulation experts to build the product pipeline.
Key Responsibilities :
- Creating Brand positioning and differentiation strategies, generating brand anticipation and planning Brand launch keeping in mind the key insights gained from customer and competitor analysis
- Analyzing and researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits
- Looking at the pricing of products and analyzing the potential profitability
- Executing strategies of expansion for existing products and services
- Supervising, managing and executing the manufacturing and supply chain for the brand life cycle
- Monitoring product distribution and consumer reactions through focus groups and market research
- Driving Marketing, Digital Marketing and Performance Marketing
- Coordinating the launch program
- Analyze how our brand is positioned in the market and crystalize targeted consumers insights
- Take brand ownership and provide the direction in executing the vision, mission, goals and strategies
- Translate brand strategies into brand plans, brand positioning and go-to-market execution plans
- Driving creative development and create motivating stimulus to get targeted population to "take action" through on-the ground plans
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Monitor market trends, research consumer markets and competitors' activities to highlight opportunities and key issues
- Liaison with marketing team to ensure consistency with product line strategy
- Monitor product distribution and consumer reactions
- Anticipate bottlenecks throughout the product life-cycle starting from manufacturing to product launch
- Align the company around the brand's direction, choices and tactics
- Coordinate with New Product Development role for product composition, packaging and quality control.
Competencies :
- Comes with a brand led thinking along with sales orientation
- Execution of strategies/future plan for establishing the brands
- Have good analytical skills
- Good listener, able to respond to results and consumer research
- Ability to work well with multiple teams
- Ability to manage different projects at the same time
- Understanding & appreciation of the new age consumer's needs
Critical Personality :
- Works with an owner's mindset, can embrace entrepreneurial culture
- Extensive PnL knowledge
- Flexible & Adaptable
- Speed in Execution
- Ability to work well under pressure
- Have good presentation skills
- Ability to Influence People
- Excellent Communication Skills
- High Business Acumen and Result Oriented
- Analytical & Data Oriented
- Realtime solution oriented
The ideal candidate will have :
1. An MBA from a top tier B School preferred. (Not Mandatory)
2. At least 3-5 years work experience overall, with a minimum 2 years in brand/category management
3. Experience in running multi-functional teams
4. Early experience in strategy consulting or in top tier FMCG companies is preferred
5. Experience in D2C brands is preferred The ideal candidate is ambitious, looking for an entrepreneurial stint, has tremendous ownership, and combines sharp consumer insight with sound business judgment
Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.
About our Client :
Our client is an Indian retail conglomerate which is setting up a tech driven brand co-creation platform that transforms powerful ideas into authentic, profitable and experience-led brands that will define the future of brands in fashion, beauty, food and home decor space.
Role: Brand Entrepreneur (EIR)
This opportunity is for new brands that are in stealth mode & backed by Future Group promoters. It's a house of Personal care D2C brands in the space of haircare, skin care & kids personal care.
In 2020, CoVid 19 affected every business, few positively and many negatively. However, E-commerce adoption has gone through the roof and we have seen consumer's e-commerce spends grow. India's fast growing e-commerce market is seen growing by 30 percent a year to $200 billion (roughly Rs. 14,68,640 core) by 2026.
On the back of strong product-market fit and a change in human behaviour due to CoVid that buoyed ecommerce, we are currently building D2C personal care brands. The overall D2C market in India is expected to reach $100 billion in the next 7-8 years. We will be building a digital first content led approach to target this community of consumers. We aim to win shoppers at the moment of purchase by algorithmically managing demand forecasting, promotions and advertising spend, supply chain, content optimization and other aspects that help shoppers make online purchase decisions, all backed by Data Science.
As the Brand Entrepreneur, you will be part of the founding team conceptualizing the brand proposition, brand identity, and working with formulation experts to build the product pipeline.
Key Responsibilities :
- Creating Brand positioning and differentiation strategies, generating brand anticipation and planning Brand launch keeping in mind the key insights gained from customer and competitor analysis
- Analyzing and researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits
- Looking at the pricing of products and analyzing the potential profitability
- Executing strategies of expansion for existing products and services
- Supervising, managing and executing the manufacturing and supply chain for the brand life cycle
- Monitoring product distribution and consumer reactions through focus groups and market research
- Driving Marketing, Digital Marketing and Performance Marketing
- Coordinating the launch program
- Analyze how our brand is positioned in the market and crystalize targeted consumers insights
- Take brand ownership and provide the direction in executing the vision, mission, goals and strategies
- Translate brand strategies into brand plans, brand positioning and go-to-market execution plans
- Driving creative development and create motivating stimulus to get targeted population to "take action" through on-the ground plans
- Establish performance specifications, cost and price parameters, market applications and sales estimates
- Monitor market trends, research consumer markets and competitors' activities to highlight opportunities and key issues
- Liaison with marketing team to ensure consistency with product line strategy
- Monitor product distribution and consumer reactions
- Anticipate bottlenecks throughout the product life-cycle starting from manufacturing to product launch
- Align the company around the brand's direction, choices and tactics
- Coordinate with New Product Development role for product composition, packaging and quality control.
Competencies :
- Comes with a brand led thinking along with sales orientation
- Execution of strategies/future plan for establishing the brands
- Have good analytical skills
- Good listener, able to respond to results and consumer research
- Ability to work well with multiple teams
- Ability to manage different projects at the same time
- Understanding & appreciation of the new age consumer's needs
Critical Personality :
- Works with an owner's mindset, can embrace entrepreneurial culture
- Extensive PnL knowledge
- Flexible & Adaptable
- Speed in Execution
- Ability to work well under pressure
- Have good presentation skills
- Ability to Influence People
- Excellent Communication Skills
- High Business Acumen and Result Oriented
- Analytical & Data Oriented
- Realtime solution oriented
The ideal candidate will have :
1. An MBA from a top tier B School preferred. (Not Mandatory)
2. At least 3-5 years work experience overall, with a minimum 2 years in brand/category management
3. Experience in running multi-functional teams
4. Early experience in strategy consulting or in top tier FMCG companies is preferred
5. Experience in D2C brands is preferred The ideal candidate is ambitious, looking for an entrepreneurial stint, has tremendous ownership, and combines sharp consumer insight with sound business judgment
Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma
Full Stack Developer - AverlonI had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
Similar jobs
Hyderabad
3 - 5 yrs
₹5L - ₹7L / yr
User Interface (UI) Design
User Experience (UX) Design
Job Description – UI/UX Designer
Position: UI/UX Designer
Experience: 3+ Years
Location: Hyderabad [Hybrid]
Employment Type: Full-time
Key Responsibilities:
- Understand user needs, business requirements, and technical constraints to design intuitive interfaces.
- Create wireframes, prototypes, and high-fidelity designs using tools like Figma, Sketch, Adobe XD, or similar.
- Conduct user research, usability testing, and gather feedback to improve designs.
- Design visually consistent, responsive, and accessible user interfaces.
- Collaborate with product managers, developers, and stakeholders to deliver end-to-end design solutions.
- Maintain and contribute to design systems and UI guidelines for consistency.
- Stay updated with the latest design trends, tools, and technologies.
Requirements:
- Bachelor’s degree in Design, Computer Science, or related field (preferred).
- 3+ years of proven experience as a UI/UX Designer or similar role.
- Strong portfolio showcasing web and mobile design projects.
- Proficiency in design and prototyping tools (Figma, Adobe XD, Sketch, InVision, etc.).
- Solid understanding of user-centered design, UX principles, and accessibility standards.
- Experience in conducting user research and usability testing.
- Good communication and collaboration skills to work with cross-functional teams.
Read more
Bengaluru (Bangalore)
2 - 7 yrs
₹10L - ₹25L / yr
Ascidocs
markdown
Technical Writing
GitHubScripting
Description
An exciting opportunity has arisen for an experienced technical writer to join the Rtbrick India, Bangalore and take responsibility for shaping the successful delivery of Documentation to the customer. We are looking for a technical writer to help augment our Information Development team in Bangalore.
Requirements
Experience:
Technical Writer: 2 to 6 years
- Must have worked on Telecom/Mobile/Networking/Cloud technical documentation
- Experience working with docs-as-code tools (Ascidocs, markdown, etc.) is needed
- Experience with scripting languages such as Python is needed
- Experience with version control systems is needed, experience with Github/Gitlab would be a plus
- Experience working on software testing or technical support would be a plus
- MCA/BE/BTech degrees would be a plus
Responsibilities
- Work closely with engineering, product, and field teams to gather and validate information relevant to our customers.
- Turn complex technical concepts into easily understandable text and illustrations.
- Review and edit documents for thoroughness.
- Use new technologies such as AI tools to improve productivity.
Benefits
Enjoy a great environment, great people, and a great package
- Stock Appreciation Rights - Generous pre series-B stock options
- Generous Gratuity Plan - Long service compensation far exceeding Indian statutory requirements
- Health Insurance - Premium health insurance for employee, spouse and children
- Working Hours - Flexible working hours with sole focus on enabling a great work environment
- Work Environment - Work with top industry experts in an environment that fosters co-operation, learning and developing skills
- Make a Difference - We're here because we want to make an impact on the world - we hope you do too!
Read more
Bengaluru (Bangalore)
4 - 9 yrs
Best in industry
JavaData Structures
Algorithms
Hibernate (Java)
06692
+6 more
Role: Java Developer
Location: Bengaluru - Hybrid
Mode: Full Time
Job Description: We are looking for a talented and motivated Software Engineer with expertise in both Windows and Linux operating systems and solid experience in Java technologies. The ideal candidate should be proficient in data structures and algorithms, as well as frameworks like Spring MVC, Spring Boot, and Hibernate. Hands-on experience working with MySQL databases is also essential for this role.
Responsibilities:
● Design, develop, test, and maintain software applications using Java technologies.
● Implement robust solutions using Spring MVC, Spring Boot, and Hibernate frameworks.
● Develop and optimize database operations with MySQL.
● Analyze and solve complex problems by applying knowledge of data structures and algorithms.
● Work with both Windows and Linux environments to develop and deploy solutions.
● Collaborate with cross-functional teams to deliver high-quality products on time.
● Ensure application security, performance, and scalability.
● Maintain thorough documentation of technical solutions and processes.
● Debug, troubleshoot, and upgrade legacy systems when required.
Requirements:
● Operating Systems: Expertise in Windows and Linux environments.
● Programming Languages & Technologies: Strong knowledge of Java (Core Java, Java 8+).
● Frameworks: Proficiency in Spring MVC, Spring Boot, and Hibernate. ● Algorithms and Data Structures: Good understanding and practical application of DSA concepts.
● Databases: Experience with MySQL – writing queries, stored procedures, and performance tuning.
● Version Control Systems: Experience with tools like Git.
● Deployment: Knowledge of CI/CD pipelines and tools such as Jenkins, Docker (optional)
Read more
Bengaluru (Bangalore)
1 - 5 yrs
₹3.5L - ₹4.5L / yr
Communication Skills
Student Counseling, admission to colleges with good convincing skill.
Direct Connect with the colleges
Direct Connect with the colleges
Read more
Remote, Bengaluru (Bangalore), Hyderabad
5 - 12 yrs
₹6L - ₹12L / yr
.NETWeb API
Cloud Computing
Differential coding
.net core
+4 more
.Net core-3years experience, OOA, Coding, Web API, Rest API, any cloud, any DB
- Designs, codes, tests, debugs, and documents software according to systems quality standards, policies and procedures.
- Analyzes business needs and creates software solutions.
- Responsible for preparing design documentation.
- Prepares test data for unit, string, and parallel testing.
- Evaluates and recommends software and hardware solutions to meet user needs. Resolves customer issues with software solutions and responds to suggestions for improvements and enhancements.
- Works with business and development teams to clarify requirements to ensure testability. Drafts revise and maintain test plans, test cases, and automated test scripts.
- Executes test procedures according to software requirements specifications
- Logs defects and makes recommendations to address defects.
- Retests software corrections to ensure problems are resolved.
Read more
Bengaluru (Bangalore)
4 - 7 yrs
₹6L - ₹12L / yr
Lead Generation
Sales
Business Development
Status reports
sales targets
+1 more
Our Bangalore based client is India’s largest procurement platform for the hospitality industry. It brings together all online and offline hotel industry suppliers making purchases faster, convenient and cost efficient.
Founded in 2019 by VIT alumni, this B2B marketplace works with the bottomline of hotels thereby helping them boost their profits by at least 20%. It has already empowered over 1000 hotels including ITC Hotels, Radisson and Taj.
This platform is disrupting the hospitality sector by leveraging the power of omnichannel procurement.
Founded in 2019 by VIT alumni, this B2B marketplace works with the bottomline of hotels thereby helping them boost their profits by at least 20%. It has already empowered over 1000 hotels including ITC Hotels, Radisson and Taj.
This platform is disrupting the hospitality sector by leveraging the power of omnichannel procurement.
As a Sales Lead,you will be responsible for training, monitoring and supervising sales team and achieve maximum sales.
- Generating and Managing Leads in the Hospitality Industry
- Training and monitoring the Sales team’s performance
- Designing and formulating strategies to achieve maximum Sales
- Negotiating deals and supporting negotiation from the team
- Achieving the monthly Sales targets by enabling the team .
- Preparing and submitting Sales report to the senior management.
Candidate Profile:
What you need to have:
- Any graduate degree
- Proven experience in Sales and management of a Sales team
- Experience working in a startup, building the team from scratch.
- Strong leadership and communication skills
- A knack of strategizing to drive actual sales and maximize revenue
Read more
Chennai
7 - 14 yrs
₹15L - ₹25L / yr
NodeJS (Node.js)
React.js
Javascript
MongoDB
Express +14 more
We're hiring Fullstack - React.Js and Node.js developers to join our team in UK! You will be responsible for building fluid and responsive user interfaces for multiple platforms and devices.
We are looking for experienced engineers who have an appetite for solving complex problems and build seamless user interactions to world-class standards.
Requirements
You’re great at
- Strong experience in React.js & Node.js
- Graph.ql
- Creating testable code and make testing a priority;
- Agile methodologies such as Scrum and Kanban;
- Being passionate, self-driven and working with little supervision towards a common team or company purpose
- Writing and consuming RESTful interfaces
- Vanilla Javascript and modern frameworks and platforms, Node.js experience is essential;
- AWS
- Serverless
- Developing great user interfaces
It also would be cool if you
- Know module bundlers and task runners such as Webpack, Parcel, Rollup, Browserify, Grunt or Gulp;
- Have experience with Test Automation
- Have experience in databases, both SQL and document-based
- Use state management like Redux, MobX and/or other;
- Use of CSS pre/post-processors like PostCSS, Styled Components, LESS, SASS and/or others
Benefits
We offer
- Flexible working
- Competitive salary
- Annual bonus, subject to company performance
- Access to Udemy online training and opportunities to learn and grow within the role
- Good Healthcare Benefits
- Enhanced Maternity, paternity, shared parental and adoption leave and pay
- Autonomous working
Read more
Mumbai, Bengaluru (Bangalore)
1 - 3 yrs
₹4L - ₹5L / yr
NodeJS (Node.js)React.jsJavascriptYour Impact And Growth :- Opportunity to work with one of the most exciting modern JavaScript software companies; placed in Powai, Mumbai.- You'll be a part of a small impactful team - because we use agile/scrum, you'll be personally involved in decisions on how we'll build out our products for our clients.We are looking for candidates with :1. Solid understanding of core JavaScript concepts and CSS / SASS2. Familiarity in React, NodeJS, VueJS, TypeScript, ES6, Babel, Flux3. Proactive and self-starter we hire folks that have a deep desire to do better and be better, you won't be micromanaged in this role. (We want to hear your voice.)4. Great interpersonal skills we are a close-knit team and work together to solve problemsJob Description :- Great problem solver and ability to reinvent oneself - We are always looking at ways we can do things better, sometimes there is no path to follow.- Proactive and self-starter - we hire folks that have a deep desire to do better and be better, you won't be micromanaged in this role. (We want to hear your voice.)- Passionate about learning - You'll help identify new technologies and approaches to problems. (Web development and especially JS is always evolving.)ABOUT US :- Based out of Powai, Mumbai, Codalyze is a diverse community of people committed to using modern JavaScript and software development best practices to build beautiful web & mobile applications for our clients.- We are dedicated to helping startups and enterprises move to the modern web.- We specialize in using modern JavaScript frameworks (such as AngularJS, React, and Node.js) and a UX-driven development process to build next-generation web applications that deliver a compelling user experience for significantly less development effort compared to legacy server-side web development techniques.- Our agile development process, built around continuous delivery, ensures clients are never more than a moment away from jumping on the next business opportunity or responding to the next market event.Salary: 4-5 LPA
Read more
Mumbai
1 - 2 yrs
₹2L - ₹4L / yr
Client Servicing
Inbound Marketing
Inbound Chats
Inbound Calling
Chats
The primary responsibilities of a Chat/Email Support Executive would be :
Respond on chats/emails to provide resolution to the query and obtain details of complaints.
Keep records of customer interactions and transactions, recording details of inquiries.
Follow up to ensure that appropriate actions were taken on customers' requests.
Refer unresolved customer grievances or special requests to designated departments for further investigation.
Skills required:
Prior Experience in Chat or Email compulsory
Patience & Temperament
Good communications skills
Ability to listen and active problem-solving skills
Good interpersonal skills
Ability to handle the pressure
Read more
Mumbai
1 - 5 yrs
₹5L - ₹8L / yr
MongoDBNodeJS (Node.js)
AngularJS (1.x)React.jsJavascript +2 more
Position: NodeJS, AngularJS Developer/ Full Stack Developer
Location: Mumbai
Experience: 2+ Yrs
We are looking for a motivated and talented Software Engineer who is either working with the MEAN stack, MERN or looking to expand their skill sets. Please apply if you are interested in learning more.
Job Description:
Building interactive consumer data from multiple systems and RESTfully abstract to the UI through a Node.js backend
Define code architecture decisions to support a high-performance and scalable product with a minimal footprint
Fast Pace Collabrative working environment using the agile methology working on a talented, fun, small developing team
Skills Required:
Experience in an enterprise or consumer software development environment
Agile software development experience
Experience NodeJS and experience with ExpressJS or Restify
Experience implementing applications using Angular 1 or React, and at least some familiarity with Angular 2
Experience creating front end applications using HTML5, Angular, LESS/SASS
Experience with JavaScript Development on both client and server-side
Experience with modern frameworks and design patterns, minimum one-year experience with MEAN Fullstack paradigm
The following is a strong plus
Consumer Web Development Experience for High-Traffic, Public Facing web applications
Experience with cloud technologies also a plus
Creating secure RESTful-based web services in XML and JSON, Javascript, JQuery
Continuous integration (Jenkins/Hudson) and version control (SVN, Git)
About Jetcommerce:
JetCommerce is a customer interaction and workflow automation tool for eCommerce companies. JetCommerce tracks and analyses customer behavior and interactions with the website, emails and promotions to create customer segments. The platform uses predictive intelligence to reduce customer churn, preempt buying objections and increasing communication relevancy.
Business owners use JetCommerce to manage
Customer Segmentation
Customer support and CRM
Marketing Automation
Read more
Why apply to jobs via Cutshort
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly.
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
Did not find a job you were looking for?
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
Follow CutshortUsers love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma
Full Stack Developer - AverlonI had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort