Cutshort logo
D2C E-commerce Startup logo
Brand Entrepreneur - EIR
D2C E-commerce Startup
Brand Entrepreneur - EIR
D2C E-commerce Startup's logo

Brand Entrepreneur - EIR

at D2C E-commerce Startup

Agency job
via Merito
3 - 8 yrs
₹15L - ₹25L / yr
Mumbai
Skills
Brand Management
Branding
Digital Marketing
EIR
Brand Strategy
Brand Positioning
D2C Brands
About Merito :

Merito is a curated talent platform where we identify, assess, and connect candidates for matching job opportunities. We are working with the mission to change the way hiring is done. The company is founded by a team consisting of alumni from IIM Ahmedabad, McKinsey with more than 2 decades of experience in recruitment, training, and coaching.

About our Client :

Our client is an Indian retail conglomerate which is setting up a tech driven brand co-creation platform that transforms powerful ideas into authentic, profitable and experience-led brands that will define the future of brands in fashion, beauty, food and home decor space.

Role: Brand Entrepreneur (EIR)

This opportunity is for new brands that are in stealth mode & backed by Future Group promoters. It's a house of Personal care D2C brands in the space of haircare, skin care & kids personal care.

In 2020, CoVid 19 affected every business, few positively and many negatively. However, E-commerce adoption has gone through the roof and we have seen consumer's e-commerce spends grow. India's fast growing e-commerce market is seen growing by 30 percent a year to $200 billion (roughly Rs. 14,68,640 core) by 2026.

On the back of strong product-market fit and a change in human behaviour due to CoVid that buoyed ecommerce, we are currently building D2C personal care brands. The overall D2C market in India is expected to reach $100 billion in the next 7-8 years. We will be building a digital first content led approach to target this community of consumers. We aim to win shoppers at the moment of purchase by algorithmically managing demand forecasting, promotions and advertising spend, supply chain, content optimization and other aspects that help shoppers make online purchase decisions, all backed by Data Science.

As the Brand Entrepreneur, you will be part of the founding team conceptualizing the brand proposition, brand identity, and working with formulation experts to build the product pipeline.

Key Responsibilities :

- Creating Brand positioning and differentiation strategies, generating brand anticipation and planning Brand launch keeping in mind the key insights gained from customer and competitor analysis

- Analyzing and researching consumer markets, monitoring market trends and identifying potential areas in which to invest, based upon consumer needs and spending habits

- Looking at the pricing of products and analyzing the potential profitability

- Executing strategies of expansion for existing products and services

- Supervising, managing and executing the manufacturing and supply chain for the brand life cycle

- Monitoring product distribution and consumer reactions through focus groups and market research

- Driving Marketing, Digital Marketing and Performance Marketing

- Coordinating the launch program

- Analyze how our brand is positioned in the market and crystalize targeted consumers insights

- Take brand ownership and provide the direction in executing the vision, mission, goals and strategies

- Translate brand strategies into brand plans, brand positioning and go-to-market execution plans

- Driving creative development and create motivating stimulus to get targeted population to "take action" through on-the ground plans

- Establish performance specifications, cost and price parameters, market applications and sales estimates

- Monitor market trends, research consumer markets and competitors' activities to highlight opportunities and key issues

- Liaison with marketing team to ensure consistency with product line strategy

- Monitor product distribution and consumer reactions

- Anticipate bottlenecks throughout the product life-cycle starting from manufacturing to product launch

- Align the company around the brand's direction, choices and tactics

- Coordinate with New Product Development role for product composition, packaging and quality control.

Competencies :

- Comes with a brand led thinking along with sales orientation

- Execution of strategies/future plan for establishing the brands

- Have good analytical skills

- Good listener, able to respond to results and consumer research

- Ability to work well with multiple teams

- Ability to manage different projects at the same time

- Understanding & appreciation of the new age consumer's needs

Critical Personality :

- Works with an owner's mindset, can embrace entrepreneurial culture

- Extensive PnL knowledge

- Flexible & Adaptable

- Speed in Execution

- Ability to work well under pressure

- Have good presentation skills

- Ability to Influence People

- Excellent Communication Skills

- High Business Acumen and Result Oriented

- Analytical & Data Oriented

- Realtime solution oriented

The ideal candidate will have :

1. An MBA from a top tier B School preferred. (Not Mandatory)

2. At least 3-5 years work experience overall, with a minimum 2 years in brand/category management

3. Experience in running multi-functional teams

4. Early experience in strategy consulting or in top tier FMCG companies is preferred

5. Experience in D2C brands is preferred The ideal candidate is ambitious, looking for an entrepreneurial stint, has tremendous ownership, and combines sharp consumer insight with sound business judgment
Read more
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos

Similar jobs

Hyderabad
3 - 10 yrs
₹8L - ₹12L / yr
Functional testing
Regression Testing
Reinsurance
Data validation
SQL
+7 more

Role Overview


We are looking for an experienced Reinsurance Test Analyst with a strong understanding of reinsurance domain processes (treaty and facultative) and hands-on experience in functional and migration testing of reinsurance administration systems such as DXC SICS, Synergy 2, or Sapiens ReinsuranceMaster. The ideal candidate will work closely with business, QA, and implementation teams to validate treaty configurations, financial calculations, and claim recoverables with absolute precision.


Key Responsibilities


● Perform functional, migration, and regression testing for reinsurance platforms (DXC SICS, Synergy 2, etc.).

● Understand and validate treaty and facultative reinsurance workflows underwriting, claims, accounting, and reporting.

● Review retention, limit, and ceding ratio configurations and verify accuracy in financial outcomes.

● Conduct data reconciliation and validation during migration cycles (ETL and financial mapping).

● Support User Acceptance Testing (UAT) preparing business scenarios, logging defects, and coordinating with stakeholders.

● Work with automation engineers to convert manual scenarios into reusable automated tests (Playwright / Python preferred).

● Document test cases, results, and evidence for audit and IFRS 17 compliance.

● Collaborate with DXC, business analysts, and development teams to ensure quality deliverables within timelines. 


Required Skills & Experience


● 5-10 years of experience in software testing, with at least 3+ years in the reinsurance domain testing.

● Strong understanding of treaty and facultative reinsurance, proportional and non-proportional treaties, and retrocession.

● Experience testing one or more reinsurance systems such as DXC SICS, Synergy 2, Sapiens, or similar.

● Proficiency in functional testing, data validation, and regression testing.

● Hands-on experience with SQL, Excel-based reconciliation, and defect-tracking tools (JIRA / Azure DevOps).

● Good understanding of IFRS 17, financial reconciliation, and reporting validations (added advantage).

● Exposure to automation testing using Playwright / Selenium / Python preferred.

● Excellent analytical skills and attention to detail ability to validate complex financial logic. 


Qualifications


● Bachelors or Masters degree in Computer Science, Engineering, Finance, or related field.

● Domain certification in insurance or reinsurance will be an added advantage.


Preferred Background


● Experience working with insurance or reinsurance clients (life/non-life).

● Exposure to migration or transformation projects involving system replacement or data conversion.

● Familiarity with Agile / Scrum testing methodologies.

● Strong communication skills able to interact effectively with business and technical stakeholders.

Read more
TVARIT GmbH
at TVARIT GmbH
2 candid answers
Shivani Kawade
Posted by Shivani Kawade
Pune
5 - 8 yrs
₹10L - ₹20L / yr
PLC
Modbus
Automation
Process automation

Are you ready to revolutionize the manufacturing landscape? We're on the hunt for a dynamic OT-IT Expert who’s not just skilled but passionate about transforming operational technology! Join us in optimizing our manufacturing shop floors by auditing and enhancing infrastructure and connectivity. Your mission? Identify those sneaky gaps in our data collection architecture and ensure our machines and sensors talk smoothly to the cloud. If you thrive in IIoT environments and can navigate the complexities of communication protocols like a pro, we want you on our team!


Key Responsibilities:

  1. Audit Like a Pro: Dive deep into our existing infrastructure and connectivity on the manufacturing shop floor.
  2. Gap Detective: Identify gaps in our architecture for seamless data collection from machines and sensors to cloud systems.
  3. Solution Architect: Design and propose the best-suited, cost-effective solution architectures based on your gap analysis.
  4. Proposal Wizard: Develop and prepare detailed project proposals that impress stakeholders.
  5. Supplier Negotiator: Identify and negotiate with suppliers for the required hardware and peripherals to bring your designs to life.
  6. Challenge Anticipator: Plan ahead for potential implementation challenges and devise clever solutions.
  7. Project Overlord: Oversee IIoT project implementations to ensure they stay on track and meet objectives.
  8. Data Accuracy Guardian: Ensure the accuracy of captured data by validating against actual shop floor values.
  9. Data Structurer: Develop and implement data format structuring and standard frameworks that enhance our operations.
  10. Quality Assurance Champion: Perform thorough Quality Assurance (QA) on collected data before handing it over to our data engineers.

Required Skills and Experience:

  • Extensive experience in IIoT projects involving field communication protocols (Modbus, OPC, PROFINET, PROFIBUS).
  • Strong knowledge of PLC programming with hands-on experience in multiple PLC brands (Siemens, Allen-Bradley, Mitsubishi).
  • Proficient in auditing and analyzing OT infrastructure like a seasoned expert.
  • Expertise in cloud connectivity and data collection systems.
  • Creative thinker with the ability to design scalable and cost-effective IIoT architectures.
  • Strong negotiation skills to manage vendor relationships effectively.
  • Exceptional problem-solving and forward-thinking abilities.
  • Solid understanding of manufacturing processes and shop floor operations.
  • Proven experience in data validation, structuring, and quality assurance.
  • Familiarity with data engineering concepts and the ability to liaise with data engineering teams.

Preferred Qualifications:

  • Bachelor's degree in Instrumentation, Information Technology, Electrical Engineering, or a related field.
  • Relevant certifications in Industrial Automation or IIoT technologies.
  • 5+ years of experience in OT/IT convergence projects within manufacturing environments.
  • Experience with data standardization and framework development in industrial settings.

Key Attributes:

  • Strategic thinker with a hands-on approach who can get things done.
  • Excellent communication skills to connect with both technical and non-technical stakeholders.
  • Proactive problem-solver with a history of successful project deliveries.
  • Adaptable to rapidly evolving technology landscapes, ready for anything!
  • Meticulous attention to detail, especially in data accuracy and quality.
  • Strong analytical skills for data validation and structure optimization.


Read more
Trooprio
Apoorva Jindal
Posted by Apoorva Jindal
Remote only
2 - 4 yrs
₹12L - ₹15L / yr
skill iconAngularJS (1.x)
skill iconAngular (2+)
skill iconReact.js
skill iconNodeJS (Node.js)
skill iconMongoDB
+2 more

Job Role: MERN Stack developer

Experience: 2-4 years

Location: Remote

About Us:

At Troopr Labs, we are imagining a future where an AI-powered conversational platform is at the center of your digital workplace delivering delightful employee experiences. The potential of this future is what drives us every day.

We are a small tightly knit team building world class software products used by companies like Spotify, Starbucks, Netflix and Snowflake. This is a full time remote position with the opportunity to work directly with the founders and make a direct and immediate impact on the productivity of 1000s of teams around the world.

As a Product Developer at Troopr, you'll be at the forefront of building world class AI products with a particular focus on conversational chatbot solutions.

Typical day in the job:

* Develop, test, and deploy clean, maintainable, and well-documented code

* Create interactive and user-friendly web interfaces using React

* Implement server-side logic, RESTful APIs and database interactions

* Design, maintain, and optimize MongoDB databases

* Participate in code reviews to ensure code quality

* Troubleshoot production issues and implement fixes for them

* Optimize code for performance and scalability

* Stay current on relevant industry trends, technologies and best practices

* Collaborate across teams in an agile environment

* Mentor junior developers as needed

Typical profile of person who can do this job well:

* 3 to 5 years of professional software development experience, with a focus on the MERN stack.

* You have excellent analytical and critical thinking skills

* You have exceptionally strong understanding of Javascript fundamentals


Read more
Nulearn
at Nulearn
1 video
Anshu Mehndiratta
Posted by Anshu Mehndiratta
Delhi, Gurugram
1 - 5 yrs
₹1L - ₹5L / yr
Inside Sales
Telesales
Lead Generation
Educational technology
counselling

Roles & Responsibilities:


  • Responsible for handling enquiries and getting the enrollments done over the phone.

  • Performing counseling & career guidance to working professionals via phone.

  • Responsible for converting prospects into Enrollment.

  • Responsible for resolving queries related to the course offered.

  • Responsible for maintaining day to day reports as required.

Key Skills Required:


  • Must have effective communication skills & convincing power.

  • Should be comfortable for telesales/ inside sales

  • Should have relevant experience in telesales/ inside sales.

  • Should be at least graduate.
Read more
Centre for Science of Student Learning
sankar Subramanian
Posted by sankar Subramanian
Chennai
2 - 4 yrs
₹3L - ₹3.3L / yr
Ionic
Ionic 2
skill iconAngularJS (1.x)
skill iconHTML/CSS
skill iconiOS App Development
+1 more
Preferable to have experience with a significant number of users using the mobile applications . Hands on experience in developing hybrid mobile apps using Ionic Frame work ,Angular JS,HTML5.
Read more
MyntMore
at MyntMore
1 recruiter
Tejas Jhaveri
Posted by Tejas Jhaveri
Mumbai
1 - 3 yrs
₹2.4L - ₹6L / yr
Graphic Designing
Motion graphic design
Animation
Graphics
Adobe Photoshop
+7 more

Roles & Responsibilities:

  • Create and design various materials for print and digital collateral
  • Ensure projects are completed with high quality and on schedule
  • Establish creative direction for the company as well as brand guidelines
  • Prioritize and manage multiple projects within design specifications and budget restrictions
  • Perform retouching and manipulation of images
  • Work with a wide range of media and use graphic design and video editing software

Scope:


Research

Competitor Research

 

Trends - Voice SEO, Design Aesthetics

 

Tools

Website

Website Design - UI/UX

 

Website Content Creation - Creatives

Social Media

Existing Brand - Analysis / Audit

 

Content Creation - Creatives

 

Content Creation - Videos Editing + Repurposing + Gifs + Animation

Optimizations

Client Feedback - Creatives Pipeline

Email Marketing

Content Creation - Creatives, Videos, Gifs

Performance Marketing

Existing Brand - Creatives Analysis / Audit

 

Content Creation - Creatives

 

Content Creation - Videos Editing + Repurposing + Gifs + Animation

Branding

Branding Collaterals - Create

Upskilling

Complete Courses

 

Create Concise Course Notes

 

Create SOPs

Reporting

Daily, Weekly, Monthly MIS Report

Read more
Hadwise Technologies Pvt Ltd
Hadwise Technologies Pvt Ltd
Agency job
via Hadwise Technologies by Aliya Shaikh
Vashi, Navi Mumbai, Mumbai
2 - 4 yrs
₹1L - ₹2L / yr
skill iconPHP
MySQL
Search Engine Optimization (SEO)
Knowledge of PHP 5 ( Object Oriented Programming) & MYSQL is must.2 Knowledge Of HTML 5, CSS, Jquery, Javascript, Ajax , XML.3 Should have Knowledge Of MVC framework ( CodeIgniter, laravel etc.)4 Knowledge Of CMS Template/ Plugin Customization ( wordpress Drupal, Joomla).5 Should have knowledge of Design Responsive & SEO friendly website
Read more
Software developer
Software developer
Agency job
via Reqroots by Revathi Shankar
Bengaluru (Bangalore)
4 - 8 yrs
₹8L - ₹11L / yr
skill iconC#
skill icon.NET
ASP.NET
Windows Presentation Foundation(WPF)
Object Oriented Programming (OOPs)
+1 more
Strong Coding skills in C#, .NET with Windows for 4 to 8 years is mandatory
• Experience in OOPS, Design Patterns, UML Modelling is a must
• Experience working in Agile/Scrum environment is needed
• Basic Knowledge of SAFe, its Jargons minimally in theory
• Ability to build Ramp up Plans and Bring Teams up to Speed
Read more
Kenan Management
Vidya Nile
Posted by Vidya Nile
Navi Mumbai
1 - 4 yrs
₹1L - ₹3L / yr
MySQL
skill iconPHP
skill iconLaravel
skill iconCodeIgniter
PHP with Laravel or Codeigniter... Immediate Joiny
Read more
Simplicity Creations Technologies Pvt Ltd
Minal Patange
Posted by Minal Patange
Pune
3 - 5 yrs
₹3L - ₹5L / yr
skill iconAngularJS (1.x)
skill iconReact.js
skill iconjQuery
• Hands on coding on Angular 1.x+ applications • Delivering a complete frontend application • Writing tested, idiomatic, and documented JavaScript/Typescript, HTML and CSS • Coordinating the workflow between the graphic designer, the HTML coder, and yourself • Cooperating with the back-end developer in the process of integrating the RESTful API • Designing front-end architecture as per the project requirements • Conducting code and document review. • Delivery and deployment of product on-time as per specifications with an appropriate level of quality. • Professional and precise communication skills
Read more
Why apply to jobs via Cutshort
people_solving_puzzle
Personalized job matches
Stop wasting time. Get matched with jobs that meet your skills, aspirations and preferences.
people_verifying_people
Verified hiring teams
See actual hiring teams, find common social connections or connect with them directly.
ai_chip
Move faster with AI
We use AI to get you faster responses, recommendations and unmatched user experience.
Did not find a job you were looking for?
icon
Search for relevant jobs from 10000+ companies such as Google, Amazon & Uber actively hiring on Cutshort.
companies logo
companies logo
companies logo
companies logo
companies logo
Get to hear about interesting companies hiring right now
Company logo
Company logo
Company logo
Company logo
Company logo
Linkedin iconFollow Cutshort
Users love Cutshort
Read about what our users have to say about finding their next opportunity on Cutshort.
Shubham Vishwakarma's profile image

Shubham Vishwakarma

Full Stack Developer - Averlon
I had an amazing experience. It was a delight getting interviewed via Cutshort. The entire end to end process was amazing. I would like to mention Reshika, she was just amazing wrt guiding me through the process. Thank you team.
Companies hiring on Cutshort
companies logos