Associate Creative Strategist at Enlight Now Healthcare Pvt Ltd · Bengaluru (Bangalore) · 3 - 5 years · ₹4L - ₹11L / yr · Raised funding · Posted 7 Mar 2026

Associate Creative Strategist
As an Associate Creative Strategist, you will support the Creative Strategy Head in developing, writing, and executing influencer-led and social-first campaigns. This role is ideal for someone early in their creative career who is strong in creative writing, understands platform-native content, and can translate insights into compelling concepts, scripts, and creator-ready ideas.
You will collaborate closely with strategy, influencer, design, and client-facing teams to ensure smooth creative execution across every stage of the campaign.
Key Responsibilities
Creative Writing & Concept Development
- Write campaign ideas, hooks, scripts, reel concepts, captions, and creator briefs across categories (health, wellness, lifestyle, etc.).
- Convert insights and strategy into clear, sharp, execution-ready creative concepts.
- Develop content grids, short-form video scripts, storyboards, and messaging frameworks.
- Ensure all creative output aligns with brand tonality, messaging, and platform guidelines.
Campaign Execution & Creative Coordination
- Review creator content (reels, shorts, stories, posts) and provide clear, actionable feedback.
- Coordinate deliverables between creators, designers, and internal teams.
- Ensure timely production and delivery of creative assets.
- Maintain consistency between the original concept and final execution across all deliverables.
Social Media & Trend Intelligence
- Track daily social trends, viral formats, emerging creators, popular audio, and platform changes.
- Identify creative opportunities based on consumer behavior and content performance.
- Maintain a repository of best-performing content formats, references, and idea starters.
- Share weekly insights with the creative team on what’s performing across platforms.
Campaign & Content Development
- Support in creating concept notes, pitch decks, content calendars, and mood boards.
- Build platform-specific creative ideas for Instagram, YouTube, Snapchat, and X.
- Assist in scripting short-form videos, creator UGC, and influencer-driven storytelling.
- Work with influencer managers to align creators with campaign concepts.
Cross-Team Collaboration
- Collaborate with the design team for visual references and creative assets.
- Work with strategy and media teams to understand objectives, target audiences, and KPIs.
- Support client servicing teams with creative recommendations and content needs.
- Requirements 3+ years of experience in creative writing, content creation, social media, influencer marketing, or creative strategy.
- Strong writing skills for short-form content, scripts, captions, and creator-friendly ideas.
- Solid understanding of platform-native storytelling for Instagram, YouTube, and other social platforms.
- Ability to identify trends, formats, and evolving creator styles.
- Good communication skills for internal discussions and creator coordination.
- Experience contributing to brainstorming, idea development, and deck creation.

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Experience: 1–3 Years
Job Type: Full-Time
We are looking for a Content Strategist & Social Media Coordinator to plan content strategies, manage social media calendars, and ensure timely publishing across platforms.
Key Responsibilities
- Develop monthly content strategies and social media calendars.
- Plan content pillars, campaigns, trends, and promotional content.
- Coordinate with content writers, graphic designers, and video editors.
- Schedule and publish posts, reels, stories, and Google Business Profile content.
- Ensure content is accurate, on-brand, and published on time.
- Monitor social media trends and content performance.
- Manage multiple brands and deadlines efficiently.
Requirements
- 1–3 years of experience in content strategy or social media management.
- Strong understanding of social media platforms and content planning.
- Good communication and organizational skills.
- Ability to manage multiple brands and projects.
- Experience with social media scheduling tools is a plus.
- Experience with F&B or agency clients is preferred.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
About the Role
SwitchKart is on a mission to make technology more accessible and more sustainable — we're in the business of recommerce, giving old smartphones a second life, cutting down e-waste, and extending the lifecycle of every device we touch.
We are looking for someone who gets culture, has a sharp sense of humour, and can make everyday content feel genuinely entertaining.
You will be SwitchKart's brand face who grows into the voice of the brand over time. This is not a traditional marketing role. You are a creator first. You will build SwitchKart's presence across Instagram and YouTube Shorts, collaborate with influencers, and show up in cultural spaces where our audience spends their time. Along the way, you'll find fun, interesting ways to educate people — making them think differently about what happens to their old devices, and why it matters.
What You'll Do
• Be the Brand Voice: Develop and own SwitchKart's social media personality — witty, savvy, humorous, and relatable. You are the everyday person who just gets it.
• Create Content: Ideate and produce short-form video content for Instagram Reels and YouTube Shorts. The content universe will evolve — you will help shape it.
• Drive the Core Message: Make 'selling your old phone to SwitchKart' feel like the obvious, smart move. Find fresh, entertaining angles to say this without ever sounding like an ad.
• Influencer Collaborations: Identify and work with tech YouTubers, unboxing creators, lifestyle creators, gaming influencers, and comedy-adjacent personalities. Build real creative partnerships, not transactional ones.
• Cultural Sponsorships: Help activate SwitchKart's presence at standup comedy shows, gaming events, podcast sponsorships, and college campus activations. Show up where the audience already is.
• Grow the Channel: Own the Instagram and YouTube Shorts channel — track performance, understand what works, and constantly iterate on content strategy.
• Evolve the Brand: As the face of SwitchKart's identity, you will have real input into how the brand looks, sounds, and behaves online.
What We're Looking For
Must Have
• A genuine sense of humour — you can find the funny in the everyday
• Strong instinct for short-form video — you understand what makes people stop scrolling
• Comfortable being on camera and directing content
• 2–4 years of experience in content creation, social media, digital marketing, or similar
• Deep familiarity with Instagram and YouTube — you live on these platforms
• Ability to ideate, shoot, and edit independently
• Strong written and spoken communication in English and/or Hindi
Good to Have
• An existing social media presence or portfolio of video content
• Experience working with or alongside influencers
• Understanding of brand collaborations and sponsored content
• Familiarity with the southern cities cultural landscape
• Basic knowledge of social media analytics and performance metrics
Why SwitchKart
• You will build a brand from near-scratch — your creative fingerprint will define SwitchKart's identity.
• High creative freedom — the content universe is yours to shape and evolve.
• Work at the intersection of humour, culture, and a genuinely interesting business.
• Real ownership, fast feedback, and a team that moves quickly.
About Rimigo
Rimigo is a travel platform built to put the traveller first - helping people plan and book perfect vacations. We're building a brand people genuinely love, and social is where that brand lives.
The Role
You'll own Rimigo's social presence end-to-end - strategy, filming, editing, publishing. You'll be the face of the brand on camera.
What You'll Do
- Ideate, create, and publish content across platforms
- Appear on camera regularly - reels, videos, short-form and long-form
- Build and own the content calendar
- Write hooks, scripts, and captions that land
- Spot trends early and move fast on them
What We're Looking For
- Social Media Content Creation - Ability to ideate, create, and publish engaging content for Instagram, YouTube, and LinkedIn.
- On-Camera Presence - Confident and comfortable appearing on camera regularly for reels, videos, interviews, and other content formats.
- Strong Writing & Storytelling - Excellent writing skills with the ability to create compelling hooks, scripts, captions, and social-first content.
- Video Content Creation - Understanding of shooting, editing, and producing short-form and long-form video content.
- Content Strategy & Planning - Ability to develop content calendars, identify trends, and plan content around brand and audience goals.
- Platform Expertise - Strong understanding of Instagram, YouTube, and LinkedIn formats, algorithms, trends, and audience behaviour.
- Creative & Trend-Driven Thinking - Ability to spot trends, experiment with new formats, and turn ideas into engaging, shareable content.
The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
Roles & Responsibilities
- Develop and execute integrated marketing campaigns and content strategies across digital platforms
- Identify trends, creator opportunities, and audience behaviour to inform content direction
- Translate market insights into actionable content strategies
- Manage visual storytelling and brand narrative across Instagram, YouTube, LinkedIn, and emerging platforms
- Craft compelling copy and communications that align with brand voice
Ideal Candidate
1Strong Content Strategy / Social Media Strategy Profile from D2C / Consumer Brands
2Mandatory (Experience 1): Must have 4+ years of experience in content strategy, brand marketing, social media strategy, or creative planning.
3Mandatory (Experience 2): Must have hands-on experience handling social media platforms including Instagram, Twitter/X, and LinkedIn.
4Mandatory (Experience 3): Must have experience developing content strategies and deciding what type of content should go across different social media platforms.
5Mandatory (Experience 4): Must have experience creating monthly content calendars and planning content for social media platforms.
6Mandatory (Skill 1): Must have a strong understanding of digital culture, current social media trends, and content formats.
7Mandatory (Skill 2): Must have a strong understanding of Instagram Reels, trends, and social-first content.
8Mandatory (Skill 3): Must have strong communication, copywriting, content planning, brand storytelling, and content ecosystem understanding.
9Mandatory (Industry): Must have experience with D2C / consumer brands. Experience in fashion, beauty, lifestyle, or consumer brands
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Job Overview:
As a Social Media Content Creator, you will play a crucial role in crafting and curating content that resonates with our clients' target audiences. You will collaborate with the marketing team to develop and implement creative strategies, ensuring that all content aligns with the brand’s voice and objectives. You will be responsible for creating engaging content across various social media platforms to enhance our clients' brand presence and drive engagement.
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● Develop engaging, creative, and innovative content for regularly scheduled posts, which enlighten audiences and promote brand focused messages.
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As a Social Media Content Creator, you will play a crucial role in crafting and curating content that
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implement creative strategies, ensuring that all content aligns with the brand’s voice and objectives. You
will be responsible for creating engaging content across various social media platforms to enhance our
clients' brand presence and drive engagement.
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promote brand-focused messages.
● Curate, script, and act in engaging social media content, ensuring it is timely and relevant.
● Work closely with the creative team, clients, and other stakeholders to ensure content meets objectives and brand
guidelines.
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● Proven experience as a social media content creator, preferably within an advertising agency or similar environment.
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The recruiter has not been active on this job recently. You may apply but please expect a delayed response.
About the Role
We're looking for a Senior Copywriter who can turn ideas into impactful campaigns across digital and social platforms. If you're someone who can crack compelling concepts, write sharp copy, lead creative thinking, and collaborate seamlessly with designers, strategists, and clients, we'd love to hear from you.
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● Conceptualize and develop creative ideas alongside the creative and strategy teams.
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Bonus Points
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