AdOps / Demand Analyst / Supply Analyst – Immediate

Job Description
We are looking for a skilled macOS Engineer to join our MAC Desktop team. If you want to contribute your expertise to the development of a global product with an impressive client base, do reach out!

Egnyte is a product-focused company, not a software outsourcing business. We build and maintain our flagship software: a secure content platform called Egnyte, used by companies like Red Bull and Yamaha. By joining our team you will cooperate directly with SW developers, QA engineers, Product Owner as well as UI/UX designers.  We work according to the agile methodology, and we consider reliability and performance as the main focus areas to deliver business value to our customers around the globe.

Your job will be to make meaningful contributions to Egnyte. On one hand, you’ll work on a global product used by 16k+ companies and over 200k active users, on the other hand, you’ll join a close-knit team where everyone is eager to help you out and share their expertise. 

Your day-to-day at Egnyte:

• Designing and developing new features for our macOS Desktop App
• Owning, improving and enhancing code of a Desktop client application with a native look and feel for MAC, one of the primary access points for users to Egnyte’s cloud-based solution
• Collaborating with other developers, product owners and QA in bringing releases in a SaaS delivery model
• Validating and deploying code changes in production
• Developing system components throughout all phases of the product life cycle

About you:

• Experience in software development for macOS platform 
• Solid grasp of Swift programming language
• Experience with unit testing
• Familiar with Object Oriented Programming concepts
• Openness to new ideas connected with software development
• Good understanding of macOS development environment and SDKs  (Xcode, etc.) 
• Experience in using git
• Good English skills

Nice to Have:

• Experience in desktop application development (Windows, Linux)
• Understanding of CI/CD process
• Experience in developing multithreaded applications, application profiling for performance, and debugging
• Knowledge of client-server architecture

Responsibilities: 

1. Develop and execute a comprehensive corporate content strategy that aligns with the company's communication goals and target audience. This includes creating compelling and impactful content for various channels such as the website, blog, social media, and corporate collateral.

2. Collaborate with internal stakeholders to gather information and insights for content creation, ensuring consistent brand messaging, tone, and voice across all corporate communication channels.

3. Conduct market research to stay informed about industry trends, customer needs, and competitor activities, using this information to inform content development and identify opportunities for proactive media engagement and thought leadership.

4. Optimize content for search engines and track content performance using relevant analytics tools, making data-driven decisions to improve content effectiveness.

5. Plan, coordinate, and manage public relations activities, including press releases, media interviews, media outreach campaigns, and building relationships with key media contacts, journalists, and industry influencers.

6. Develop and execute corporate events such as conferences, seminars, and product launches, creating event strategies, budgets, and timelines to achieve communication objectives and maximize attendee engagement.

7. Create and distribute event-related communications, invitations, and promotional materials to enhance event participation and awareness, while securing speaking engagements and thought leadership opportunities at industry conferences and events.

8. Develop and implement internal communication strategies to foster employee engagement and alignment with corporate values and goals. This includes creating and distributing internal communications materials, organizing town hall meetings, employee forums, and facilitating open dialogue.

Qualifications:

1. Bachelor's degree in communications, public relations, marketing, or a related field. Advanced degree preferred.

2. 4+ years of experience in corporate communications, public relations, or related roles.

3. Strong knowledge of corporate communications principles, strategies, and best practices.

4. Proficiency in communication tools, digital platforms, and analytics for content creation, distribution, and measurement.

5. Excellent written and verbal communication skills, with the ability to craft clear and impactful messaging.

6. Creative thinking and the ability to develop unique content ideas and innovative communication strategies.

7. Strong analytical skills to interpret data, measure communication effectiveness, and make data-driven decisions.

8. Ability to manage multiple projects, prioritize tasks, and meet deadlines in a fast-paced environment.

9. Familiarity with SEO, social media marketing, and emerging communication trends and technologies.

10. Strong leadership and team collaboration skills to work effectively with cross-functional teams and external partners.

• Complete website redesign: The website of the company has been completely redesigned by collaborating with one of the country’s top designers who has worked with brands such as Treebo, Bira 91, etc. You will get the opportunity to create this from scratch.
• Learning Product: Creating the world’s first and most comprehensive live learning product to help kids become confident communicators
• Teacher Product: Ever thought of how millions of Uber drivers are managed completely by technology? You now have the chance to build technology that will manage the entire lifecycle of thousands of teachers across the globe.

•  Break down tech problems and determine a workable solution.
•  Integrate front-end design and/or code into the back-end system.
• Develop incrementally and iteratively to elicit feedback over a short period of time.
• Write a clean, readable code that doesn’t necessarily need to be commented on.
• Collaborate with the business and design teams
• Continue learning and growing in emerging web technologies and methodologies

• As a developer in a funded product company, you will find immense avenues of growth, in the form of knowledge, exposure to different technology, exposure to different products, career progression, and aggressive monetary growth based on performance.
• All 10x engineers will get unparalleled career growth and will outperform their batchmates by two times.
•  You will get complete accountability – you could proudly say that you have built complete products on your own

• Work experience as a front end developer with a reputed organization
• Good Understanding of  ReactJs or Next Js
• Intermediate understanding of relational databases, specifically SQL-based systems, and language.
• Basic to intermediate understanding of front-end languages and technologies, such as JavaScript, HTML5, CSS3, etc.
• Solid understanding of object-oriented development and design patterns.
• Good understanding of testing concepts and practices, including unit, integration, and use case testing.
• A BS/MS in Computer Science, Software Engineering, or related field or comparable experience in web application development required.

• Analyze organic search landscapes to discover opportunities that may drive valuable traffic
• Help keep our pages SEO optimized for mobile users and search performance
• Perform extensive keyword research and product listing audits to put forth optimized content regularly
• Grow into an SEO leader, taking additional responsibilities as and when needed
• Conduct competitive site analysis
• Monitor SEO impact with key metrics
• Develop and implement link building strategies
• Work with the editorial team to drive SEO traffic in content creation through other digital marketing channels such as the blog
• Recommend changes to website architecture, content, linking, and other factors impacting SEO positions for target keywords

• Has a minimum of 2 years of SEO experience Offpage, Onpage, Technical SEO
• Is passionate and flexible to get innovative to boost organic search; should not accept theories at face value and should prefer testing, exploring to prove the effectiveness of tactics
• Is adept with SEO suits and tools such as Google Webmaster Tools, Analytics, SEMRush, Ahrefs, among others
• Has extensive knowledge in link building, keyword research, content creation, and on-page optimization (is a plus)
• Has prior experience of managing a team or is willing to take up the responsibility of managing a team and is a team player