Account Based Marketing Manager (LinkedIn Ads) - B2B SaaS

JOB DETAILS:

- Job Title: Senior Business Analyst

- Industry: Ride-hailing

- Experience: 4-7 years

- Working Days: 5 days/week

- Work Mode: ONSITE

- Job Location: Bangalore

- CTC Range: Best in Industry

Required Skills: Data Visualization, Data Analysis, Strong in Python and SQL, Cross-Functional Communication & Stakeholder Management

Criteria:

1. Candidate must have 4–7 years of experience in analytics / business analytics roles.

2. Candidate must be currently based in Bangalore only (no relocation allowed).

3. Candidate must have hands-on experience with Python and SQL.

4. Candidate must have experience working with databases/APIs (Mongo, Presto, REST or similar).

5. Candidate must have experience building dashboards/visualizations (Tableau, Metabase or similar).

6. Candidate must be available for face-to-face interviews in Bangalore.

7. Candidate must have experience working closely with business, product, and operations teams.

Description

Job Responsibilities:

● Acquiring data from primary/secondary data sources like mongo/presto/Rest APIs.

● Candidate must have strong hands-on experience in Python and SQL.

● Build visualizations to communicate data to key decision-makers and preferably familiar with building interactive dashboards in Tableau/Metabase

● Establish relationship between output metric and its drivers in order to identify critical drivers and control the critical drivers so as to achieve the desired value of output metric

● Partner with operations/business teams to consult, develop and implement KPIs, automated reporting/process solutions, and process improvements to meet business needs

● Collaborating with our business owners + product folks and perform data analysis of experiments and recommend the next best action for the business. Involves being embedded into business decision teams for driving faster decision making

● Collaborating with several functional teams within the organization and use raw data and metrics to back up assumptions, develop hypothesis/business cases and complete root cause analyses; thereby delivering output to business users

Job Requirements:

● Undergraduate and/or graduate degree in Math, Economics, Statistics, Engineering, Computer Science, or other quantitative field.

● Around 4-6 years of experience being embedded in analytics and adjacent business teams working as analyst aiding decision making

● Proficiency in Excel and ability to structure and present data in creative ways to drive insights

● Some basic understanding of (or experience in) evaluating financial parameters like return-on-investment (ROI), cost allocation, optimization, etc. is good to have

👉 ● Candidate must have strong hands-on experience in Python and SQL.

What’s there for you?

● Opportunity to understand the overall business & collaborate across all functional departments

● Prospect to disrupt the existing mobility industry business models (ideate, pilot, monitor & scale)

● Deal with the ambiguity of decision making while balancing long-term/strategic business needs and short-term/tactical moves

● Full business ownership working style which translates to freedom to pick problem statements/workflow and self-driven culture

Strong performance marketer profile

Mandatory (Experience 1): Must have 2.5+ years of experience in performance marketing in B2C Fintech product companies

Mandatory (Tech Skills 1): Must have strong hands-on expertise in running campaigns on Google Ads, Meta Ads, LinkedIn Ads, Youtube, Whatsapp etc

Mandatory (Tech Skills 2): Must have 1+ experience in customer acquisition in FinTech, B2C

Mandatory (Tech Skills 3): Must have experience with Appsflyer, Branch, Mixpanel or similar analytical tools

Mandatory (Company): B2C Fintech Product companies (Targeted companies list given below)

EKO STAY is a leader in professionally managed vacation homes, offering curated homestay experiences across India. Founded in 2018 by experts in hospitality, the company operates over 150 thoughtfully designed villas across 12 cities. Known for its focus on innovation, customer satisfaction, and sustainable growth, EKO STAY sets benchmarks in alternative accommodations. Guests enjoy a blend of comfort, convenience, and unforgettable experiences with every stay.

The ORM (Online Reputation Management) Executive is responsible for optimizing online listings, managing brand identity, and handling client

grievances. This role involves enhancing the company's online presence

through various strategies, ensuring customer satisfaction, and maintaining a

positive brand image.

Key Responsibilities:

- OTA Optimization - Reviews and Ratings:

Monitor and manage reviews and ratings on Online Travel Agencies (OTAs).

Implement strategies to improve overall ratings and manage feedback

effectively.

Engage with customers through reviews to foster positive relationships and

address concerns.

- Website Listing Optimization:

Regularly update and optimize property listings on the company website.

Ensure all listings are accurate, detailed, and attractive to potential clients.

- Image Optimization:

Optimize images on the website for better performance and visual appeal.

Enhance brand identity through consistent and high-quality imagery.

Collaborate with the design team to create compelling visuals that align with

the brand’s image.

- Maintaining Brand Identity Online:

Uphold and promote the company’s brand identity across all online platforms.

Ensure all online content reflects the company’s values, mission, and branding

guidelines.

Monitor online presence to ensure consistency and quality of the brand’s

representation.

- Addressing Client Grievances:

Respond promptly and professionally to client complaints and grievances.

Provide solutions and follow-up to ensure customer satisfaction.

Document and report recurring issues to improve overall service quality.

- Handling Escalations and Damage Control:

Manage and resolve escalated issues effectively to mitigate potential damage to

the brand.

Develop and implement damage control strategies to handle negative

publicity.

Communicate with affected clients to restore confidence and trust in the brand.

- Listing New Properties and Delisting Inactive/Non-performing Listings:

Identify and list new properties on various platforms.

Monitor the performance of listings and delist properties that are inactive or

underperforming.

Ensure all active listings are current and optimized for best performance.

• The business finance team will partner with the internal business stakeholders and drive decision support on finance issues. The primary purpose of the team is as follows:

• Business performance reporting: Develop reporting and dashboards of business performance metrics appropriate to different audiences

• Data analytics: Generate actionable insights based on historical trend analysis, variance from plan and deep dive of business key performance indicators

• Finance business partnering: Partner with the business stakeholders to identify, develop and implement action plans to improve financial performance

• Co-own TMRW planning and budgeting process along with the FP&A team

Ideal candidate attributes and experience:

- CA with 3+ years of experience in similar roles

- Strong Excel skills and ability to build dynamic models

Responsibilities:

● Design, develop, test, and maintain software applications using Java technologies.

● Implement robust solutions using Spring MVC, Spring Boot, and Hibernate frameworks.

● Develop and optimize database operations with MySQL.

● Analyze and solve complex problems by applying knowledge of data structures and algorithms

Requirement -

Programming Languages & Technologies: Strong knowledge of Java (Core Java, Java 8+).

● Frameworks: Proficiency in Spring MVC, Spring Boot, and Hibernate. ● Algorithms and Data Structures: Good understanding and practical application of DSA concepts.

● Databases: Experience with MySQL – writing queries, stored procedures, and performance tuning.

● Version Control Systems: Experience with tools like Gi

We are seeking a creative and results-driven Digital Marketing Executive to join our team at Xtep India. The ideal candidate will lead efforts to enhance our brand's visibility, drive engagement across social media platforms, and increase traffic and reach for our Direct-to-Consumer (D2C) website. This role involves planning, executing, and analyzing various digital marketing strategies to build brand awareness and connect with our target audience effectively in the digital world.

Key Responsibilities:

1.   Social Media Management:

o Develop and implement a comprehensive social media strategy to increase brand visibility and engagement across platforms (e.g., Instagram, Facebook, Twitter, LinkedIn, YouTube).

o Create, schedule, and manage compelling content, including text, images, videos, and infographics.

o Monitor social media trends, audience behavior, and competitive activities to refine strategies.

o Respond to comments, messages, and queries promptly to foster community engagement.

2.   Brand Awareness & Building:

o Plan and execute campaigns that position Xtep India as a leading brand in the sportswear industry.

o Collaborate with creative teams to design impactful visual and written content that aligns with brand guidelines.

o Partner with influencers and bloggers to amplify the brand’s reach.

o Ensure consistent brand messaging across all digital platforms.

3.   D2C Website Marketing:

o Develop strategies to drive organic and paid traffic to the D2C website.

o Optimize the website for SEO, including keyword research, meta tags, and on-page optimization.

o Execute email marketing campaigns to retain and engage customers.

o Monitor website analytics and make data-driven recommendations to improve conversion rates.

4.   Content Marketing:

o Collaborate with content creators to produce blogs, videos, and other materials that resonate with the target audience.

o Ensure content aligns with SEO best practices to increase discoverability.

5.   Analytics & Reporting:

o Monitor and report on key performance metrics across all digital channels.

o Provide insights and recommendations to improve future campaigns.

o Stay updated on industry trends, emerging platforms, and new digital tools.

6.   Cross-Functional Collaboration:

o Work closely with the marketing, sales, and product teams to ensure cohesive brand messaging and integrated campaigns.

Requirements:

·    Bachelor’s degree in marketing, Digital Media, Communications, or a related field.

·    Proven experience in digital marketing, preferably in the retail or sportswear industry.

·    Strong understanding of social media platforms, SEO, and performance marketing.

·    Proficiency in tools such as Google Analytics, Google Ads, Facebook Ads Manager, and social media scheduling tools.

·    Excellent communication, creative thinking, and problem-solving skills.

·    Ability to work in a fast-paced environment and manage multiple projects simultaneously.

·    Knowledge of the sportswear market and passion for fitness or sports is a plus.

The ideal candidate will be responsible for developing high-quality applications using Bubble.io, you will also be responsible for designing and implementing testable and scalable code.

Responsibilities

• Develop quality software and web applications using Bubble.io
• Accurately translate and interpret UI/UX designs from Figma into bubble.io including the configuration of responsive design parameters .
• Analyze and maintain existing software and Bubble.io applications
• Design highly scalable, testable code maintainable and well-documented Bubble.io applications
• Discover and fix programming bugs
• Extend Bubble.io front end capacity with custom HTML ,CSS, javascript
• Extend bubble.io's backend capacity by implementing plugins , API connections

Qualifications

• Bachelor's degree or equivalent experience in Computer Science or related field
• Development experience with programming languages
• Short course or equivalent experience with backend development languages (HTML, CSS , javascript)
• Short courses or equivalent experience with back-end development languages (e.g. NodeJS, Python)
• Short courses or equivalent experience working with databases (SQL, NoSQL) and APls.

Experience

•   Over 6 months full-time experience working with Bubble.io (you will be required to show your portfolio of work of demonstrating a deep knowledge of Bubble during the process)

•   One or more years of experience designing, implementing and maintaining Relational Databases

•   One or more years of experience building web applications (any language) or work in a technical business analyst or product leadership role

•   Client facing experience is highly regarded

Note: This is a full-time role based in Bangalore and will require you to work from the office.

Websites: www.rajivtalreja.com www.karanhasija.com www.quantumleap.co.in

1. Managing Availability, Performance, Capacity of infrastructure and applications.
2. Building and implementing observability for applications health/performance/capacity.
3. Optimizing On-call rotations and processes.
4. Documenting “tribal” knowledge.
5. Managing Infra-platforms like Mesos/Kubernetes, CICD, Observability (Prometheus/New

Relic/ELK, Databases, Data Platforms Infrastructure

1. Providing help in onboarding new services with a production readiness review process.
2. Providing reports on services SLO/Error Budgets/Alerts and Operational Overhead.
3. Working with Dev and Product teams to define SLO/Error Budgets/Alerts.
4. Working with the Dev team to have in depth understanding of the application architecture and

its bottlenecks.

1. Identifying observability gaps in product services, infrastructure and working with stake owners

to fix it.

1. Managing Outages and doing detailed RCA with developers and identifying ways to avoid that

situation.

1. Managing/Automating upgrades of the infrastructure services.
2. Automate toil work.
3. A collaborative spirit with the ability to work across disciplines to influence, learn, and deliver.